Head Of Marketing And Digital Products Jobs in Milton Keynes, England
We are seeking a Head of Brand and Marketing to join our Engagement Team at the Motor Neurone Disease (MND) Association. This role is pivotal in building the Association's brand and developing a marketing strategy that amplifies our impact for those living with and affected by MND.
You will be a powerful advocate of the strategic importance of a strong, aligned, and consistent brand. You will be responsible for the delivery of integrated marketing campaigns that maximise the Association's ability to raise income, provide services and win support for campaigns to make life better for people living with and affected by MND. Achieving clear goals and providing leadership and direction to the marketing and brand teams.
Collaboration is key - you'll work closely with internal stakeholders, including our Head of Communications, to enhance our visibility through targeted campaigns and public awareness-raising activities. Ensuring our external-facing activities feel coherent and coordinated, supporting the building of the brand and the success of our products and services.
Your responsibilities will include developing annual marketing and content plans, overseeing the development and delivery of multi-platform content. You will lead integrated marketing campaigns and an audience-first approach to enable insight-driven marketing activities to evidence our impact, ROI, and drive engagement.
Building relationships is at the core of this role. You'll engage with senior stakeholders to promote the importance of brand strategy in achieving our organisational objectives. Additionally, you'll empower our marketing and brand teams, encouraging creativity and innovation to deliver work with measurable results.
Monitoring and evaluating performance metrics will be crucial in refining our strategies and demonstrating impact. You'll manage the marketing and brand budget, ensuring resources are allocated to maximise outcomes.
This is a fantastic opportunity to join the MND Association at a transformative and exciting time! Apply today to be part of a forward-thinking and dedicated team.
Hybrid Working Expectations: 2 days per week office attendance
(Flexibility to attend the office more regularly on occasion may be required to meet business needs.)
What are we looking for?
Experience in brand development and building brand equity. You will be experienced leading successful integrated campaigns.
Your ability to build relationships at a senior level and influence strategic decisions is paramount. You'll have demonstrated leadership skills, including team line management and budget management.
A comprehensive understanding of brand's role in the charity sector is essential, as is experience in managing agency partnerships.
You will demonstrate a proven ability to develop marketing plans that support the delivery of other teams' products and services and put those affected by MND at the forefront is crucial.
Ability to use data and insights to inform strategy is essential.
For full role responsibilities please view the job description located within the Recruitment Pack.
Our Benefits
- 28 days holiday, rising to 33 days after 5 years' service, plus Bank Holidays
- Access to UK Healthcare which includes reimbursement for dental appointments, eyecare, Health & Wellbeing screening and therapies
- Access to a 24/7 phone and video GP Service
- Life assurance
- Confidential counselling helplines
- Salary sacrifice schemes to include: Cycle to work& Buy and sell annual leave
- BenefitHub which offers lifestyle discounts and offers on everyday shopping
- Enhanced pension scheme
- Opportunities for training and personal development
- Hybrid working
How to apply
Please submit a CV and supporting statement. Your supporting statement should be no longer than one side of A4 and demonstrate how you meet the following areas of the role.
- Experience of brand development and building brand equity.
- Experience of leading integrated campaigns.
- Proven ability to lead a team, including line management and budget management.
Where experience is asked for, please give one example showing what you did and what it achieved. Where we require evidence of ability, please explain either how you would approach that particular competence or give an example to support your suitability.
Alternative Applications
To provide an inclusive application process for all our opportunities, we are open to receiving alternative applications from candidates who may find it difficult to complete our online form. For example, if you would like to apply via video or audio format, please email your recorded application, ensuring you cover the supporting statement aspect.
About Us
Our vision is a world free from MND. Our mission is to improve care and support for people with MND, their families and carers. We fund and promote research that leads to new understanding and treatments and brings us closer to a cure for MND. The Association also campaigns and raises awareness so the needs of people with MND, and everyone who cares for them, are recognised, and addressed by wider society.
We are committed to equality and value diversity. We are working hard to remove perceived and actual barriers to participation for people with and affected by MND, current and future staff, volunteers, and stakeholders.
We guarantee interviews for disabled applicants that meet the requirements of the role as part of our commitment to the Disability Confident Scheme. Reasonable adjustments can be made as required.
Important Information
Adverts may be closed before the deadline once sufficient applications are received. To avoid disappointment, please apply early.
We request that recruitment agencies do not contact us in relation to this role.
The client requests no contact from agencies or media sales.
Are you passionate about driving significant growth in individual donor bases and income? I am currently working with a leading Health charity who are seeking an experienced Supporter Acquisition Manager to lead their efforts in expanding their reach and impact across various donor segments.
