Contract Marketing manager jobs for the Animal sector

Make a difference every day with PDSA  

About Us   

Join us to help keep even more people and pets together when times are tough. For over a century, PDSA have provided vital veterinary care for the pets of people in financial hardship.    

We’re now on a journey to expand our reach to support even more people and their beloved pets. To achieve this ambitious goal, we need passionate and driven individuals who are ready to embrace change and help shape a future-focused PDSA. Together, we'll build a stronger organisation to ensure our services help those who need us most for the next hundred years.    

If you're ready to make a real difference and be part of a team that's creating positive change, we want you to join us. Let's build a brighter future for pets and their owners, together.   

About the role

We’re looking for an experienced Marketing Manager to lead our legacy (gifts in Wills) workstream on a 12 month fixed term basis, covering maternity leave.

This is a key role responsible for delivering impactful campaigns that inspire supporters to leave a gift in their Will. You’ll take ownership of ongoing activity while also identifying opportunities to enhance performance and supporter engagement.

This is a hybrid role with UK wide travel when required. You will be expected to visit sites and attend team meetings at our Telford Head Office and Pet Hospitals across the UK.

As a Marketing Manager, you will:

• Lead the planning and execution of integrated marketing campaigns across paid, owned, and earned channels
• Drive acquisition and retention strategies, delivering measurable impact aligned with our charitable objectives
• Collaborate with internal teams and external agencies to create compelling, insight-led campaigns
• Manage end-to-end campaign execution, ensuring timely delivery and achievement of KPIs—including income generation and audience growth
• Use performance metrics and audience insights to refine campaign strategies for continuous improvement
• Lead and support a direct report, contributing to a positive and productive team culture
• Oversee budget planning and resource allocation, ensuring value for money
• Maintain brand consistency, regulatory compliance, and creative excellence across all marketing touchpoints

We’re seeking someone with:

• Proven experience in delivering integrated marketing campaigns, ideally within the charity or non-profit sector
• A solid grasp of both digital and offline marketing techniques, with the ability to adapt across channels
• Hands-on experience in national TV and digital media, managing large scale budgets
• A data-driven mindset with the ability to translate insights into effective actions
• Confidence in managing agency relationships and guiding creative development
• Excellent organisational and communication skills, with a collaborative approach to cross-functional working
• A proactive and commercial mindset with the ability to lead and inspire others
• Experience with CRM systems and analytics platforms would be beneficial but not essential
• Experience in charity gaming channels desirable

Rewards, support and benefits    

We’re really passionate about being a great place to work, somewhere people feel proud of what they do, connected to a meaningful purpose, and able to make a genuine difference every day. Our teams are collaborative and supportive, and we encourage everyone to bring their ideas, individuality and passion for pets to work with them.  

As well as a rewarding role and a positive, people-focused culture, we also offer a wide range of benefits, including:  

• Flexible working options to support your work–life balance and individual circumstances.  

• 25 days’ holiday plus Bank Holidays, with option to buy or sell an extra five days. 

• Three paid special days off: Volunteering Day, Celebration Day and Wellbeing Day annually.  

• Generous pension options, with PDSA contributions starting at 5% and rising to 10%.  

• Life assurance providing four times your annual salary for added peace of mind.  

• AXA Health Employee Assistance Programme, with 24/7 wellbeing support   

• Retail, holiday and lifestyle discounts available through our staff Fetch benefits platform.  

• Enhanced maternity, paternity and adoption leave to support you and your family.  

• 10% discount on PDSA Pet Insurance plus access to staff veterinary services.  

PDSA is committed to embedding a culture of diversity and inclusion within our teams that reflect the communities we serve. We aim to create a working environment in which all individuals are able to make best use of their skills, free from discrimination or harassment, and in which all decisions are based on merit. We offer a range of family friendly, inclusive employment policies and opportunities for flexible working arrangements to support team members from different backgrounds.   

If you have any questions or concerns regarding accessibility, please contact us and we will be happy to discuss via email or telephone reasonable adjustments that you may require throughout the recruitment process.   

We are committed to safeguarding and promoting the welfare of children, adults at risk and all our colleagues and expect everyone who works for us to also share this commitment and to treat people with courtesy and respect.   

To support this commitment, our recruitment & selection processes are robust and rigorous. All appointments will be subject to satisfactory references and appropriate background checks.   

Contract: 12-month fixed-term
Hours: Full-time – 5 days per week (37.5 hours)
Location: NSA Head Office, Malvern, with hybrid working by agreement
Reporting to: NSA Chief Executive
Salary: £34,500

About the National Sheep Association (NSA)

The National Sheep Association (NSA) is a membership charity supporting and promoting sheep farming throughout the UK. NSA delivers national and regional projects, events and partnerships to support sheep farmers, influence best practice and strengthen the sector.

Purpose of the Role

To lead and deliver NSA's communications, marketing and content activities, ensuring effective engagement with members, stakeholders, sponsors and the wider sheep sector. The role will oversee the production of NSA publications, including Sheep Farmer magazine, whilst developing and delivering marketing campaigns that support membership growth, event attendance, commercial income and organisational objectives. This is a 12-month fixed-term position intended to provide continuity during a period of organisational review and strategic development.

Key relationships with: All NSA staff, NSA regional officeholders, regional managers, event organisers and ram sale officers, plus the agricultural and wider press.

Management responsibilities:

• The NSA Communications Manager is part of the NSA Management Team, which meets regularly to ensure effective internal communication and decision-making.
• The NSA Communications Manager is the line manager for the Digital Communications Officer, Scottish Region Activities Officer, and Technical Communications Officer.

