Brand Marketing Manager Jobs in Birmingham, West Midlands
EPIC Restart Foundation empowers those recovering from gambling harm to restart positive lives and we are seeking a dynamic Head of Marketing & Communications to join our growing team.
If you are excited by the opportunity to change lives and support people in recovery to rebuild their lives, then we want to hear from you.
70% of our team and trustees have experienced gambling harm in some form - lived experience is not a requirement for this role, but you must be passionate about making a difference, purpose driven and believe in our mission.
Knowledge, skills & experience
- Proven experience in a senior marketing role
- Experience of website and campaign management, able to produce high quality content
- Excellent writing skills with a proven ability to craft compelling messages
- Experience in print, digital media production and publications. Able to manage external marketing & comms consultants and media relationships.
- Advanced IT and digital skills. Knowledge of graphic design tools and basic video editing software is a plus.
- Excellent planning, organisation, and time management
- Outstanding team working skills
Key Responsibilities
- Develop and execute marketing and communication strategies.
- Lead innovative campaigns across various channels, including digital, social, PR and events
- Build and manage the brand.
- Digital marketing including email, SEO, and website optimisation.
- Create compelling content, including website and marketing collateral.
- Develop and manage the website ensuring it is developed with knowledge of user experience (UX) and accessibility principles.
- Build and maintain strong relationships with media partners, agencies, and influencers to maximise brand exposure.
- Manage national PR outreach and track audience engagement.
The client requests no contact from agencies or media sales.
We have an exciting opportunity for an experienced marketing communications professional to work with our Executive Director and small staff team to help us meet the needs of 1000+ members working on a wide range of policies and programmes in the UK and internationally.. This role will be varied and involve significant elements of the full range of marketing and communications activity, leading on campaigns to increase membership, grow our training and events programme and deepen our influence with government, academic, private and voluntary sector stakeholders.
You can be based anywhere in the UK and we offer up to 10% employer contribution to your pension.
We are particularly seeking someone with experience of working in a social sciences, science or evaluation-focussed organisation.
The client requests no contact from agencies or media sales.
Sands exists to save babies’ lives and ensure that anyone affected by pregnancy loss or baby death receives the support and care they need.
Integrated marketing campaigns are integral to Sands’ growth and are key to driving brand awareness, reach, engagement, income growth and social change. This high-profile and exciting role is responsible for developing the strategy for Sands’ core integrated marketing campaigns, and coordinating subject matter experts across the charity to deliver campaign performance.
One of these campaigns is the annual Baby Loss Awareness Week campaign. Sands is the lead organisation of this campaign and works in alliance with over 100 other organisations to deliver this.
The post-holder will be responsible for managing a team of Marketing & Communications Officers, and will support other departments in developing their marketing strategies to help them achieve their business goals. Acting as a consultant, your marketing expertise could help shape the future of volunteer recruitment, supporter acquisition, mobilisation campaigns, expansion of our Sands United sports teams, health professionals’ training and fundraising product marketing.
You will be an audience-centred marketer that thrives in a fast-paced environment with excellent project management skills.
The post-holder will work closely with the Head of Communications & Engagement and Director of Income & Engagement to spot opportunities that enable Sands to reach more people across the UK.
You will need to demonstrate experience of running successful digital and integrated marketing campaigns, with the ability to lead and inspire a small team.
An excellent communicator and relationship-builder, you have excellent attention to detail and an ability to work iteratively.
This role is key in helping more people to understand our vision of a world where fewer babies die, and when a baby does die, anyone affected receives the best possible care and support for as long as they need.
The client requests no contact from agencies or media sales.
Salary: £37,181 per annum
Location: Homeworking
Contract: Permanent
Hours 37.5 per week
Closing date: Monday 8th April at 11:30pm
Are you a creative individual with an excellent eye for design, experience of working in a marketing or creative environment and have a strong track record of developing a brand or content for brands? Then join Shelter as a Brand Marketing Manager and you could soon be playing a vital role at the heart of our Marketing team.
About Shelter
A home is a fundamental human need, as essential as education or healthcare. Yet millions of people across Britain struggle on a daily basis with homelessness, bad housing conditions, soaring rents, discrimination and the threat of eviction. So, we are striving for change, with individuals, in communities, across society, and leading the way to a safe home. We need ambitious, best-in-class individuals who are passionate about our cause to join us at this exciting time. This is your chance to play a part in the fundamental change we are striving to achieve.
At Shelter we are united by our purpose to defend the right to a safe home. Our enemy is the social injustice at the core of the escalating housing emergency. We believe that to win that fight, we must be representative of the people we are here to help and those who support our movement for change. In all our people decisions, we take pride in being inclusive, fair, equitable and transparent.
