Digital content manager jobs in Liverpool

Back Up is an organisation that has inspired and supported people affected by spinal cord injury to get the most out of life for almost 40 years.

Today, the organisation is leading the way in helping people adjust positively to life after a spinal cord injury. The organisation's services are delivered by people who've been there, who understand the journey, and know how to support others. Whether it's building practical skills through wheelchair skills training, boosting confidence via participation in life-changing courses, or supporting families through challenging times, Back Up is there for everyone affected by spinal cord injury.
Charity People is delighted to be supporting this incredible organisation to recruit for a Freelance Website Project Manager who will lead on the project management of a brand new website for the organisation.

Freelance Website Project Manager
Contract: Freelance, part time role working two to three days per week, for around one year
Day rate: £210 per day
Location: Homebased role with very occasional travel to the organisation's London office
Closing date for applications: 9am on Friday 28th August
Interviews: Interviews will be held week 7th September

Leading the full website redesign project, and working closely with the Director of Communications and Marketing at Back Up, this role will be responsible for identifying and secure a suitable agency partner, and then leading the management of the full lifecycle of the project through discovery, design, build, launch, post launch troubleshooting and evaluation.

Core responsibilities within the role will include:

• Procurement and agency selection including developing a shortlisting framework; evaluation of proposals and leading contract negotiation and onboarding
• Project planning and governance including refining project plans and key milestones, ensuring alignment with senior stakeholders
• Lead the discovery phase of the website redevelopment including working with Back Up Services team to identify and contact service users that could be involved in user discovery workshops and testing; work with agency to define user needs, personas, and journeys, and to organise and deliver stakeholder workshops to inform design and content structure
• Support content audit, information architecture development, migration and content development
• Oversee design process to ensure user-centred approach, providing critical review and challenge of agency outputs
• Ensure accessibility (WCAG), inclusivity, and best practice UX
• Monitor build progress against agreed scope and timelines
• Ensure technical quality, performance, SEO, and CMS usability, and oversee integrations (e.g. CRM, donations, third-party tools)
• Coordinate content migration planning
• Define and manage testing plan, ensuring issues are resolved prior to launch and supporting internal readiness
• Oversee launch planning, including risk mitigation and rollback plans
• Work with communications and marketing team to plan communications to stakeholders about new website
• Post launch, support initial optimisation and troubleshooting; review performance against objectives and provide recommendations for ongoing development and improvement

Other responsibilities

• Work with communications and marketing team to support other aspects of digital work such as reviewing and managing GoogleAds programme and exploring options for a digital asset management tool

We would love to see applications from individuals with the following skills and experience:

• Proven experience delivering similar website redevelopment projects (ideally in charity or public sector)
• Strong experience running digital agency procurement processes
• Expertise in UX, accessibility, and content-led websites
• Understanding of CMS platforms and integrations
• Excellent stakeholder management and communication skills
• Ability to challenge constructively and drive quality outcomes
• Strong content writing and presentation skills
• Experience of managing developing and managing GoogleAds to support communications and marketing team is desirable but not essential

If you're interested in hearing more about this opportunity, please send your CV to Alice at Charity People in the first instance. 

We want you to have every opportunity to demonstrate your skills, ability, and potential; please contact us if you require any assistance or adjustment so we can help make the application process work for you.

Charity People is a forward thinking, inclusive organisation that actively and deliberately promotes equity, diversity and inclusion. We know organisations thrive when inclusion is at the forefront. We evidence our commitment by matching charity needs with the skills and experience of candidates irrespective of background e.g. age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation. We do this because we believe that greater diversity leads to greater results for the charities we work with.

Digital Communications Manager
Voice 21
6 Month Fixed Term Contract
£40,661 - £43,768 per annum FTE
Remote (Optional access to London office)
Online interviews, 25th August
Starting, w/c 7th or 14th September

Charity People are delighted to be partnering with an inspiring education focused charity to recruit an experienced Digital Communications Manager.

Voice 21 is the UK's leading oracy education charity, on a mission to create a fairer society where every young person can develop the speaking and listening skills they need to thrive. They believe every voice should be valued and heard, regardless of background. Working with schools across the country, Voice 21 champions oracy as a powerful driver of learning, confidence and social mobility, empowering children and young people to find their voice, share their ideas and engage confidently with the world around them.

This is an exciting opportunity to play a pivotal role in shaping and delivering digital communications for a growing and influential organisation. As part of a warm, ambitious, and purpose-driven communications team of three, and working across an organisation of around 70 colleagues, you will help bring Voice 21's mission to life through impactful digital storytelling, engaging campaigns and audience-focused communications.

You will lead a variety of digital communications projects, while supporting colleagues across the organisation to embed communications thinking into their work and maximise the impact of their activities.

A key focus of the role will be supporting Voice 21 through an exciting website relaunch and brand refresh. You will collaborate with stakeholders across the organisation, enhance website content and user journeys, and help ensure the refreshed brand powerfully communicates the organisation's mission, values, and impact. Alongside this, you will take the lead on digital content creation, campaign delivery, and performance monitoring, using data and insight to continually optimise results and engagement.

This is a hands-on role for someone who loves turning ideas into action. The successful candidate will be proactive, creative, and highly organised, with the confidence to take ownership of projects and deliver high-quality communications that inspire, engage and drive organisational objectives. You will be a strong and adaptable writer, capable of creating compelling content for a range of audiences and channels.

Key responsibilities:

• Lead and deliver digital communications projects across the organisation
• Manage and coordinate the upcoming website relaunch
• Work with stakeholders to gather, develop, and enhance website content
• Support the delivery of a brand refresh, ensuring Voice 21's mission and impact are communicated clearly and consistently
• Create engaging and compelling digital content across multiple platforms and channels
• Monitor, analyse and report on digital performance using Google Analytics
• Manage and optimise digital campaigns, including Google Ads
• Advise and support internal and external colleagues in embedding communications thinking into projects and activities
• Ensure content is audience-focused, engaging and aligned with organisational objectives
• Establish clear workflows in line with the brand refresh that will continue in to the future

You will bring:

• Strong project management skills and the ability to manage multiple priorities effectively
• Experience delivering successful digital communications in a busy and fast-paced environment
• A proactive and solutions-focused approach, with the confidence to take ownership and drive projects forward
• Excellent stakeholder management and relationship-building skills
• A collaborative and supportive working style
• Confidence using data and insight to evaluate performance and inform decision-making
• Experience improving digital content, user journeys, and audience engagement

Essential skills required:

• Google Analytics
• WordPress
• Google Ads
• Canva
• Content creation and digital storytelling
• Website management and development projects

The team are looking for an enthusiastic and collaborative team player who enjoys rolling up their sleeves and making things happen.

This is a fantastic opportunity to join a highly respected charity at an exciting point in its journey, helping to shape its digital presence, strengthen its brand and ultimately make a lasting difference to the lives of young people across the UK.

Charity People actively promotes equality, diversity and inclusion. We match charity needs with the skills and experience of candidates, irrespective of age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation. We do this because we know greater diversity will lead to even greater results for the charities we work with.

