INDIVIDUAL GIVING PRODUCT MARKETING SENIOR EXECUTIVE
Salary: £30,000 per annum + benefits
Contract length: 12 months
Location: Stratford w/ high-flex
Closing date: Tuesday 2nd November 2021 11:59
Are you a self-motivated and sharp minded individual with strong marketing and Individual Giving experience that can help us beat cancer?
Why we need you
We have an exciting opportunity to join us as an Individual Giving Product Marketing Senior Executive. We need you support the development of the Individual Giving function to achieve the relevant product objective for Fundraising & Marketing. Further to this, we need you to also support the Product Marketing Manager to deliver the marketing plan, meeting and exceeding KPIs, to time and budget.
What will I be doing?
Make an impact every day by…
Undertaking internal and external landscape analysis to define and develop the audiences and product offerings that need activating as part of the product marketing plan
Translating the product marketing plan into cross-channel integrated briefs that meet the needs of Cancer Research UK audiences and work with agencies and internal teams to deliver required outputs
Leading on the delivery of data and digital campaign set-up requirements
Working with UX experts to devise pre-launch test and learn initiatives
Working with internal teams to deliver email, SMS and social marketing activity
Working collaboratively with teams across Fundraising & Marketing to share learnings and best practice
Leading on in-campaign reporting and post-campaign analysis.
To view a full job description please click here:
What skills are you looking for?
You'll be able to bring to the role…
Relevant experience of delivering multi-channel campaigns, from planning through to execution and analysis
Relevant experience of marketing for regular giving, and strong understanding of Individual Giving products and audiences
Good understanding of end-to-end supporter journeys and the role of different channels in fully integrated campaigns
Good understanding of UX principles and experience of interpreting results and recommending opportunities for optimisation
Experience of managing own workload, meeting deadlines and effectively handling changing priorities
Strong Microsoft Office skills, including Excel and PowerPoint.
What will I gain?
Without you we wouldn't be able to achieve our aim of seeing 3 in 4 people survive cancer by 2034. So we want to reward you in as many ways as possible. Our benefits package includes discounts on anything from travel to technology, generous holiday allowance, gym membership and much more. You'll also be able to access a wide range of learning and development opportunities. And ultimately you'll know that you'll be changing lives through your work.
If you're as ambitious as we are, join our collective force and enjoy an excellent career, as we save lives and add years.