Digital Engagement Manager
You will join as a Digital Engagement Manager to help us shape our digital environment as we look to streamline our online offer and exploit new and emerging opportunities.
Digital Engagement Manager Responsibilities:
Key to your role, will be to act as the in-house customer experience and journey planning expert across our digital offer, covering the end to end planning, scoping and delivery of all engagement campaigns. You will manage a team of customer experience experts across traditional digital marketing, content marketing and conversion optimisation, ensuring that the process from ideation through to delivery and evaluation is streamlined and efficient.
Digital Engagement Manager Requirements:
- The ideal candidate should have at least 5 years’ experience in integrated planning and overseeing the delivery of audience centred journeys, you will work closely with internal teams, partners and suppliers to drive digital engagement with our content and services.
- You will have in-depth expertise in a broad range of digital marketing techniques gained either in-house or agency side. You will be comfortable with a wide range of tools used for researching, monitoring and analysing audience engagement across the digital space.
- Key to this role will be the ability to build upon pre-existing foundations and grow and develop our impact through strategy formulation, the introduction of new capabilities and processes.
About RNIB Royal National Institute of Blind People:
At RNIB, we are committed to our vision of building a society where sight loss does not present a barrier to fulfilling ones potential. To help achieve this vision, our digital operations are undergoing a substantial review and realignment where we seek to create outstanding and engaging experiences for all our audiences.
Digital is an essential component to delivering our aims and as such, there has never been a more exciting time to join the digital team and be at the heart of the organisational plans.
Location: London, with travel to other RNIB location in the UK
Job type: Full Time, Permanent, 36 hours per week
Salary: £50,000 per annum (Inc. London weighting)
Benefits: we offer a competitive salary, a stimulating and supportive working environment and a benefits package including: 26 days holiday per year (plus bank holidays), which increase with service. Excellent pension schemes.
You may have experience of the following: Digital Engagement Executive, Digital Marketing Executive, Social Media Executive, Marketing Assistant, Marketing Officer, Marketing Manager, Social Media Manager, Charity, Third Sector, NFP, etc.