Campaigns Strategist Jobs

Digital Marketing and Content Lead

About the role:

As our Digital Marketing and Content Lead, you will conceive and deliver a best-in-class digital strategy that uses our digital estate and communications to deliver against our strategic organisational objectives of ending the institutionalised care of children. You will use your technical expertise in digital marketing and communications and a data-driven approach to increase digital engagement across social media, website, and email. You’ll drive up the quality of our content and user experience through continuous test, review and optimisation.

About you:

We are looking for someone who is digital all-rounder, with a proven track record of creating and implementing effective digital platform strategies and have an innovative approach to digital marketing.

About Hope and Homes for Children:

Orphanages don’t protect children, they harm them. Put simply: the last thing an orphanage can provide is the first thing a child needs - someone to love them. Science shows what we all know, that the bond between a child and their family is vital for their development. Decades of evidence proves that orphanages harm children, subjecting them to high levels of abuse, as well as extreme neglect. Children always belong in families. They need protection, encouragement, play, laughter and love. They need somewhere to call home and someone to love them. You can help us make this a reality for children.

Salary: £37,000 to £41,000 per annum, including any London weighting if applicable.

Location: Remote working, with the home base location flexible across locations where we have a registered European / African office (i.e., UK, Belgium, Romania, Bulgaria, Ukraine, Rwanda, Kenya or South Africa).

Hours: 37.5 hours per week.

Other information: Applicants must have the right to work in the country in which they would be based. We actively encourage equality and diversity as we believe it brings us closer to our mission of eliminating orphanages. We want you to have every opportunity to demonstrate your skills, ability and potential; please contact us if you require any assistance or adjustment.

To apply, please upload your CV and a brief cover letter (500 words max) which briefly summarises how you meet the person specification and why you’d like this role. The final date for applications is 6 May 2024. However, we may close the vacancy early if we receive strong applications. So, don’t delay, please get in touch if you have the right skills, experience and passion for our cause

You may also have experience in the following: Digital Marketing Manager, Content Marketing Manager, Digital Content Strategist, Online Marketing Lead, Content and Campaign Manager, Digital Brand Manager, Digital Communications Manager, Content and Social Media Manager, Digital Engagement Specialist, Digital Marketing Coordinator, Content Development Lead, Digital Marketing Strategist, Online Content Manager, Digital Media Coordinator, Content Strategy Lead, Digital Marketing Specialist, Social Media and Content Manager, Digital Campaign Strategist, Content Creation Manager, Digital Advertising Lead, etc.

REF-213162

Free Tibet is a small but effective campaign organisation based in south London. We’re looking for a Fundraising Manager who can transform our routine fundraising and lead expert strategies for income generation. This role is best suited to an experienced solo fundraiser who is confident in managing multiple streams of income, but we welcome applications from any fundraiser with a diverse skillset and collaborative way of working.

We are currently implementing a pay grading system at Free Tibet, offering increases with each year of service. The salary for this position starts at £40,000.

About Free Tibet and Tibet Watch

Free Tibet is a campaign group (UK company) that brings human rights abuses in Tibet to international attention through parliamentary advocacy, media outreach, and mobilising thousands of supporters for change.

We stand with Tibetans around the world. For their homeland, for their future and against China’s brutal occupation. We keep the eyes of the world on the atrocities being committed in Tibet and lead effective campaigns to push back.

Free Tibet’s work is supported by our research partner Tibet Watch (UK charity), which gathers crucial information from occupied Tibet, one of the most closed-off places in the world.
Tibet can be free. It must be free – and one day it will be. Together we bring that day closer.