Job Title: Supporter Acquisition Manager
Salary: £40,000 to £45,000
Home-based position offering flexibility and hybrid/remote working options
Charity cause: Health Charity
Contract length: 12 months
As a Supporter Acquisition Manager, you will:
- Develop and deliver annual plans and budgets for recruiting new donors through diverse channels.
- Lead an effective direct marketing donor acquisition programme, ensuring maximum income within budget constraints.
- Shape and implement mass marketing plans for cash, regular giving, and lottery programmes.
- Drive growth through direct mail, telemarketing, digital, face-to-face, and other effective techniques.
- Work with the Head of Growth and Acquisition to strategise and capitalise on growth opportunities.
- Provide motivational leadership to the Supporter Acquisition Officer, driving both objective achievement and professional development.
- Work closely with cross-functional teams to base decisions on the best available insight and analysis.
- Continuously evaluate product performance and use data-driven insights for decision-making and improvement.
Why You?
- Experienced marketing/fundraising professional with success in reaching income targets.
- Direct experience in high-volume, multi-channel reach and response campaigns.
- Strong understanding of acquisition techniques and strategies, with knowledge of relevant charity/marketing legislation.
- Innovative thinker with a keen eye for detail and ability to adapt plans for achieving targets.
- Skilled relationship builder, communicator, and influencer with motivational leadership capabilities.
If you feel you have the experience necessary to make a success of this role and would like to have a further chat then apply within.
We want you to have every opportunity to demonstrate your skills, ability and potential; please contact us if you require any assistance or adjustment so that we can help with making the application process work for you.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Relate is a household name and the UK’s best-known provider of specialist relationship counselling services. We’ve been helping families, individuals, couples and children since 1946 and have developed a passion for supporting people as they navigate the ups and downs of relationships at home, work and in the community. We are in a period of growth driven by increasing demand for our services. To power that growth, we need additional revenue streams from enterprises, EAP vendors, benevolent funds and philanthropic sources.
This is where you can make a difference to us. As our Commercial Business Development Manager, you’ll be in a newly created hands-on role at the forefront of nurturing and closing new business opportunities. You’ll be developing strategic partnerships, increasing revenue streams and contributing to our growth plans as a member of the Relate Senior Management Team.
Reporting to our National Partnerships Director, you’ll find us enthusiastic, open, willing to help and above all passionate about the difference we make to people’s lives every single day.
Key Responsibilities
- First and foremost, this is a sales role. So, we’ll need you to demonstrate a track-record of meeting and exceeding revenue targets.
- You’ll be able to demonstrate an ability to work autonomously without intensive supervision.
- You’ll be able to demonstrate the ability to define and action a go-to-market plan.
- Naturally, we expect first-class demonstrable sales-skills including the ability to:
- Identify and evaluate new business opportunities including new markets, customers, partnerships, products, and services.
- Develop a pipeline of qualified prospects.
- Negotiate and close deals with a seven-figure value.
- Build and maintain strong relationships with key clients and partners, ensuring their needs are met andexceeded.
- Provide detailed reports on business development activities, including market analysis, sales forecasts, and revenue projections
- Collaborate with the National Partnerships Director, Service Delivery Director, National Contracts Manager, Digital Services Manager, and other key colleagues to ensure the smooth implementation of new contracts.
- Deputise for the National Partnerships Director at Executive Leadership meetings
- Represent Relate at a range of events to promote the brand and the service offer.
- Contribute to annual budget and strategic planning cycles.
- Stay abreast of industry changes and competitive landscape to adjust strategies accordingly.
Education and Training
- Experience and formal training in a recognised Sales Methodology e.g. MEDDPICC, SPIN, Sandler
- BA Hons (desirable)
Demonstrable Experience and Knowledge
- Substantial proven experience in business development, b2b sales, or a similar role, in the service and/or not for profit sector
- Track record of securing seven-figure contracts.
- Strong understanding of sales principles and customer service practices.
- Proven experience of cultivating and sustaining strong partner relationships in a range of settings.
- Understanding of market drivers in the EAP/staff benefits sector.
- Strong track record of achieving or exceeding income targets.
Abilities and Skills
- Proven communication, negotiation, and interpersonal skills with the ability to adapt to the audience to achieve the optimum outcome.
- Ability to think strategically and analytically, with a problem-solving mindset.
- Strong business and financial acumen with the ability to develop comprehensive budgets and business plans
- Entrepreneurial approach with the ability to see and capitalise on opportunities.
- Ability to work independently, with a self-motivated, results-driven approach.
- Able to travel as required with occasional overnight stays.
Personal Qualities
- Driven
- Professional
- Collaborative
- Client led/Person centred.