We have committed to combat racism both within and outside Shelter and welcome you on our journey to becoming a truly anti-racist organisation.
About the team
This new team sits under our Audience Engagement and Planning sub-directorate, created in early 2023, the team is still taking shape making it an exciting opportunity to help us in this crucial function.
The role is part of a 5-person Strategic Comms Team that has a primary mandate is focused on delivering a full range of integrated strategic across Shelter to ensure we’re delivering high quality and highly strategic public engagement approaches. In doing so, we ensure that all the work we deliver is planned and informed by Shelter’s brand principles; audience insight and evidence of what works.
Our team’s daily work also includes providing advice, support and project leadership that help enable other Shelter teams to achieve the most effective work. Our goal? To dramatically increase the general public’s understanding of, and empathy with, people struggling with homelessness and unfit housing – and this is more vital than ever in the current climate.
About the role
It's an exciting time to be joining Shelter, and we’re looking for a proactive individual with exceptional stakeholder management skills. You’ll champion an insight-led approach and help us achieve our wider organisational goals.
As Shelter’s Brand Manager, you will act as brand guardian, acting as the first point of contact for any brand queries and working collaboratively with teams across the organisation in the development of both public and internal-facing communications, products, and projects. You will provide ongoing support for teams on how best to leverage the brand to drive maximum engagement, ensuring that all work is aligned to our brand and strategy and is informed by evidence and insight.
You will be instrumental in implementing the cross-organisational brand strategy, working closely alongside the Senior Brand Marketing Manager to develop and deliver training and inductions for internal teams, external agencies, and partners. Alongside this, you will proactively develop and implement ways of working and processes, as well as developing and distributing brand resources and assets, to ensure that teams are equipped to deliver work more efficiently and effectively.
About you
Well-versed in brand management, you will possess a clear understanding of the importance of strategy, knowledge of how to embed and maintain a brand, and how to ensure consistency across multiple channels, projects and products. Alongside your ability to confidently manage a diverse set of cross-organisational stakeholders and teams, you will be an impressive communicator, able to engage stakeholders through both verbal and written comms as well as via workshops and presentations. Strategically minded with a keen creative eye, you will have a proactive and solutions-focussed approach to your work, and be able to demonstrate project management skills alongside an understanding of the importance of insight and how it informs plans and activity.
How to apply
Please click ‘Apply for Job’ below. You are required to submit a CV and a Supporting Statement. Your supporting statement should include responses to the 'About You' points outlined in the job description. This should be no more than 2 pages in total. Please provide specific examples following the STAR format and ensure you demonstrate how you address the behaviour below throughout your responses:
- We prioritise diversity and have an inclusive and open mindset
- We create change and align behind our strategy
Any applications submitted without a supporting statement will not be considered.
Benefits
We offer a wide range of benefits, including 30 days of annual leave, enhanced family friendly policies, pension and interest free travel loans. Our employees also have access to a tenancy deposit loan, payroll giving, cycle to work scheme and an employee assistance programme.
Shelter helps millions of people every year struggling with bad housing or homelessness through our advice, support and legal services. And we campaign to make sure that, one day, no one will have to turn to us for help. We’re here so no one has to fight bad housing or homelessness on their own.
To find out more about the role and the benefits of working for Shelter please visit our website. Apply to be part of our team and be the change you want to see in society.
Safeguarding is everyone's business. Shelter is committed to protecting the health, wellbeing and human rights of those we support, and enabling them to live free from harm, abuse and neglect. All our staff will be expected to observe professional standards of behaviour and conduct their work in line with our Safeguarding Policies.
We are happy to talk about flexible working, personal growth, and to promote a workplace where you can be yourself and achieve success based only on your merit.
Shelter does not accept unsolicited CVs from external recruitment agencies nor accept the fees associated with them.
The client requests no contact from agencies or media sales.
Campaigns Manager
Salary: Salary: £34,237 - £38,325 (depending on experience and with potential for progression)
About Voice 21
Voice 21 is the national oracy education charity. We exist to empower every child to use their voice for success in school and life. Our work transforms learning and life chances through talk by increasing access to a high-quality oracy education for those that need it most.
Voice 21 is leading the conversation to prioritise oracy within schools and teaching. In July 2023, the Labour party announced its commitment to prioritise oracy and speaking lessons as part of its future mission for education. As a result oracy has become a major talking point, with the topic and Voice 21 appearing on the front pages of the national newspapers and leading discussion on TV and radio.
Your opportunity
Tackle a vital challenge, with great people. Voice 21 exists to transform young people’s learning and life chances through talk and we are aiming to be working with 2,000 schools a year by 2025. To reach this goal we recruit great people and give them real responsibility, training and support.
