This lovely animal charity is looking for an experienced IG Exec to join their team working on the acquisition of new regular givers. The three primary products are sponsorship, DRTV and lottery (this is a new venture for them).
The IG Exec will lead on sponsorship, owning the project from start to finish including welcome packs, updates and retention of sponsorship donors – these will include content you and the marketing team will create such as videos and animal stories direct from the animal home in Cambridgeshire.
The IG Exec will also lead on a unique offering: welcome events. Every donor, regardless of size of gift, gets invited to the HQ to have a tour of the home. The IG Exec will lead on these events – invites, organising the day, presenting to supporters and leading the tour.
The manager of this role will also be working on DRTV and a new lottery programme, which the Exec will help him with. This isn’t a particularly hierarchical team, so it’s a good opportunity to get involved with all elements of these campaigns.
We are looking for somebody with experience of running or assisting on individual giving campaigns, ideally in donor recruitment.