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Are you a strong marketer who can help us achieve our vision of making legacy giving a social norm across the UK?
At Remember A Charity, we're looking for a marketer with exceptional communication and planning skills, who will be inspired by the opportunity to play this key role in a small but dynamic team.
Remember A Charity (part of the Chartered Institute of Fundraising)
Hours: Full Time (35 hours per week). Requirement to work outside of regular office hours occasionally, as required, with time off in lieu.
Key benefits:
- Leave: 25 days per year (rising to 30 with service) + bank holidays.
- Pension scheme: After probation ends, we offer up to 7.5% employers’ contribution to our stakeholder pension scheme.
- Enhanced sick pay from day one.
- Great work/life balance through flexible and remote-first working.
- We also focus on staff wellbeing, training and development and support you with your volunteering.
- See our benefits list for all other details
Location: This is predominantly a home-based role, days in the office in Bermondsey, London will be agreed with the line manager. Occasional travel will be required to scheduled meetings/training/events.
The Chartered Institute is proud to be an equal-opportunity employer committed to a diverse and inclusive workplace where we can all be ourselves and succeed on merit. We particularly welcome applications from those who are significantly underrepresented in our sector, such as Black, Asian, people of colour, or from a specific minoritised ethnicity, neurodivergent, oppressed, or marginalised individuals or groups.
About us
Remember A Charity
Remember A Charity is a vibrant behaviour change campaign that aims to inspire the public to leave a charitable gift in their Will. Working collaboratively, the campaign’s mission is to do what no organisation can do alone, growing the legacy market and normalising charitable gifts in Wills.
Why grow legacy giving? Charitable gifts in Wills are one of the largest sources of voluntary income in the UK, raising £4.5 billion for good causes each year. As such, it’s a crucial source of income for thousands of charities, particularly in the current economic climate.
Established in 2000, Remember A Charity now represents almost 200 member charities, who work together to drive change through inspiring consumer campaigns, strategic partnerships with solicitors, Will-writers and professional advisers, and by lobbying government to enhance the wider legacy giving environment. The consortium encompasses a diverse range of charities, giving them the platform, resources and guidance to maximise their legacy fundraising. Remember A Charity works all year round to promote legacy giving, also running Remember A Charity Week each September as a central focal point for public awareness activity.
Our four key strategic pillars are:
- Inspiring the UK public to leave a charitable legacy
- Embedding legacy giving across Will-writing and estate planning
- Influencing government & decision-makers to protect and nurture the future of charitable legacies
- Equipping & enabling our members to maximise their legacy fundraising
Remember A Charity is part of the Chartered Institute of Fundraising and our goals align with its strategic priority of growing charitable giving.
Chartered Institute of Fundraising (CIOF)
The Chartered Institute of Fundraising is the UK's professional membership body for fundraisers, championing excellence, providing professional development and education, and fostering connections across the sector. We've launched a new ten-year strategy to tackle critical challenges like diminishing income, increasing demand for services, and issues such as fundraiser burnout and lack of investment that are impacting charities nationwide. We believe that every fundraiser should feel valued and nurtured.
This strategy focuses on four key pillars with clear five and ten-year targets: attracting, retaining, and nurturing fundraising talent to combat the "revolving door"; reframing the narrative to change perceptions of fundraising and drive investment; driving excellent fundraising practice, setting standards, ethics and guidance to build public trust; and fostering a culture that inspires more people to give to reverse declining donor numbers. Our ultimate aim is to double our impact in a decade, ensuring a sustainable future for both fundraisers and charities.
Role Background
This is a unique opportunity to use your creativity and marketing expertise to help charities across the UK grow their legacy giving and increase their resilience for the years ahead. The Marketing Manager will work within a small and talented staff team at Remember A Charity to expand its reach, grow its network and build engagement among its key audiences: charities, professional advisers and the giving public. The priorities for the Marketing Manager are to develop and deliver a marketing and communications plan in line with the campaign strategy.
Reporting Structure
Reports to: Lucinda Frostick, Director of Remember A Charity
Job Description
Job purpose: To lead and develop Remember A Charity’s marketing and communications programme, in line with our core mission of making legacy giving a social norm. This core focus of the role is on growing and engaging our audiences across the charity sector (members and non-members) and professional adviser communities (solicitors, Will-writers, wealth advisers).
The Marketing Manager will also contribute to the development of our consumer PR, marketing and digital programmes, led by the Director and Digital Communications Manager respectively.