About Us

We are an environmental charity with science at our heart. We help people to take action to protect the nature around them; by connecting them with it and giving them the tools they need to do so. We passionately believe in citizen science and are leaders in it. Our current focus areas include helping to create nature-friendly urban spaces, growing the impact of internationally known citizen science programmes such as Freshwater Watch, developing early career scientists and sharing learning internationally, and working with partners to advance the science, tools and thinking behind citizen science.

Role purpose:

To play a pivotal role in growing income from trusts, foundations and statutory funders by proactively identifying opportunities, cultivating high-value relationships and developing compelling funding proposals that align with Earthwatch's strategic priorities. This role will focus on raising funds from trusts and foundations, working closely with the Director to meet organisational funding targets. 

Key deliverables:

Relationship Development and Management:

• Identify and develop new funding opportunities and build relationships with trust, foundation and statutory funders at a senior level.
• Manage all aspects of the trusts and foundations fundraising cycle, including prospect research, application development, stewardship, retention and long-term funder engagement.
• Cultivate relationships with other charitable organisations to expand Earthwatch’s network of partners and collaborate on joint environmental initiatives.
• Maintain excellent stewardship of funders through regular communication, impact reporting and relationship management, supporting long-term engagement and repeat funding.
• Represent Earthwatch at donor and networking events.

Proposal Writing and Grant Applications:

• Lead the preparation of compelling funding proposals, tailored to meet the specific interests and priorities of potential funders.
• Ensure proposals are timely, impactful, and demonstrate clear outcomes.
• Work closely with the Finance team to develop accurate project budgets, ensuring all proposals are cost-effective and financially viable.
• Manage a portfolio of prospects and funding opportunities, contributing to agreed annual income targets.

Monitoring and Reporting

• Oversee the end-to-end grant management process, including timely submission of progress reports and financial narratives to ensure full compliance with donor requirements. 
• Maintain a comprehensive reporting process via the CRM, providing accurate income generation updates, dashboards, and pipeline forecasts. 

Collaboration and Team Support:

• Work closely with colleagues across the organisation, particularly the Income Generation, Programmes, Communications, and Finance teams, to ensure that funding proposals and reports are aligned with Earthwatch’s programs and objectives.

In undertaking these roles, the postholder should also have regard to:

• Acting as an ambassador for the work, vision and values of Earthwatch Europe.
• Ensuring continuous development of skills and knowledge required for the post, undergoing training and performance review as required.
• Working within all the policies and procedures of Earthwatch Europe, ensuring compliance with health & safety policies and all legal and contractual obligations associated with the post.
• Collaborating with other Earthwatch teams to ensure effective delivery of partnership programmes.
• Carrying out any other reasonable duties commensurate with the level of responsibility of the post, as requested by the postholder’s line manager.

Please see the full job description attached.

Applicants must have the right to work in the UK; Earthwatch is unable to support visa applications. 

Earthwatch is committed to making any adjustments we can for short-listed candidates, to facilitate participation in our interview process. Only shortlisted candidates will be contacted.

We reserve the right to close this vacancy early if we receive sufficient applications for the role. Therefore, if you are interested, please submit your application as early as possible. 

Job role:

The Digital Engagement Lead will play a pivotal role in shaping how people discover, experience and connect with Ronald McDonald House UK.

Working closely with the Head of Brand, Communications and Digital Engagement, you'll lead the development and delivery of an audience-led digital engagement strategy that helps us reach more people, build stronger relationships and create meaningful opportunities for support. You'll bring together social media, email, website content and user experience, paid social media and analytics into a clear, joined-up approach that delivers measurable results.

This is a role for someone who can see the bigger picture whilst remaining close enough to the detail to make things happen. You'll lead and develop a talented digital team, set clear direction and priorities, and create an environment where people feel supported to do their best work. At the same time, you'll work across the organisation to build understanding, confidence and enthusiasm around digital engagement, helping colleagues see how it can support their goals and strengthen our impact.

You'll also play an important role in strengthening the foundations that underpin our digital performance, from supporter journeys and content strategy to analytics, testing and optimisation. Through thoughtful leadership, strong collaboration and a focus on continuous improvement, you'll help ensure our digital channels work harder for the charity and ultimately help us support more families when they need us most.

Key Responsibilities:

Operational leadership and team development

• Provide clear leadership across the Digital Engagement function.
• Line manage the Digital Marketing Manager, Social Media Officer and Website Content & UX Officer.
• Set clear objectives, coach through regular one-to-ones and support professional development.
• Build a collaborative, high trust culture that values inclusion, curiosity and accountability.
• Ensure the team has clear backlogs, roadmaps and ways of working that keep delivery smooth and focused.

Digital strategic approach and planning

• Shape and deliver an integrated, audience-led digital engagement strategy.
• Define the strategic role of each channel for priority audiences, with objectives, KPIs and success metrics.
• Set channel-specific plans across paid social, organic social, content creators engagement, email, paid search and website content/UX.
• Lead annual and quarterly planning, translating organisational goals into clear digital roadmaps with budgets, testing agendas and resourcing.
• Monitor sector, platform and audience trends, advising on where to pivot, invest or pause.
• Guide the Digital Engagement team to deliver effective programmes with clear targeting, creative variants and measurable outcomes.

Digital Marketing ownership

• Oversee a balanced mix of paid, organic and earned activity, ensuring they work together to drive reach, community and conversion.
• Set standards for community management, social listening, risk protocols and out of hours response where required.
• Define our approach to engaging content creators.
• Strengthen the organisation’s approach to paid social, building capability, confidence and performance.
• Set the strategic approach for paid social campaigns, with a clear pathway towards delivering a high‑quality, scalable campaign in Q4.
• Oversee paid search and Google Ad Grant activity, ensuring compliance, relevance and strong conversion tracking.

Email and supporter journeys

• Oversee performance and growth across paid and owned channels.
• Lead the development of a clear email strategy, starting with strong foundations for best‑practice journeys
• Oversee the design and implementation of core email journeys
• Ensure email activity is insight‑led, tested and aligned with wider supporter journeys across channels
• Maintain a practical test plan covering audiences, messaging, creative and landing experiences.

Website content and user experience

• Lead the long term development of the charity’s website.
• Set the content and UX strategy with audience needs at the centre, ensuring information is findable, inclusive and persuasive.
• Oversee page governance, templates and information architecture to support both storytelling and conversion.
• Prioritise UX improvements using evidence from analytics, user feedback and best practice.
• Ensure the site reflects our brand voice and values, with accessible content and clear journeys.

Innovation, creative approach, testing and optimisation

• Embed a culture of smart experimentation and continuous improvement.
• Champion creative exploration across formats, storytelling and interaction design, while setting clear hypotheses and guardrails.
• Maintain a cross-channel testing backlog, with transparent prioritisation, timelines and owners.
• Ensure rigorous measurement: define success criteria, document results, share learning and scale winning variants.
• Encourage responsible adoption of new features and tools where they solve real audience problems.

Data, tracking and reporting

• Ensure decisions are grounded in accurate data and meaningful insight.
• Set the strategic direction for digital analytics and performance measurement.
• Oversee GA4 tracking, analytics and reporting frameworks across channels and key journeys, working with external agencies or specialists to establish robust reporting foundations
• Commission accessible dashboards and provide narrative context so stakeholders understand performance and next actions.
• Promote outcome-focused reporting that complements top of funnel/brand metrics.

