Direct Marketing Officer Acquisition Jobs in Bermondsey, Greater London

Background

Medical Aid for Palestinians (MAP) works for the health and dignity of Palestinians living under occupation and as refugees. MAP is the leading UK charity delivering health and medical care to those worst affected by conflict, occupation and displacement, in the occupied Palestinian territory, including Gaza, and Lebanon.

MAP is in a period of ambitious growth and rapid development, as we respond to the massive humanitarian crisis in Gaza, the West Bank, and Lebanon. Due to this growth, we are seeking a Director of Fundraising and Marketing to lead the development and delivery of an ambitious and data driven fundraising strategy.

Purpose of role

The purpose of this role within MAP is to build a high-performing fundraising and marketing team in the UK, and in new international markets, to drive and stabilise significantly increased fundraising performance across a range of income streams. The post holder will lead the development and delivery of an ambitious and data driven fundraising and marketing strategy to successfully deliver MAP’s new five-year vision.

Primary responsibilities

This job description does not form part of your contract of employment and can be amended from time to time as the needs of the organisation require.

The job holder will have the following key responsibilities:

Leadership

• Champion fundraising across the organisation.
• Be an inspiring ambassador for MAP and ensure this is reflected in the strategies, outputs, and behaviour of the fundraising team.
• Actively contribute to leading Medical Aid for Palestinians as a member of the Senior Management Team (SMT).
• Work closely with the SMT to ensure that appropriate processes and systems are in place across the organisation, including delivery against KPIs.
• Attend and actively participate in MAP’s Board meetings and relevant Board Committee meetings providing updates, necessary reports, and feedback on MAP’s fundraising and marketing.
• Lead cross-organisational projects in line with organisational strategy and direction.
• Build strong working relationships with colleagues across the organisation at all levels, adopting and encouraging a collaborative working approach.
• Keep abreast of, understand, clarify, and implement new or changes in relevant thinking and legislation, especially those directly affecting fundraising.
• Monitor and manage risk in accordance with MAP’s risk management policy.

Fundraising

• Lead the development and delivery of an ambitious and data driven fundraising strategy across a range of income streams to successfully deliver MAP’s new five-year vision.
• Build and inspire a high-performing and results-oriented Fundraising Team focused on delivering sustainable income to maintain and build on recent organisational growth.
• Ensure that MAP’s fundraising is supported by appropriate business/activity plans, and sound financial plans and budgets; and that performance is regularly monitored and evaluated against plans and budgets.
• Set, monitor, and deliver annual income and expenditure targets.
• Foster a culture of ambition and innovation and support the team to research, develop, and implement new fundraising approaches to recruit new donor groups across all income streams.
• Drive change and implement new ways of working across fundraising and the wider organisation in support of fundraising effectiveness.
• Manage relationships with key supporters and stakeholders and attend meetings and networking events to unlock new opportunities.
• Strengthen and build on existing supporter relationships, ensuring that all supporters receive a first-class experience.
• Support the team to develop professional and engaging fundraising materials including fundraising propositions, applications, proposals, appeals, pitches, and reports.
• Take overall responsibility for fundraising compliance and ensure that in all relevant areas, MAP complies with the law, regulation, and stakeholder and contractual obligations with third parties.
• Maintain oversight of the supporter database to ensure integrity, legal compliance, and suitability for MAP's fundraising strategy.

Fundraising Development

• Work with the Head of Individual Giving to deliver and implement a strategy which prioritises both the retention and acquisition of new donors, enhances the use of digital products, platforms, and channels and delivers the highest standard of supporter care and donor stewardship.
• Work with relevant colleagues to deliver a new strategy and plan which prioritises deepening and strengthening existing relationships and building a strong pipeline of new prospects to deliver multi-year funding from major donors, high profile supporters, trusts, foundations, and companies.
• Lead the adoption and use of a newly installed Microsoft Dynamics CRM to effectively support data-driven decision making and relationship management to generate supporter insights in support of increased fundraising.
• With the CEO and SMT, agree and invest in a scaled-up approach to fundraising internationally.

Brand and Marketing

• Working in collaboration with the Director of Advocacy and Communications, lead the development and delivery of an integrated marketing and communications strategy that is driven by audience insight.
• Build and inspire a high-performing and results-oriented Marketing Team to build a community of supporters by delivering a seamless supporter journey that promotes MAP’s work and delivers greater income generation.
• Ensure our brand and identity are strong and supported by authentic high-quality messaging, delivering integrated campaigns across all our channels that turn increased recognition into active support for MAP’s work.
• Increase brand awareness and brand attribution, creating an authentic and compelling voice for MAP which centres on Palestinian voices, including the voices of the people MAP serves.
• Empower teams across MAP to successfully deploy our brand.
• Work in partnership with the Director of Advocacy and Communications to ensure content is up to date, factually accurate and to manage reputational risk.