This role would suit a confident and creative individual who is enthused by the opportunity of helping charities across the UK to grow and develop their long-term income. The successful candidate will work closely with the campaign’s members, professional advisers and, of course, colleagues within Remember A Charity and the wider CIOF.
Key Accountabilities:
- Lead the planning, delivery, and evaluation of marketing activities targeting charity sector and professional adviser audiences, aligned with organisational strategy and KPIs.
- Develop and deliver communications for charity members and Campaign Supporters.
- Collaborate with internal colleagues and external agencies to support the execution of consumer-facing marketing and PR campaigns.
- Create compelling assets and resources to support recruitment, engagement, and retention of members and professional partners.
- Ensure external communications and creative outputs are consistent with the Remember A Charity brand.
- Represent the organisation, exhibiting and/or presenting at relevant events or meetings.
Responsibilities by area:
Charity sector
- Creation of promotional assets to support member acquisition and retention.
- Plan and deliver a dynamic member comms programme, including e-bulletins, impact reports and others.
- Help colleagues to coordinate and present at select member events.
- Manage sector-facing social media accounts (LinkedIn, X, and Bluesky).
- Support the Director with sector-facing editorial content.
- Gather and showcase member testimonials and case studies.
- Develop and promote guidance and resources to help members maximise their legacy fundraising.
- Enhance and develop the members’ area of the website, ensuring content is up to date and relevant.
Professional Advisers
- Responsibility for the marketing budget for professional advisers.
- Planning and delivery of marketing activity to grow our professional adviser network and maximise our impact, in line with our KPIs.
- Manage and grow the Campaign Supporter scheme for solicitors and Will-writers, delivering engaging communications and digital content that keeps charitable giving front of mind.
- Promote the importance of referencing the charitable option during Will-writing to professional advisers through events, direct marketing, social media, and advertising.
- Coordinate the campaign’s Legal Sector Advisory Group, organising quarterly meetings and fostering strong relationships with key stakeholders.
- Identify and pursue opportunities to engage wider professional audiences and influential groups within and beyond the legal sector, including but not limited to, wealth managers, Will-writing software providers, local government, regulatory and trade bodies (e.g. CILEX, CLC, NALP).
- Collaborate with CPD content providers to deliver training programmes on charitable Will-writing.
- Coordinate quarterly webinars for professional advisers on relevant Will-writing topics, working with internal and external partners.
- Create materials and promotional assets for professional advisers and campaign partners to equip them to advocate for legacies.
Consumers
- Contribute to the planning and delivery of consumer marketing and PR activity.
- Support members in making best use of the consumer-facing assets provided for them to use during Remember A Charity Week and beyond.
- Equip Campaign Supporters and Will-writing partners with resources to promote legacy giving during Remember A Charity Week and beyond.
All
- Collaborate with the team to review campaign activity and success measures against KPIs.
- Maintain and update website content for charity and professional adviser audiences.
- Uphold brand consistency across all external communications and creative outputs.
About You
Experience & Skills
- Experience of planning and delivering successful marketing programmes.
- Knowledge of the UK charity sector and/or legal market.
- Experience working in a customer-facing environment or dealing with a wide range of members and stakeholders.
- Effective presentation and networking skills.
- Familiarity updating webpages and using simple web-based design / delivery tools such as Canva and Mailchimp.
- Computer literacy (Word, Excel, PowerPoint etc.) and experience of using a CRM system,
- Budget management preferable but not essential
Attributes
- Confident and clear communicator, with strong writing skills and a creative solutions-driven approach.
- Excellent organisational skills, including the ability to work independently and prioritise, managing time effectively.
- Team player, but also a confident self-starter, able to work independently when necessary.
- A positive attitude, with the ability to keep calm when managing multiple projects.
Reflecting the CIOF’s values
Passionate: Takes immense pride in their work and is driven by a strong desire to achieve success for our mission.
Professional: Consistently champions and upholds the highest standards, operating with unwavering integrity and ethical conduct.
Enabling: Proactively supports others, feels empowered to take ownership, identifies effective solutions, makes sound decisions, and collaborates seamlessly across teams.
Enterprising: Demonstrates an openness to explore new solutions and is deeply committed to excelling in all areas of their work.
Respectful: Acts with honesty and fairness, consistently treating all individuals with consideration, dignity, and respect.
Circumstances
- Based in the UK.
- Able to work/travel outside office hours on occasions (i.e. attending conferences and meetings).