Output-focused culture, with flexible working opportunities. We have an agile and flexible approach – our team can work when and wherever works best to deliver the requirements of their role. For staff working at home, we support them to create a workspace and provide technology that enables them to work effectively.
Real development opportunities. We believe in supporting people to develop the skills they need to be excellent – whether this means funding external training, finding a mentor to support them or giving them the time to learn from others in the organisations through our regular CPD sessions. We also offer paid study leave for team members taking part in formal studies outside of work.
For more information on why we think you should apply for the role, see the “Why work for us” section at the end of this job description.
Your purpose
This year Voice 21 are recruiting to a newly formed Communications, Campaigns and Public Affairs department to help address these challenges. As Campaigns Manager, you will support the Head of Communications, Campaigns and Public Affairs to make oracy education ordinary, co-ordinating and project managing communications campaigns as well as leading content delivery. In doing so, you will play an integral role in ensuring all children, regardless of their background, find their voice for success in school and in life.
Your responsibilities
● Play a senior role in the Communications, Campaigns and Public Affairs team, as part of the wider Learning, Impact and Influence directorate
Campaigns (70%)
● Responsible for developing and delivering integrated campaigns working closely with Fundraising, Marketing, Customer Service and Service Delivery teams.
● This will include, but is not limited to: growing charity awareness, recruitment and retention, growing our advocacy base and policy change campaigns
● Taking a lead role in development and project management, you will deliver our national campaigns and business as usual communications projects
● Utilising matrix management, you'll bring internal and external teams and freelancers together to oversee all aspects of our campaigns.
● Engaging the entire marketing mix, you'll develop, implement, integrate, and evaluate campaigns across various channels, including PR, digital, advertising, and influencer amplification
● Planning, delivering and leading purposeful and planned communications cycles & campaigns
● Delivering and using implementable insights from analysis and user intelligence
Content and brand (30%)
● Creating, co-creating and commissioning communications materials and content and proactively spotting new opportunities to raise awareness of our work across the sector
● Implementation of the communications strategy and ensuring content constantly delivers against strategic needs
● Spotting reactive opportunities for content creation in line with the communications strategy
What the role might look like:
Within 3 months, you’ll have:
● Become embedded in the organisation’s systems and processes
● Built strong relationships with key members of staff
● Started leading the coordination of communications across the institution
● Contributed to our brand development
● Contributed to our public affairs campaign strategy and delivery
Within 6 months, you’ll have:
● Deliver project management template for campaigns delivery
● Built strong relationships with colleagues from around the organisations including in Fundraising, Marketing, Customer Service and Service Delivery teams
● Make recommendations for improving coordination systems and processes to better grow awareness of oracy and capacity to make policy changes
● Deliver strong analytics and insights systems
From 6 months onwards, we expect for you to be fully embedded in the organisation, delivering sector-leading campaigns and enjoying your working life!
This job is for you if you…
Have experience in these areas
● Project managing campaigns and business as usual from conception to delivery and evaluation
● Matrix managing projects with staff from across various departments
● Co-creating content with staff from various departments and personally creating multi-channel content in multiple formats
● Using analytics and user intelligence to deliver insights which meaningfully shape campaigns
● Strong eye for detail, including in copywriting and proofreading
● Ability to form excellent working relationships, internally & externally
You may also have experience in these areas
● Relevant experience in and a strong understanding of the education sector
● Experience project managing in an organisation with staff with content creation responsibilities dispersed across various teams
Reporting lines
Reporting to: Head of Campaigns, Communications and Public Affairs
Managing: None
Where you’ll work: Remote, with travel to our London office and elsewhere for meetings. Occasional overnight stays may be required depending on where you are based.
Contract: Permanent, subject to successful probation review at 3 months.
The client requests no contact from agencies or media sales.
An exciting opportunity to support the development and lead the delivery of a new Communications Strategy to enhance the SOS brand, engage and inspire target audiences, support partnerships and develop opportunities to promote thought-leadership.
This is a really exciting time to join SOS as we deliver our ambitious new strategy to 2030 – our Conservation Greenprint – to scale up our work in partnership with frontline conservation NGOs and forest-edge communities in Sumatra.
The Marketing and Communications Manager will have the freedom to develop the organisation’s strategy to enhance our reach, support income generation and hone our messaging to inspire new and long term support for our vision to see wild orangutans thriving in resilient rainforest landscapes.
A key part of the Fundraising & Communications team, this role reports to, and will work closely with, the Development Director and fundraising colleagues to amplify campaigns and activity. Key to the success of this role will be the ability to build strong relationships with our Sumatran-based Story Teller, our Programmes team and our partners to keep abreast of impact on the ground and tell these stories.