Stakeholder and partner collaboration (internal and external, including suppliers)

• Lead strong, respectful collaboration that gets the best from people and partners.
• Partner with fundraising, family services, brand, and data & insight teams to shape clear briefs and deliver impactful digital work.
• Manage agencies, creators, platform reps and technical suppliers: set scopes, deliverables, timelines and KPIs, and review performance against objectives.
• Ensure all external output meets brand, accessibility, safeguarding and data protection standards.
• Build constructive relationships with senior stakeholders, presenting insights and recommendations with clarity.

Budget and resource accountability

• Hold responsibility for digital engagement budgets and resourcing.
• Oversee budget planning, forecasting and in‑flight reallocation to maximise value.
• Track spend, approve invoices and maintain strong financial governance.
• Assess capacity and recommend when to use external support, with clear cost–benefit rationale.

Person Specification:

Knowledge and Experience:

• Significant experience leading audience-led digital channels across paid, organic social, email and web within a charity.
• Demonstrable experience of leading digital engagement change projects
• Proven track record developing channel-specific strategies and roadmaps that drive growth, engagement and conversion.
• Experience setting digital strategy and direction while remaining close to delivery
• Experience leading and line managing digital teams through change and nurturing inclusive, high-performing cultures.
• Strong understanding of analytics, tracking and outcome-focused reporting (e.g. GA4, tagging, data governance).
• Experience commissioning and managing agencies, creators and technical suppliers.
• Comprehensive understanding of accessibility, safeguarding and ethical digital practice.
• Desirable: experience with influencer governance, CRM-integrated journeys, or major website and IA projects.

Skills and Abilities:

• Credible, collaborative leader who can inspire confidence and momentum during change.
• Strategic thinker who can translate long‑term ambition and distil insight into clear plans and practical delivery.
• Skilled communicator who simplifies complexity and brings colleagues and partners with them.
• Confident decision‑maker, comfortable balancing creativity with risk and feasibility.
• Strong analytical skills with a disciplined test-and-learn mindset.
• Inclusive leader who sets high standards while keeping momentum and morale strong.
• Comfortable presenting to senior stakeholders and translating data into action.
• Creative problem solver who spots opportunities and moves at pace with care.
• Calm and resilient under pressure

About Overcoming MS:
Every five minutes, someone, somewhere in the world is diagnosed with multiple sclerosis (MS). For many, those words are followed by fear, uncertainty and unanswered questions. Too often, people leave appointments without knowing how nutrition, exercise, stress management and other evidence-based lifestyle changes can play an important role alongside medical treatment. 

Overcoming MS is the leading global charity dedicated to helping everyone with MS live well. We turn the best available evidence into practical support people can use every day. Together with our global community and healthcare professionals, we're working to make healthy lifestyle support part of everyday MS care.

Job summary:
As Overcoming MS enters its next phase of growth, data, digital insight and audience understanding will play an increasingly important role in helping the charity deliver its strategy and maximise its impact.

The Data & Insights Manager will lead the organisation's approach to data, audience insight and digital performance, ensuring that information is transformed into meaningful insight that supports better decision-making, improves supporter engagement and strengthens organisational effectiveness.

Working across Communications, Fundraising and Services, the postholder will oversee website performance, audience segmentation, reporting, data governance and organisational insight. They will champion a data-informed culture while ensuring colleagues have access to high-quality data, clear reporting and practical recommendations to improve performance.

The role combines operational delivery with continuous improvement and strategic development. Technical CRM development will be delivered through external specialist partners, allowing the postholder to focus on organisational insight, audience development and digital optimisation.

Key Responsibilities

1. Reporting, Insights & Decision Support

• Provide meaningful analysis and insight that enables evidence-based decision-making across the organisation.
• Produce organisational dashboards and KPI reporting.
• Develop Power BI reports and visualisations for the Leadership Team and Board.
• Produce campaign evaluation and performance reports.
• Identify trends in supporter behaviour and organisational performance.
• Analyse campaign effectiveness and recommend improvements.
• Develop predictive and trend reporting where appropriate.
• Support strategic planning through data-driven insight.

2. Audience & Supporter Development

• Develop a deeper understanding of audiences to improve engagement, retention and organisational impact.
• Support campaign segmentation and targeting selections for fundraising, communications and service delivery.
• Maintain audience reporting and engagement analysis.
• Develop audience segmentation models and map supporter and service-user journeys.
• Analyse behavioural trends across different audiences.
• Identify opportunities to improve acquisition, retention and engagement.

3. Data Governance & Continuous Improvement

• Ensure the charity maintains high standards of data quality, governance and operational efficiency.
• Support GDPR compliance and data governance processes.
• Monitor data integrity across organisational systems.
• Improve data governance frameworks and organisational standards.
• Identify opportunities to automate manual processes.Support the development of scalable systems and processes.

4. Data Capability & Organisational Development

• Champion the effective use of data across the organisation and build organisational confidence in data-driven decision-making.
• Train and support colleagues in the effective use of data and reporting tools.
• Develop user guidance and documentation and promote consistent reporting standards.
• Lead cross-organisational data improvement projects.
• Increase organisational confidence in using insight to inform decisions.
• Build strong relationships with teams to understand emerging information needs.

5. Website Performance & CMS Management

• Lead the ongoing management and optimisation of the charity's website, ensuring it delivers an excellent user experience and supports organisational objectives.
• Monitor website health, accessibility and technical performance.
• Work with external website developers to resolve issues and implement improvements.
• Analyse user journeys and identify opportunities to improve engagement.
• Ensure accessibility standards continue to improve across the website.
• Develop recommendations to improve digital performance and user experience.

Person Specification

Essential

Experience

• Experience producing dashboards, KPI reporting and organisational insight.
• Strong analytical skills with experience using Power BI and advanced Excel.
• Experience developing audience insights and segmentation.
• Experience interpreting website analytics and digital performance metrics.
• Experience improving organisational reporting and decision-making.
• Experience working with CRM systems (Microsoft Dynamics desirable) and managing data effectively.
• Experience working with multiple stakeholders to translate business needs into actionable insight.
• Experience delivering continuous improvement projects.

Knowledge

• Strong understanding of data governance and GDPR.
• Understanding of website analytics, digital marketing metrics and conversion tracking.
• Knowledge of audience segmentation and customer journeys.
• Understanding of reporting methodologies and performance measurement.
• Knowledge of accessibility principles and digital best practice.

Skills

• Excellent analytical and problem-solving skills.
• Ability to interpret complex data and communicate clear recommendations.
• Strong stakeholder management and influencing skills.
• Excellent written and presentation skills.
• Ability to manage multiple priorities simultaneously.
• Strong attention to detail while maintaining strategic perspective.

Desirable

• Experience with Microsoft Dynamics.
• Experience using Google Analytics 4.
• Experience using Power BI.
• Experience working with charities.
• Experience supporting website redevelopment or digital optimisation projects.
• Understanding of Power Automate or workflow automation (from a business process perspective rather than technical development).

This job description outlines the main responsibilities of the role but is not intended to be an exhaustive list. Duties may evolve over time, and the post-holder may be required to undertake other reasonable tasks consistent with the level of the role. 

What can we offer you? 

