Addenbrooke’s Charitable Trust (ACT) is the independent charity that raises money and makes grants to improve the experience of patients and their families at Addenbrooke’s and the Rosie Hospitals in Cambridge. We invest in projects that enable the hospital to treat more patients, transform NHS care, drive innovation through technology, research and the latest equipment to speed up treatment and recovery – or simply to give patients a bit of normality with less fear and anxiety while they’re in the hospital.
As the CRM & Data Insight Lead you will take the Lead in managing one of ACT’s most valuable assets, our CRM database, and helping to maximise its value to our ambitious fundraising goals. This is an exciting time to be joining the team in this role, as we’re in the process of selecting a new CRM solution and provider – so you’ll have the opportunity to project manage the transition from our existing CRM and developing the new system.
Over the past year or so ACT’s fundraising has grown in ambition and sophistication, and we’re just beginning to utilise the power of data analytics, donor insights and audience segmentation – so you’ll have the opportunity to help us continue on this journey and play a pivotal role in helping us to achieve our grateful patient fundraising strategy.
You’ll work with colleagues across the various Fundraising Teams, helping them to maximise the value of the CRM and donor insights to their work. You’ll work closely with the Direct Marketing Lead and Head of Donor Care to maximise the value of our CRM and data insights in supporting our ambitious plans to significantly grow the number of supporters and leads on our database, and their lifetime values.
You’ll be playing a key role in helping the charity to meet its growing ambitions and challenges and ensuring that it can continue to support a world class hospital in delivering the very best patient care, research and treatment.
If this sounds like the job for you then please send a CV along with a covering letter to Ruth Campbell, HR Lead via the apply button.
Closing date: 9 August 2019.
Interview date: To be confirmed.