About us
Who we are
We have a clear purpose to create business value and social value, hand in hand. We work with a network of charities, and people with lived experience of challenging circumstances, to provide insight and powerful qualitative data to businesses such as banks, pension providers, energy suppliers and others to help them improve the experiences of their vulnerable and marginalised customers. Our clients include NatWest Group, Virgin Money, Lloyds Banking Group, HSBC, Experian, Nationwide Building Society, Royal London Group, British Gas and Scottish Power.
Established in 2002, we’re based in London and work all over the UK. We’re made up of a core team of 12 people, as well as associate team members. We have recently completed our evolution from an organisation focused on initiatives enabling businesses to support charities, to an insight agency that enables businesses to learn from charities and people with first-hand experience of a wide range of challenging circumstances.
Providing the ‘glue’ behind our work is our Lived Experts Research Community, a group of over 430 people with expertise in a wide variety of challenging circumstances and who want their voices heard in businesses.
