Alive and Kicking (AK) exist to create a happier, healthier and more accessible society. We empower and impact the lives and livelihoods of people facing disadvantage by producing and championing a sports ball like no other - creating access to jobs, play and vital health education.
Make. Through the production of high quality AK sports balls, we create ethical employment for adults from vulnerable job groups.
Play. Through our partnerships we use AK sports balls to give young people facing disadvantage regular access to sport, play and exercise
Live. Through our innovative award winning health education programmes, delivered directly through sport, we use AK sports balls to give young people facing disadvantage access to vital health education.