Job Description

Fundraising

• Oversee all income-generation activity across Free Tibet and Tibet Watch. Ensure continuous improvement and innovation and an appropriate balance of fundraising activity across all streams. Current streams include postal appeals, online appeals, and the Free Tibet online shop.
• Manage applications for grant funding on behalf of both Free Tibet and Tibet Watch, working with the Fundraising Officer to build a strong portfolio of five and six-figure grants and steward them for renewal.
• Lead on the recruitment and retention of donors, especially Major Donors, and redevelop supporter journeys and stewardship programs.
• Evaluate new ideas for income generation and strategies for implementation, especially corporate and challenge events / community fundraising.
• Impact reporting of fundraising activity and the performance of quarterly appeals, with a view to improve internal processes for greater income innovation and ROI.
• Liaise with the Free Tibet Campaigns & Research Teams to ensure that campaigning, digital and fundraising activities are seamlessly coordinated.
• Managing relationships with third party agencies, like mailing services and digital mobilisation agencies, making sure projects are delivered on time, on budget and to the highest standard.
• Ensure that our new Client Relationship Management (CRM) system, Raiser’s Edge NXT, is used effectively and to its full potential.
• Take a supporter-facing role in managing relationships with Major Donors, leading by example in securing mission-critical income.
• When needed, providing on-the-ground support for direct marketing, including copywriting and editing.

Leadership & Management

• Line manage the Fundraising Team, which currently consists of a full-time Fundraising Officer, part-time Administrative Assistant, and part-time Supporter Care & Shop Officer, nurturing their professional development and working collaboratively to produce fundraising projects.
• Act as a leader within the organisation, representing staff to the board and executive committee where appropriate.
• Work with the Finance and HR manager to monitor expenditure against budget and prepare regular reports on expenditure and projected income for the Free Tibet and Tibet Watch boards.
• Develop annual and project-specific Fundraising Strategies, reporting on appropriate indicators.

General Responsibilities

• Participating in regular team meetings.
• Participate in events and actions as required, with protest attendance highly encouraged.
• Ensure that volunteers working with your team are managed appropriately.
• Participating in monthly finance/fundraising meetings.
• Provide regular fundraising reports for the FT-TW Boards and Head of Campaigns.
• Any other tasks, where appropriate, required to ensure the smooth-running of the organisation.

Person Specification

Essential

• Proven ability to look at the big picture of an organisation’s fundraising and prioritise what needs particular attention.
• Proven track record of delivering income across one or more of following income streams:
  • Individual Giving: postal appeals, online appeals; emergency appeals; matched giving campaigns.
  • Major Donor Fundraising: soliciting and stewarding donations from HNWIs; prospects research; Major Donor recruitment.
  • Trusts and Foundations: soliciting and stewarding major grant
• Digital fluency with a deep understanding of how this relates to fundraising.
• Line management of other fundraisers, especially with agile working and diverse skill sets.
• Experience of overseeing the development of team members.
• Excellent knowledge of proper practice in fundraising data and compliance, especially with reference to The Code of Fundraising Practice and GDPR principles.
• Confident reporting directly to the Board of Trustees and representing staff interests.
• Commitment to Free Tibet’s mission.

Desirable

• Experience of working in a high intensity environment, working collaboratively and skillfully in response to fast-moving developments in global news.
• Personal achievement/s securing five or six-figure grants, especially for research or human rights projects.
• Experience of managing lead generation campaigns at both a strategist and practitioner level, especially Facebook ads, with past examples of success.
• Experience using RENXT, Mailchimp, and digital tools (e.g. Engaging Networks or Impact Stack).

Application Process

Completed applications must be received by 10:00 am on Monday 22nd April 2024. There will be two rounds of interviews, with the first round of interviews on Wednesday 1st May 2024.
Your application should include:

• Your CV (1-2 sides of A4), attached as a PDF. We recommend including any qualifications or training from fundraising bodies and showcasing your personal achievements in fundraising.
• Cover letter (1 side of A4), attached as a PDF, detailing how you meet each point in the personal specification. We recommend highlighting your specific interest in working for Free Tibet and Tibet Watch.

Location: Home-based
Contract Type: Permanent
Hours per week: 35
Salary: £34,836 - £36,893 (Depending on location)

Closing Date: 1 May 2024
Interview dates start from: 6 May 2024

When a child is diagnosed with cancer life becomes full of fear, for them and their family. Fear of treatment, but also of families being torn apart, overwhelming money worries, of having nowhere to turn, no one to talk to.

At Young Lives vs Cancer, we help children and young people (0-25) and their families find the strength to face whatever cancer throws at them. Join us and your skills will make a real difference to the lives of young cancer patients.

About the role

This is an exciting time to join Young Lives vs Cancer as we set up a new Brand Marketing and Communications function including a team of digital experts.

