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Team: Communications
Locations: Hybrid – at our office (Argon House, Argon Mews, London SW6 1BJ) and remotely at home. A minimum of two days a week at the office (including our all-staff Wednesday).
Duration: Permanent (with six months’ probation)
Reporting to: Head of Communications & Fundraising
Hours: 35 hours per week, Monday-Friday
Salary: Pay band 3 (£31,500 rising to £35,875)
The role:
This is an exciting role within the Communications Team at Glass Door Homeless Charity. The Marketing Officer will lead on the creation and delivery of multi‑channel marketing campaigns that drive engagement, help generate vital income and maximise impact across our Communication and Fundraising activities.
This is a highly collaborative role with the Fundraising team, acting as a strong marketing support function for fundraising appeals, events and community fundraising.
This role will also provide marketing support to the wider organisation to encourage engagement across a wide-range of audiences; from supporting with key messaging in Volunteer newsletters, to ensuring clear messaging for front-line service collateral to helping draft a speech for a flagship event.
Using insight and performance data, this role will continually optimise marketing activity, helping us deepen relationships with existing supporters while reaching and inspiring new audiences through targeted, audience-led communications.
Marketing
Lead, plan and deliver campaigns from concept through to evaluation, producing engaging content, and continuously optimising performance using data, audience insight and clear KPI’s.
Lead, plan and deliver digital marketing campaigns across email, web & socials to support fundraising appeals, events and community fundraisers.
Oversee development and delivery of quarterly e-newsletters and assist colleagues with their email marketing to ensure on brand and in line with overall digital calendar.
Work closely & collaboratively with the Digital Communications Officer to create and ensure all content is optimised for multiple purpose/platforms and in line with our brand guidelines.
Manage website content, landing pages and user journeys to improve audience experience and conversion using SEO and key-word optimisation.
Work closely with the Community, Events & Partnerships fundraising colleagues to ensure content and digital journeys are meeting their needs through an integrated marketing approach.
Monitor impact
Produce monthly, annual and ad-hoc reports on the impact of our marketing campaigns against key KPI’s and metrics across email, web and socials using tools within Google, SEO and Social platforms.
Work closely & collaboratively with the Digital Communications Officer to ensure all conversions of paid promotion are tracked effectively and monitor campaign performance across digital channels, identifying opportunities to improve engagement.
Analyse marketing journeys for collaborative Fundraising deliverables – including appeals and events and create monthly reports to share success of conversions.
Monitor and follow trends within digital and innovation to improve the organisation’s digital presence and activities.
Ensure marketing activity complies with relevant data protection, privacy and governance requirements.
Strategy
Support the creation & delivery of the annual Communications plan creating content such as blogs, case studies and informative pieces for web, socials, email and annual campaigns.
Support the Fundraising Team’s strategic promotion and stewarding objectives of campaigns, appeals & challenge events.
Work closely & collaboratively with the Individual Giving Officer to run email marketing campaigns to support our annual appeals - including audience specific segmented email journeys.
Work closely and collaboratively with the Volunteer Involvement Manager to deliver a year-round email marketing plan.
Other
Work collaboratively with the Head of Communications & Fundraising and key colleagues across the organisation to support the creation and delivery of the Annual Impact Report and Women’s Report, as well as with external contractors on film and design projects
Attend and participate in reoccurring team meetings, and other relevant ad hoc meetings when necessary
Undertake other ad hoc tasks as directed, such as assistance on Glass Door events and fundraising & challenge events
Carry out the functions of the post with proper regard to Glass Door’s Equal Opportunities Policy
Person Specification:
To be successful in this role, you will have experience delivering multi‑channel marketing campaigns, with a strong understanding of how content and messaging adapts across social media, email and web.
You’ll be confident creating and publishing content, and able to write clear, engaging and accessible copy tailored to different audiences and platforms with a willingness to learn and test new ideas.
You will have experience in or offering support of fundraising activities, including marketing for events, appeal and/or community fundraising.
You’ll bring an organised, collaborative approach, with strong communication skills and a genuine interest in creating effective, impactful and inspiring campaigns that supports our vision of ending homelessness in London.
Essential
Knowledge, Skills, Abilities
Proven experience of increasing reach and engagement across the spectrum of communications channels.
