Digital Tools for Fundraisers

Fundraising, Digital

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This course supports participants to take the first steps in raising money through digital channels. With the whole world needing to engage online due to the lockdown imposed by COVID-19, it is crucial that fundraisers have the necessary skills to continue to generate income, and to make the most of the opportunities that fundraising online has to offer.

What you will learn

  • To explore what digital fundraising activity or trends have led the way during the COVID-19 pandemic
  • To understand which digital channels get the best results from Facebook through to LinkedIn
  • How to resource a digital project or campaign
  • How to choose the best digital channels to suit your audience and organisational values
  • How to evaluate your digital project and its impact
  • How to stand out from other digital campaigns in the arts and charity sector
  • The latest trends in fundraising via digital means

What you require

This one-day course is aimed at those new to digital fundraising or for those looking for a refresher in a key aspect of fundraising.