Remote
£28,821 - £32,020 per year
Contract, 12 months, Full-time
Job description

Location: London or Remote
Benefits: Read more about the excellent benefits we offer on our profile page
Travel: Some travel to London office (EC1N 8TS) for team meetings - circa every other month

Through our diversity and inclusion strategy, we have made a commitment to increase the diversity of our charity and we welcome candidates from a wide variety of backgrounds and experiences. We want our employees, volunteers and trustees to represent the broad diversity of the communities of which we are a part.

Summary

The Individual Giving Officer will work as part of an integrated engagement team building a large pool of people who know who we are, share our values and consider us worthy of support. You will use data to optimise our community of support, providing opportunities to activate – and keep activating – with easy actions with mass appeal to grow deeper, more mutually valuable relationships built on shared values. These actions can be non-financial as well as financial but all contribute to maximising impact for people with arthritis.

As a member of the Individual Giving team, you’ll have a big part to play as a key member of the newly created Mass Fundraising and Engagement Team. The team is responsible for growing the Versus Arthritis community and the contribution (money and voice) the community makes to improve the lives of people with arthritis. The team will deliver an integrated, audience-focused mass engagement programme to increase brand reach, drive service engagement, amplify our collective voice to drive change and grow donations across mass income streams. The last bit is where you come in!

About the role

This role is one of two Individual Giving Officers who, together with the Individual Giving Manager, make up the Individual Giving team. This team is accountable for engaging thousands of people each year to make a donation to Versus Arthritis. The aim of this team is to transform the number of supporters who give and the longevity and value of their support. They will do this through the development of innovative, multi-channel audience and insight led mass retention and acquisition activities and product development.

The programme includes cash appeals, reactivation, supporter magazines, lottery and more.

Key requirements

The best person for this job will be able to:

  • Understand different audiences, their needs and motivations.
  • Engage critically with creative concepts and plans across the team and share thoughts constructively.
  • Manage multiple projects and deliver to a high standard.
  • Develop and deliver successful campaigns for different channels, achieving ambitious targets and objectives.
  • Demonstrate excellent attention to detail.
  • Work well under pressure and manage conflicting priorities.
  • Work collaboratively with colleagues across levels to develop innovative and engaging content and communicate clearly and confidently with stakeholders across all levels.

Have experience in:

  • Interpreting performance insights, making recommendations for improvement and applying them.
  • A charity or commercial setting in direct marketing, digital marketing or fundraising and using email marketing, paid social and/or search to recruit and convert donors or customers and increasing scale.
  • Working well with budgets, tracking financial and other metrics and working to improve ROI.
  • Working with data, segmentation and campaign analysis to deliver growth. Evaluating results and making recommendations for future activity.
  • Developing engaging creative concepts with agencies or internal teams. Using email clients to develop and evaluate email campaigns.

Be:

  • An advocate for people with arthritis, always pushing to centre lived experience.
  • Supporter-led, striving to ensure the best donor experience.
  • A proactive team-member, bringing ideas to the table, supporting and constructively challenging colleagues.
  • As comfortable embracing failures as you are celebrating success.

Is this you? If so, please apply today – we’d love to hear from you.

Only shortlisted candidates will be contacted.
Previous applicants need not apply.

Interviews

First interviews:  Date to be confirmed, via Microsoft Teams.

More about Versus Arthritis

What we do

We exist to push back against arthritis stealing people’s lives. There are 20.3 million people livi... Read more

Posted on: 18 May 2022
Closed date: 06 June 2022 at 23:59
Tags: Fundraising

The client requests no contact from agencies or media sales.