The Senior Digital Marketing Officer role is part of the newly created Digital Engagement team working to deliver exceptional digital activity that delivers against organisational objectives.

You will work on digital campaigns across email, organic social and paid digital marketing channels, including PPC and social media. This role will be vital in setting up a new digital hub of expertise within the organisation and helping to drive forward the best use of digital channels.

·Support the Digital Engagement Manager and wider team to develop end-to-end campaigns across digital marketing channels including PPC, paid social and email from brief to execution and evaluation.
·Align the paid digital and email activity with our overall digital strategy and develop clear guidance around how to use our paid digital channels to maximum effect.
·Monitor the impact of marketing campaigns, identify and recognise trends within the data and use these to inform future campaigns.
·Support a data driven and test and learn approach within the team, encouraging continual learning and optimisation, particularly focused on a testing approach to donation journeys.
·Young Lives vs Cancer is open to and in support of flexible working. Your flexibility requirements and that of the role will be discussed at interview stage with you.

This role is remote and can be based anywhere in the UK with occasional visits to our London / Bristol offices.

We would love to hear from you if you have:

·Managing marketing campaigns across digital channels including PPC, paid social and email. From brief through to execution and evaluation.  
·Knowledge of how to effectively track and measure digital KPIs including an understanding of google analytics and how to report on and interpret data from digital channels 
·Passion for working in the digital environment, discovering new channel opportunities, drawing on insight and the external environment to inspire teams
·An understanding of best practice across email marketing and digital journeys, as well as working with stakeholder teams to improve their knowledge and understanding of digital best practice.

Diversity declaration

At Young Lives vs Cancer, we recognise that opportunities for too many people remain a condition of their race, class, gender identity, disability, sexual orientation – or a combination. This has never been acceptable to us as an organisation. 

We are committed to taking anti-oppressive action and removing barriers in our recruitment practices. We particularly welcome applications from members of minoritised communities and creating equitable opportunities for all. We are passionately committed to taking actions and making changes to be a truly diverse, inclusive and equitable organisation, as well as reflective of the diverse children and young people we support. Click here to find out more about our Diversity, Inclusion, Equity and Belonging strategy.

Accessibility

We are committed to providing reasonable adjustments throughout our recruitment process and we’ll always endeavour to be as accommodating as possible.  Please get in touch with us if you would like to discuss any specific requirements.

What we offer

In return for your commitment, we offer a great reward package, which includes generous annual and family/ caring leave entitlements, enhanced pension and employee savings scheme. To find out more about our benefits package, have a look on our website.

If you join us, you will be part of a community that is committed make a difference to the lives of children and young people with cancer. Young Lives vs Cancer is committed to safeguarding and promoting the welfare of children and young people and expects all staff to share this commitment.

You may have experience of the following: Digital Fundraising Manager, Digital Campaign Specialist, Digital Marketing Strategist, Senior Digital Fundraising Coordinator, Digital Engagement Specialist, Digital Fundraising Officer, Digital Marketing Lead, Digital Fundraising Strategist, Senior Digital Development Officer, Digital Acquisition Specialist, etc.

REF-213 024

Senior Demand Generation Manager

Location: City Cambridge
Salary: £58,351- £64,834
Contract Type: Permanent Full-Time

The Royal Society of Chemistry (RSC) has a great opportunity for a Senior Demand Generation Manager to join us on a permanent full-time basis.

At the RSC we embrace flexibility and offer hybrid working, which means our teams come together when they need to collaborate. Although this role is contractually based at our Cambridge office, you will also be able to work from home within the UK, with the expectation that you will attend our offices and travel as needed for your role. In this role, you will attend our Cambridge office twice a week. If you need flexible working arrangements, please outline this in your application.

The RSC has an exceptional diversity of audiences - from employees across the world, teachers, scientists and academics, librarians and corporates to politicians and the public. Our work includes activities focused on our role as a support service to UK and international staff, a data source (e.g. for developers consuming data via APIs), a professional body (e.g. supporting members), a publisher (e.g. selling journals, books and databases), and an education resource (e.g. providing content to teachers, students and professionals). Our technology services underpin the operations of all staff members and of our websites and services.

