£35k per year
Job description
A charity focused on the welfare of police officers and their families is seeking a Direct Marketing Manager to implement a new donor acquisition programme through direct marketing with a view to developing a regular giving programme. It should embrace print and digital channels for cultivation and engagement.

Key responsibilities:
- Work with the Head of Communications and Fundraising to create the plan for setting up a regular giving programme.
- Develop, test, deliver, and review plans to recruit new supporters using print and digital channels by working with colleagues, creative and digital agencies.
- Use your expertise and experience working across the organisation to identify ambitious funding opportunities, develop a sector-leading offering for new and potential supporters, and help further the strategic ambitions of the charity.

You will have the following skills and experience:
- Direct marketing, preferably in a fundraising department, with a sound understanding of fundraising / marketing principles.
- Digital fundraising or marketing, including social media, paid search and mobile marketing.
- Delivering compelling and motivating supporter / customer journeys.
- Strong analytical skills, including experience of working with excel to carry out campaign analysis. Demonstrable understanding of campaign segmentation and testing to enhance campaign performance.
More about Harris Hill Charity Recruitment Specialists
Harris Hill Charity Recruitment Specialists

Harris Hill have an exceptional and extensive record of providing the charity and not-for-profit sector with high quality recruitment solu... Read more

Posted on: 12 June 2019
Closed date: 10 July 2019
Job ref: HQ00039814
Tags: Fundraising