Job role

Communications

• Lead NSA's communications activity across print, digital and social media channels.
• Develop and deliver communication plans supporting NSA projects, events and campaigns.
• Ensure consistent messaging and brand standards across all communications.
• Produce content for member communications, website updates, newsletters and media releases.
• Build and maintain positive relationships with industry media and external stakeholders.

Marketing

• Develop and implement marketing campaigns to promote NSA membership, events, projects and commercial activity.
• Identify opportunities to improve audience engagement, conversion and retention.
• Work closely with regional teams to support local marketing activity.
• Monitor marketing performance and provide recommendations for improvement.
• Support development of NSA's future marketing strategy and implementation plans.

Sheep Farmer Magazine

• Act as Editor of Sheep Farmer magazine.
• Plan and manage editorial content, production schedules and publication deadlines.
• Liaise with contributors, advertisers, designers and printers.
• Ensure content aligns with NSA priorities and member interests.
• Support development and future evolution of NSA's publications.

Digital Communications

• Oversee management and development of NSA's digital channels.
• Work with the Digital Communications Officer to maximise engagement and reach.
• Support website content planning and digital campaigns.
• Utilise analytics and reporting to drive improvements.

Membership & Events

• Support promotion of NSA membership recruitment and retention initiatives.
• Support marketing and communications activity for NSA events.
• Work alongside colleagues to maximise attendance, sponsorship and commercial opportunities.

Management Responsibilities

• Line manage the Digital Communications Officer, Scottish Region Activities Officer, and Technical Communications Officer.
• Support collaborative working across the Membership & Communications Team.
• Contribute to organisational planning and cross-team projects.

Person Specification

Experience

• Experience leading communications activity within an organisation.
• Experience planning and delivering marketing campaigns.
• Experience creating content across multiple communication channels.
• Experience managing publications, magazines or newsletters.
• Experience working with external stakeholders and media.

Knowledge & Skills

• Excellent written and verbal communication skills.
• Strong copywriting and editing skills.
• Agricultural or rural sector knowledge.
• Marketing planning and campaign management experience.
• Digital communications and social media expertise.
• Ability to manage multiple projects and deadlines simultaneously.
• Strong organisational and stakeholder management skills.

Personal Attributes

• Self-motivated and proactive.
• Creative and innovative thinker.
• Strong attention to detail.
• Able to work independently and collaboratively.
• Enthusiastic about supporting the UK sheep sector.

Desirable Criteria

• Membership organisation experience.
• Editorial or publishing experience.
• Experience using CRM, website and email marketing platforms.
• Experience analysing campaign performance and audience data.

Apply for this role today, or enquire for more details.

To apply for this role, please email a covering letter, CV and completed application form to Aaron Dhanda, NSA Operations Director before midnight on Sunday 5th July 2026.
Interviews will take place during on Tuesday 14th July 2026.
Please use the same email address for any enquiries regarding the role.

International Direct Marketing Creative Coordinator

Role Summary:

To work with the International Direct Marketing Manager to implement direct mail programmes that target existing and prospective donors across different PETA entities. This role is pivotal in driving innovation through data analysis, multi-channel integration, and creativity to enhance campaign development and fundraising income.

Position objective:

• To coordinate and deliver high-performing direct marketing campaigns across international markets, driving donor engagement and income growth
• To use data, testing, and creative thinking to continuously optimise campaigns and strengthen PETA’s fundraising programme

Term of employment:

Full-time, 12-month fixed-term (with hope to extend)

Location:

Remote in mainland UK

Salary:

£30,000 - £32,000

Reports To:
International Direct Marketing Manager

Primary Duties and Responsibilities:

• Act as the primary team member for managing and developing a comprehensive lapsed donor programme across PETA and other PETA entities
• Coordinate the direct marketing appeal delivery and selected appeals, including research, briefing, data selection, supplier liaison, and proofreading by using AI-supported tools
• Build and maintain integrated project schedules, ensuring all suppliers and colleagues are informed of timelines and deadlines
• Collaborate with print suppliers to identify cost-saving opportunities and share creative ideas early in the briefing process
• Liaise with the online team to strategically support mail appeals through coordinated email and social media campaigns
• Process invoices in line with agreed budgets and produce appeal cost reports
• Coordinate file storage and archival
• Analyse appeal data and response rates to generate insights and propose innovative, data-driven appeal ideas
• Development of non-specific appeal ideas, exploring opportunities in channels like the Vegan City Guides and our various Newsletters
• Support the production of performance reports to aid in strategic decision-making
• Develop and manage the welcome programme, with a strategic focus on improving long-term donor retention
• Proactively explore ways to use AI tools to improve efficiency, consistency, and speed in campaign delivery
• Build and maintain a comprehensive library of other charities' fundraising work across all channels
• Maintain campaign logs, departmental archives, and mailing samples
• Manage document storage and stock control
• Perform any other duties assigned by the supervisor

Required Skills and Qualifications:

• Advanced working knowledge of Microsoft Office, particularly Excel
• Proficiency in using a CRM systems (experience with Raiser’s Edge is highly desirable)
• Strong analytical skills with the ability to interpret data, analyse response rates, and translate findings into actionable recommendations
• Excellent organisational and project coordination skills with impeccable attention to detail
• Effective written and verbal communication skills, with experience in proofreading and briefing stakeholders
• Ability to prioritise a heavy workload, meet multiple deadlines, and work well under pressure
• A creative and innovative mindset with a passion for testing new ideas and strategies across different channels
• Demonstrated ability to take initiative, work with minimal supervision, and build effective relationships with internal teams and external suppliers
• Ability and willingness to work with AI tools, including ability to review, refine, and appropriately apply AI-generated outputs
• Willingness and ability to work on weekends occasionally to meet campaign deadlines
• Commitment to the objectives of the organisation
• Adherence to a vegan lifestyle strongly preferred