Digital content creator jobs in Birmingham
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As Content Creator for Child Bereavement UK, you’ll play a vital role in helping us communicate sensitive messages with care, clarity and impact. You’ll translate our campaigns and organisational priorities into thoughtful, engaging content that connects with people across a range of platforms and reflects the lived experiences of grieving children, young people, parents and families.
Working alongside content, brand and marketing colleagues, you’ll assist with the pitching and creation of high-quality digital, audio and print content that speaks directly to our priority audiences, refining and optimising content so it reaches and supports those who need it most.
Main Responsibilities
· Develop and deliver engaging, high-quality content (copy, images, audio and film) to increase awareness, engagement and support for our services, training and income generation activity.
· Proactively generate and pitch ideas for both evergreen and seasonal campaigns, informed by audience insight, organisational priorities and the wider landscape.
· Work with brand, marketing and digital colleagues to plan and deliver content across online and offline channels in line with agreed strategies and objectives.
· Ensure all content reflects our tone of voice and values, and is accessible, inclusive and appropriate for sensitive subject matter.
· Ensure all content is created in line with safeguarding, consent and confidentiality guidelines.
· Work sensitively with service users and donors where appropriate, ensuring lived experience is represented with dignity and respect.
· Optimise content using data and performance insights, working with the Brand Lead, Digital Marketing Lead and Social Media Lead to maximise reach and impact.
· Respond appropriately to timely opportunities and key moments in the external environment, ensuring content is handled sensitively and responsibly.
· Provide guidance and constructive feedback to colleagues to support high content standards across teams.
· Act as a brand ambassador, championing consistency, quality and compassionate communication.
· Recommend and test innovative approaches to content creation, evaluating results and sharing learning to strengthen future activity.
· Work closely with approved freelancers and suppliers to commission and deliver content projects to brief, budget and timeline.
· Contribute to reporting on content performance, identifying insights to inform future planning.
Person Specification
Essential
Experience & Knowledge
· Experience creating high-quality content across a range of formats, including written, visual, audio and short-form video content.
· Experience contributing to content for campaigns or organisational communications.
· Knowledge of best practice for creating accessible, inclusive and audience-appropriate content.
· Awareness of the importance of safeguarding, consent and confidentiality when communicating sensitive or personal experiences.
Skills
· Excellent written communication skills.
· Strong content development skills, including the ability to generate ideas, draft content, refine messaging and adapt materials for different channels and audiences.
· Skilled in producing high-quality video and audio content, including hands-on skills in filming, recording and editing.
· Strong graphic design skills (e.g. Canva, Adobe etc).
· Ability to translate complex or clinical information into clear, engaging content.
· Strong ability to prioritise and manage competing demands.
· Ability to balance creative ambition with commercial or organisational objectives.
· Excellent attention to detail and commitment to editorial quality.
Attributes & Values
· Compassion, emotional intelligence and ability to work respectfully with bereaved children, young people and families.
· Collaborative, approachable, and able to build trust across teams.
· Creative, innovative and proactive, with a solutions-focused, self-starter mindset.
· Highly organised, resilient and able to work independently in a remote environment.
· Strong commitment to equity, diversity, inclusion and ethical storytelling, including amplifying lived experience safely and respectfully.
· Willingness to undertake relevant training and development opportunities.
· Willingness to work flexibly to meet organisational need.
· Ability to undertake periodic UK travel and represent the charity at meetings and events.
Desirable
· Experience working within the charity/third sector, particularly in bereavement, mental health or social care.
· Understanding of bereavement and the needs of bereaved children, young people and parents.
· Previous experience in a Content Creator role or similar.
· Background in storytelling, editorial or publishing environments.
· Familiarity with CRM systems such as Salesforce.
· Experience of working with lived-experience contributors, ambassadors or volunteers.
· Knowledge of digital marketing principles (e.g., SEO, user journeys, content optimisation).
· Active engagement with creative or content industry networks.
Benefits
· 28 days’ holiday plus bank holidays (pro rata if applicable) with increase for long service.
· TOIL for our hours work.
· Contributory pension scheme.
· Company sick pay.
· Employee Assistance Programme.
· Life assurance.
· Training loans.
· Enhanced family friendly policies.
Recruitment Timetable
Application deadline: 6th July 2026 at midnight
We reserve the right to close the vacancy early if we receive a high number of applications for the role before the closing date.
Interviews
If you are progressed to an interview, you will be invited to attend a 1-hour competency-based interview on MS Teams with the Hiring Managers for the role. You may also be asked to complete an interview task, which will also be shared with you in advance.
Proposed interview dates: 23rd and 24th July 2026
This is a full-time role with employment commencing from September 2026.
Registered Charity 
51 - 100
The client requests no contact from agencies or media sales.
Thank you!
Multimedia Producer: Brand & Content role
Level: Senior Officer
Line Management: None
Reporting to: Head of Communications
Contract type/length: 2-year contract, renewable
Hours: Full-time, 37.5 hours per week
Location: Remote (UTC-4 to UTC+5) (with some international travel for events)
Candidates must be located within ±4 hours of the UK timezone (GMT/BST) to ensure sufficient team crossover.
Closing date: 9am (UK time) on Monday 13th July.
