Senior Digital Fundraiser
Salary: c.£30,000 - £35,000 per annum, plus benefits
Full time - 37.5 hours a week
Closing date: 5pm, Monday 5th July 2021
Interviews: 13th-14th July 2021
WCRF is the UK’s leading cancer prevention charity focusing on the link between cancer and risk factors such as diet, body weight and physical activity.
We are seeking a Senior Digital Fundraiser to join our small but busy Fundraising department. This is an exciting time to be joining WCRF, as our focus this year is on our digital fundraising strategy and innovation. We do not receive any government or statutory funding, so fundraising (both restricted and unrestricted) is the life blood of our organisation.
The post holder will work closely with colleagues across Communications & Engagement, Digital/Web, Health Information and Fundraising to develop and drive WCRF’s digital fundraising strategy. You will work with colleagues in these teams to test campaigns and gather insights and learnings, to then develop and implement campaigns to increase income generation, acquisition, supporter loyalty, retention and engagement.
In particular, you will help to develop our supporter engagement, which will involve creating supporter journeys, with an aim of converting offline donors to online donors. This will involve maximising our digital platforms to increase brand awareness and attract younger audiences; analysing trends in fundraising; developing key touch points and reporting on performance and progress.
You will also look at data capture to help increase our number of digital supporters and will analyse user journeys.
The ability to organise your work, build excellent rapport with people inside and outside the charity, and your willingness to undertake tasks to support the entire team, is essential.
If you are interested in this role and feel you possess the necessary requirements, please submit a current CV and covering letter (maximum 2 pages) by the closing date. You must have the right to work in the UK.
Please note: This role will be of crucial importance to driving forward digital fundraising and innovation at WCRF. Therefore, to succeed your covering letter must highlight the skills and experience you have relevant to the role.
Due to the high volume of applications we receive, we are only able to provide feedback to shortlisted candidates. If you do not hear from us within 14 days of the closing date, please assume your application has been unsuccessful on this occasion.