People Management

• Create a high-performing team that is ambitious and passionate about MAP’s vision.
• Provide line management to direct reports, setting, and monitoring individual performance objectives and motivating the team to be innovative and professional in its thinking and delivery.
• Ensure all fundraising staff receive consistent and motivating direction and feedback to enable them to work to the best of their ability.

General Responsibilities

• Support the mission, ethos, and values of MAP.
• Carry out other associated duties as may arise in line with the broad remit of the position.
• Support and promote diversity and equality of opportunity in the workplace.
• Be flexible and carry out other associated duties as may arise, develop, or be assigned in line with the broad remit of the position.
• Maintain and improve competencies through continuous professional development.
• Abide by organisational policies, codes of conduct and practices.
• Treat with confidentiality any personal, private, or sensitive information about individual organisations and or clients or staff and MAP data.

Profile

The following offers an aspirational view of our ideal candidate profile; however, we encourage applications from candidates with a wide range of experiences and backgrounds, especially those from underrepresented groups.  

Experience

• Extensive relevant experience and a proven track record of delivery of income growth across multiple fundraising channels in a fast-paced and rapidly changing context.
• Knowledge and/or experience of fundraising through direct marketing, trusts and foundations, corporates, major donors, challenge events, community fundraising, and digital marketing.
• Experience of relational databases and of analysing and presenting data to make informed decisions.
• Experience engaging and stewarding relationships with donors at all levels.
• Proven experience producing successful proposals for large scale projects.
• Experience planning, prioritising, and managing multiple projects simultaneously from start to finish.
• Experience in international fundraising.
• Experience in strategic planning, budgeting, and forecasting.
• Experience managing staff across different fundraising areas.
• Experience working at SMT and reporting at Board/Trustee level.
• Experience working with international teams and/or on international issues. (Desirable)

Skills

• Significant gravitas and an excellent networker, communicator, and influencer who is at ease and skilled in representing and promoting an organisation with different audiences, at different levels and in different contexts.
• Highly proactive and effective at collaborating with others, building relationships and partnerships.
• Excellent judgement, including in balancing short and long-term priorities, focusing on key issues, and identifying and managing both opportunities and risks.
• Ability to undertake a complex management role in an international organisation, leading a very busy team and schedule.
• Excellent project management, budget and forecasting management, and resource control skills.
• Persuasive communication skills with the ability to present and convey complex ideas and issues clearly and coherently.
• Strong decision-making skills and ability to translate priorities into operational goals and plans.

Knowledge

• Significant knowledge and understanding of all aspects of fundraising including philanthropy, partnerships, individual giving, and legacy giving.
• In-depth and up-to-date knowledge of charity law, fundraising regulations, standards, and best practice.
• High level of competence in CRM software and social media.
• Commitment to maintaining standards to promote trust and confidence in MAP’s fundraising initiatives.
• An understanding of the work of MAP and the issues facing Palestinians living under occupation and as refugees.

Personal Traits Desired

• Commitment to MAP’s mission, services, and the right to health.
• Commitment to anti-discriminatory practice and equal opportunities.
• An ability to apply awareness of diversity issues to all areas of work.
• Commitment to the values and ethos of MAP.
• Prepared and able to travel occasionally to Lebanon, the occupied Palestinian territory, and Israel and pursue new business opportunities anywhere in the world.
• Able to work flexibly in emergencies and to meet specific deadlines including some evenings and weekends.

Daryl Upsall International actively promotes equality, diversity and inclusion. In recruiting candidates, we seek candidates with the proven skills required; irrespective of race, gender, religion or belief, age, disability or sexual orientation.

Are you passionate about driving significant growth in individual donor bases and income? I am currently working with a leading Health charity who are seeking an experienced Supporter Acquisition Manager to lead their efforts in expanding their reach and impact across various donor segments.

