West Byfleet, Surrey
£15,000 - £18,000 per year, depending on experience (£25-30,000 FTE)
Permanent, Part-time, 22.5 per week
This recruiter is scheduling interviews as the applications come in. So apply now!
Job description

Main purpose of Job

  • To ensure the effectiveness of the charity’s digital marketing activity, maximising return on investment, and evidencing success through regular reporting
  • Technical management of our website, ensuring compliance with best practice, and with quality, accessibility and search standards, and improving users’ experience
  • Technical oversight of website integrations with our CRM and other platforms

 

Key responsibilities:

  • Work with colleagues and line manager to ensure that your work is aligned to organisational strategy, key objectives and annual plans and budgets
  • Customer/donor journey mapping & driving conversion, ensuring activity can be tracked from promotional content through to landing page and goal completion
  • Manage our Google Ads account and not-for-profit grant
  • Support colleagues to create paid online advertising campaigns and ensure effective tracking, monitoring, improvements, evaluation and reporting of campaigns
  • With colleagues, optimise our social media content and platforms to get results
  • Optimise website(s) for search engines, accessibility and user experience
  • Ensure website analytics are set up effectively and provide meaningful, actionable insight, reporting regularly on growth
  • Ensure we benefit from integrating our CRM and other software into the website.
  • Ensure the quality and integrate of customer/donor data across all platforms
  • Ensuring consistent application of the charity’s brand across campaigns and website

Other work as requested by your line manager as needed to support our aims

Additional documents
Job Description (.docx)
Check commute
Starting Address
Destination
Mode of transport
Refreshed on: 01 May 2021
Closing date: 15 May 2021
Tags: Marketing, Digital

The client requests no contact from agencies or media sales.

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