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Top job
Overcoming Multiple Sclerosis, Remote
£40,000 per year FTE (pro rata for 4 days per week)
You will be responsible for the delivery of a new digital marketing approach to increase leads, donations and engagement for the charity.
Posted 1 day ago Quick Apply
Top job
Pancreatic Cancer UK, EC3R, London (Hybrid)
£47,037 per year inclusive of London weighting and benefits
Are you excited by the prospect of unlocking transformational funding to double survival rates of the deadliest common cancer? Join us today
Posted 1 day ago
Top job
Spectra CIC, London (Hybrid)
£40,000 - £44,000 per year
Could you lead and develop our counselling services? Friendly, professional team delivering free counselling across diverse groups.
Posted 1 day ago
Top job
Royal College of General Practitioners, London (Hybrid)
£37,332.7 per annum
Do you have experience working with patients to help us gain insights to improve patient care & more effectively communicate with patients?
Posted 1 day ago
TPP Recruitment, Barnet (On-site)
Up to £15.28 per hour
Posted today Quick Apply
General Osteopathic Council, City of London (On-site)
£330.00 per day - Attendance fee plus, Travel & Expenses
We are looking for seven new members to join our Professional Conduct Committee and Health Committee.
Posted today
Made in Hackney, Clapton (On-site)
£32,000 - £40,000 per year
Posted 1 day ago Quick Apply
Smile Train, Remote
£70,000 - £85,000 per year
Smile Train seeks a collaborative, innovative, and entrepreneurial professional for the role of Director of Fundraising, Smile Train UK.
Posted 1 day ago
Charity People, London (Hybrid)
£25000 - £28000 per annum
Posted 1 day ago Quick Apply
Closing in 6 days
The Talent Set, Greater London (Hybrid)
£26,000 - £33,000 per year
Posted 1 day ago Quick Apply
Venn Group, London (On-site)
£120 - £130 per day
Posted 1 day ago Quick Apply
Allen Lane Interim & Permanent Recruitment, London (On-site)
£58,000 - £62,000 per year
Posted 1 day ago Quick Apply
Al Basar International Foundation, Chiswick (Hybrid)
£28,000 - £32,000 per year
Seeking a Project Officer who will cultivating partnerships and overseeing projects that resonate with our mission.
Posted 1 day ago Quick Apply
Page 1 of 15
Remote
£40,000 per year FTE (pro rata for 4 days per week)
Part-time (30 hours per week )
Contract (12 months with the potential to extend)

Actively Interviewing

This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!

Job description

Role: Digital Marketing Manager
Hours: 30 hours per week (4 days per week)
Location: Homebased within the UK with a requirement to travel to occasional meetings, mostly held in London

Reporting to: Director of Brand and Digital

Benefits: Flexible working arrangements, 28 days of annual leave (FTE pro rata for part-time) + 1 day for your birthday, pension scheme

Key relationships: Managing external relationships with key agencies and partners

Salary: £40,000 per annum (FTE pro rata for part-time)

Contract: Fixed term with the potential to extend

 

About Overcoming MS

Are you a digital marketing expert, looking to make an impact at the world’s leading multiple sclerosis healthy lifestyle charity?

At Overcoming MS, we are here for everyone with MS who wants to take control of their health and wellbeing. We provide clear, practical actions for people to take and a supportive community to help people living with MS. The Overcoming MS Program uses substantial scientific evidence to show how lifestyle choices, alongside medication, benefit physical and mental health.

Knowing people with MS can reduce their risk of disease progression through lifestyle choices gives hope to us all. Our vision is a world in which living a full and healthy life with MS is possible for everyone.

Once people with MS know about the potential impact of a healthy lifestyle, they need to feel that the information is coming from a reliable source, in order to believe in it and adopt the key changes. The Overcoming MS Program is based on broad-based, high-quality scientific evidence, and lifestyle is an area that has growing interest and development.

About the role

We’re recruiting for an experienced Digital Marketing Manager to steer us in the next stage of our journey. This is an exciting development of an existing role at Overcoming MS and will allow the successful candidate to make the position their own.

