Fundraising Essentials

Overview

This is your induction into the world of arts fundraising. It covers research and planning, key fundraising skills and information about launching successful fundraising campaigns. It’s a one stop fundraising shop: teaching you new skills and sharpening old ones, giving you everything you need to start afresh and come back from the Covid-19 crisis stronger than ever.

What you will learn

• How to generate great fundraising ideas to inform your fundraising strategy

• The importance of an effective Case for Support

• Different kinds of fundraising streams, from Trusts and Foundations, individuals, corporates and statutory income

• How to set realistic fundraising targets

• What you should be spending on fundraising to get a particular return

• How to undertake effective fundraising research

• The latest trends in fundraising

What you require

This course is aimed at those new to arts fundraising, those about to launch a big project in a new area, or for those just looking for a refresher in a key aspect of fundraising after the crisis.