If you would like to discuss access requirements or have any questions about the role, please contact us directly.
The client requests no contact from agencies or media sales.
Using Anonymous Recruitment
This organisation is using Anonymous Recruitment to reduce bias in the first stages of the hiring process. Submit your application as normal and our system will anonymise it for you. Your personal information will be hidden until the recruiter contacts you.
Over the last four years, the current Head of Funding & Partnerships has secured over £10m from trusts, foundations and housing associations to help HACT deliver its charitable purpose. In the next three years, our objective is to increase this amount. We want to hear from you if you believe you can support HACT deliver on our ambition.
ROLE DESCRIPTION
The Head of Funding and Partnershipsis a key member of HACT’s Leadership Team and leads the organisation’s business development, tendering and fundraising function. As part of the management tier, the role is responsible for scaling HACT’s impact across and beyond the housing sector through innovative commercial approaches, strategic fundraising, and exceptional customer relationships.
This position combines fundraising expertise, partnership building, developing and maintaining high-value relationships with funders, partners, and clients, as well as market intelligence. It identifies new opportunities for R&D development, pipeline growth, product sales and tender submissions while managing core business development activities that support HACT’s strategy.
The Head of Funding and Partnerships creates and executes annual fundraising and commercial plans, fosters collaborative relationships across the organisation, and embodies HACT’s values through transparent, supportive leadership. From time to time, the role presents to the Trustee Board and provides strategic advice and leadership to the executive team.
JOB PURPOSE
To lead HACT's fundraising, tendering and business development function, delivering ambitious fundraising targets while providing strategic market insights that drive organisational growth and innovation.
Responsibilities
Strategic fundraising leadership
- Create and deliver a fundraising strategy aligned with HACT's business strategy and ambitious growth target, with annual and multi-year targets
- ·Identify new funding opportunities through market research, relationship building, and strategic intelligence
- Lead the development of high-quality tender responses and proposals
- Maintain a register of frameworks and procurement opportunities aligned to HACT’s strategic priorities
- Oversee the production of high-quality client proposals within agreed deadlines, ensuring compelling cases for support
Partnership building:
- Develop and maintain relationships with corporate sponsors, foundations, and other organisations to create mutually beneficial partnerships.
- Manage existing funder relationships to ensure satisfaction, retention, and growth of funding commitments
- Support cross-sector collaborations, innovation pilots and consortium funding bids.
Market intelligence & business development
- Contribute to organisational strategy development through participation in Leadership Team activities
- Proactively identify collaboration and innovation opportunities, supporting business growth and diversification
- Provide market insights that enable R&D development, supporting innovation and new service creation and market analysis to support pipeline growth in new markets and enhance existing product sales
- Collaborate with colleagues to identify emerging trends and opportunities in the housing and social value sectors
- Contribute to strategic decision-making through robust market intelligence and competitive analysis
Cross-functional collaboration
- Work closely with the Head of Communities and Projects to ensure project delivery meets funder expectations, leading on managing key grant funding relationships
- Work closely with the Head of Marketing to align fundraising and marketing strategies for maximum impact
- Work closely with the Head of Services to create proposals that maximise income opportunities
- Work closely with Head of Customer to identify commercial opportunities and enhance service delivery, using insights form Social Value Insight to strengthen funding propositions.
- Work with the Head of Business Functions to develop commercial pricing and funding models and ensure compliance with due diligence and funder requests.
- Support colleagues across the organisation by providing proposal support, market insights and funding intelligence
Team leadership & operational excellence
- Line manage and develop the Funding and Insights Officer, providing coaching, guidance, and performance management
- Develop and implement Service Level Agreements (SLAs) for proposals and grant applications to ensure consistency and quality
- Establish accessible, reliable management information systems to track performance and inform decision-making
- Ensure efficient processes and systems that support high-quality proposal development, tender submissions and relationship management
- Leverage AI tools and platforms to enhance business development processes
- Champion the adoption of AI-enabled solutions to improve productivity, personalise engagement strategies, and uncover new opportunities for innovation and collaboration.