Proven experience of supporting fundraising activities; specifically appeals, events & campaigns.
Proven experience with using paid social, SEO and Google Analytics.
Experience with creating and delivering email marketing campaigns with online platforms/tools such as Mailchimp.
Strong interest in social media and experience of using social to attract and engage multiple audiences (IG, FG, X & LinkedIn)
Writing and editing skills. Willingness to adapt different messaging and storytelling styles across multiple channels & audiences.
Minimum of two-years’ experience in a digital marketing role.
Experience using website CMS.
Excellent skills in Microsoft Office software (Word, Excel, PowerPoint)
Personal Qualities
Strategic thinker with the ability to work under tight deadlines
Strong research, analysis and numeracy skills.
Excellent organisational skills with strong attention to detail. Ability to forward plan and schedule workflows
A hands-on approach and willingness to interact with the beneficiaries (our guests) of the charity
Able to relate to and work with people from a range of backgrounds
A confident self-starter who will hit the ground running and adapt to changing priorities
A team player with an open, collaborative style and a practical, “can-do” approach
Inspired by the work of Glass Door and in agreement with its ethos
Desirable
Interest and experience using graphic design tools (eg. Canva, InDesign, Photoshop,) to create and edit publications and graphics
Experience of project management.
Experience of working within a trauma & gender informed approach
Experience of working with homeless people or similar disadvantaged client groups and an understanding of their needs
Experience in the not-for-profit sector
Understanding of GDPR and data protection requirements.
The client requests no contact from agencies or media sales.
The Head of Public Fundraising is a new role at Coeliac UK leading the charity’s public fundraising function. The role focusses on driving sustainable growth across individual giving, community fundraising, events, lottery, raffle, digital fundraising and merchandise. This role is responsible for delivering Coeliac UK’s 5-year fundraising strategy to maximise return-on-investment, grow long term supporter value, and contribute to the charity’s mission.
The Head of Public Fundraising will embed and deliver comprehensive fundraising strategies, growing Coeliac UK’s supporter base and income, building up new and under-developed income streams and communicating effectively with their audiences to expand their reach, and encourage financial and non-financial support to deliver the organisations mission.
Who are we looking for?
Key to the success of this role is a strong understanding of individual giving fundraising. This role blends the strategic oversight and leadership of a Head of role across multiple income streams, with the hands-on expertise of an IG fundraiser. Experience across other income streams and areas of fundraising delivery would be a huge benefit as the role leads community fundraising and events, will take on digital fundraising - currently led by the Chief Engagement Officer, as well as manage the data and supporter care functions, but experience in individual giving is essential as Coeliac UK has defined that as an area of priority income.
The successful candidate for this role will be someone who has already operated at a senior level within a charity such as at Senior Manager level, or Head of in a specific income stream.
Hybrid working
The role has a hybrid expectation of a minimum of a day a week in the High Wycombe office (HP11 2QW) to build relationships and provide support to the fundraising team, and there will be flexibility required for other in person meetings and events. However, Coeliac UK are keen to secure the very best candidate, if the hybrid expectation presents challenge for you but you otherwise meet the requirements of the role, please do get in touch with THINK to discuss.
Application notes
Please download the Candidate Info Pack provided for further information about the role, timelines and next steps.
To progress your application, please contact THINK Recruitment to organise an informal screening call. Please note, we cannot shortlist candidates who have not had a screening call so please allow enough time to have a call before the closing date.
If you need assistance with downloading the pack or any reasonable adjustments to ensure you can engage with the selection process, please contact THINK Recruitment and our team will support you.
Closing date for applications: Midnight Tuesday 21st July
There will be a two-stage interview process:
Stage 1 interviews: 30th July
Stage 2 interviews: 5th August
Shaftesbury is a national disability charity that supports more than 4,000 children, young people and adults with a disability every year to live a life that truly adds up for them. That is at the heart of everything they do.
Their vision ‘all together better for disability’, is about working alongside the people they support so they can participate, contribute and be valued for who they are.
Their work is spearheaded by 1,500+ dedicated staff and volunteers who deliver a wide range of disability care, special education and rehabilitation services across England, Wales and Northern Ireland, around the clock.