Job Title: Supporter Acquisition Manager
Salary: £40,000 to £45,000
Home-based position offering flexibility and hybrid/remote working options
Charity cause: Health Charity
Contract length: 12 months

As a Supporter Acquisition Manager, you will:

• Develop and deliver annual plans and budgets for recruiting new donors through diverse channels.
• Lead an effective direct marketing donor acquisition programme, ensuring maximum income within budget constraints.
• Shape and implement mass marketing plans for cash, regular giving, and lottery programmes.
• Drive growth through direct mail, telemarketing, digital, face-to-face, and other effective techniques.
• Work with the Head of Growth and Acquisition to strategise and capitalise on growth opportunities.
• Provide motivational leadership to the Supporter Acquisition Officer, driving both objective achievement and professional development.
• Work closely with cross-functional teams to base decisions on the best available insight and analysis.
• Continuously evaluate product performance and use data-driven insights for decision-making and improvement.

Why You?

• Experienced marketing/fundraising professional with success in reaching income targets.
• Direct experience in high-volume, multi-channel reach and response campaigns.
• Strong understanding of acquisition techniques and strategies, with knowledge of relevant charity/marketing legislation.
• Innovative thinker with a keen eye for detail and ability to adapt plans for achieving targets.
• Skilled relationship builder, communicator, and influencer with motivational leadership capabilities.

If you feel you have the experience necessary to make a success of this role and would like to have a further chat then apply within.

We want you to have every opportunity to demonstrate your skills, ability and potential; please contact us if you require any assistance or adjustment so that we can help with making the application process work for you.

Prospectus is delighted to be supporting Big Issue Group in their search for an Individual Giving Officer.

Big Issue is a social enterprise and B-corp business, with over 30 years of experience supporting the most marginalised in society to earn an income through selling the magazine. Since 1991 they have supported over 100,000 vendors to earn an income of over £150 million.

This is a permanent role with hybrid working arrangements from their London offices. The salary for this position is £30,000 to £35,000 per annum.

The Individual Giving Officer will be responsible for raising unrestricted income from individuals by planning and executing the day-to-day campaigns to recruit, engage and retain supporters. This role is critical to income generation for their Big Issue Changing Lives Community Interest Company, which funds their frontline services that support individuals to improve their lives and earn an income from selling the Big Issue magazine or find sustainable employment through their recruitment service, Big Issue Recruit.

To be a successful candidate, you will have demonstrable experience of income generation from direct marketing campaigns (acquisition and/or retention) across a variety of offline and digital channels for acquisition and retention. You will also have experience of project management to deliver acquisition or retention campaigns within agreed timescales and budgets.

At Prospectus we invest in your journey as a candidate and are committed to supporting you with your application. We welcome candidates from a diverse range of backgrounds. Please let us know if we can help you with the application process in any way. We are more than happy to make any reasonable adjustments to enable all interested candidates to apply.

If you are interested in applying for this position, please submit your CV and cover letter in the first instance. Should your experience be suitable, we will send you the full job description and will arrange for a call and/or meeting to brief you on the role. You'll then have all the information you need to formally apply. We are looking forward to connecting with you soon.

Individual Giving & Engagement Manager, an excellent opportunity to join an ambitious, growing, and vital medical research Charity, based in Central London. Hybrid working; 2 days per week office based, 3 days per week working from home.

Are you a highly skilled and experienced Senior Individual Giving Fundraiser, looking for a role where you can make a significant impact to an Individual Giving program, and join an ambitious Fundraising team?

Due to heavy investment and ambitious growth plans across Individual Giving & Engagement, this newly created role will play a pivotal role in achieving key objectives and income targets across the Individual Giving & Engagement program.

As the Individual Giving & Engagement Manager, reporting to the Head of Individual Giving & Engagement, working closely with the Supporter Engagement Manager and Digital Marketing Officer and wider marketing team, you will be responsible for a portfolio of Individual Giving & Engagement products across single, regular, prize-led, payroll, legacy and in-memory giving.

You will be responsible for the management of these products and campaigns, the planning and implementation of these campaigns in consultation with the Head of Individual Giving & Engagement. You will lead on the management and development of projects and campaigns to acquire and increase the value and loyalty of new and existing supporters across both digital and direct channels.

Key Responsibilities:

• Strategy: In collaboration with the Head of Individual Giving and Engagement, develop a strategy for your portfolio of Individual Giving & Engagement campaigns and projects. Contribute to the overall annual planning process and the direction for the Individual Giving & Engagement programme across cash giving, regular giving, prize-led, legacy and in-memory products and channels.
• Planning; Work with the Head of Individual Giving and Engagement and Supporter Engagement Manager on the development of the acquisition programmes inc., contact, engagement, and lead generation strategies.
• Innovation & Product Development; Manage a continuous test and learn cycle of new channels based on audience insight and sector learnings and trends.
• Internal Stakeholder relationships: Brief, monitor and manage internal stakeholders’ relationships for Individual Giving campaigns and projects. Identify opportunities, make recommendations, and create plans for the cross-sell of Individual Giving & Engagement campaigns across all existing audiences.
• External Stakeholder management: Account manage suppliers/agencies to maximise value and ROI for services and campaigns. Brief, manage and monitor performance of suppliers and where appropriate periodically review.
• Financial Management: In line with the strategy, produce commentary for annual budgets and monthly reforecasts for review and sign off by Head of Individual Giving and Engagement.