Strategic leadership & culture
- Actively model HACT's values and behaviours by consistently demonstrating supportive, transparent and collaborative leadership
- Contribute to an inclusive and respectful organisational culture through positive leadership and team engagement
- Lead by example as a key member of HACT's Leadership Team, embodying our values across all internal and external relationships
- Champion cross-functional collaboration and knowledge sharing to maximise organisational effectiveness
REQUIRED SKILLS
Experience & skills
- Proven track record in senior fundraising roles, with demonstrated success in securing and managing significant grants from charitable foundations, government, and other funding bodies
- Demonstrated success in proposal writing, developing tenders and commercial bids
- Strong background in business development and market research, ideally within the charitable or public sector
- Experience in relationship management with high-value stakeholders and complex funding organisations
- Strong communication, influencing and project management capabilities
- Demonstrated ability to create and deliver strategic fundraising plans aligned with organisational objectives
- Strategic thinking ability combined with practical execution and attention to detail
- Resilience and adaptability in a dynamic funding environment.
- Knowledge of the social housing sector (desirable).
- Ability to identify and apply AI-driven tools to enhance business development activities and using AI to streamline workflows, personalise engagement strategies and uncover new growth opportunities.
Knowledge & understanding
- Deep understanding of the UK funding landscape, including charitable foundations, government funding streams, public procurement frameworks and social investment
- Knowledge of the housing sector, social value, or community development preferred
- Understanding of R&D funding mechanisms and innovation support programmes
- Familiarity with grant management processes and funder compliance requirements
- Knowledge of market research methodologies and competitive intelligence gathering
Personal qualities
- Exceptional relationship-building and networking skills with ability to engage stakeholders at all levels
- Strategic mindset with ability to identify opportunities and translate them into actionable plans
- Strong communication and influencing skills, both written and verbal
- Collaborative leadership style that embodies transparency, respect, and inclusivity
- Excellent project management and prioritisation skills with ability to manage multiple complex workstreams
- Resilience and adaptability in a dynamic funding environment
- Passion for HACT's mission and commitment to social impact in the housing sector
Technical competencies
- Proficiency in CRM systems and database management for relationship tracking (ideally HubSpot or Salesforce)
- Advanced skills in proposal writing, bid development, and presentation creation
- Experience with project management tools and budget management systems
- Understanding of due diligence processes and compliance requirements
- Knowledge of social impact measurement and evaluation frameworks
Desirable requirements
- Professional qualifications in fundraising (IoF membership) or business development
- Experience working in or with housing associations, local authorities, or social housing sector
- Knowledge of social value frameworks and impact investment principles
- Experience in managing EU or international funding programmes
- Understanding of research and development processes in policy or practice areas
JOB ACCOUNTABILITIES
- Leads the successful delivery of strategic fundraising and business development projects, ensuring high-quality outputs, stakeholder engagement, and funder satisfaction.
- Secures project funding through strategic relationship-building, proposal development, and targeted fundraising activities.
- Develops and maintains accessible management information systems to support .
- Implements service level agreements (SLAs) for proposals to ensure consistent quality and timely delivery across grant applications and business development outputs.
- Builds new relationships with charitable funders while sustaining and growing existing partnerships to diversify income streams.
- Embeds HACT’s values through inclusive leadership, fostering a collaborative culture and modelling best practice across the organisation.
Employees are also expected to be flexible in undertaking the duties and responsibilities attached to their post and may be asked to perform other duties that are consistent with the grade, responsibilities, and typical scope of the role. Any additional tasks should remain appropriate to the nature of the post and not extend into unrelated functions or specialisms.
All employees are expected to work in accordance with the organisation’s values and behavioural standards, which include being supportive, transparent, respectful, kind, honest, and collaborative. This means fostering a culture of empathy, openness, integrity, and teamwork in all interactions, and contributing positively to the organisation’s mission and strategic objectives.
ABOUT HACT
Innovation. Collaboration. Insights.
It’s what we’ve always done.
As the charity of the social housing sector, these are the core values that have driven the transformation and development of housing providers for over 60 years.
We believe the provision of housing is about more than just bricks and mortar – it’s about enhancing peoples’ lives.
By partnering with organisations across the housing sector, we drive value for residents and communities through insight-led products and services which encourage innovation and foster collaboration.
This position is currently based remotely with the occasional day in the London office and travel to UK based events as required.
To apply for this role, please share your CV with a one-page cover letter setting out why this role appeals to you and how your skills and experiences meet the key skills points in the job description.
Interviews expected to take place on week commencing the 15th December.
To apply for this role, please share your CV with a one-page cover letter setting out why this role appeals to you and how your skills and experiences meet the key skills points in the job description.
Interviews expected to take place week commencing 15th December.
To support the social housing sector to unlock the full potential of its social purpose, for the benefit of residents & local communities
The client requests no contact from agencies or media sales.