A great opportunity has arisen for a temporary Social Media Officer for a children related charity in order to support the Digital Marketing Manager in delivering our social media strategy for the organisation, and to provide real- time management of our social media accounts.
This will be a 6 weeks contract with possibility of extension.
Please apply ASAP to [email protected]
Key Responsibilities will include:
Originate and produce creative content (ie. copy, images, graphics, video, etc) related to topical news stories and our appeals and campaigns to spark conversation and engagement
Act on the frontline of our main social media accounts by interacting with supporters and the public in real time on various web and social platforms
Working across fundraising, strategic-communications and campaigns teams, plan, develop, implement and analyse campaigns of all sizes
Coordinate, build and monitor social media advertising campaigns
Continuously monitor relevant online conversations across all the brand's active social media platforms
Coordinate and implement the social media schedule
Flag any negative comments/inappropriate content to the Digital Marketing Manager, and formulate strategy to best resolve the issue
Ensure consistency of messages across multiple networks
Track social media influence using reporting tools
Prepare reports for the team / internal stakeholders on usage and reach statistics on a weekly and monthly basis, and recommend optimisation or action based on the results.
In order to apply you should have the following skills and experience:
Ability to write accurate, error free copy quickly, responding in real time to social media community
A creative approach to developing content for social media communities
Strong project management skills
Ability to manage multiple campaigns/promotions at once, switching between different internal
stakeholders and requirements while maintaining the high quality of your work
Responsive and proactive attention to detail relating to posts by others on our social networks
Strong time-management skills -the ability to prioritise tasks, be pro-active and show initiative
Ability to work within legal and safeguarding frameworks/standards
Thorough understanding online marketplace - Be aware of market and technology developments
Knowledge of planning and implementing social media campaigns, both paid and organic
Keep up with the latest trends, changes and developments
Strong level of competence in social media with an absolute passion for seeing results through campaigns.
Good working knowledge of Facebook, Twitter, YouTube, lnstagram and new social platforms
Basic knowledge of PhotoShop or other image editors for online content is essential
Knowledge of producing short videos for social media preferred. Use of Adobe Premiere, iMovie or other video editing software is desired.
Proven ability to create great promotional campaigns
You must be able to demonstrate the true ROI available through good social media planning and execution.
Experience of running B2B and B2C campaigns in appropriate mediums, including: Facebook, Twitter, lnstagram, YouTube