The Opportunity
Join United for Global Mental Health as our Multimedia Producer and help drive the global mental health agenda forward. In this new role, you will be the bridge between our evidence-led policy work and what our key audiences see and feel, by crafting content that influences and moves them. You will lead the creation of bold, professional-grade multimedia assets that amplify our advocacy and help to secure funding. If you are a creative storyteller driven to make mental health advocacy unforgettable, we want to hear from you.
About Us
United for Global Mental Health is dedicated to creating a world that enables good mental health for all. We draw on our expertise in policy, advocacy, and financing to work with organisations who share our commitment to driving mental health up the political agenda - and securing additional funding for mental health at national and global level. We founded and act as the secretariat for the Global Mental Health Action Network, an open coalition of mental health professionals of over 10,000 individuals and organisations across 170 countries.
About You
This is a high-impact role designed to serve as UnitedGMH’s and GMHAN’s in-house creative engine. Following the development of our new Communications Strategy, this position will focus on producing bold multimedia content. You will be responsible for elevating the visual identity of the organisation, ensuring that our evidence-led advocacy is translated into world-class video, data visualisation, and graphic design that captures the attention of global decision-makers, advocates and donors.
Key Responsibilities
1. High-End Video & Audio Production
Signature Podcast: Lead the end-to-end production of the new UnitedGMH ‘podcast clips’ always-on product, including recording, editing, and the creation of high-quality "social-first" video clips.
Staff Commentary and Thematic Films: Coach and directly film UnitedGMH experts and partners to produce professional, timely commentary and thematic films that cement our reputation as sector leaders.
Field Storytelling: Capture and edit evergreen Global Mental Health Action Network (GMHAN) member stories and policy case studies during global advocacy moments (e.g., World Health Assembly, UN General Assembly) to build a powerful library of movement-building content.
2. Graphic Design & Data Visualisation
Evidence Translation: Work closely with policy leads to turn complex data into bold visualisations that make mental health statistics instantly understandable and moving.
Brand Guardianship: Act as the lead designer for UnitedGMH assets, including reports, to ensure digital assets consistently meet a "memorable thought leader" standard. This role requires a high-quality design track record utilising professional design software (e.g., Adobe Creative Suite); we are seeking an original creator, not a ‘Canva designer’.
Donor Communications: Create bespoke, high-quality creative assets for major donor and partnership moments (e.g., Wellcome, Pinterest, lululemon).
3. Digital Growth & Website Optics
Always-On Paid Ads: Design, test, and deliver creative assets for "always-on" paid advertising campaigns across platforms such as Meta and LinkedIn to drive GMHAN network growth, advocacy awareness, and donor prospecting.
Website Upheaval: Lead on the visual "optics" and user experience (UX) of the UnitedGMH website, ensuring it functions as a high-performing advocacy hub.
Channel Innovation: Support the Comms Officer and Comms Advisor in creating visually engaging content for the workstreams they deliver.
Competencies & Skills
- Multimedia Expertise: Advanced proficiency in video editing (e.g., Premiere Pro, CapCut), audio production, and the Adobe Creative Suite (After Effects, Photoshop, Illustrator, InDesign).
- Creative Translation: The ability to take "dry" policy evidence and transform it into a compelling visual narrative that triggers action.
- Strategic Targeting: Understanding how to tailor creative content for specific high-level audiences, including government ministers and global health journalists.
- Self-Starter Output: Able to manage a high-volume production schedule and deliver high-quality products with limited supervision, sometimes while travelling for global events.
- Travel: Willingness to travel internationally to support at global events up to 5 times per year for up to a week at a time.
- Technical Proficiency: Experience with podcasting platforms (e.g., Riverside) and paid social ad platforms.
- Dynamic Adaptability: Comfortable operating in a fast-paced, fluid environment with evolving processes and shifting priorities. We are a globally-distributed, collaborative, friendly team, but we move quickly and organically; you will thrive if you enjoy working across multiple projects simultaneously, building relationships with various stakeholders, and bringing creative structure to a busy, fast-moving landscape.
Nice to have
- Motion Graphics: Experience in professional motion design and animation to bring static data, reports, and digital campaigns to life.
- Sector Expertise: Demonstrable experience delivering high-quality communication materials specifically related to international development, global advocacy, global health and/or mental health.
- Ethical Content Production: A clear track record of remotely commissioning and managing local photographers and videographers for global event coverage and case study collection, strictly adhering to ethical communication and informed consent principles.
- Additional language skills: Note this position requires fluent English.
Unfortunately, we are not able to recruit team members in the following countries/regions: Afghanistan, Belarus, Central African Republic, Cuba, Democratic Republic of the Congo, Iran, Iraq, Libya, Myanmar (Burma), North Korea, Russia, Somalia, South Sudan, Sudan, Syria, Ukraine (specifically the occupied regions of Crimea, Donetsk, Kherson, Luhansk, and Zaporizhzhya), Venezuela, Yemen, and Zimbabwe.
For non-UK candidates: Please note that you would be hired via Deel as an Employer of Record.
Interviews:
Interviews will be conducted remotely. There will be 2 interview rounds and a task to complete.
How to apply:
To apply, please submit your cover letter, outlining how you meet the responsibilities and candidate profile, and a CV, via the Charity Job site.
