Digital Engagement Executive (Email)

Remote
£29,969 - £33,298 Per Annum (plus a market supplement of £2,000)
Permanent
Job description
About The Role
Closing date: 10th May
 
We reserve the right to close this vacancy early if we receive sufficient applications for the role. Therefore, if you are interested, please submit your application as early as possible.
 
This is a wonderful opportunity for a digital marketing expert to join the Digital Engagement Team at Alzheimer’s Society. Now is an exciting time to join the team as we look to use insight to drive and develop our communications with supporters and improve the supporter experience. The successful candidate will play an integral role in helping us achieve this alongside exploring new and improved ways of delivering our stewardship, email automations and SMS campaigns.

With your experience of email marketing and engagement, you will play a key role in the designing, building, testing and delivery of e-newsletters and email campaigns to the teams within Income & Engagement, to help support their marketing campaigns and appeals to our warm supporters.

You will: 

- Work closely with internal stakeholders to plan, build, quality assure and report on email campaigns and email automations
- Use your knowledge and expertise to deliver SMS campaigns through dotdigital and Cymba, our primary SMS messaging tool. 
- Provide training for teams on our email service provider (dotdigital).
- Embed email marketing skills and best practice across the organisation.
- Actively use reporting, analysis and insight to help departments develop and optimise campaigns.
- Support colleagues to test hypotheses and continuously innovate.
- Be a trusted expert and a critical friend to our fundraising teams and other colleagues.
- Play a crucial role in deepening understanding of Alzheimer’s Society’s supporters.
- Drive loyalty and sustainable growth across Alzheimer’s Society’s audiences. 

About you

Your passion for continuous learning and improvement will be infectious in fostering curiosity and experimentation among our amazing fundraisers, driven by wanting to provide an exceptional experience for Alzheimer’s Society supporters.
 
You will:

- Possess a broad mix of digital marketing knowledge and expertise.
- Feel at home using large data sets in an Email Service Provider tool (dotdigital experience is an advantage but training can be given).
- Be an exceptional communicator, caring passionately about sharing ideas and results in the most accessible way.
- Be positive and optimistic, even when under pressure.
- Be a real team player and someone who thrives on sharing your knowledge, ideas, and skills.
- Continually improve and look to develop standards and performance.
- Be a successful self-motivator.

About Alzheimer's Society
At Alzheimer's Society, we believe passionately that life doesn't end when dementia begins. We are here for anyone affected by dementia, and we do everything we can to keep people with dementia connected to their lives and the people who matter most.

Everything we do is shaped by people affected by dementia. Their knowledge and experience are critical to bringing about real-world solutions. From choosing the most promising research through to telling their stories to raise awareness; they are the heart of this organisation.
Posted by
Alzheimers Society View profile Company size Size: More than 1000
Posted on: 23 April 2024
Closed date: 08 May 2024 at 01:00
Job ref: 1857
Tags: Digital