This is a really exciting time to join Girlguiding. We are on a mission to amplify the voices of girls and young women, so they can champion change in their own lives and the wider world; to build strong partnerships that can increase our reach and impact; and to increase the support we offer our amazing adult volunteers who deliver incredible experiences to young people across the UK every week. We have recently agreed our 2020+ strategy and begun a process of significant change: transforming the organisation so it can meet the challenges of the future by putting young people and volunteers at the heart of our organisation.
As the Marketing and Campaigns Manager you will be the senior lead on all marketing and integrated communications campaigns at a national level for Girlguiding, working with a range of stakeholders. You will be leading an experienced and fast paced team of six focussed on three areas: all digital marketing needs, including social media community management and paid search and social campaigns; marketing for our Trading services – selling our Girlguiding uniforms, badges and much more; marketing for our national Activity Centres, including reaching non guiding audiences interested in outdoor adventures.
You will lead, but also develop and deliver, an ambitious marketing and integrated campaigns programme to drive our organisation forward, often working on multiple, large projects at once. You will work on insight-based campaigns that reflect a modern, energetic youth organisation. Audience-led communications will help to grow the organisation membership and reach and engage new audiences relevant to Girlguiding’s business plan.
Girlguiding values the differences that a diverse workforce brings and is committed to inclusivity, and to employing and supporting a diverse workforce. Girlguiding is proud to be part of the Stonewall Diversity Champions programme, a member of the Business Disability Forum, and a member of Time to Change. While Girlguiding’s young members may be women only, our staff team is mixed gender. We welcome applicants from all backgrounds.
We are committed to supporting our staff to achieve a good work-life balance and offer flexible working options wherever we reasonably can. Girlguiding is a COVID secure employer, providing support for all employees during the current pandemic. All staff are required to carry out our online health and safety training and complete a DSE risk assessment to ensure we can provide the support you require.
We ask that you submit your CV and supporting information as soon as possible as we reserve the right to close vacancies at any time, when we have received sufficient applications.
It is important that you submit all of the above documents with your CV, including the declaration form, supporting statement and diversity questionnaire. We will consider only those applications that include these completed documents.
Unfortunately, we are unable to give feedback to those who are not shortlisted; however, we will, if required, provide feedback to those who have attended an interview.
Interviews will be held remotely during the pandemic.