To be successful within this very exciting Individual Giving & Engagement Manager role, our client is looking for you to have proven experience and knowledge of;

• Developing, managing, and delivering Individual Giving Campaigns (acquisition and retention) across a variety of direct and digital channels and across a wide range of products, such as; single giving, regular giving campaigns across cause-led and prize-led campaigns.
• Project management of campaigns, developing, monitoring and evaluating acquisition and retention campaigns within agreed timescales and budgets. Reporting results and make recommendations to improve performance.
• Managing, monitoring, and reviewing external suppliers and agencies.
• Creative thinking and innovation in the development of processes, supporter communications and fundraising products.

This role is being recruited on a rolling basis, with an asap deadline date. If of interest, please apply immediately.

 

'Angela Mann Recruitment' is a specialist Charity & NFP Recruitment Agency, with extensive experience and knowledge of working within the sector. We match individuals to roles based on the required skills and experiences requested to fulfil a position, regardless of age, disability, gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation. 

Harris Hill are delighted to be working with a pregnancy research charity to recruit an excellent direct marketing or individual giving fundraiser to join the Individual Giving and Engagement team.

This position will lead on the management and development of projects and campaigns to acquire new and increase the value and loyalty of existing supporters across both digital and direct channels. You will be responsible for a portfolio of Individual Giving Fundraising across single, regular, prize-led, payroll, legacy and in-memory giving.

You will work closely with team members to develop supporter journeys and digital acquisition to grow acquisition and retention rates.

This varied role will involve briefing, monitoring and managing stakeholder relationships for Individual Giving campaigns and projects to ensure effective financial management, data management, supporter care, supporter engagement, digital product management and marketing processes are followed.

The ideal candidate will have experience of: 

• Managing Individual Giving campaigns (acquisition and retention) across a variety of direct and digital channels
• Using databases to inform Individual Giving campaigns
• Managing and delivering budgets and working with agencies
• Monitoring and evaluating campaigns, reporting results and make recommendations to improve performance.

This charity is also interested in applications from candidates with relevant skills in direct marketing who have not previously worked in a charity setting.

This is a hybrid role requiring 50% time in their Central London Office.

Benefits include;

• 25 days’ paid holiday, plus bank holidays, annual incremental increase and te option to Buy up to 5 extra days of holiday
• Enhanced maternity & parental leave pay
• Pension scheme - Contribution rate is 4% employer and 4% employee.
• Considerate working practices including 6 ’flex’ hours each month, no working lunches, or late working
• Continuous career development and training

This charity are considering applications and interviewing on a rolling basis so for more information about this position and next steps please apply here now and a consultant will be in touch to discuss further.

Harris Hill Charities Recruitment Specialists operates an equal opportunity policy and commits to treating all of our candidates and jobseekers fairly. We welcome and encourage applications from everyone regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships.

Job description

The Cleft Lip and Palate Association (CLAPA) is the national charity for people affected by cleft lip and palate in the United Kingdom.

CLAPA supports people affected by cleft to take control of their journey, connect with others, and use their voices to impact the future of care. Our vision is that no one affected by cleft lip and palate in the United Kingdom will go through their journey alone.

We are seeking a Fundraising Coordinator (Individual Giving) to join our small but dynamic Fundraising team.

The role requires excellent donor care and stewardship skills. All forms of communication will be required including the proactive use of digital channels such as the website and social media platforms.

The Individual Giving Fundraiser will play a vital role in increasing income from our existing supporters. You will support donor acquisition as well as taking the lead on retention of our supporters across multiple channels including cash appeals, regular giving, lottery and in celebration giving. The role will also support the Head of Income in the delivery of a legacy and major donor program.

You will develop and deliver excellent stewardship programmes that drive retention by deepening audience understanding of the challenges that people affected by cleft face and the impact that their donations make. Using data and insight, you’ll deliver compelling campaigns, with people affected by cleft right at the centre. You’ll use creative tools and techniques to demonstrate impact and inspire future action.

The ideal candidate is a creative and confident communicator who shares our values and our staff team’s dedication to supporting the UK cleft community.

