London, Greater London
£33,731 pa inclusive of London Weighting plus excellent benefits
Permanent, Full-time
Job description

Closing date: 29 January 2020 at 11.30pm

We’re looking for a customer-focused individual with digital fundraising experience to join us as a Senior Digital Fundraising Executive and play a vital role that will help shape the future of our fundraising activities.

A home is a fundamental human need, as essential as education or healthcare. Yet millions of people across Britain struggle on a daily basis with homelessness, bad housing conditions, soaring rents, discrimination and the threat of eviction. So, we are striving for change — with individuals, in communities, across society – and leading the way to a safe home. We need ambitious, best-in-class individuals who are passionate about our cause to join us at this exciting time. This is your chance to play a part in the fundamental change we are striving to achieve. 

The Digital Fundraising team is made up of highly skilled digital marketers and product owners that work closely with a variety of stakeholders, internal delivery and creative teams and external partners. Our goal is to embed digital fundraising skills to manage business-as-usual to the highest standards and give ourselves the space to be bold and excellent at digital fundraising and keep innovating to keep up with audience behaviours. We aim to do this by giving our fundraising teams the tools and skills they need to support their plans through digital means, thus allowing Shelter to significantly grow the income that supports its mission. You’ll help us do just that.

About the Role
Your challenge? To work with the Digital Fundraising Manager and Head of CRM Marketing to optimise engagement and income generation across the directorate, with a focus on Individual giving. That will involve developing engaging and sustainable supporter experiences by enhancing fundraising plans and campaigns using digital marketing techniques. It will also involve creating new and enhancing existing digital products, scoping, planning and delivering digital marketing campaigns and leading on marketing automation across the directorate. Put simply, if you want to play a lead role in developing marketing automation for fundraising and providing digital fundraising advice and support to an award winning team, this is your opportunity.

About you
You’ll need a track record within digital fundraising that’s involved using various methods to recruit and develop customers/donors, or a similar background in digital marketing from a commercial environment, client or agency-side. We’re also looking for knowledge of GDPR, experience of Emarketing and a proven ability to manage online journeys and CRO.  A high degree of numeracy is essential too, as is proficiency using database packages and preparing, maintaining and reporting on income and expenditure budgets using spreadsheets. Comfortable using digital analytics tools, you have a proactive, results-driven approach, are great working as part of a team or on your own and are not afraid to challenge the status quo and introduce new ideas when appropriate.

We offer a wide range of benefits, including 30 days of annual leave, enhanced family friendly policies, pension and interest free travel loans. Our employees also have access to a tenancy deposit loan, payroll giving, cycle to work scheme and an employee assistance programme.

Shelter helps millions of people every year struggling with bad housing or homelessness through our advice, support and legal services. And we campaign to make sure that, one day, no one will have to turn to us for help. We’re here so no one has to fight bad housing or homelessness on their own.

To find out more about the role and the benefits of working for Shelter please visit our website. Apply to be part of our Fundraising team and be the change you want to see in society.

Safeguarding is everyone’s business. Shelter is committed to protecting the health, wellbeing and human rights of those we support, and enabling them to live free from harm, abuse and neglect. All our staff will be expected to observe professional standards of behaviour and conduct their work in line with our Safeguarding Policies.

At Shelter, we welcome and encourage applications from everyone regardless of age, disability, gender, ethnicity, religion and sexual orientation. We also encourage applications from people, who have been homeless or have been at risk of homelessness. We are facing diverse problems, so need diverse people to tackle them.

Shelter does not accept unsolicited CVs from external recruitment agencies nor accept the fees associated with them.

Posted on: 10 January 2020
Closed date: 29 January 2020
Tags: Fundraising, Marketing