The ideal candidate is creative, organised, able to work under their own direction while also strong in a team. An excellent writer and communicator with people at all levels and across multiple channels and platforms – confident and keen to create content as well as able to keep sight of the big picture and make recommendations for strategy and direction. If this is you, please download the candidate pack to find out more, including details of how to apply.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Percival Resourcing are excited to be working with The British Horse Society and to support them with their search to hire a new Director of Marketing, Communications & Fundraising.
Based out of Stareton in Warwickshire, The British Horse Society are a registered charity and membership organisation serving the equine community. With over 110,000 members across the UK, it’s main aims are to promote and advance education, training and safety of the public relating to all matters horse. Promote the use, breeding, well being, and health of the horse for the general public, and to promote community participation in healthy recreation, involving the horse.
This is an excellent opportunity, for the right person to join an organisation who will be embarking on a new 5 year strategy commencing in 2025, and have gone through a significant growth phase in their membership, along with strong retention with it’s existing members, and will be going through an ongoing programme of strengthening audience engagement, and will be launching a new brand refresh in 2024. The new Director of Marketing, Communications & Fundraising will play an instrumental and essential part in supporting the organisation with executing it’s future plans and strategies.
As a senior level marketing and communications professional, your remit will be to lead, develop and implement the marketing and communications strategy, supporting our client’s objectives, whilst delivering against new and existing revenue streams. In addition to this, you will oversee a team of c30 professionals, and provide leadership to 5 direct reports operating at Head of level.
As the British Horse Society’s new Director of Marketing, Communications & Fundraising, in addition to your salary, you will enjoy the following benefits :
· Generous hybrid working model of 3 days a week remote working, and 2 days a week attendance in their office in Stareton, Warwickshire.
· Annual Leave: 26 days + plus bank holidays (increasing to 28 days after 3 years’ service)
· Pension: Automatic entry at 4% into their scheme after 3-month deferral period, contributions matched up to 5%
· Health Benefits: Income protection insurance, health cash plan, life assurance at 4 x salary.
· Wellbeing Support:
· Training and Development: Access to a range of formal and informal development opportunities. communication workshops.
· Enhanced Maternity, Adoption and Paternity Pay.
· Private Medical Insurance.
As a Director of Marketing, Communications & Fundraising, your duties and responsibilities will include :
· Lead and deliver the strategic plan for marketing and communications to build awareness of the charity, deliver income and support for our client’s cause.
· Transform brand awareness and promotion of the British Horse Society to both equestrian and broader audiences.
· Implement the brand strategy
· Build awareness and engagement of our client’s purpose using stories across the key charitable objectives.
· Develop a strategic growth plan to diversify revenue streams across membership, fundraising and legacy.
· Grow revenue and relationships with all members and external stakeholders.
· Develop the commercial offering of our client in line with their core purpose, including merchandising and corporate partnerships.
· Take the lead of the use of Dynamics 365 to develop market leading customer journeys.
· Lead a high performing team of 30 specialist staff to deliver our client’s business objectives.
· Manage the marketing budget to maximise output and achieve agreed targets.
· Lead the team to maintain and grow current membership based on annually set targets.
· With the IT Director lead on the delivery and implementation of CRM capability, to maximise their data marketing approach.
· Develop and manage a best in class digital presence ensuring the website and scoail media activities support the objectives of the Society.
As the new Director of Marketing, Communications & Fundraising at the British Horse Society, your experience and skillsets will include :
· You will be an experienced marketing, communications professional with strong leadership skills and ability to deliver results gained in either a charitable organisation or business to consumer environment.
· Strong commercial planning knowledge.
· Experienced in leading teams to develop marketing campaigns utilising all media including print, digital, social media and events.
· Strong collaborator, with the ability to work with peers, team members, senior managers and external stakeholders.
· Excellent understanding of marketing/performance measurement and demonstrating impact to an organisation.
· An understanding or desire to learn and be part of the equestrian sector.
Salary offering for this position is circa £75,000 per annum. Deadline date for applications will be at 12pm on Thursday 11th April. First stage interviews will take place either in person at their offices in Stareton or virtually week beginning 22nd April, with second stage interviews taking place week beginning 29th April.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
OVERVIEW:
Tom’s Trust provides psychological support for children with brain tumours and their families. Our head office is based in Cambridge but we have a number of staff who work hybrid or fully remote from home.
We already operate services in the North East and North West as well as the East of England but are determined to keep helping more families in more regions and we need someone to help us do that.