Our staff benefits include: 

• 28 days annual leave (FTE - pro rata for part-time) plus a day off for your birthday and bank holidays.
• Flexible working. 
• Remote working.
• 5% Pension. 
• Employee Assistance Programme.

How to apply 

Please send your CV and a covering letter by clicking on the 'apply now' button.

Application timeline:

• Deadline for applications: 16th August at 4pm.
• Shortlisting: 17th August.
• First round interview: 20th and 21st August. 
• Second round interview: TBC.

Please respond ASAP, as we will start screening candidates as soon as we receive applications.

Our Commitment to Equity, Diversity and Inclusion

We want Overcoming MS to be a welcoming, inclusive and supportive place to work, where people feel valued and able to thrive. We actively encourage applications from people of all backgrounds, experiences and communities, particularly those currently underrepresented in the charity sector.

We know that people sometimes hesitate to apply unless they meet every requirement listed. If this role feels like a good fit for you, we’d still encourage you to apply.

If you need reasonable adjustments or information in a different format during the recruitment process, please contact us.

Contract type

12-month fixed term, full-time (with probation period)

*we will consider applicants looking for a 4 day per week role. 

Location 

Remote, UK based

Salary 

£52,000 per annum, pro rata 

Benefits 

·25 days annual leave per annum, pro rata plus UK public and bank holidays (pro rata)

·Additional time off (Office closure) for a week in December and August

·10% employer pension contribution

·Other standard Foxglove benefits 

Reports to

Co-executive director 

Application deadline

Monday 17 August at 0900

About us

Foxglove is a non-profit that exists to make the use of technology fair for all. When Big Tech companies abuse their power, their workers or the planet – and when governments use technology to oppress, exclude or discriminate – we litigate and campaign to fix it.  

Big Tech companies have become so large – gobbling up a huge slice of the global marketplace and an unprecedented treasure hoard of user data – that they’re now more powerful than many states. The harmful effects of this concentration of power are everywhere – threats to our democracy, to our privacy, decimated workers’ rights and platforms rife with disinformation and hate. Big Tech and AI data centres are rapidly expanding, resulting in huge strain on energy and water supplies. Worldwide governments are ploughing ahead with the use of algorithms and mass data systems to cut costs and increase efficiency often resulting in digital tools that entrench unfairness and leave the most vulnerable in society in crisis. All these problems are only getting worse with generative AI. 

Foxglove works to bring the rule of law to the tech and AI giants who have upended our public square, workplaces, and social lives. We have a strong track record. We’ve launched landmark cases seeking structural changes to big tech’s harmful business models, supported 180+ Facebook content moderators fired for trying to form a union to sue Facebook and their outsourcing company, Sama – winning world-first judgements. We're urging competition regulators worldwide to stop Google’s theft of independent news. We’ve filed the UK’s first legal challenge to a data centre permission decision, forced disclosure of secret contracts between tech giants and the NHS, stopped a racist Home Office visa streaming algorithm, helped make grading fair for UK A-level students and challenged the Department of Work and Pension’s use of an algorithm unfairly flagging disabled people for benefit fraud investigations.

We are a small but growing team of lawyers, communications experts, and campaigners. Our work is global, and we work in partnership with lawyers, civil society, unions, and people impacted by Big Tech.

The role

Foxglove is seeking a Digital Campaigner to deliver our digital campaigning, our digital communications, our social media and our website. This role would sit within our advocacy and communications team, which works towards stronger accountability for Big Tech, and an end to states’ misuse of algorithms and AI. 

We want people in power to put an end to tech abuses that negatively impact our lives. But we’re up against an army of Big Tech lobbyists, working to shield their industry – and its vast profits – from any form of restraint. That’s why we need to ensure that the public, and our representatives in government and politics, are armed with the facts and knowledge they need to stand up to Big Tech billionaires.

We’re looking for someone with significant experience in digital campaigning. The Digital Campaigner will not only identify these areas but act to implement the strategy they help devise – taking a hands-on and energetic approach. 

As part of a small and flexible team, you will also be expected to contribute to our wider areas of work as needed, across communications, advocacy and supporter campaigns. 

Job Description

Digital campaigns

• Develop and lead digital campaign strategies that support Foxglove’s litigation and advocacy work, translating our cases and work into compelling public-facing campaigns.
• Design and deliver end-to-end digital campaign activations – including email campaigns, petitions, actions, donation drives and supporter journeys – using Foxglove’s CRM and campaign tools.
• Identify campaign moments and news hooks and move quickly to mobilise supporters and generate public pressure at critical points in Foxglove’s cases.
• Monitor and report on campaign performance, using data and analytics to learn and improve tactics over time.
• Work closely with Foxglove’s legal and advocacy teams to ensure digital campaigns are timely, accurate, and strategically aligned.
• Contribute to the development of Foxglove’s overall digital strategy, bringing expertise in best practice in digital campaigning.

Supporter engagement

• Grow and steward Foxglove’s supporter base, reaching new audiences and fostering relationships with existing supporters.
• Support Foxglove in the development and delivery of our supporter growth strategy.
• Develop and deliver supporter communications – including coordinating a supporter communications grid, drafting and delivering regular email updates, newsletters, and action alerts – that inform and drive engagement.
• Segment and manage supporter lists to ensure the right messages reach the right audiences at the right time, maximising open rates, click-throughs, and conversion.
• Create pathways for supporters to deepen their involvement with Foxglove’s work, from signing a petition to becoming a supporter or donor.
• Work with colleagues to identify stories and voices from within Foxglove’s community that can strengthen campaigns and broaden public reach.

Social media

• Manage and grow Foxglove’s presence across relevant social media platforms (including LinkedIn, BlueSky, and others as appropriate), maintaining a consistent and distinctive voice.
• Plan and publish engaging content that explains Foxglove’s work, amplifies campaign moments, and drives traffic to key actions and resources.
• Develop and manage a social media content calendar, working across the team to ensure posts are timely, accurate, and tied to broader campaign goals.
• Track and analyse social media performance, using insights to iterate and improve content strategy.

Website management

• Take day-to-day responsibility for Foxglove’s website, ensuring it is kept up to date, well-organised, and optimised for search and user experience.
• Publish and edit content across the site, including case pages, blog posts, press releases, and campaign landing pages, working with colleagues to ensure accuracy and clarity.
• Identify and lead improvements to site structure, navigation, and functionality.
• Use privacy respecting analytics tools to monitor site performance, identify trends, and make evidence-based recommendations for improvement.
• Ensure campaign and action pages are functioning correctly and converting effectively and manage any technical issues in a timely way.
• Maintain and improve the website’s accessibility, ensuring it meets recognised standards and is usable for as wide an audience as possible.

Content creation: 

• Create clear, engaging digital content across multiple formats — including written copy, graphics, and short-form video — tailored to different platforms and audiences.