The Digital Marketing Manager will be responsible for delivering an innovative new digital marketing approach, through the innovation, creation and delivery of projects and activities which increase leads, donations and engagement for Overcoming MS charity.

 Key Responsibilities

The Digital Marketing Manager will work across several areas, including:

1. Conversion optimisation

· Increasing our donations and data capture - to enable us to continue the dialogue and create donations from a greater percentage of those who visit our website, or interact with other digital channels.

· Working with our agency partner to optimise key landing pages and signposting for conversion.

2. User journey optimisation

· Helping people find the right content based on data optimisations so that more people find what they need and understand what else the charity could offer them. Using HotJar for insights.

· Automated email journeys - Building customer journeys to support the Program pillars to build deeper relationships with people in our community.

3. Increasing reach and traffic generation

· Testing different low-cost digital reach opportunities.

· Including paid social, referral activities, calls to action across our channels, YouTube SEO and SEM. Working with an agency to optimise journeys from Google Grant, leading to clearly articulated actions (eg donations, sign-ups, click-throughs).

4. Testing to improve results continually 

· Email AB testing - Deliver AB testing to inform future email AB tests.

· Plan AB testing for email marketing projects, for the website, and other projects as needed to improve conversion rates.

5. Digital project management

· Testing new digital versions of courses and tools. Project management of website updates.

6. Campaign support

· Leading, innovating and supporting advocacy, communications and fundraising campaigns as needed to increase reach, engagement and conversions.

7. Gathering community feedback

· Continue the plan to access regular community feedback to influence Hub improvements and other digital channel improvements.

8. Supplier collaboration

· Working with our suppliers to optimise collaboration, reduce cost and increase impact.

About you

Strong digital skills

• A proven track record of managing digital products/projects/programmes which create value for end-users. 
• Strong working knowledge and experience in digital solutions.
• Experience in evaluating and improving existing digital programs.
• Significant experience working with 3rd party digital providers to create solutions that work for the target audience.
• Confident in Google Analytics and Google Search Console.
• Excellent understanding of AB testing to maximise conversion rates.
• Experience in using tools like HotJar (preferred).
• Strong analysis skills. 

Project management skills

• Excellent organisational, planning, prioritisation and time management skills with an ability to work to deadlines and change priorities when needed. 
• Expertise in using and implementing relevant project management methodologies and tools. 
• Ability to proactively mitigate risks and overcome barriers to implementing solutions.

High work quality and passion for innovation

• Excellent eye for detail, works to deliver high-quality work.
• A passion for innovation, an open mind, and a willingness to learn and grow.

Strong interpersonal skills

• Excellent communication skills, energetic and passionate. 
• Demonstrable track record of building lasting professional relationships. 

Charity interest

• An understanding of the charity sector or an interest in charities would be a bonus.

• Knowledge of digital fundraising, digital income generation opportunities and digital conversion.

Working location

You are comfortable working remotely as part of a small team, and happy to travel occasionally to London or other central locations for meetings.

What can we offer you?
Our staff benefits include:
• 28 days annual leave (FTE - pro rata for part-time) plus a day off for your birthday and bank holidays
• Flexible working
• Remote working
• Pension
• Employee Assistance Programme

How to apply

Please send your CV and a covering letter.

In your application, please let us know:

  • Your current salary and desired salary (if you are successful in getting the role)
  • Your notice period
  • Your current location.

Please respond ASAP, as we will start screening candidates as soon as we receive applications.

We are an equal opportunities employer, committed to diversity and inclusion in the workplace. We make hiring decisions based on merit. If you fill most or all of the requirements, please apply.

No agency contact, please.
 

Application resources
Posted by
Overcoming Multiple Sclerosis View profile Company size Size: 11 - 20
Posted on: 22 April 2024
Closing date: 07 May 2024 at 09:00
Tags: Fundraising,Marketing,Management,Digital

The client requests no contact from agencies or media sales.