ABOUT THE ROLE:
We are looking for a creative and enthusiastic Digital Marketing and Communications Officer to join our small, friendly team. With digital marketing experience, the successful candidate will play a key role in attracting and engaging more visitors and donors to Tom’s Trust.
You will be a team player who is comfortable getting stuck in as there will be occasions where you need to get involved in things that may be outside of your direct job role.
Please see attached for more information.
INTERVIEW:
Interviews for this role will be virtual. While the closing date is 9am on Friday 12th April, we may conduct interviews as we receive suitable applications and may just appoint if we feel we have found the right candidate.
Please send your CV and a covering letter.
Interviews for this role will be virtual. While the closing date is 9am on Friday 19th April, we may conduct interviews as we receive suitable applications and may just appoint if we feel we have found the right candidate so please apply at your earliest convenience.
The client requests no contact from agencies or media sales.
Are you looking for a new challenge or to take the next step in your marketing career? We are recruiting an experienced marketing professional to set up and develop our marketing and communications function and deliver a strategy to support our business objectives.
It’s an exciting time to join us. In this new role you’ll lead on all aspects of marketing and communications to build brand awareness, market services, increase revenue, support fundraising and communicate our impact effectively across our catchment area. You’ll also grow our marketing capability by working with agencies and suppliers, upskilling others, managing volunteers and in time a new team member.
Ideally you will have experience in business planning, setting an appropriate marketing mix across a range of channels, understanding audiences and knowing the importance of measurement and evaluation. You’ll be able to both think strategically and work hands-on, as you’ll oversee the day-to-day marketing activities and track their success.
You will have a collaborative, solution focussed attitude, working as part of a small, friendly management team. You’ll have experience working for or with charities or not for profits and support the aims and work of our organisation.
Based at our Birmingham office, the role will involve visiting our other locations from time to time and attending external meetings, so some flexibility in working hours and some travelling will be necessary. Up to 2 days a week may be worked from home depending on work requirements. We offer ongoing development, 25 days leave, a pension scheme and staff wellbeing support.
If you have any questions/queries about the job or would like an informal chat about the role, please contact us.
Deadline for applications: Tuesday 2 April 2024
Interviews will be held: 11 and 12 April 2024
This post is subject to a DBS check.
Please submit a CV, with a separate cover letter outlining your relevant experience and how you meet the requirements of the role.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Job Title Senior Content Marketing Executive
Location Remote
Salary £27,000 - £30,000 (dependent on experience)
Hours Full Time - 35 hours per week
Reports to Content Marketing Manager
This is your chance to join a national charity committed to improving the outcomes of all children by advocating for and telling the stories of parents and parent volunteers. Parentkind has begun an exciting new chapter delivering new products and campaigns, and we are looking for high-performing team players to join our fun and friendly marketing team.
As an advocate for parents, we are seeking a content marketer that is experienced in writing for parents and/or in a parenting space. Storytelling should sit at the heart of all you do so that we can bring to life our brand, mission and impact.
Main purpose and scope of the role:
To support and work in collaboration with our Content Marketing Manager to:
- Develop our annual content marketing plan for our parent audience
- Create, manage and maintain our website content for parents
- Deliver key content for parents for national campaigns and projects
- Collaborate with internal and external stakeholders to deliver valuable audience-led content for parents in the form of guides, videos, email, webinars and social to name a few
- Contribute to wider content activity for our parent volunteer and schools audience where required
Duties and key responsibilities:
Under the guidance of the Content Marketing Manager at Parentkind
1. Planning:
- Develop and deliver a content marketing plan that meets the needs of parents, supporting them to engage with and support their child and their child’s education
- Initiate new campaign/content ideas that meet the needs of parents and/or align with key moments across the year
2. Content Creation:
- Create high-quality and engaging content for various channels to include website, social, email, video, blog and more
- Deliver a range of content formats that are accessible to parents and support Parentkind to grow our reach within the parent space
- Ensure all content is audience-led, on-brand, SEO optimised and time relevant
- Ability to flex content to suit tone of voice, brand, audiences etc.