To achieve their vision, they are looking for an Individual Giving Manager with a focus on acquisition to work alongside the Head of Individual Giving across regular gifts, appeals, lottery, raffle and other new products.
The Individual Giving Manager drives the recruitment of new supporters and supports the stewardship of warm audience, generating sustainable income for Shaftesbury. The proportion of acquisition focus v retention focus is likely around 70/30.
This role focuses on maximising long-term value through innovative and impactful multichannel campaigns including reactivating lapsed supporters, optimising supporter conversion and delivering engaging onboarding experiences. The Individual Giving Manager will work on growing regular giving, cash and gaming pipelines and manage exciting projects which could include digital, DRTV, face-to- face, telemarketing, direct mail and radio. The role will provide assistance to the Head of Individual Giving with all retention activity, including cash appeals and newsletters.
Shaftesbury is happy to consider fundraisers or officer level candidates looking to step up into their first manager level role. At present this role doesn’t line manage, so management experience is not necessary. The successful candidate will be able to demonstrate an enthusiasm for fundraising, supporter journeys and creative thinking and may have experience within a UK based charity in either IG and legacies, community fundraising, corporate or philanthropy.
This role is hybrid, with 4 days per month on average at either the Gateshead office or London office. The one role is being advertised twice to ensure candidates from both geographic locations see the role within their search remit and feel able to apply.
Application notes
Please download the Candidate Info Pack provided for further information about the role, timelines and next steps.
To progress your application, please contact THINK Recruitment using the information in the Candidate Pack to organise an informal screening call. Please note, we cannot progress candidates through to longlist without speaking with them, so please ensure you leave enough time to organise a screening call before the role closes.
If you need assistance with downloading the pack, please send an email to THINK and our team will support you.
Closing date for applications: Midnight Sunday 12th July
Stage 1 interviews are likely to be held on Tuesday 21st July and Stage 2 on Tuesday 28th or Friday 31st July.
Shaftesbury is a national disability charity that supports more than 4,000 children, young people and adults with a disability every year to live a life that truly adds up for them. That is at the heart of everything they do.
Their vision ‘all together better for disability’, is about working alongside the people they support so they can participate, contribute and be valued for who they are.
Their work is spearheaded by 1,500+ dedicated staff and volunteers who deliver a wide range of disability care, special education and rehabilitation services across England, Wales and Northern Ireland, around the clock.
To achieve their vision, they are looking for an Individual Giving Manager with a focus on acquisition to work alongside the Head of Individual Giving across regular gifts, appeals, lottery, raffle and other new products.
The Individual Giving Manager drives the recruitment of new supporters and supports the stewardship of warm audience, generating sustainable income for Shaftesbury. The proportion of acquisition focus v retention focus is likely around 70/30.
This role focuses on maximising long-term value through innovative and impactful multichannel campaigns including reactivating lapsed supporters, optimising supporter conversion and delivering engaging onboarding experiences. The Individual Giving Manager will work on growing regular giving, cash and gaming pipelines and manage exciting projects which could include digital, DRTV, face-to- face, telemarketing, direct mail and radio. The role will provide assistance to the Head of Individual Giving with all retention activity, including cash appeals and newsletters.
Shaftesbury is happy to consider fundraisers or officer level candidates looking to step up into their first manager level role. At present this role doesn’t line manage, so management experience is not necessary. The successful candidate will be able to demonstrate an enthusiasm for fundraising, supporter journeys and creative thinking and may have experience within a UK based charity in either IG and legacies, community fundraising, corporate or philanthropy.
This role is hybrid, with 4 days per month on average at either the Gateshead office or London office. The one role is being advertised twice to ensure candidates from both geographic locations see the role within their search remit and feel able to apply.
Application notes
Please download the Candidate Info Pack provided for further information about the role, timelines and next steps.
To progress your application, please contact THINK Recruitment using the information in the Candidate Pack to organise an informal screening call. Please note, we cannot progress candidates through to longlist without speaking with them, so please ensure you leave enough time to organise a screening call before the role closes.
If you need assistance with downloading the pack, please send an email to THINK and our team will support you.
Closing date for applications: Midnight Sunday 12th July
Stage 1 interviews are likely to be held on Tuesday 21st July and Stage 2 on Tuesday 28th or Friday 31st July.