Person specification

Essential

• At least five years' experience in digital campaigning, public mobilisation, or a related field
• Ability to create clear, engaging digital content across multiple formats — including written copy, graphics, and short-form video — tailored to different platforms and audiences
• Proven track record of designing and delivering digital campaigns that have driven measurable public engagement or policy impact
• Strong experience managing email campaigns and CRM/supporter database tools (e.g. Action Network, MailChimp, Salesforce, or similar)
• Experience managing organisational social media accounts, with a strong instinct for voice, tone, and timing
• Confident writing skills — able to translate complex legal, technical, or policy issues into clear, compelling content for a public audience
• Experience managing and publishing content on a CMS-based website (e.g. WordPress)
• Ability to use analytics tools to assess performance and adjust strategy accordingly
• Strong project management skills — able to juggle competing priorities and deliver to deadlines in a fast-moving environment
• A genuine commitment to Foxglove's work
• UK based with the right to work in the UK

Desirable

• Experience working in a civil society organisation, NGO, trade union or political campaign
• Basic working knowledge of HTML/CSS or website development
• Experience supporting or working alongside legal teams or in litigation-linked campaigns
• Experience using design tools such as Canva or Adobe Creative Suite to produce campaign assets
• Experience commissioning or directing creative work from designers, videographers, or illustrators

How to apply

Please make your application via the Applied link provided answering the application questions and uploading your CV. We will not review applications sent via a job board or to our email. Applications will be reviewed on a rolling basis with first round interviews likely to take place in September for selected candidates.

All applications are reviewed by a Foxglove member of staff. We do not use automated systems to select which candidates proceed through the recruitment process. The only way in which we will use generative AI is as a comparison, to assess whether applications may have been AI generated. We do not otherwise use AI to process applications, and would request that candidates do not use generative AI to draft theirs.

Foxglove is growing and we are striving to build a team that is inclusive. We will create a diverse and adaptable environment where we support people to do their best work. We believe an effective and creative team is made up of people from different walks of life. You can read more about how we work and what we offer our staff on our website. 

If you require any reasonable adjustments to complete this process, or have any questions, please get in touch with by contacting us on the email listed on our website.

If you would like to know more about how we process your data as part of the recruitment process you can read our recruitment data use policyon our website.

As our Digital Fundraising & Campaigns Lead, you’ll manage and oversee the delivery of our digital fundraising and donor acquisition activities, ensuring campaigns are innovative, data-driven and aligned with our mission.

Leading a small, talented team of marketing and campaign professionals, you’ll lead the campaign development function in cross-departmental planning, including events that drive donor acquisition and fundraising.

You’ll help us tell powerful stories, deepen engagement and help grow our community of supporters, shaping end-to-end integrated digital campaigns that build and strengthen relationships and help us bring hope and practical aid to remote communities.

Alongside campaign strategy and execution, you’ll be involved in paid media activity and digital performance, providing strategic oversight, guiding agency relationships and driving continuous improvement.

Additionally, you will:

- Deliver campaigns, events, and digital initiatives
- Act as a trusted adviser to senior leadership on digital strategy
- Lead the planning and delivery of events and volunteer engagement at festivals
- Ensure budgets are well managed, and campaigns are delivered efficiently
- Develop and evaluate digital performance metrics and reporting

About You

To join us as our Digital Fundraising & Campaigns Lead, you will need:

- At least five years’ experience in digital fundraising and marketing in a charity or mission-driven organisation
- A minimum of two years’ management experience leading digital fundraising or marketing teams
- Experience writing, reviewing, and editing copy for a variety of audiences and users
- Experience in project management
- The ability to communicate clearly, assertively, and diplomatically at all levels
- Demonstrable success in developing and delivering multi-channel digital campaigns with measurable impact
- Demonstrable expertise in paid media strategy and optimisation (Google Ads, Meta, programmatic, etc.)
- Strong creative ideation and direction skills
- A data-driven approach with experience using analytics tools (e.g., Google Analytics, CRM platforms)
- Excellent and proven stakeholder management and influencing skills
- A deep understanding of digital trends, donor behaviour, and fundraising compliance

This is a remote role with a once a month visit to our Folkestone office. 

We are looking for a Communications and Digital Campaigns Coordinator/Lead to work with Feeding Liverpool’s Food Alliance partners and staff team to increase the reach and collective impact of our work through communications, digital campaigns and storytelling.

The role will enable the food alliance in Liverpool to embrace and promote the voices and perspectives of Liverpool’s communities and partners - an essential step in creating a more equitable food system for everybody in the city.

We are open to hearing from candidates with diverse experiences about their ideas detailing how they would take this work forward.

This is an exciting time to join our organisation. We have a creative and dynamic staff team, a strong trustee board and a fantastically committed group of partners and member organisations. Furthermore, Liverpool’s Food Alliance is about to launch phase two of the city’s Good Food Plan, setting out our vision for the future of the partnership and the city. Liverpool is full of inspirational people who are active in building a city where everybody has access to good food.

Our work is led by their voices; therefore it is essential that the successful candidate is able to work collaboratively within our city-wide partnership. It is equally important that the post-holder is able to develop relationships within national networks, seeking inspiration and guidance from other parts of the country, to support Feeding Liverpool’s role in leading the Good Food Plan, and to act as a conduit for resources and inform work in Liverpool.

We have developed a detailed job description and person specification, which outlines the character and competencies needed for the role. We would refer potential candidates to our website for stories, reports and strategies that outline our approach.

The Communications and Digital Campaigns Coordinator/Lead will need to be hands-on and active within our communities. Feeding Liverpool aims to work flexibly with employees, and there will be the opportunity to work from home. However, given the nature of the role it is important that you will be able to commute to the office in Liverpool City Centre, and meetings across the city, on a regular basis.

Main Purpose of the Role

● To increase the reach, visibility and influence of Feeding Liverpool and the Good Food Plan, through strategic communications and integrated digital campaigns that engage key audiences and stakeholders.

● To ensure values-led storytelling across all channels, translating activity and impact into clear narratives that strengthen understanding, support and action.

● To drive engagement and demonstrate impact, using data, insights and partner collaboration to mobilise communities and evidence progress against shared goals.

Key Responsibilities

General Responsibilities

● Lead and deliver Feeding Liverpool’s communications and digital engagement to amplify the Good Food Plan, demonstrate impact, share resources, and strengthen collaboration.

● Work with partners across the Liverpool Food Alliance to amplify their activity, messaging and contributions to achieving shared goals.

● Develop and deliver communications strategies and campaign plans that are aligned with the Good Food Plan.

● Manage and develop Feeding Liverpool's digital presence through the effective use of content management systems, search engine optimisation (SEO) and digital communications best practice.

● Support the promotion of Feeding Liverpool’s programme of events, including pre- and post-event communications and engagement.

● To support the fundraising efforts of the organisation.

Copywriting and Content Creation

● Lead the creation of clear, engaging and accessible written content for a range of audiences and platforms.

● Create digital assets and marketing materials for social media, websites, reports, presentations and campaigns.

● Produce content including (but not limited to): case studies, reports, newsletters, website content, social media content, quotes, speeches, and campaign materials.

● Lead the creation of high-quality visual content, including photography, videography and short-form video content, to support Feeding Liverpool's communications, campaigns and events.

● Plan, film, edit and publish engaging multimedia content across digital channels, ensuring content is accessible, inclusive and aligned with organisational brand guidelines.

Media and PR

● Develop and maintain positive relationships with local, regional and sector media

● Identify opportunities to generate media coverage and proactively place stories

● Produce press releases, media briefings and other content for external publication

● Support the management of effective and timely communications

● Ensure consistent messaging across media and public-facing communications

Website

● Lead the development, maintenance and ongoing improvement of Feeding Liverpool’s website and the Good Food Plan digital presence

● Create and curate website content, working with team members and partners as required

● Regularly update key resources, including online maps, directories and information pages

Digital Campaigns

● Create and deliver digital campaigns that build narrative around key issues, initiatives and policy interventions to support the development of a fairer, healthier local food system.