- Create content to support wider team projects where required such as for our PTAextra magazine
3. Collaboration:
- Work with the Content Marketing Manager to deliver new content-led products such as a Parent magazine
- Collaborate with the wider marketing team to ensure that content meets Parentkind’s objectives and are aligned with wider marketing team activity
- Work together with our Digital Marketing Manager to ensure that appropriate promotion plans are developed for key content and to create content that supports their digital strategy, including writing effective paid ad copy
- Collaborate with the Head of Parent Participation and the Programmes team to produce content that will support our parent and schools programmes, such as parent guides
- Establish a network of key contributors from relevant sectors as well as from our audiences
- Collaborate closely within the marketing team and with other stakeholders across the business to ensure that all projects are sufficiently supported for with relevant and inspiring content
4. Project management:
- Lead on the delivery of parent content activity such as guides, website hubs, video and more
- Manage multiple projects simultaneously and prioritise effectively
- Assist in managing and organising content libraries for easy use across the business
5. Continuous learning:
- Work with others across the organisation as well as independently to understand our key audiences so that the work delivered is audience-focussed
- Monitor content effectiveness alongside our digital and website managers to ensure that we optimise our content plans and activity in the future
- Stay informed of the latest content trends, technologies and best practises so that Parentkind’s work is forward-thinking and impactful
General Responsibilities
- To ensure Data Protection procedures are followed at all times
- To keep abreast of relevant educational policy and legislation affecting our key audiences
- To be flexible within the remit of the post
- To undertake other duties as reasonably requested
- To be self-servicing
- To attend and participate in Parentkind’s performance, development and training programmes.
- To abide by organisational policies, codes of conduct and practices.
- To be responsible for the health, safety, welfare of self, other members of staff and visitors.
This job description may be amended from time to time and does not form part of the Employment contract.
Please note that this role will require you to have the legal right to work within the UK.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Overall purpose:
As Fundraising and Campaigns Marketing Manager in the Marketing & Communications team, you will drive Ben’s fundraising and commercial services with individuals and businesses within the automotive industry. You’ll work closely and collaboratively with colleagues to deliver the best possible results for communications delivered both digitally and physically (this can include content on our website, social channels, email and printed materials) to support the delivery of Ben’s overall strategy.
Principal Accountabilities:
- Managing the day-to-day marketing of fundraising/income campaigns using a test-and-learn approach across a range of new and existing channels and products
- Managing campaigns and projects from planning to delivery and evaluation, ensuring they are delivered on time and on budget
- Assisting with the ongoing monitoring and optimisation of fundraising campaigns and products
- Researching competitor campaigns, market trends, new tools and platforms
Planning and organising
- Create and execute Fundraising and Marketing plans to promote Ben’s services, events and campaigns against budgets and with clear ROIs, in line with longer-term org strategy
- Work across the range of fundraising and commercial products and services, to ensure pricing, positioning and promotional activities are aligned for maximum impact
- Support to look after brand management of Ben’s fundraising and commercial brands (DoIt4Ben, ILC, Ben Ball, Ben Training etc.)
- Plan, create and develop high-quality content which is tailored to audience personas, which they will find engaging and meets strategic objectives
- Utilise various channels, including social media, website, email marketing and traditional media, to reach the target audience effectively
- Support to develop a programme of regular content. Maintaining and updating Ben wide calendars as appropriate
- Work with colleagues to develop new products and update existing products that are relevant for our audiences that are channel and brand appropriate
- Manage the design, production and distribution of marketing collateral (digital and print), making sure it is consistent with our messaging, tone of voice and is audience appropriate
- Manage end to end email process – from creating emails, automations, using correct data & segments to sending & then evaluating campaigns
- Support online advertising (social, retargeting and PPC)
- Use a test and learn approach in order to learn from user behaviour and to ensure Ben leverages digital communications channels to reach and engage target audiences
Experience required:
(E = Essential/D = Desired):
- Significant marketing and fundraising experience and responsibility within a non-profit environment (minimum 2 years) (E)
- Experience of creating and delivering an annual programme of marketing (E) and fundraising activity (D)
- Experience of working in the automotive industry either in a campaign or hands on capacity (D)
- Experience of delivering strong ROI on fundraising campaigns (E)
- Confident communicator at all levels of the organisation, with the ability to work collaboratively across different areas of the organisation as required (E)
- Very strong organisational and project management skills, with the ability to prioritise tasks and activities across multiple, simultaneous projects (E)
- Understanding and interpreting data (D)
- Experience of traditional and online marketing with an excellent understanding of the digital landscape (E)
- Writing, creating and producing content in multiple formats for various audiences and touch points (E)
- Managing end to end email production from data management and segmentation to email creation to sending and evaluation (E)
- Understanding and application of brand guidelines (E)
- Understanding and creation of on-page SEO and knowledge of the wider SEM implications (D)
- Social media channels, analytics and scheduling software e.g. Sprout Social (D)
Technical Knowledge:
(E = Essential / D = Desired):
- Degree level qualification and/or digital marketing qualification (D)
- Understanding of the principles of customer journey planning and stewardship (E)
- Knowledge of regulatory environment for fundraising including data protection, Gift Aid and fundraising codes of practice and regulation (E)
- High level of computer literacy (MS Office)
- Experience of using CRM (Salesforce) and CMS (Umbraco) systems (D)
- Project management/collaborative working tools (E)
- Knowledge of Adobe Acrobat Creative software (D)
- Knowledge of marketing principles and techniques (E)
- Understanding of how data describes audiences and how this impacts the development and evaluation of content (E)
- Strong attention to detail (E)
- Using a test and learn approach to increase engagement (D)
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Overall purpose:
Principal Accountabilities:
As Marketing Executive in the Marketing & Communications team, you will support our marketing activity to help grow our brand, our supporter base and increase engagement with individuals and businesses within the automotive industry. You’ll work closely and collaboratively with colleagues to deliver the best possible results for digital communications delivered via content on our website, social channels and email to support the delivery of Ben’s overall Health & Wellbeing content strategy.
