Fixed Term Contract - 12 Months
Full time (flexible working options available)
Save the Children has an exciting opportunity for a collaborative and creative individual to join us as a Marketing Manager, a varied and rewarding role where you will deliver effective marketing across bought, owned and earned channels.
- Are you a dynamic and proactive individual with extensive experience in the delivery of marketing, including developing marketing campaigns and audience planning?
- Are you innovative and able to adapt to changing situations, apply technical and professional expertise and work effectively with others?
- Are you motivated by our vision of creating a world where every child doesn't just survive but thrives and can go on to change the world?
If the answers to these questions are yes, we would love to hear from you!
Save the Children UK believes every child deserves a future. In the UK and worldwide, we work every day to give children a healthy start in life, the opportunity to learn and protection from harm. When crisis strikes and children are most vulnerable, we are always among the first to respond and the last to leave. We ensure children's unique needs are met, and their voices are heard. We deliver lasting results for millions of children, including those hardest to reach.
We are looking for a Marketing Manager to deliver effective marketing that will build awareness, change minds, prompt action and develop deep connections with supporters. You will ensure our marketing is engaging and accurate and inspires action with our supporters whilst ensuring alignment across supporter touchpoints.
Working within multi-disciplinary teams, this role will allow you to build solid relationships and cut through boundaries in a fast-moving and dynamic environment. Leveraging agile principles, you'll flex and adapt - learning rapidly and responding to change while keeping our supporters at the heart of everything you do. This role will initially sit within our Loyalty team. Therefore, we are looking for a candidate with demonstrable experience in delivering telemarketing programmes, direct mailings, and emails.
Our marketing delivery department is built on Agile principles. We're keen on developing rounded marketers who can thrive in any of our four marketing teams. Although the team you will initially join is known, it is expected that you will be open to working in the other marketing teams in the future.
- Work as part of a multi-disciplinary team to attract, retain and engage supporters – using insight and data to understand our audience's needs and motivations to build long term relationships
- Plan and execute multi-channel marketing campaigns with a focus on the audience to drive ambitious brand awareness, supporter action, income and loyalty targets
- Deliver marketing, including email, display, paid social, direct mail, TV, radio and out of home, across a range of engagement opportunities and propositions
- Work with a media buying agency to buy and optimise media
- Cultivate collaborative relationships with a range of key partners, including marketing agencies, production companies and fulfilment agencies
- Work with Senior Marketing Managers and Squad Leads to manage Squad budgets, e.g. supporting planning, reporting and re-forecasting.
- Analyse marketing effectiveness and ensure supporter insight and data analysis play a pivotal role in our marketing
- Develop a cohesive supporter experience ensuring alignment across all supporter touchpoints
- Manage content plans and develop marketing assets that inspire engagement and action
- Deliver inspiring, audience-focused creativity, working with agencies as required
- Ensure that Save the Children marketing communications are compliant with the latest legislation and best practice
- Significant experience in the delivery of marketing across a minimum of three of the following different media types (with a minimum of one being digital): Paid Social, Display, PPC, TV, VOD, Press, Radio, OOH, Telemarketing, Direct Mail and Email
- Experience developing marketing campaigns, data analysis and audience planning
- Project management experience with a proven ability to plan and manage activity that delivers complex projects on time and to budget
- Experience in effectively managing external partners, such as working with media agencies to plan, buy and optimise media, creative agencies and fulfilment agencies
- Proven record of developing marketing assets to drive engagement and action
- Experience in developing engaging supporter journeys across channels to deepen engagement with supporters
- Experience in managing budgets
- Strong numerical and critical thinking skills, specifically the ability to analyse complex data and translate it into tangible information for strategic decision making
- The ability to prioritise work for self and others and supervise work where required.
- Excellent networking, interpersonal and communication skills, both verbal and written
- A firm commitment to Save the Children's mission, values and approach (includes child focus, equal opportunities)
To avoid disappointment, you are advised to submit your application as soon as possible. We reserve the right to close the vacancy early if many applications are received. This ensures that we can manage application levels whilst maintaining a positive candidate experience. Unfortunately, we cannot consider further applications once a vacancy has closed.
The majority of SCUK employees are currently working remotely within the UK in line with UK Government guidance. Commencing July 2021 we will transition to flexible and hybrid ways of working (i.e. a mixture of remote/home and office-based working) as social distancing restrictions ease.
We are happy to discuss flexible working options at interview.
Commitment to Diversity & Inclusion:
Save the Children UK is committed to diversity and equality of opportunity in all aspects of our work both external and internal. We strive to be an inclusive employer and particularly encourage applications from under-represented groups such as returning parents or carers who are re-entering work after a career break, people who are LGBT+, from Black, Asian and Minority Ethnic backgrounds, with a disability, impairment, learning difference or long-term condition, with caring responsibilities, from different nations and regions, and from less advantaged socioeconomic backgrounds.