London, Greater London
£54,500 per year
Permanent, Full-time
Job description

My client is looking for a Head of Marketing & Communications to join them on a permanent basis. They are an information, advice and support charity on a permanent basis. You will work with them on their new ambitious strategy for 2021 – 2023 to increase their profile, impact and reach.

 

Key Responsibilities:

  • Working closely with the Director of Policy and Communications in leading the development and implementation of corporate marketing and communications strategies
  • Ensure that the brand is understood and consistently applied across the whole organisation.
  • Develop and deliver a profile-raising strategy and support the Media and PR Manager to ensure that they have a proactive approach to raising their profile
  • Lead the development of, and maximise engagement with, our owned channels, including our website(s), social media, corporate publications and other key communications channel.
  • Working with the People and Organisational Development Lead to oversee the development and operation of their internal communications programme
  • Lead and advise on major cross-directorate marketing and communications initiatives
  • Lead the cross-organisational Content Creation and Planning Coordination Groups
  • Be responsible for undertaking high-level negotiations and developing productive relationships with content creators, channel owners, external suppliers and other key stakeholders
  • Be responsible for resource planning, managing dependencies and the delivery of multiple programme activities
  • Lead the development of the department’s annual narrative and financial plans
  • Demonstrate collegiate, empowering and inspirational leadership

Specific requirements are:

  • Substantial experience of developing and implementing innovative and successful marketing and communications strategies
  • Significant experience in leading and developing marketing and communications teams
  • A proven track record of initiating and delivering marketing and communications strategies in a not-for-profit or business to consumer environment, including utilising owned and paid for media, that have built understanding, awareness and engagement
  • Proven success in growing a brand, and raising the profile of an organisation using a variety of marketing and communications tools and media
  • Experience of developing and implementing an internal communications programme
  • A sound understanding of marketing and communications planning, positioning strategy and brand management
  • Knowledge of market, audience and broadcast research and strong analytical skills generating insights from research data
  • Applied knowledge of different media channels for different audiences, especially digital
  • Demonstrable commitment to inclusive working, ensuring equality and valuing diversity
  • Exceptional interpersonal skills and able to influence/persuade a wide range of stakeholders

Benefits:

  • Competitive Salary
  • 28 days annual leave plus public holidays
  • Generous pension arrangement
  • For those in the pension, life cover of 4 x salary
  • Cycle to work scheme
  • Season ticket loans
  • Access to Perkbox for discounts
  • An Employee Assistance Programme for colleagues and their immediate family members
  • Generous Family leave arrangements (enhanced maternity, paternity and time of for emergency family situations)
  • Learning & development opportunities
  • Flexibility on working arrangements

 

Posted on: 25 November 2020
Closed date: 04 December 2020
Job ref: JTHM&C25/11/2020
Tags: Communications, PR, Marketing