Up to £55000 per annum
Job description

WANTED! Senior CRM Manager to establish and run the CRM team in a busy and complex organisation

Head of CRM - Up to £55,000 - London

Our client is one of the leading UK charities tackling social issues around homelessness and housing.

As Head of CRM you will be responsible for developing the CRM function and defining the CRM vision and strategy for the organisation.

In particular you will
- oversee the development of robust CRM processes across the organisation
- provide advice and work closely with senior colleagues across all areas of the organisation to help them maximise the result of their CRM campaigns
- leverage and maximise the automation expertise to deliver communication campaigns which deepen the engagement with supporters and potential supporters
- manage a small team which supports the delivery of CRM campaigns

The successful candidate has

- extensive experience in CRM and marketing automation with a strong track record of delivering successful integrated marketing and communication campaigns at scale, from planning through to delivery and evaluation
- a track record of setting a multi-channel CRM strategy in an industry where customer retention is key
- demonstrable expertise in all aspects of automated marketing delivery ideally with hands on experience of Adobe Campaigns
- ability to analyse large quantity of data and condense into key insights

If you can tick all of these boxes we'd like to hear from you NOW!

Head of CRM - Up to £55,000 - London

If this role isn't what you're looking for don't worry. At Stopgap we cover all permanent and freelance marketing positions, with specialist industry sector teams. You can check out all of our roles on our website and sign up for job alerts so you're the first to know about a new opportunity . Marketing Recruitment - The Stopgap Way.

More about Stopgap

Since 1993, we’ve been independently owned by ex-marketer Claire Owen, and have always pursued our two clearest goals with an unw... Read more

Posted on: 15 October 2019
Closed date: 28 October 2019
Job ref: SBW-093785
Tags: Marketing