How to Apply

Please read the Recruitment Pack in full and then complete the online Application Form linked within. For safeguarding reasons, we are not able to accept CVs.

Applications close: Monday 13th May at 12.00 (noon)

Interviews: Thursday 23rd May (via Zoom)

Start date: ASAP

Are you passionate about making a real difference in the world? Do you want to leverage your skills to combat homelessness for children and young people? Then we have the perfect opportunity for you.

We are looking to recruit an Individual Giving and Gifts in Wills Manager to manage and deliver the Individual Giving and Gifts in Wills (Legacy and In Memoriam) income streams for the Centre.  This is an exciting role in our Fundraising team that will manage income pipelines and associated expenditure required to raise income, provide monthly monitoring and use data to analyse fundraising results. This role will also develop and implement strategies to retain, recruit and acquire new supporters.

In addition, you will also provide excellent stewardship to an aging supporter base and ensure the people who donate to the Centre receive a wonderfully warm and personal donor experience, engaging and inspiring donors with stories and updates about the work.

Please refer to the job description for further information.

To apply, please submit a CV and cover letter. You must account for any gaps in your employment history. In your cover letter please outline how you meet the requirements of the role, why you would like to work for us and address the following two questions:

1. What experience or interest in legacy fundraising do you have?
2. Please describe your experience of success fundraising within the Individual Giving income stream, including employing strategies to retain, engage and recruit new donors? Please discuss the range of direct marketing channels you have used including digital.

We are committed to safeguarding and promoting the welfare of children. The Centre requires job applicants, staff and volunteers to complete a criminal records self-declaration and undertake a DBS check.

Every 6 minutes someone learns that they are losing their sight. Every five hours, a baby is born with sight problems. In these moments, two profound questions emerge:

• Can this be stopped?

• How do I (or my child) live this life?

The merger of Fight for Sight and Vision Foundation on 1st April 2023 will enable us to address both questions. By combining our strengths and expertise we’ll be the only significant national funder with the efficiency, capability, and capacity to increase investment in medical research and social improvement. Together we can mitigate both the prevalence and impact of sight loss.

We have a clear ambition, led by our CEO, Keith Valentine, who has valuable lived experience of sight loss. We’ve secured well-respected and highly engaged ambassadors and patrons, such as Sir John Major and Marsha De Cordova MP.

We are now looking for experienced, committed, and creative individuals to join our dynamic team as we devise and launch a new five-year strategy. You’ll be part of something impactful, we’d love to hear from you.

JOB DESCRIPTION AND PERSON SPECIFICATION

The Individual Giving Manager (Retention) will work within the Public Fundraising Team and play a key part in growing and sustaining income from our individual giving audiences of cash donors and regular giving supporters. You will work closely with the Deputy Director of Fundraising, Individual Giving Manager (Acquisition), Supporter Care Officer and Database Manager and will be responsible for the development, project management and delivery of the supporter retention, renewal and stewardship program. This is a great role for someone with existing individual giving fundraising experience, who would like the opportunity to use analysis and insights to develop and shape retention and stewardship activity, with the drive to deliver a program which aspires be best in class.

Responsible to

Deputy Director of Fundraising

Direct reports

Potential scope for line management responsibilities in future.

Working hours and contract

This is a permanent full-time role. We will consider part-time and flexible arrangements.

Salary

£37,000 to £40,000 depending on experience, based on permanent and full-time (35 hours per week).

Location

Aldgate E1 and hybrid working. Two days in the office and external meetings and events as required.

Role Responsibilities:

This role plays a key part in driving income growth and sustainability in our Individual Giving programme.

Your priorities will include:

· Driving the strategic and operational planning of Individual Giving to deliver strong income growth and return of investment (ROI), ensuring agreed targets and KPIs are achieved in relation to retention and conversion of existing donors.

· Devising and delivering the overall Individual Giving retention and stewardship budget to maximise opportunities for growth, preparing robust annual income and expenditure budgets and operational plans.

Strategy, planning and delivery:

· Develop and manage donor retention and upgrade for cash donors and regular givers across all channels to increase our supporter base, maximising ROI.

· Devise and deliver the overall Individual Giving retention and stewardship budget to maximise opportunities for growth, preparing robust annual income and expenditure budgets and ops plans, reforecasting these on a quarterly basis and engaging with month end processes.

· Lead the delivery of an impactful stewardship programme, which includes managing the supporter newsletter to optimise donor retention and development across all supporters, delivering exceptional donor experience; oversee timely responses to donors.

· Optimise data and data capture opportunities to help us better understand our supporters, inform strategy and ultimately deliver insight to help drive retention and lifetime value.

