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Mary’s Meals is a global movement supported by people from all walks of life and we are focused on one goal – that every child receives a nutritious daily meal in a place of education. We offer more than just a career, we offer the opportunity to support our global movement in a dynamic and inclusive environment with a real focus on personal development.
We are delighted to be recruiting for a Supporter Marketing Manager. The Supporter Marketing Manager works side-by-side with colleagues from the Media and Content, and wider Marketing team, ensuring a joined-up approach to all communications activities, through the integration of strong storytelling, marketing expertise and supporter engagement.
We have a remote-first approach to work and are happy for you to work remotely and flexibly, in a way that best supports your work-life balance. We also have an office near Glasgow city centre for those who live nearby and would like to work from here occasionally or on a regular basis.
Key responsibilities include:
- Ensure Mary’s Meals’ mission remains central to all Supporter Marketing work.
- Develop and implement Mary’s Meals’ Supporter Marketing strategy in the UK, with a core emphasis on KPIs linked to supporter income and retention.
- Work side-by-side with other Communications colleagues to ensure an integrated and joined-up approach to supporter retention and ensure branding, messaging and style is consistent.
- Collaborate with Supporter Engagement colleagues to build data-led supporter journeys tailored by donor type, channel, and behaviour – inspiring greater numbers of supporters to engage deeply with our mission.
- Manage the growth of our email marketing activity, including producing and sending email campaigns via Dotdigital.
- Manage the development of our direct mail programme in line with our ambitions for growth, including production of mail packs.
- Implement a programme of testing, learning, and innovation to ensure continued relevance and sector-leading performance in Supporter Marketing.
- Oversee the sourcing of content for Supporter Marketing activities, including freelance copywriting and design, and stories, design and copywriting from the Content team.
- Effectively segment key communications using audience and data insights.
- Evaluate and measure the success of Supporter Marketing activities through ongoing analysis and reporting, ensuring our work is driving greater support with existing audiences.
- Develop ongoing expertise by tracking and analysing relevant data (internally and externally), to identify key trends, opportunities and areas for development within the Supporter Marketing space.
- Maximise the impact of digital technologies including Dotdigital, working alongside colleagues in Data Insights and Operations to ensure success.
About you:
- Marketing manager with a proven track record in inspiring support through Individual Giving or Direct Marketing programmes.
- Experience in building tailored journeys for key audiences utilising data and audience insights.
- Experience of working with email CRM software (Dotdigital or similar).
- Experience of working with copywriters and designers.
- Evidence of delivering marketing across direct mail, and email, including production of mail packs and email campaigns.
- Evidence of delivering innovative ideas, with a passion for keeping abreast of marketing trends and opportunities.
- Evidence of working with printers and suppliers to manage print production to deadline, including taking a resourceful approach to ensure materials are produced cost effectively.
- Evidence of successfully implementing test and learn programmes.
- Skilled in managing data lists and segmentation rules for complex communication strategies.
- Able to develop creative and engaging ideas from the conceptual stage to evaluation.
- Proven ability to manage, develop and empower diverse teams
- Skilled at building internal relationships, working with colleagues across multiple teams and priority areas.
- Passionate about marketing that drives engagement and growth.
- Excellent organisational, time and project management skills, accuracy and attention to detail.
Please see the recruitment pack on our website by following the Charity Job instructions.
Closing date for applications is Sunday, 23 November. Interviews will be arranged on an ongoing basis.
About This Job
As Marketing Assistant at sister charities, ACCT UK and CCFA, you will play a key role in planning, creating and delivering impactful marketing and communications. Working closely with the wider Development team, you will help to deliver campaigns that inspire donors, attract corporate sponsors, and tell the powerful impact stories of cadets and adult volunteers across the UK.
Essential Skills
- Highly organised
- Excellent communication skills both verbal and written
- A flair for storytelling and content creation for a variety of audiences
- Knowledge of digital marketing tools and channels
Please refer to the attached Job Description for further information.
Our charity
ACCT UK is a national youth charity dedicated to improving the life chances of young people. The Combined Cadet Force Association (CCFA) is a charity dedicated to the promotion of the ideals and activities of the Combined Cadet Force in schools. Together we want to ensure that every young person has the opportunity to learn new skills, build confidence and be inspired through their cadet experience.
We want to develop the youth leadership and training abilities of adult volunteers whilst also helping young people to access cadet activities through fundraising, grant-making, developing new resources and direct support.
We strongly believe that everyone benefits when you help young people to develop their character and values through activities that stretch and mature them. We also know that when young people engage with others at a range of levels in their communities it builds confidence and improves empathy for other’s lives.
Who we are
You will join a small, friendly and supportive team who believe collaboration is the key to success. By joining our team you will help us to reach more young people and make a greater difference and we look forward to working with you. We actively promote and encourage you to explore ideas that improve all aspects of the charity’s work in pursuit of its charitable aims.
The charities are proud of our diverse teams, with people on different working patterns, from different backgrounds and at different life-stages. Our experience has taught us that having people with different perspectives and different lived experiences leads to better outcomes for our beneficiaries. If you are wondering if our organisation is for someone like you, the answer is yes! Please apply and explain how you, your experience, your talent and your potential are the right fit for this role.
What we can offer you
In addition to your salary, we offer all staff:
· Flexible working arrangements (you agree a working pattern with your line manager).
· The ability to work both from home and from our London office.
· Personal Accident Insurance, including loss of earnings cover and death benefit.
· 15 days of sick pay in any 12-month period (after 12 months employment - pro-rata for part time staff).
· A contributory pension scheme (you contribute at least 5% and we will contribute 10%).
· Good leave allowances (which are offered pro-rata for part time staff):
o 20 days annual leave plus Bank Holidays.
o Additional privilege leave, on set days each year, such as between Christmas and New Year.
o An additional five days of volunteering leave.
· Support for qualifications and personal development.
· Employee Assistance Programme.
· Season ticket loan.
· Railcard (if you are eligible)
· A caring and supportive team environment.
How to apply
Please send a covering letter that details how you meet the requirements of the job description along with a CV by 23:59 hrs on Sunday 9th November 2025.
Interviews will be held at Holderness House, 51-61 Clifton St, London EC2A 4DW during the week commencing Monday 24th November 2025.
Please note that as a charity dedicated to improving the lives of young people, we require staff to make a declaration about any relevant convictions, undergoing a Disclosure and Barring Service check. In addition, we will follow up references.
The client requests no contact from agencies or media sales.