- Develop our social media channels to grow audiences and increase engagement with the people we support, and who support Ben
- Produce high-quality content that key audiences will find interesting and useful and meets strategic objectives
- Support to develop a programme of regular content for social channels, email and website and maintaining and updating calendars as appropriate
- Work with the Digital Marketing and Engagement Manager to plan and deliver the Health & Wellbeing calendar of awareness content and engagement
- Plan and deliver all digital communications in line with the overall campaign/content planners and internal processes are managed effectively
- Plan, create and develop content which is tailored to audience personas
- Work with colleagues to develop content that is relevant for our audiences and is channel and brand appropriate
- Manage end to end email process – from creating emails, automations, using correct data & segments to sending & then evaluating campaigns
- Use a test and learn approach in order to learn from user behaviour and to ensure Ben leverages digital communications channels to reach and engage target audiences
- Support online advertising (social, retargeting and PPC)
Experience required:
(E = Essential / D = Desired):
- 2+ years content writing experience
- Writing, creating and producing content in multiple formats for various audiences and touch points
- Managing end to end email production from data management and segmentation to email creation to sending and evaluation
- Creating effective content and supporting others to do this
- Understanding and application of brand guidelines
- Excellent spelling and grammar, with the ability to change the tone of voice dependent on the audience
- Practical content gathering, writing, and editing
- Managing online and social media advertising campaigns
- Understanding and creation of on-page SEO and knowledge of the wider SEM implications
- Use of CMS, web platforms such as Umbraco
- Use of collaborative tools such as Google Drive, Trello, Teams etc
- Social media channels, analytics and scheduling software e.g. Sprout Social
- Using a test and learn approach to increase engagement
- Working in a collaborative and consultative way with in-house teams, taking account of others priorities and helping others to achieve their goals
- Strong organisational & project management skills
- Experience of working for a charity or not-for- profit organisation (D)
Technical Knowledge:
(E = Essential / D = Desired):
- Degree level qualification (D)
- Digital marketing qualification
- High level of computer literacy and the ability to pick up new systems and software quickly
- Knowledge of Adobe Acrobat Creative software (D)
- Knowledge of marketing principles and techniques
- Understanding of how data describes audiences and how this impacts the development and evaluation of content
- Great understanding of user journeys
- Understanding of charity working regulation and standards (D)
- Understanding of the automotive industry of its needs and requirements (D)
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Relate is a household name and the UK’s best-known provider of specialist relationship counselling services. We’ve been helping families, individuals, couples and children since 1946 and have developed a passion for supporting people as they navigate the ups and downs of relationships at home, work and in the community. We are in a period of growth driven by increasing demand for our services. To power that growth, we need additional revenue streams from enterprises, EAP vendors, benevolent funds and philanthropic sources.
This is where you can make a difference to us. As our Commercial Business Development Manager, you’ll be in a newly created hands-on role at the forefront of nurturing and closing new business opportunities. You’ll be developing strategic partnerships, increasing revenue streams and contributing to our growth plans as a member of the Relate Senior Management Team.
Reporting to our National Partnerships Director, you’ll find us enthusiastic, open, willing to help and above all passionate about the difference we make to people’s lives every single day.
Key Responsibilities
- First and foremost, this is a sales role. So, we’ll need you to demonstrate a track-record of meeting and exceeding revenue targets.
- You’ll be able to demonstrate an ability to work autonomously without intensive supervision.
- You’ll be able to demonstrate the ability to define and action a go-to-market plan.
- Naturally, we expect first-class demonstrable sales-skills including the ability to:
- Identify and evaluate new business opportunities including new markets, customers, partnerships, products, and services.
- Develop a pipeline of qualified prospects.
- Negotiate and close deals with a seven-figure value.
- Build and maintain strong relationships with key clients and partners, ensuring their needs are met andexceeded.