· Provide timely high-quality reporting with robust analysis and recommendations to improve performance – utilising your Individual Giving expertise and sector benchmarks.

· Adopt a test and learn mentality to strategic planning, developing new activities to provide the charity with a balanced portfolio of offers for new/existing donors.

· Direct and manage external suppliers to execute the Individual Giving retention programme to meet agreed budgets, timelines and KPIs.

· Support with the selection and appointment process for new external suppliers, effectively managing relationships to ensure the highest quality service.

· Ensure tools and processes are in place to effectively deliver objectives in collaboration with teams across the organisation.

Collaboration

· Identify opportunities to maximise value from our supporter base and seek opportunities to work with colleagues to facilitate cross-selling of relevant initiatives to engage donors, including mid-value, major gifts and legacies for example.

· Work collaboratively across the charity to develop exciting and relevant content across all Individual Giving activity, including the supporter newsletter, working with colleagues to identify where content could be applied to other communications and marketing channels.

· Keep abreast of new trends, tactics and competitor activity within the sector, disseminating new learnings and information throughout the team.

· Ensure that communications are compliant with all relevant bodies including HMRC, Gambling Commission, Fundraising Regulator, ICO, Charity Commission and ASA.

· Support other areas of fundraising by attending events, exhibitions etc. as required by a small team with varied engagements.

Management

· Carry out effective management of the Supporter Care Officer, ensuring the effective deployment of all their responsibilities.

· Be accountable for the management and development of the CRM database to maximise efficiency, working with the Database Manager to resolve any irregularities.

· Work closely with the Database Manager to establish criteria for data selection and extraction as necessary.

· Work with the Database Manager and Supporter Care Officer to ensure all donations are processed swiftly and accurately, Gift Aid income is maximised, and all declarations are collected and accurately recorded for submission to the Finance team.

Other

· Become fully conversant with the aims and objectives of the organisation.

· Keep up to date with developments in the sector and key new initiatives in our field. 

· To always work in compliance with the Fundraising Regulator’s Code of Practice and data protection legislation.

· Undertake other duties as may be reasonably required on either a short or long-term basis.

Person specification:

Skills, knowledge & experience

Essential skills, knowledge and experience:

· Successful track record of developing and managing a successful, cause-led Individual Giving retention and stewardship programme, with proven technical ability across channels including print, telemarketing and digital.

· Strong experience of analysing and interpreting data, reporting and using data driven insights to inform decision making.

· Strong experience of developing and implementing successful supporter journeys with thorough understanding of donor motivation.

· Track record of meeting or exceeding targets.

· Proven ability to think and act strategically, with strong planning and evaluation skills.

· Experience of managing, motivating and developing a team.

· Experience of managing agencies and negotiating strong commercial agreements.

· Sound experience of appraising new ideas and activities and making decisions of what, how and when to test as appropriate.

· Demonstrable experience of effective financial management, including, creating, presenting and interrogating business cases managing and reforecasting budgets, providing financial narrative, reconciling results.

· Highly proficient in identifying, creating and editing fundraising content.

· Excellent interpersonal, communication (written and oral) and influencing skills, with natural aptitude for collaboration and cross working.

· Strong project management and analytical skills.

· Positive, results-driven individual with a confident ‘can do’ attitude and an ability to work to tight deadlines.

· Highly IT literate – proficient/advanced level in Excel and Raiser’s Edge.

· Thorough knowledge of fundraising regulations and GDPR.

· Demonstrable passion for, and commitment to, the vision, mission and values of Fight for Sight/Vision Foundation.

· Demonstrable passion and advocacy for the needs and motivations of our supporters.

Desirable skills, knowledge & experience

· Minimum of two years’ experience within a fundraising team.

· Previous knowledge or fundraising experience with a medical research charity.

· Professional fundraising, marketing or direct marketing qualification.

Personal qualities

· An understanding of and commitment to the sight loss community.

· Strong communication skills and presentation style.

· Evidence of financial fluency.

· Flexibility and a practical, can-do attitude.

· Highly motivated and able to juggle a varied workload.

· Personable, with excellent listening skills.

· Excellent accuracy and attention to detail.

· Growth mindset.

Flexibility

· The role description is a general outline of duties and responsibilities and may be amended as the newly merged charity develops and the role grows. The post holder may be required to undertake other duties as may be reasonably required from time to time.

Job Title

Product Manager (Supporter Experience)

Salary

£45,000-£50,000 per annum 

Location

Remote first with an office available in Central London and regular team meetings in the office

Reporting to

Head of Communications

Employment Type

Permanent

We are happy to talk about flexible working.