● Utilise Feeding Liverpool’s digital platforms to build and maintain momentum on campaign issues through supporter mobilisation.

● Gather stories and insights from communities and partners across the network to inform communications.

● Identify and respond to political, social and media developments through timely, engaging communications and campaigns.

Monitoring and Analysis

● Monitor, analyse and report on website and social media performance, using insights to inform content planning and audience engagement strategies.

● Gather and analyse data that contributes to the monitoring of specific projects, initiatives and commissioned work.

● Lead the development of Feeding Liverpool’s annual impact report and individual project reports that demonstrate progress against the Good Food Plan.

Digital Fundraising Assistant

£115.86 per day + £19.22 daily holiday pay (PAYE) | 4-Month Contract | Remote (UK-based)

The Talent Set is delighted to be working with a respected UK charity to recruit a Digital Fundraising Assistant.

This is an exciting opportunity to join a busy fundraising team, supporting the delivery of engaging digital fundraising campaigns and providing an excellent experience for supporters. You'll play a key role in helping to deliver digital fundraising activity, managing supporter communications and ensuring campaigns run smoothly from start to finish.

The Role

As the Digital Fundraising Assistant, you will:

• Support the planning, delivery and administration of digital fundraising campaigns and virtual fundraising activities.

• Help manage supporter communications across email, social media and other digital channels.

• Create and schedule engaging digital content to promote fundraising campaigns and encourage participation.

• Provide excellent supporter care, responding to fundraising enquiries and ensuring supporters feel valued throughout their journey.

• Assist with digital marketing activity, monitoring campaign performance and identifying opportunities to improve engagement.

• Maintain and update supporter records within the CRM, ensuring accurate data management.

• Coordinate fundraising resources, supporter packs and recognition materials where required.

• Support relationships with internal teams, volunteers and external partners to ensure campaigns are delivered successfully.

• Assist with financial administration, including processing invoices and tracking expenditure.

• Keep up to date with digital fundraising trends and contribute new ideas to enhance future campaigns.

About You

To be successful in this role, you'll have:

• Experience supporting fundraising, marketing or digital campaigns, ideally within the charity sector.

• An understanding of digital fundraising and supporter engagement.

• Excellent written communication and copywriting skills.

• Experience managing social media content across a range of platforms.

• Strong organisational skills with the ability to manage multiple priorities.

• Excellent attention to detail and a proactive approach to problem solving.

• Experience using CRM systems and maintaining accurate supporter data.

• A collaborative approach and a passion for delivering excellent supporter experiences.

What's on Offer

• £115.86 per day plus £19.22 daily holiday pay (PAYE).

• 4-month contract.

• Fully remote working (UK-based).

• The opportunity to join a collaborative and supportive fundraising team.

• The chance to contribute to meaningful work within a respected UK charity.

How to Apply

To apply, please submit your CV by clicking the "Apply Now" button.

The Process

If your experience aligns with what we're looking for, a member of our team will be in contact to discuss the role with you in more detail before presenting your profile to the client. We will also ensure that all applicants receive an email to inform them of the outcome of their application.

To avoid any potential delays or your application being missed, please apply solely via the "Apply Now" button.

Commitment to Diversity and Inclusion

The Talent Set are committed to diverse and inclusive recruitment practices, ensuring equal opportunities for all applicants regardless of race, religion or belief, sex, sexual orientation, gender reassignment, marriage and civil partnership, pregnancy and maternity, disability, or age. We actively encourage applications from a wide range of backgrounds and are always happy to make reasonable adjustments to ensure a fair recruitment process.

Who Are We Looking For? 

Ygam is seeking a proactive, adaptable and resilient individual with a strong interest in gaming culture, esports and the digital lives of children and young people. 

You will be confident working autonomously and remotely, as well as collaboratively within a team. You will bring excellent communication skills, strong organisation, creativity in engagement approaches, and the ability to build trust with diverse stakeholders. 

At Ygam, safeguarding children and vulnerable people is central to everything we do. We are committed to safer recruitment and expect all staff to uphold the highest safeguarding standards. 

Ygam is an equal opportunities employer. We value diversity and welcome applicants from underrepresented backgrounds, including people with lived experience of gaming and gambling harms, people with disabilities, people from minority ethnic groups, LGBTQ+ people, neurodivergent people and armed forces veterans. 

Main Role & Responsibilities

The post holder will be an active member of Ygam’s Programmes Team, with a primary focus on gaming, esports and new and emerging digital harms affecting children and young people.

They will lead on the delivery and development of gaming‑focused and wider digital harms education, including alumni activity, stakeholder engagement and programme growth. The role will support professionals, parents, carers and young people to understand and prevent harm related to gaming, online environments and related digital behaviours.

The post holder will be responsible for recruiting, engaging and supporting stakeholders into Ygam’s gaming and digital harms programmes, promoting Ygam training, and maintaining strong long‑term relationships. This includes recruiting suitable delegates from education, youth services and other frontline sectors.

They will deliver high‑quality training and assured workshops (online and face‑to‑face) focused on gaming, esports and digital harms, and represent Ygam at conferences, events and sector forums.

The role involves ongoing support to organisations, schools and youth settings to embed Ygam’s resources in their practice. Regular visits to schools and organisations are a core requirement. The post holder will also gather and record data to help Ygam evidence the impact of our gaming and digital harms prevention work.

Role Requirements 

Planning & Stakeholder Engagement 

• Build and maintain strong relationships with stakeholders across education, youth services, community organisations and digital sectors. 

• Lead the recruitment of delegates to Ygam’s gaming, esports and digital harms programmes. 

• Promote Ygam’s training and resources to organisations, ensuring clear understanding of programme content, outcomes and long‑term support. 

• Develop and sustain a strong pipeline of stakeholders and delegates to ensure workshops are consistently well attended. 

• Understand stakeholder needs and tailor information and support accordingly. 

• Identify and attend relevant gaming, esports, digital safety and education conferences, seminars and events. 

• Signpost organisations and families to Ygam’s Parent / Family Hub to increase awareness of gaming and digital harms. 

• Work closely with the Programme Lead: Delivery and Outcomes to set objectives, review performance and contribute to programme development. 

Delivery 

• Deliver Ygam’s portfolio of programmes with a focus on gaming, esports and digital harms workshops online and face to face. 

• Deliver workshops directly to children and young people in education and non‑education settings, ensuring content is age‑appropriate and engaging. 

• Provide high‑quality training to professionals working with children and young people, in line with Ygam’s Quality Assurance processes. 

• Deliver independently and as part of a team‑teach approach. 

• Respond to delegate questions with confidence, sensitivity and subject knowledge. 

• Promote Ygam’s complementary offers such as Alumni, Let’s Explore and other digital harms resources. 

• Provide an excellent, professional experience for all delegates and partners. 

Outcomes & Impact 

• Provide ongoing support to schools and youth organisations to embed Ygam’s gaming and digital harms materials into practice. 