- Provide detailed reports on business development activities, including market analysis, sales forecasts, and revenue projections
- Collaborate with the National Partnerships Director, Service Delivery Director, National Contracts Manager, Digital Services Manager, and other key colleagues to ensure the smooth implementation of new contracts.
- Deputise for the National Partnerships Director at Executive Leadership meetings
- Represent Relate at a range of events to promote the brand and the service offer.
- Contribute to annual budget and strategic planning cycles.
- Stay abreast of industry changes and competitive landscape to adjust strategies accordingly.
Education and Training
- Experience and formal training in a recognised Sales Methodology e.g. MEDDPICC, SPIN, Sandler
- BA Hons (desirable)
Demonstrable Experience and Knowledge
- Substantial proven experience in business development, b2b sales, or a similar role, in the service and/or not for profit sector
- Track record of securing seven-figure contracts.
- Strong understanding of sales principles and customer service practices.
- Proven experience of cultivating and sustaining strong partner relationships in a range of settings.
- Understanding of market drivers in the EAP/staff benefits sector.
- Strong track record of achieving or exceeding income targets.
Abilities and Skills
- Proven communication, negotiation, and interpersonal skills with the ability to adapt to the audience to achieve the optimum outcome.
- Ability to think strategically and analytically, with a problem-solving mindset.
- Strong business and financial acumen with the ability to develop comprehensive budgets and business plans
- Entrepreneurial approach with the ability to see and capitalise on opportunities.
- Ability to work independently, with a self-motivated, results-driven approach.
- Able to travel as required with occasional overnight stays.
Personal Qualities
- Driven
- Professional
- Collaborative
- Client led/Person centred.
- Resilient
Terms of Appointment
- Permanent position
- Full time, 35 hours per week (some evening/weekend work may be required)
- 25 days holiday plus bank holidays and 3 days over Christmas period
- c£55,000 oer annum salary
Job Title: Marketing and Communications Manager
Reports to: Director of Communications and Growth
Contract: Permanent, full or part time
Hours: 28 – 35 must be available to work Tuesdays and Thursdays, other days negotiable
Salary: Circa £40,000 per year
Location: Remote, with attendance at in-person meetings required, around once a month, normally in London
Job purpose
To conceive and execute a best-in-class marketing and communications strategy to position us as the go to organisation on dementia carer support. Your work will underpin our efforts to campaign for change, partner with organisations, and provide practical and emotional support so that no dementia carer feels isolated, invisible or alone.
Key responsibilities
·Lead on the development and delivery of the marketing and communications strategy and activity, working with colleagues in public fundraising, commercial income generation and campaigns, to achieve agreed annual targets in line with DCC’s plans.
·Using primarily digital platforms and working with colleagues in fundraising, campaigns and service delivery, co-produce a suite of activities and assets that deliver relevant prospect audiences into the wide end of the funnel.
·Lead on communications work, including journalist outreach and pitching news stories, content creation, discussion and engagement on current affairs from the perspective of our cause and issues.
·Work with colleagues to gather and curate compelling, emotional stories and to embed a story-led approach in our communications.
·Support the fundraising team to develop assets for DCC’s supporter journey, using data analysis and insights to ensure the effective stewardship of supporters.
·Set, monitor and report on campaign and project budgets, key performance indicators and annual work plans as well as longer term financial forecasts.
·Be responsible for adhering to all relevant legislative and regulatory obligations relating to marketing, digital and communications.
·Establish and document key processes in the marketing function, working closely with colleagues in fundraising and operations to do so.
Carry out other duties commensurate with this post as requested.
The client requests no contact from agencies or media sales.
The Communications & Marketing Manager is a key role in leading, developing and supporting staff to deliver the Guild’s strategic plan for students.
Leading a small, dedicated team, this role is accountable in developing effective communications, marketing and insight strategies in order to inform and support the wider organisation and delivery of the strategic plan. Along with being accountable and overseeing, the day to day operation of the Communications & Marketing department and related activities the role is heavily involved in all facets of the organisation. Ensuring utilisation of agreed marketing, brand and communication processes and procedures, this role will lead communications forward planning, ensuring managers and officers are engaged in priority decision making each term to assist in effective planning and delivery of co-ordinated, collaborative campaigns and events including cross-departmental initiatives.
We are looking for applicants who have a range of Communications & Marketing experience including designing, delivering & managing effective communications campaigns and activity across a range of media (including press, social, digital & traditional platforms) and the ability to establish strong working relationships with a wide range of individuals both within and outside the Guild, to include the University, students, staff, clients and agencies.
If this sounds like you, and you enjoy working in a fast-paced organisation, where every day is different, we would love to hear from you.