As a Senior Demand Generation Manager for the Royal Society of Chemistry, you will lead our demand gen efforts overseeing the planning and in-house execution of our digital programs which will be a new approach for the RSC.

This role is about bringing all digital channels together to drive demand and acquisition generate qualified leads and drive revenue growth. You will help us define, execute, measure and refine a compelling and effective revenue plan for our x4 key RSC strategies, and will own the delivery of top-of-the-funnel activity, MQL goals and revenue contribution attributed to marketing. The role will balance the need for driving often competing strategies and customer audiences’ outcomes, in an effective manner, creating a plan to deliver all acquisition targets, but publishing having a critical focus. You will ensure there is a balance between wider organisational needs versus ensuring local teams meet their objectives, customising strategy by region, to offer optimum conversion, nurturing and converting leads to ensure RSC achieves the end commercial outcomes.

We are looking for:

• Degree in a related field with significant relevant experience in demand generation, lead management or marketing automation roles
• Extensive technical skills and experience and grown digital native i.e. ability to code webpages, use Google AdWords, write up SEO pages based on Google prioritisation and extensive GA reading and application experience
• Significant knowledge of PPC and Website
• Significant experience or understanding of working in digital services or similarly highly complex industries with multi-product online portfolios and complex customer journeys
• Demonstrable diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers and create business impact
• Experience in defining and implementing regional strategies and scaling international strategies and capabilities to local markets
• Experience with navigating large matrixed organisations and governance
• Experience of Publishing
• Commercially savvy and able to understand the value of brand spend and showcase that to the business. Work hard with the digital channels to grow the funnel against all x4 strategies
• Strong people management skills, with developed coaching skills

When applying, please provide an up-to-date CV and a supporting statement (no more than 500 words) indicating how your skills, knowledge and competencies match the requirements outlined in the job description.

At the RSC, we recognise the benefits of a diverse workforce and welcome applicants from a range of backgrounds to apply. We particularly encourage applications from disabled and ethnic minority candidates. As a part of the Disability Confident Scheme, we endeavour, where possible, to offer an interview to candidates meeting the essential criteria of the role, who have a substantial physical/mental impairment which impacts their ability to carry out day-to-day tasks.

You may have experience in the following: Senior Marketing Strategist, Lead Generation Manager, Senior Growth Marketer, Demand Generation Lead, Marketing Campaign Manager, Senior Acquisition Manager, Marketing Operations Manager, Senior Lead Generation Strategist, Senior Digital Marketing Manager, Marketing.

REF-213283

Job title: Director of Policy and Strategy

Term: Full time, permanent

Salary: Circa £100,000 per annum plus generous benefits, and 30 days’ annual leave.

Location: London (Victoria) – hybrid (one to three days in the office as a minimum), with some travel around England required

Closing date: 10am 22 April 2024

Interviews: w/c Monday 6 May 2024

NHS Providers is the membership organisation for the NHS hospital, mental health, community, and ambulance services that treat patients and service users in the NHS. We help those NHS foundation trusts and trusts to deliver high-quality, patient-focused care by enabling them to learn from each other, acting as their public voice and helping shape the system in which they operate.

NHS Providers has all trusts in England in voluntary membership, collectively accounting for £115bn of annual expenditure and employing 1.4 million staff.

Our Policy directorate encompasses around 35 people, and the director of policy and strategy has responsibility for four direct reports and sits on our Executive Management Team (EMT), also helping to lead strategy and development across our 100-strong organisation. As director of policy and strategy, you will play a pivotal role in developing and strengthening our Policy and Strategy directorate. This will include ensuring we continue to operate in an integrated way across our Policy and Strategy, Communications, and Development and Engagement directorates to deliver the greatest impact for members and our organisation.

You will provide strategic leadership for the organisation’s policy, strategy, analysis and public affairs functions, providing high-level advice and support to the chief executive, deputy chief executive, chair and board, as well as playing a key role as part of the NHS Providers director team.
 

NHS Providers is committed to creating a diverse and inclusive workplace where everyone feels valued, respected, and supported and welcomes applications regardless of sex, gender identity, race, age, sexuality, beliefs, or disability. To be successful in this role you will need to be personally committed to being anti-racist and support our broader diversity work across all protected characteristics