Advocacy Jobs
About the opportunity
As our Digital Marketing Officer, you will play a pivotal role in supporting the Marketing Manager and broader team in volunteer and school recruitment efforts, while managing our social media presence. Your primary responsibilities will include managing and curating content for Action Tutoring's social media platforms, including Facebook, Instagram, LinkedIn, X, and TikTok.
In addition to social media management, you will contribute to the creation of diverse content, such as graphics, videos, and photography, with occasional visits to our school programmes and events. You will also monitor and report on the impact of our social media campaigns, staying abreast of industry trends to optimise our digital presence.
If you're creative, passionate about education, and thrive in community engagement, we'd love to have you on board.
Closing date: Sunday 19th May 2024
Interviews: 28th and 29th May 2024
Start date: June 2024
Location: This role is remote. The candidate can be based anywhere in the UK. Occasional travel to London is required.
We use anonymised applications for our shortlisting process.
Duties and responsibilities
• Responsibility for managing Action Tutoring’s social media channels (Facebook, Instagram, LinkedIn, X, TikTok and YouTube). Plan content (in collaboration with wider Marketing and Communications team) in line with the charity’s wider campaigns, volunteer recruitment rounds and key messages, ensuring regular diverse posting.
• Work with the Marketing Manager to develop engaging content which encourages the recruitment of high quality volunteer tutors, enquiries from potential partner schools and raises awareness of the charity to potential fundraisers, donors and employees.
• Promote the breadth of Action Tutoring’s activities and projects on social media, working across the whole team to gather content to raise brand awareness (including Programme, Philanthropy, Operations, Policy and Impact).
• Contribute to the development of content for social media channels including graphics, video and photography, with the occasional visit to school programmes and other charity events.
• Regularly analyse and report on the impact of Action Tutoring’s social media content through weekly analysis, quarterly reporting and campaign analysis.
• Monitor social media trends and industry developments to ensure we’re maximising content across all channels.
• Lead on blogger, influencer and community outreach (e.g. Facebook community groups, Next Door) to help raise awareness of Action Tutoring's volunteering opportunities and encourage applications.
• Manage our national digital adverts (such as Indeed, CharityJobs, Do-It). Respond to any direct enquiries sent through these and other digital platforms, including the Volunteer Facebook Group and Google business.
• Identify national digital advertising opportunities for volunteer and school marketing, and support with content for regional adverts. Work with the Marketing Manager to analyse impact and decide where our budget is best spent.
• Support the day to day management of Action Tutoring’s website, editing content with updates upon request. Support with creating high quality, engaging content for the Action Tutoring website to ensure it’s optimised.
• Create external marketing materials on request and support with ad-hoc visual design work.
• Support with the attendance at volunteering promotion events, mainly university fairs.
• Any other duties deemed reasonable by the Chief Executive Officer.
Person specification
Qualifications criteria:
• Right to work in the UK.
We are looking for some of the following attributes, though you might be more experienced in some areas than others:
• Excellent knowledge of social media platforms such as Facebook, Instagram, LinkedIn, X, and TikTok.
• Copywriting skills: able to interact with a range of audiences and have outstanding verbal and written communication skills. The role involves representing our brand on various channels and you will need to be able to adapt your communication style to different audiences and inspire them to engage with the charity.
• Able to work independently and use initiative in a range of situations.
• Able to think creatively and generate content to effectively convey messages and motivate audiences.
• Adaptable and open to learning. You will need to be willing to adapt and to grow and develop with the organisation.
• Efficient and able to work under pressure when required, able to multi-task and juggle a varied workload.
• Committed to equality, diversity and inclusion.
• Committed to the mission and values of Action Tutoring.
• Committed to promoting and safeguarding the welfare of children.
The client requests no contact from agencies or media sales.
Are you excited by the opportunity to support the development of a strong representative function for our 38,000 strong community of students at Manchester Met?
Be a part of our Academic Representation Team coordinating the Course Rep project and supporting any activity, projects and campaigns that ensure the effective representation of the academic experience at MMU.
Who are we?
Located in the heart of Manchester, The Union is part business, part charity, part membership body. Operating independently from Manchester Metropolitan University, our aim is to support and represent each one of our student members. Each year our growing team of around 50 full time and up to 100 part time staff, work alongside elected student leaders to make change, improve lives and help fulfil student potential.
Winner of the 2021 Think Student award for the best campaign supporting diversity, The Union is one of 550 students’ unions across the country. And we’re one of the most exciting - with over 38,000 student members and 100 student groups, a huge range of services and a bold strategy.
What’s the job?
Working under the direction of Academic Representation Manager, you will coordinate and develop a Course Rep scheme that accurately and legitimately represents Manchester Met students and creates positive change and supervise and support the Faculty Organisers throughout the year in supporting course reps and the work of other union departments within faculties.
- You will lead on the course rep recruitment plan and training, including the delivery of the lead volunteer program, maintaining a partnership approach to delivering the Course Rep scheme, through positive relationships with university stakeholders and Union colleagues.
- You will organise and deliver events and workshops for Course Reps around particularly issues identified as relevant to their academic community and support the Academic Representation Manager with any projects, consultations or research into the academic experience at MMU.
What are we looking for?
- You will have excellent verbal and written communication skills and experience organising and delivering events, workshops or training.
- You will have experience of supporting or supervising volunteers or staff members alongside an understanding of HE issues and issues affecting HE students
- You will have excellent organisation, prioritisation and administrative skills and the ability to work to multiple deadlines
- The ability to work as part of a team and in collaboration with other teams.
Why apply?
There has never been a better time to work for The Union. Based just off Oxford Road, in the centre of vibrant Manchester, The Union will train you thoroughly, reward you well and encourage you to build a long-term career that inspires you.
The exact opposite of corporate, we’re progressive, creative individuals working to make a difference in unconventional workplaces. In return for your passion and experience, we offer the flexibility for work-life balance, a competitive salary for the non-profit sector and excellent holiday allowance. We’re absolutely open to considering requests for job-share or part-time working.
We’re committed to equality of opportunity for all. We welcome applications from individuals regardless of their race, ethnicity, sexual orientation, religion, age, gender, or disability status.
We want to support diverse and inclusive work environments and are actively looking for people who share our values. We particularly welcome BAME applicants.
To apply, please download the application form from our website via the apply button.
Closing date: Noon on Friday 24th May 2024.
If you’re successfully shortlisted, we’ll see you at an interview on Monday 3rd June 2024.
Work somewhere professional, but different. Build a career with students’ unions.