Application Closing Date

10am Monday 22 April 2024

Introduction to the role

Full Fact fights bad information. We’re recruiting for a new Product Manager (Supporter Experience) to help tackle the spread of misleading, dangerous claims—and hold those responsible to account.

As Product Manager (Supporter Experience), you will make sure those who make false claims in public can’t get away with it. Every day our team of fact checkers and campaigners find, check and challenge false claims. We identify the reasons for bad information, so we can campaign to change the systems that enable it. Your job will be to raise awareness of, and build support for, our cause through managing our supporter experience on our digital platforms.

This is your chance to work on campaigns that demand national media attention and ultimately change public debate for the better—with a supportive team behind you.

Bad information—whether shared by politicians, journalists or influencers online—ruins lives. No one should settle for it. You’ll win support for Full Fact’s cause and make change happen through delivery of digital products that gain public support for our policy and advocacy work.

Whether that’s planning and devising the digital strategy, executing the plan through developing digital channels such as the website, email and our Salesforce CRM, or ensuring our product roadmap is informed by audience research, you’ll be responsible for continuously improving our supporter experience.

This is an exciting time to join Full Fact in a year when we expect to see a General Election. You’ll be working as part of a successful communications team alongside creative specialists in press, social media, website and CRM development, community management and digital campaigning. We’re looking for someone who shares our ambitions and pushes us even further. 

You’ll thrive in a fast-paced environment but know how to support colleagues, especially by helping to join up work across teams and translate between people from different disciplines. You’ll be as comfortable analysing data to make decisions, as applying our brand guidelines to ensure our copy works hard across digital channels.

Our reputation matters. As well as looking to build and reinforce it, you’ll be personally committed to Full Fact’s standards as an independent, impartial charity. 

If you are interested in applying but not sure you have all the skills, please do apply. We are open both to supporting learning on the job and to rearranging tasks within the team to suit the skillsets of the best applicant

Job Definition

The Product Manager (Supporter Experience) is responsible for planning the digital strategy and executing the plan to deliver online content and campaigns that increase awareness of our work and drive the public to take action and donate to our cause. 

You will manage multiple digital products and platforms, implementing data-driven improvements to ensure optimum usability and accessibility. Responsible for understanding and developing the user journey across digital touchpoints - as diverse as online advertising, campaigns and virtual events - you will advise on how best to improve the user experience and manage our content. 

You will manage a multi disciplinary team of people who deliver our CRM, website, email campaigns, audience research and community initiatives. 

Outcomes

In the first 6 months you’ll have the opportunity to coordinate the delivery of at least 3 campaigns that are designed to end deceptive campaign practices by political parties, improve regulation of political advertising and encourage MPs and Ministers to correct the record when they make a wrong or misleading claim. You’ll have access to new audience research data, and will use that to inform the work we do.

You’ll bring together a team of multi disciplinary experts to deliver on our campaigning aims. You’ll work with them to develop our website, CRM and mailing list to have the greatest impact, ensuring we have the right data to make good decisions.

You’ll build relationships with teams across Full Fact helping others to meet their aims, particularly supporting fundraising to deliver income-generating online communications.

Key tasks

Line Management:

• Build a team culture based on supportive collaboration, in which constructive challenge is welcomed. 

• Empower your team to lead in their respective areas with confidence.

• Set deadlines and maintain impeccably high standards of output and product quality.

• Support your team in their long term professional development and performance, including identifying and delivering on their training needs.

Website and campaigns management

• Project manage the campaign lifecycle, ensuring all deliverables and milestones are achieved, across multiple teams and functions (e.g. work with the Individual Giving Manager to design campaigns that increase donations). 

• Collaborate with the Social Media Manager and Editorial team in the development of a content strategy that drives engagement and high-quality growth. 

• Work closely with the rest of the team to create compelling, engaging and action-oriented copy across a range of digital communications.

• Identify digital suppliers (e.g. PPC and Paid Social campaigns) which can help us build campaigns targeting different audience segments. Own the relationship and workflow to ensure they have all the materials they need to succeed and hold them to account based on agreed targets.

• Assist the team with website updates using our CMS (Django) as well as contributing to larger website projects.

• Work with direct reports to set up landing pages and data capture forms, build our mailing list, manage multiple email campaigns and perform thorough QA and testing on website, email and CRM builds.

• Oversee building and testing of user journeys to ensure workflows are correctly set up across platforms, and identify any areas for improvements.