- Resilient
Terms of Appointment
- Permanent position
- Full time, 35 hours per week (some evening/weekend work may be required)
- 25 days holiday plus bank holidays and 3 days over Christmas period
- c£55,000 oer annum salary
Salary: £35,452.51 per annum
Location: Homeworking (remote position based within the UK)
Contract: Fixed Term until 31st March 2026
Hours: 37.5 per week
Closing date: Wednesday 24th April 2024
Do you have strong analytic skills and a good understanding of digital products and experience of business intelligence tools such as Power BI? Then join Shelter as an Insight Analyst and you could soon be playing a crucial role at the heart of our Data & Insight team.
About Shelter
A home is a fundamental human need, as essential as education or healthcare. Yet millions of people across Britain struggle on a daily basis with homelessness, bad housing conditions, soaring rents, discrimination and the threat of eviction. So, we are striving for change, with individuals, in communities, across society, and leading the way to a safe home. We need ambitious, best-in-class individuals who are passionate about our cause to join us at this exciting time. This is your chance to play a part in the fundamental change we are striving to achieve.
At Shelter we are united by our purpose to defend the right to a safe home. Our enemy is the social injustice at the core of the escalating housing emergency. We believe that to win that fight, we must be representative of the people we are here to help and those who support our movement for change. In all our people decisions, we take pride in being inclusive, fair, equitable and transparent.
We have committed to combat racism both within and outside Shelter and welcome you on our journey to becoming a truly anti-racist organisation.
About the team
Part of our Strategy Enablement Directorate, the Data & Insight Team delivers high quality data and database management, administrative services and business insight to the department and other teams across Shelter. Custodians of supporter data for its full life cycle, running through everything we do is a commitment to maintaining the highest standards of data quality and embedding a culture of standards, both in terms of compliance and best practice across the department. We work closely with the wider team including our Head of Data and Insight, Data Architects, Data Engineers and Insight Analysts to help Shelter achieve its organisational strategy in helping the fight to end homelessness.
About the role
This is an exciting role within our Data and Insight team. Our Insight Analysts play a key role in defending the right to a safe home, working with complex data and turn it into meaningful insight, trend analysis and forecasting while ensuring our data is fit for purpose. You’ll be using reporting and analytic tools such as Google Analytics to present insight in a range of formats and you’ll be responsible for improving our data collection and use of data to understand the impact of our work.
We’ll also rely on you to advise on the development and implementation of processes for data extraction, cleansing, analysis and visualisation to help drive our learning. Working with the insight and Digital Product teams, you’ll improve reporting quality and capacity across Shelter’s digital services products as well as incorporating new data sets where applicable and continually reviewing our data quality, insights and reporting. And you’ll also advise on the direction and use of analytics before and during a project lifecycle to track and advise the project’s successes and areas we can improve on.
We are happy to talk about flexible working, personal growth, and to promote a workplace where you can be yourself and achieve success based only on your merit.
About you
We’re looking for a motivated self-starter to join the Data and Insight team as an Insight Analyst, focusing primarily on the digital user experience (UX) and customer satisfaction needs of a specific contract. This is an excellent development opportunity in the growing field of digital analytics. You’ll be a super-user of Google Analytics, and a confident user of Excel, with some experience of business intelligence tools e.g Power BI.
Strong analytic skills are a must, as is the ability to solve problems and prioritise your own workload. You’ll have meticulous attention to detail and the ability to manage and develop both immediate and long-term reporting. You’ll also have excellent communication skills and can confidently explain technical concepts to stakeholders at all levels, as well as being a fast learner who can pick up new tools and concepts quickly. What’s more, you’ll be experienced in blending and interrogating multiple sources of data to achieve actionable insight for different audiences, customers and markets.
How to apply
Please click ‘Apply for Job’ below. You are required to submit a CV and a supporting statement. The supporting statement should address and cover the ‘About You’ points in the job description. Please provide specific examples following the STAR format and ensure you demonstrate how you address the behaviours below throughout your responses:
- We prioritise diversity and have an inclusive and open mindset
- We work together to achieve our shared purpose
Any applications submitted without a supporting statement will not be considered.
Benefits
We offer a wide range of benefits, including 30 days of annual leave, enhanced family friendly policies, pension and interest free travel loans. Our employees also have access to a tenancy deposit loan, payroll giving, cycle to work scheme and an employee assistance programme.
Shelter helps millions of people every year struggling with bad housing or homelessness through our advice, support and legal services. And we campaign to make sure that, one day, no one will have to turn to us for help. We’re here so no one has to fight bad housing or homelessness on their own.
To find out more about the role and the benefits of working for Shelter please visit our website. Apply to be part of our team and be the change you want to see in society.
Safeguarding is everyone's business. Shelter is committed to protecting the health, wellbeing and human rights of those we support, and enabling them to live free from harm, abuse and neglect. All our staff will be expected to observe professional standards of behaviour and conduct their work in line with our Safeguarding Policies.
Shelter does not accept unsolicited CVs from external recruitment agencies nor accept the fees associated with them
The client requests no contact from agencies or media sales.