• Accurately record data and engagement activity using Ygam’s CRM system. 

• Develop and deliver team‑teach opportunities that empower teachers and professionals to implement Ygam resources independently. 

• Identify and contribute to case studies that demonstrate the impact of Ygam’s gaming and digital harms education. 

• Work with the Insight and Evaluation teams to support measurement of outcomes, impact and performance. 

Learning & Development 

• Proactively identify knowledge gaps, particularly related to gaming culture, digital trends and emerging online risks, and undertake relevant CPD. 

• Ensure mandatory and role‑specific training is completed and kept up to date. 

• Attend regular supervision and support sessions with line manager. 

• Reflect on and record performance and development in monthly 1‑to‑1 meetings. 

Administration 

• Manage workshop administration using the CRM system, including sending joining instructions. 

• Record attendance and gather feedback post‑workshop. 

• Maintain accurate records in line with GDPR and data protection requirements. 

Person Specification 

Essential 

• Experience delivering training to both adults and children/young people. 

• Ability to explain complex topics such as gaming risks, online behaviours and digital harms in a clear and accessible way. 

• Experience delivering online and face‑to‑face learning. 

• Stakeholder engagement experience within education, youth work or children’s services. 

• Excellent verbal and written communication skills. 

• Strong IT skills (MS Word, Excel, PowerPoint). 

• Experience developing and managing a delegate or sales pipeline and meeting KPIs. 

• Experience driving projects to achieve agreed outcomes. 

• Highly organised, detail‑oriented and self‑managing. 

• Experience promoting or selling a service or programme. 

• Experience working effectively within a team to meet shared targets. 

• Willingness to travel regionally and nationally to deliver training. 

• Right to live and work in the UK. 

Desirable 

• Knowledge of the English education system, including PSHE and RSE curriculum. 

• Strong interest in or understanding of gaming, esports and online youth culture. 

• Understanding of a public health and prevention‑based approach to harm reduction. 

• Strong networking and relationship‑building skills. 

• Experience using CRM systems, particularly Salesforce. 

Help Change Childhoods Through Digital Marketing 

We're looking for a Digital Marketing Officer to support the delivery of paid digital campaigns that help Barnardo's reach new supporters and customers and grow our supporter base.

Working as part of our Digital (Acquisition & Loyalty) team, you'll help plan, deliver and optimise digital marketing activity across paid social, PPC, display and email. You'll support campaign delivery from briefing through to reporting, using data and insight to inform decision-making and continuous improvement.

This role works closely with colleagues across marketing, digital, fundraising, data and content teams, as well as with external agencies, to ensure activity aligns with wider organisational priorities and delivers against agreed targets.

The role is hybrid with travel required to quarterly meetings in London Hubs.

Essential experience

· Experience in planning, delivering and optimising paid social campaigns

· Experience in using Google Analytics and paid social platforms to extract and analyse data and report on marketing performance

· Campaign building and digital analytical skills

· Experience implementing tracking for paid social campaigns and working with relevant ad platform functionality

When completing your application please refer to your skills, knowledge and experience in relation to the Person Specification and Job Description document. Please also ensure that you outline how you meet the above essential criteria.

In return, we offer: 

• Flexible and hybrid working 

• A supportive and collaborative culture 

• Opportunities for professional development 

• A role where your work has a direct impact on children and young people 

• Competitive benefits package

Join Barnardo's and help us reach more supporters, raise more funds, and change more childhoods. 

 Apply Now 

If you're an ambitious digital marketer who loves combining data, creativity and purpose, we'd love to hear from you. 

Please note due to the high volume of applications for some posts, this advert might close before the displayed closing date.  We recommend that you apply for this role as soon as possible.

Pay & Reward Framework

We know that our colleagues go above and beyond in delivering our vital work, driven by their passion and commitment to Barnardo'svalues. We also know that we can only realise our ambitions and achieve better outcomes for more children, thanks to the talent, hard work and creativity of our people. 

For all these reasons, we are committed to a new approach to pay and reward, to ensure it is fair, attractive and progressive, which was rolled out in April 2023. This is a positive change for the charity, and a part of ourPeople & CultureStrategy. It will assist us in supporting colleagues to belong, thrive and grow in their colleague journey at Barnardo's and in time will offer clear routes of progression for colleagues in both their career and their pay. 

Whilst the full pay band and salary range is advertised, our approach to starting salaries is to appoint between the minimum to mid-point of the pay band – this ensures that pay steps are available to reward our colleagues annually based on their contribution to excellence and alignment to our values and behaviours. More details on Barnardo's pay framework can be found upon application. 

Benefits

Workplace Offer: What it means for you

Our hybrid working initiative is based on trust, flexibility and empowerment. We understand our workplace offer means different things to different people, and we encourage those conversations. This may mean working at one of our stores, services, working at home, in the community, at one of our Collaboration Hubs or depending on the role any combination of these. Please read through the advert carefully to understand the remits of hybrid working that will be specific to the role.

Barnardo's require colleagues to be UK residents, based in the UK and to complete their roles from within the UK (with the exception of colleagues providing Barnardo's services in Jersey and colleagues who live in the Republic of Ireland providing services in Northern Ireland)

• Barnardo's believe in creating equality of opportunity in the workplace and supporting people to manage their work-life balance; we are therefore open to offering flexible working arrangements.
• Annual Leave entitlement for full-time colleagues is 26 days per annum, increasing to 27 days per annum, after 3 years Barnardo's service, 29 days per annum, after 5 years Barnardo's service and 30 days per annum, after 7 years Barnardo's service. Those working less than full time are entitled to the same level of holiday pro rata
• The ability to buy up to another 5 days annual leave via our Buy Your Leave scheme
• A host of family friendly leave options including company Maternity Paternity and Adoption pay; together with all family additional leave options
• Service related sick pay from day 1
• Access to a Group Personal Pension with a matched 4% or 6% contribution from Barnardo's. Ability to pay via salary sacrifice to garner both tax and NI savings on your own contribution
• Death in service cover of 4x annual earnings for all staff contributing to our Group Personal Pension
• Cycle2work scheme
• Interest free season ticket loans
• Discounts and cashback from at high street shops including major supermarkets, cinemas, gyms, leisure/theme parks, holidays and much more via our Benefit Portal
• 20% discount at Barnardo's stores
• Opportunity to purchase a health cash plan to claim towards dental, glasses, therapy etc
• Free access to round the clock employee assistance program for advice and support
• Access to Barnardo's Learning and Development offer

*T&C's apply based on contract

About Barnardo's

We are committed to being an inclusive employer and cultivating a culture where everyone can belong and thrive through inclusion and connectivity. We want our workforce to be reflective of the communities we work with, and for equality, diversity and inclusion to be embedded in everything we do. We are a Disability Confident Leader, are progressing our ambition to be an anti-racist organisation with Anti-Racism Commitments and actions in place and have networks for colleagues who are disabled, LGBT+, Black and Minoritised Ethnic and Women. We particularly encourage applications from Black and Minoritised Ethnic and/or disabled candidates who are currently underrepresented in our workforce. For disabled applicants, we offer reasonable adjustments throughout the recruitment process.

Our basis and values

The Communications Manager provides operational leadership for CLAPA's communications delivery, ensuring communications and marketing activity is effectively planned, prioritised and delivered in support of the charity's strategic objectives. 