• Advise and make recommendations on product roadmaps based on learnings from data analysis, audience research, knowledge of trends and best practice and experience of campaign delivery.

Data management and analysis

• Assist the team in designing user research and analysing audience data to ensure our decisions are informed by an understanding of our existing and potential supporters.

• Understand the organisational needs for data to inform how we acquire and retain supporters. 

• Lead projects to integrate our Salesforce CRM with any new additions to the website (e.g. lead generation forms). 

• Work with the CRM Administrator to ensure the data is available, clean and accurate, and to prioritise and action internal CRM requests for training, issues and new functionality.

• Deliver monthly, quarterly and campaign-specific performance reports across all channels, highlighting achievements, insights and lessons learnt, informing a plan to further drive performance and ROI improvement. 

What we are looking for from you:

Political impartiality and sensitivity:

• You are committed to the political neutrality of our work and have a good understanding of impartiality (please see the rules on our website).

• Understanding of public debate in the UK and sensitivity to the political context we work in.

Job skills/competencies

Personal skills/competencies

• Technical proficiency

  • Confident in getting the most out of multiple software platforms, maximising the delivery of exceptional and innovative supporter journeys that increase engagement, fundraising rates, average value and other key metrics. 

  • Experience using Salesforce (NPSP) is beneficial. 

  • Project management skills. 

  • Experience of planning, managing and overseeing effective multi-channel campaigns.

  • Experience with building growth through SEO, Paid Social and PPC.

  • Knowledge of techniques for driving action and acquisition through digital channels.

  • Content planning, auditing and development, particularly with functional website, email and landing page copy. 

• Communication and leadership

  • Good at collaborative problem solving and able to make decisions without undermining agency and autonomy of direct reports.

  • Exceptional communication skills, with the ability to work collaboratively with a range of stakeholders.  

  • Excellent copywriting and storytelling skills.

  • Confident in running ‘Show and Tells’ and mentoring colleagues.

  • Line management experience, preferably of multidisciplinary teams.

• Evaluation and testing

  • Experience of conducting usability testing.

  • Proven ability to evaluate complex data and understand market trends.

  • Strong experience using Google Ads and Analytics.

• Legal, political and impartiality

  • Working knowledge of Charity Law, Data Protection Law, The Fundraising Code of Practice, and other relevant marketing and fundraising standards across the UK.

  • Committed to the political neutrality of our work with a good understanding of impartiality (please see the rules on our website).

  • You act with integrity and are happy to commit to Full Fact’s ethos and the seven principles of public life.

  • Strong understanding of public debate in the UK and sensitivity to the political context we work in.

  • You understand that part of Full Fact’s work is being a watchdog, that it can attract hostile attention, and how to manage these risks—and can support your team while standing firm for our principles.

We understand that many candidates will not meet all of the above criteria, and may have deep rather than wide experience in a relevant skill set. We encourage you to apply and be explicit (but brief!) in your cover letter about what you’d need to learn on the job.

What we offer

Starting salary of £45,000 - £50,000 per annum depending on experience.

Workplace Pension

Generous holidays

• 25 days holiday plus bank holidays. 

• In addition, we close the office for a period between Christmas and New Year. 

• Day off for moving home.

Comfortable, centrally located London office with good transport links.

Employee Assistance Programme.

How to apply

Upload your CV and cover letter using the link below by 10am on Monday 22 April 2024.

Our recruitment platform will remove identifying details such as email addresses to allow us to sift applications anonymously.

Before applying, please read the requirements we place on staff to protect Full Fact’s independence and non-partisanship. This can be found on our website. 

How the application process will work

We want to see you at your best to understand your strengths and the contribution you could make at Full Fact with strong support, including for your learning and development. We also want to make sure that we use your time well during this process and don’t ask for more from you than we need to. We will make any reasonable adjustments we need to make to this process to help ensure you can perform at your best. For more information about this before applying, please contact us.

The interview panel will be Phoebe Arnold, Interim Head of Communications, Andy Dudfield, Head of AI, and Laura Dewis, COO. 

The process starts off with an anonymised covering letter and CV. This will be read by at least two people to produce a shortlist for interview.

The first round interviews will be a phone (not video) interview, lasting no more than half an hour, at a time that’s convenient for you. We will record it so at least two people can review each interview to decide who we invite back for the second round. The recordings will be deleted at the end of the process.

The second round will include a structured interview and a timed task which assumes no prior knowledge. The task can be completed prior to the interview, at a time that most suits you. 

The interview will be with the full panel by video and last no more than an hour. We’ll tell you everything you need to know to prepare, including anything we’d recommend reading in advance