Shoreditch, Greater London
£36,000 per year
Contract, Full-time
Job description

Job Description

Supporter Engagement Coordinator


Are you passionate about engaging and inspiring people to get behind good ideas? Do you believe in dynamic, diverse workplaces? Do you want to make a difference?

The UK’s largest non-profit independent media organisation is expanding and we are looking for a creative, energetic individual to help grow and engage the community of supporters around our mission-driven investigative journalism.

We want a brilliant communicator to come on board to use our website, social media, newsletters, events and other means to better connect with our readers, helping to grow our subscriber base and motivate individuals to support our work. 

About the Bureau 

The Bureau exists to inform the public about the realities of power in today's world. Our investigations seek to expose systemic wrongs, challenge misinformation and spark change. With no corporate or political agenda, we bring to light serious issues affecting individuals and communities in the UK and around the world. We work collaboratively to maximise the impact of our fact-based reporting and share our findings openly with local, national and international media outlets to reach as many people as possible. 

We have achieved significant growth in recent years, launching major investigations in the UK around homelessness and housing, local council accountability and domestic violence, as well as global threats including health (antibiotic resistance, Big Tobacco), security (international counterterrorism) and food and the environment (international farming practices and supply chains).

Over the next 3 years, we have ambitious plans to significantly grow our community of supporters, and within that to have at least 2,500 who are contributing to our work financially. 

A Community of Supporters

In this new role, you will use your experience of audience engagement, communications and/or marketing to find innovative ways to keep supporters up-to-date with investigations, strengthening our connection with readers and followers, and encouraging more people to join and support us. 

While revenue from supporters is one crucial part of the Bureau’s plans for growth over the coming years, we want to do much more to understand who supports us and why, and offer new ways to get involved. The starting point will be listening to those who collaborate with us, who read our stories and who already support us to find out what they value about the Bureau. Our Supporter Engagement Coordinator will then design and deliver exceptional  communications and events to develop our relationships with this community for the long-term. 

We are looking for someone who will be confident in this outward-facing, people-centred role driving support for the Bureau’s work and mission, and championing the interests and expectations of our supporters internally. Creative and committed, and most likely with a strong marketing and/or communications background, our Supporter Engagement Coordinator will be a key member of the team, bringing a do - review - learn approach to building long-lasting relationships with our supporters. 

With oversight of our wider goals around supporter engagement, you will develop and launch new initiatives, review their success and embed them into our work. You will continually look for ways to give our supporters a better experience - whether that’s improving their first interaction with our website or social media, or recognising the commitment of our regular supporters through special events. 

This is a hands-on role for someone who is good at combining personal touches and attention to detail with practical systems to keep super organised. Knowledge of digital marketing tools and platforms and a flair for creating compelling communications are essential.

 

Responsibilities:

Working closely with our Development Director and Impact Editor, your focus will be on supporting our ambitious plans to grow and strengthen our community of supporters by:

  • Developing and delivering a broad programme of communications to engage current supporters and attract new followers (to include website, social media, newsletter, events and other means);

  • Working with our Impact Editor to maximise engagement opportunities around major stories and other events; 

  • Helping us find out more about our readers and supporters to improve their experience and our communications;

  • Scoping supporter journeys and the framework to support these; 

  • Keeping accurate up-to-date records including processing donations; 

  • Acting as first point of contact for our readers and supporters, in particular ensuring thanks and acknowledgement;

  • Reviewing and reporting on progress.

 

Skills and experience:

  • At least 4 years’ communications, marketing or other relevant experience; 

  • Experience managing a group of supporters, members or equivalent;

  • Strong communications skills including experience of:

    • Audience consultation including running surveys and other feedback;

    • Planning, scheduling and tailoring communications for different people and purposes;

    • Getting to grips with complex content quickly and use it to create engaging communications; 

    • Producing excellent written copy;

    • Creating varied content (including e-news, video, social and events);

    • Reviewing reach and impact of your communications:

      • Using tech tools and analysis effectively, inc. mailchimp and google analytics;

      • Improving UX through trials (e.g. ensuring content is relevant and accessible, reducing friction, relevant calls-to-action, email marketing, A/B testing, pop-ups and anchor messages etc).

  • Managing a CRM database and keeping accurate, GDPR-compliant records e.g. around supporter interactions, preferences, areas of interest etc;

  • Excellent attention to detail;

  • Personable with a positive, can-do attitude;

  • Super organised;

  • An interest in investigative journalism and the role it plays in strengthening our society.

 

Location: The Bureau is based in Shoreditch, London and while there is some flexibility on where you can be based (e.g. some days working from home), this role will require you to be in the office regularly for meetings. We are particularly interested in supporting and encouraging applicants from groups that are under-represented in the media and we are open to some flexi working to help support parents and carers.

Contract: This is a full-time role for two years initially, reporting to the Bureau’s Director of Development and Impact Editor (part-time may be considered for the right candidate).

Salary: from £36,000 p.a. (depending on experience) 

Posted on: 16 October 2019
Closed date: 08 November 2019
Tags: Communications, PR, Fundraising

The client requests no contact from agencies or media sales.