Horsham, West Sussex
£25,946 per year
Permanent, Full-time
Job description

Job title:      Marketing Executive, Donor Development

Location:      RSPCA Headquarters, Southwater

Salary:       £25,946.33

Hours:      35

Closing date:    18th February 2020


The RSPCA is responsible for helping thousands of animals every year suffering from neglect, cruelty and abuse. We solely rely on voluntary fundraising and donations to sustain that support. 

Due to an internal promotion, we’re recruiting for a Marketing Executive within the Donor Development (retention) team. You’ll make a huge contribution to the team’s activities, managing multiple tasks and key stakeholders to deliver campaigns that are on brand and drive income.  

If you have a creative flair and would like to be part of our journey, we can’t wait to hear from you!


How you will support the Donor Development team:

  • Owning and implementing the campaign plans for a specific product (for example, One-off or Regular Giving donations), and ensuring activity – via direct mail, email, mobile, social media and telephony - to existing donors is delivered against plan in a timely and cost-effective way

  • Monitoring and communicating campaign performance in-line with plans/against objectives, ensuring campaigns are delivered on time and to budget

  • Producing and presenting campaign results, reports and analysis within required time frame. Presenting detailed evaluations and analysis on all owned channels using various sources including supplier reports and industry knowledge 

  • Keeping abreast of industry news and developments and ensure all knowledge is shared across teams 

  • Supporting the Senior Marketing Executive in managing the performance of 3rd party suppliers 

  • Developing creative for use in marketing campaigns 

  • Investigating new opportunities to refine the supporter journey and grow income 

  • Cultivating relationships across the Society to gather content for use in keeping supporters up to date and willing to donate to our cause


What does a Marketing Executive look like in the RSPCA?

All of our Executives should demonstrate a flexible working approach and have the passion and motivation to engage with, communicate and inspire the teams around you to ensure they deliver high quality outcomes. We would really like you to be able to demonstrate  strong stakeholder management skills and have the ability to work on your own initiative. 

You will share our values of being compassionate, inspirational, committed, expert and act with integrity.  In addition you’ll have:

  • Direct marketing experience 

  • Proven project / campaign management skills

  • Print and / or digital knowledge

  • The ability to develop strong working relationships 

  • A strong attention to detail

  • Excellent time management skills

  • Strong ability to multi-task on-going campaigns

  • A degree level qualification or equivalent 

  • Charity experience preferred but not essential 


What’s in it for you:

You’ll have an opportunity to work for the largest animal welfare charity in England and Wales.

We value and recognise our employees’ contribution and are proud to offer an extensive benefits package that includes:

35 hours standard working week, 25 days annual leave plus bank holidays increasing to 30 days with service; a generous pension scheme with associated life assurance and group income protection scheme; access to private healthcare scheme; support for professional development after qualifying period, including access to an Apprenticeship qualification, and access to our employee assistance programme. We also offer free parking on site.


How to apply:

To apply, please send your CV with a covering letter which sets out why you are suitable and what you can bring to the role. Outline any relevant skills and experience and use the opportunity to showcase yourself and affirm why you should be selected for the interview process. Please visit the RSPCA Jobs page for full details. Please quote reference ME8870 when submitting your application. Closing date 18th February 2020.

We reserve the right to close the advert early if we receive sufficient applications.

All online information and documents are available in alternative formats, including Braille and large font, upon request from the Resourcing Team.

Equality, diversity, and inclusion are at the heart of our organisation. We seek to promote fair employment procedures and practices to ensure equal opportunities for all.

Ending cruelty, promoting kindness and alleviating suffering to animals.

More about RSPCA

We're proud to be the oldest welfare charity around.

We were the first to introduce a law to protect animals and work hard to ens... Read more

Posted on: 22 January 2020
Closed date: 21 February 2020
Job ref: ME8870
Tags: Fundraising, Marketing

The client requests no contact from agencies or media sales.