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Expectations and Values at Work: A Generational View 2026

What do the different generations really want from work?

The charity sector is changing. Shifting demographics, evolving expectations and new technologies are transforming how people want to work and what they look for in an employer. For charities, understanding these changes is essential. The ability to attract, engage and retain talent across generations will shape future success.

Our new report Expectations and Values at Work: A Generational View 2026 explores how different generations experience work – what they value, what they need, and what motivates them to stay.

Based on insights from more than 2,800 jobseekers, the report highlights what matters most to people when it comes to work today.

Find out more about:

  • How work preferences differ across Gen Z, Millennials, Gen X and Baby Boomers,
  • What flexibility really means to today’s talent – and why many would trade salary for it,
  • The benefits and working arrangements that matter most for attracting and retaining candidates,
  • How expectations around promotion and progression vary by generation.

Whether you’re currently hiring, or just curious about how your generation compares, this report gives you the insights you need to stay ahead in a changing landscape.

Download: Expectation and Values at Work: A Generational View 2026.

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