Appeals and ig fundraiser jobs
How's your job search on our site?
Salary: £38,800 per annum
Contract Type: Permanent
Closing date: 23 August 2026 at 11pm
Interview date: w/c 7 September 2026
About CARE
CARE International is a global humanitarian organisation leading the fight to end poverty in the world’s most challenging situations. Women and girls are at the centre of our work, because we cannot overcome poverty and inequality until all people have equal rights and opportunities. We know that when a crisis erupts, women are often the first to pick up the pieces, so we work alongside women, so they have the power to make change where it’s needed most. Founded in 1945, CARE currently works in over 100 countries and last year alone reached 53.4 million people through nearly 1,500 projects.
Why work for CARE International UK?
It is an exciting time to join CARE, as we roll out our Voluntary Income Fundraising Strategy. With extra investment over the coming years due to our recent successes, the Individual Giving team will be diversifying our fundraising activity to recruit and retain new supporters, especially regular givers, to help achieve CARE’s mission. Working within a passionate team of fundraisers, this role will be vital recruiting regular givers, as well as generating income through digital cash appeals.
About you
We are looking for a passionate fundraiser with keen interest in the charity sector, particularly in humanitarian work. The ideal candidate will have a range of cross-channel experience, ideally in the charity sector and in an Individual Giving team, with a particular focus on digital acquisition. We are looking for someone with the passion to drive and improve our digital acquisition campaigns, to critically review campaigns and implement improvements, and to put their own stamp on the role.
About the role
The Senior Individual Giving Executive (Digital Acquisition) will play a key part in the delivery of the Individual Giving programme, producing sector-leading comms and campaigns to recruit and retain supporters. You will work closely with the rest of the IG team and the Fundraising and Communications Department to deliver high-quality, data-led campaigns across a range of marketing channels. The role will include campaign delivery, budgeting, strategy and planning, managing relationships with key suppliers and driving continuous campaign improvement.
This role will focus predominantly on digital acquisition activity, with a particular focus on paid search and paid social, though there is flexibility for this to change in the future.
Right to Work in the UK
All applicants must have the legal right to work in the United Kingdom at the time of appointment. Proof of right to work will be required as part of the recruitment process. For more information, please visit the UK Government's guidance on right to work.
Where you do not have current right to work in the UK, then this will be discussed with you as part of the recruitment process. Please note that not all roles are eligible for sponsorship and further information (should you require sponsorship to work in the UK) on eligibility can be found here.
Safeguarding
CARE International UK has a zero-tolerance approach to any abuse to, sexual harassment of or exploitation of, a vulnerable adult or child by any of our staff, representatives or partners. CARE International UK expects all staff to share this commitment through our Safeguarding Policy (link here) and our Code of Conduct (link here). They are responsible for ensuring they understand and work within the remit of these policies throughout their time at CARE International UK.
Safeguarding our beneficiaries is our top priority in everything we do, including recruitment. All offers of employment at CARE International UK are subject to:
· Satisfactory references. CARE International UK participates in theInter Agency Misconduct Disclosure Scheme (link here).In line with this Scheme, we willrequest information from successful applicants’ previous employersabout any findings of sexual exploitation, sexual abuse and/or sexual harassment during employment,or incidents under investigationwhen the applicant left employment.
· Appropriate criminal record checks (including a Bridger check, link here).
By submitting an application, the applicant confirms his/her understanding of these recruitment procedures.
Equality and Diversity
We are committed toEquality and value Diversity. We are aDisability Confident Employerand particularly welcome applications from disabled people. We guarantee interviews to disabled applicants who meet the essential criteria for the role (see person specification). If you require the candidate brief or need to submit your application in an alternative format, because of a disability, please do get in touch by sending an email to the HR Team.
We are committed to building a diverse and inclusive workplace where everyone feels valued and respected. We particularly welcome applications from people of underrepresented backgrounds, including those from Black, Asian and other ethnic minority communities, and individuals who identify as LGBTQ+.
The client requests no contact from agencies or media sales.
Assistant Head of Fundraising (Public Fundraising)
Salary £57,574.79 per annum
LocationLondon/Hybrid
Weekly Hours35
The Vacancy
Job Title: Assistant Head of Fundraising (Public Fundraising)
Location: London/Hybrid
Salary: £57,574.79 per annum
Weekly Hours: 35
Reference: YMC1212513
An exciting moment to join us
YMCA England & Wales is entering one of the most exciting chapters in its fundraising history, launching our ambition to create 10,000 new homes for young people. Working alongside local YMCAs, we will support the development of new accommodation across the federation, helping young people move towards independence.