Reporting to the Head of Communications and Marketing, the postholder is responsible for translating the communications strategy into coordinated day-to-day delivery. They will oversee the planning, scheduling and operational management of communications activity across the organisation, ensuring work is appropriately prioritised, resources are allocated effectively and projects are delivered to a consistently high standard. 

The role directly manages CLAPA's Communications Officers, embedding effective planning, briefing and workflow processes that enable the team to deliver proactive, creative and high-quality communications.

Acting as the primary operational lead for communications delivery, the postholder will ensure colleagues across CLAPA receive responsive, well-planned communications support while maintaining clear priorities and protecting the team's capacity to deliver its best work. 

If you think you have the talent, passion and experience to help us ensure we can always meet the needs of the community we serve, we want to hear from you.

Mary’s Meals is a global movement supported by people from all walks of life and we are focused on one goal – that every child receives a nutritious daily meal in a place of education. We offer more than just a career, we offer the opportunity to support our global movement in a dynamic and inclusive environment with a real focus on personal development.

The Acquisition Marketing Manager attracts new UK supporters and generates income for Mary’s Meals’ school meals programme through effective and inspiring marketing across online and offline channels. This is a fast paced and hands on role for someone who loves to collaborate, problem solve and drive growth while keeping focused on our mission to feed hungry children. 

The role primarily raises income (but also awareness) through multi-channel marketing activity with a clear focus on maximising ROI and delivering supporter growth at scale. The focus of the role is on online marketing opportunities and includes managing our organic and paid social channels, overseeing social media influencer strategy and identifying emerging digital channels. The Manager works closely with the Mary’s Meals International team and its agency to deliver Google and Bing Paid Search, Google Grant, Display, and YouTube.

The role will also identify and manage the most effective offline marketing opportunities to maximise ROI from small budgets and pro bono opportunities, such as TV, Radio and OOH advertising. The Manager will ensure online and offline marketing opportunities complement each other (and link seamlessly to our retention strategies) as part of an integrated multi-channel marketing strategy.

Keeping our values led approach at the central focus is essential as is harnessing technology and good fundraising practice. We believe that how we do things is just as important as the end results.

The Acquisition Marketing Manager works side-by-side with colleagues from across the Supporter Experience and Communications directorate, ensuring a joined-up approach to all communications activities, through the integration of strong storytelling, marketing expertise and supporter engagement. The role has line management responsibility for the Acquisition Marketing Officer.

Key responsibilities include

• Ensure Mary’s Meals’ mission remains central to all Acquisition Marketing work.
• Work in ways which embody the team’s culture of empowerment, innovation and collaboration ensuring that Mary’s Meals’ values remain central.
• Direct line management of the Acquisition Marketing Officer and volunteers as required.
• Manage agencies and freelancers as required.
• Ensure activities follow fundraising and data regulations, and marketing best practice.
• Contribute to the creation of fundraising and awareness raising campaigns that build support for our vision including being part of cross-organisation project groups.
• Develop and execute a results-driven digital marketing strategy focused on income generation, conversion, and lifetime supporter value.
• Identify, manage and deliver media buying opportunities, ensuring that there is a strong creative execution, measurable ROI and cost-effective impact.
• Identify opportunities for pro bono media partnerships and manage relationships with agencies and external partners.
• Build performance-driven channel plans across, organic and paid social media channels such as Meta.  
• Utilise audience insights and data to ensure all activities are effectively targeted and evaluated.
• Deliver multi-channel marketing campaign strategies making use of the full range of online and offline channels available to Mary’s Meals. Seeking out the most effective channels based on strong ROI results.  
• Set up manage, and optimise Meta Ads with a focus on return on ad spend (ROAS) and cost per acquisition (CPA).
• Support the Website Marketing Manager to help deliver, manage, and continuously optimise Paid Search campaigns on Google Ads, Google Grant, and Bing Ads with a focus on return on ad spend (ROAS) and cost per acquisition (CPA. Also be able to manage this work independently as required.
• Track and report on key income metrics using GA4, Meta Ads Manager, Power BI, GTM, and UTM tagging, with a focus on ROI, revenue per click, and conversion rates.
• Evaluate marketing campaigns and channel specific activities, sometimes as part of wider organisational activities.

Please follow instructions on Charity Job to be redirected to our website and apply today!

Marketing & PR Manager

About the role

This is a senior role working across the whole Charity, tasked with growing public awareness and support for Clatterbridge Cancer Charity. Leading on marketing, PR, brand and design, this role will manage relations with media, stakeholders, supporters and the wider public, creating and delivering engaging campaigns, generating support for the Charity, demonstrating impact and increasing income generation.

This is an exciting time to join the Charity as it moves to the next stage in its growth. As part of a busy and ambitious team, this role would suit an experienced, proactive and creative individual with a talent for storytelling and a knowledge of data-driven marketing.

You’ll have strong commercial knowledge, with the ability to apply this to the charity sector; adding value to our existing fundraising activities and impact reporting.   

Key responsibilities include:

· Create and deliver a comprehensive marketing & public relations strategy for the Charity to increase levels of awareness, reaching and engaging audiences.

· Build brand awareness, promote income generation and communicate activities and impact.

· Identify, create and maximise media, PR and marketing opportunities for the Charity to achieve strong positive coverage in print, broadcast and online media.

· Utilise the full mix of communications and marketing tools, including media and public relations, internal communications, brand marketing, advertising, campaigns, direct marketing, digital and social media and production of materials.

· Lead and give strategic marketing direction to the Charity team, taking responsibility for all marketing activities within the Charity to ensure consistent messaging.

· Identify and develop key relationships with journalists and influencers across a broad

range of media.

· Lead, manage and plan key Charity marketing and communications initiatives such as the annual Glow Green Night Walk and annual ball.

· Be responsible for brand management, ensuring consistency across all internal and external communications and adherence to brand and corporate identity guidelines.

· Oversee the design, production and dissemination of marketing and communications collateral as required, including annual reports and impact statements.

· Oversee the design and production of all printed materials for Charity events to ensure consistency of brand and messaging.

· Identify and manage outside agencies where necessary to add value to the role and produce, for example, video and photographic content.

· Report to the Chief Executive on impact and coverage.

· Manage crisis communications if necessary.

· Liaise with the Communications team of The Clatterbridge Cancer Charity NHS Foundation Trust to provide a joined-up comms and PR strategy for joint ventures.

· Manage staff within the Marketing and Individual Giving team.

About the Charity

Clatterbridge Cancer Charity is an independent charity, dedicated to supporting patients and research at The Clatterbridge Cancer Centre - one of the UK’s leading cancer hospitals.

It’s thanks to our supporters that we can achieve so much for people with cancer across Merseyside and Cheshire, which may not be possible through NHS funding alone.

This includes funding life-saving research to shape cancer care for generations to come, investing in leading technology that drives better outcomes for people with cancer, enhancing the patient environment to support health and wellbeing and enabling innovations in care for every patient, every day.

Hours: 37.5 hours per week

Location: Hybrid working with base office at The Spine Building, Paddington Village, Liverpool L7 3FA

Closing Date: 11 September 2026

Interview Date: 24 September 2026
Flexible / hybrid working available