This role sits at the heart of that ambition.
You will lead the fundraising behind two critical components of the 10,000 Homes programme:
• Securing income from the public to build and sustain a central Centre of Expertise (mobilisation team), supporting local YMCAs to develop and deliver housing projects.
• Raising capital from individual supporters, mid-level donors and major donors to grow a replenishing national fund that provides upfront investment to unlock housing developments across the federation.
At the centre of this is the 10,000 Homes Fund: a bold, housing-focused proposition that offers the public a clear and tangible way to support young people into safe, stable accommodation. You will be responsible for growing this proposition, ensuring it resonates strongly with supporters and inspires giving at all levels.
You will lead an integrated public fundraising approach, bringing together individual giving, mid-level and major donors into one compelling, housing-led narrative. A key part of the role will be translating a complex, federated model into a simple, emotional and compelling case for support that connects with people’s motivations to give.
We’ve established strong early foundations and are now ready to scale. This role offers the opportunity to take a high-potential public fundraising proposition to the next level -expanding its reach, deepening supporter engagement, and unlocking significant new income.
We are looking for someone who is creative, data-driven and passionate about engaging the public to drive meaningful change for young people. We’re looking for someone comfortable working in a federated environment, with the ability to simplify complex ideas into compelling messages for the public.
The role
As Assistant Head of Fundraising (Public Fundraising), you will lead and inspire a team of talented fundraisers, deputising for the Head of Fundraising and taking ownership of our most ambitious programmes:
The 10,000 Homes Fund driving forward our flagship proposition across individual giving, cash appeals and mid-level audiences.
Major Donors shaping the strategy for high-net-worth relationships, new giving circles and development boards.
RoomSponsor, YMCA’s flagship regular giving product, now in its third year of an ambitious growth strategy. You will oversee a unique partnership model across 45 local YMCAs, support the income distribution process, and see first-hand the impact of your work through a programme that directly supports young people with safe accommodation.
Legacies working with the Senior Fundraising Manager and Head of Fundraising to define and grow what is set to become a landmark legacy programme.
This is a hands-on leadership role: you will set direction, manage budgets, develop your team, while also being prepared to step into delivery when it matters most. You will balance strategic oversight with practical execution, ensuring programmes are both ambitious and deliverable.
About you
You are an experienced public fundraising professional with a strong track record in individual giving or direct marketing, alongside a well-developed understanding of major donor fundraising. You know how to bring different disciplines together behind a single proposition and deliver results.
You are an effective and confident leader, able to build, motivate and develop high-performing teams. You create clarity, set high standards, and support others to do their best work, stepping in when needed and leading from the front.
You are at your best when driving a clear proposition forward. You are excited by the opportunity to take a compelling idea and translate it into something that engages the public, inspires generosity and delivers sustainable income.
You are energised by a challenge, comfortable with complexity and working in a federated environment, where success depends on strong relationships and shared ownership. You are skilled at working with partners, whether agencies, internal stakeholders or local YMCAs, and know how to align people around a common goal.
You combine strategic thinking with operational delivery. You are data-driven, using insight and performance to shape your decisions, and confident working with (and occasionally building) financial models to plan, test and scale activity. You bring both creativity and discipline, generating new ideas while ensuring they are grounded, deliverable and effective.
Above all, you are a strong communicator and influencer. You can simplify complex ideas into clear, compelling messages, build confidence with colleagues and stakeholders, and position fundraising as a critical enabler of impact.
Why join us now
YMCA is the oldest and largest youth charity in the world, serving communities across England and Wales every day. The fundraising team is geared up for success, the strategy is set, the proposition is proven, and the results are already coming in. What we need now is a leader ready to take this momentum to the next level.
YMCA England & Wales is committed to equality and valuing diversity. We welcome applications from all backgrounds.
Our recruitment process is anonymised and candidates' names are hidden. Safer recruitment is important to us and the successful applicant will be asked to provide two references. They will also be required to complete a safeguarding self-declaration, safeguarding training and undertake a DBS check.
YMCA is the world's oldest and largest youth charity. Collectively, we support 402,501 young people across 708 communities in England and Wales.



