Executive assistant to the director of people and director o jobs

Reports to: Director of Strategy

Staff responsibilities: Line manage four staff; Senior Social Media Officer, Communications Officer, Communications Assistant, Media Officer 

Hours of work: 37.5 hours, full time. The role is contracted until 31 March 2026, due to government funding.

Please note, candidates must be based in the UK.

This is an exciting opportunity to lead the promotion of Bikeability, the Government’s national cycle training programme, as a key member of the management team.

The Head of Marketing and Communications is responsible for the creation, development and delivery of marketing and communications activity with both internal and external audiences, including the Bikeability industry, schools, parents, the general public, media, and key stakeholders.

You will head up a team of talented communication experts, as part of the Strategy team, ensuring the delivery of all communications activity, including marketing campaigns, social media, press relations, industry engagement, and communications support to our public affairs strategy.

You will have excellent experience of delivering outstanding marketing and communications campaigns to increase brand awareness and drive service demand. You will have a collaborative approach and enjoy working as part of a team.  You will report to the Director of Strategy and be actively engaged in advising the executive team and trustees. 

Responsibilities:  

Lead the Promotions and Communications team to: 

• Develop and deliver The Bikeability Trust’s marketing, communications and media activities, including campaigns and project communications

• Manage relevant contracts with external agencies, including website management and graphic design

• Deliver the Bikeability social media programme to key audiences including parents, schools, internal Bikeability industry, and general public for wider awareness 

• Deliver communications support for Bikeability industry through a programme of regular communications 

• Work collaboratively with teams across the organisation to deliver effective project communication deliverables 

• Effectively manage team budget 

• Use media monitoring and brand tracking to evaluate impact and manage brand reputation

• Ensure evaluation and impact of communications work is collated and learning shared.

Enhance and improve strategic stakeholders’ engagement, including joint campaigns, cross-promotion and/or specific project activity to: 

• Ensure the Department for Transport and Active Travel England are fully engaged in any communications activity, working with them to amplify messaging 

• Work with cycling and active travel organisations on joint campaigns and promotions 

• Suport our Fundraising team to generate engagement and income from individual donors and corporate partners 

• Work with our agency partner to provide communications support to public affairs strategy 

• Ensure equality, diversity and inclusion are considered, and the Bikeability industry voice is at the centre, in all research projects and programmes. 

Provide communications leadership across The Bikeability Trust: 

• Champion and advocate the brand, supporting and motivating teams across the organisation to adopt our tone of voice and messaging 

• Track communications performance management and make recommendations for improvement 

• Deputise for the Director of Strategy in reporting to Board and attending Board meetings. 

Essential Skills and Experience 

• Minimum of 2 years leadership experience in communications, PR or marketing, including management of a small team.

• Experience of communications and marketing, including promotional campaigns 

• Experience of website management 

• Strong leadership and collaborative working style 

• Self-motivated with positive mindset 

• Excellent communication and analytical skills 

Desirable Skills and Experience: 

• Experience working in charity or non-profit sector 

• Experience working in cycling industry 

• Experience working with local and national government 

About The Bikeability Trust 

The Bikeability Trust’s purpose is to ensure that all cycle training is delivered to a gold standard, inspiring everyone to cycle with competence and confidence.   

We are:  

• Expert: The Trust has successfully administered the Bikeability programme on behalf of government since 2018, delivering high-quality delivery guides and instructor training, and our workforce has thousands of years combined experience teaching people to cycle.  

• Inspiring: Every rider completes our training feeling able, confident and motivated to cycle safely on the roads for short journeys. Transforming the traditional image of cycling to an everyday, everyone activity.    

• Quality focussed: Our instructors deliver high-quality, consistent and standardised cycle training. We aim to ensure that every rider achieves the same outcomes to the same standard, taking into account their individual capabilities, including special educational needs and disabilities (SEND).  

• Inclusive: We take action to reduce barriers to participation, support underrepresented groups and ensure that anyone who wishes to access Bikeability cycle training is able to do so, and cycling is seen as an activity for all.   

• Efficient: Our delivery programme offers value for money and is delivered in an economic, proportional and efficient way.  

• Influential: We share our evidence of the impact of cycle training across a variety of sectors (transport, education, environment, health, leisure, etc) and work collaboratively with stakeholders, partners and commercial organisations to achieve our vision and influence behaviour change.

Location: Crosby Lakeside Adventure Centre, Waterloo, L22 1RR

Contract: Full time, Permanent

Salary: £37,000 gross per annum

Closing Date: 11th July 2025. We may close the position early if the right candidate comes forward.

Are you a Watersports Manager looking for a new opportunity?

The Marine Society & Sea Cadets (MSSC) is a vibrant and growing charity delivering life changing nautical adventure for young people through the Sea Cadets to give them the best possible head start in life. We also provide personal and professional development opportunities for seafarers with the Marine Society. Working with our staff, cadets, and volunteers, we have built a vision and five-year strategy to take us forward and further improve the astounding contribution already made through our work to the lives of thousands of young people and seafarers, while fully supporting our volunteers who are vital to our success.

We are currently looking for a Boat Station Manager to join our team.

About the role

The manager is instrumental in facilitating and delivering life changing, positive on the water experiences for young people. As an expert practitioner, they will provide leadership, development and mentoring to their team of instructors. The post will require strong organisational skills.

The Manager is an employee of the Marine Society & Sea Cadets based at our Crosby Boat Station. The post holder is required to hold and maintain the following qualifications as a condition of employment: RYA Senior Dinghy Instructor and RYA Powerboat Instructor.

The primary purpose of the role is to manage a water-sports training facility in the Liverpool area for all Sea Cadet Units and other affiliates to the Boat Station.

Responsibilities

• Manage the day to day running of the Boat Station.
• Ensure that all visiting groups and their staff are fully briefed on the Boat Station’s policies and procedures and that there is adequate supervision of Cadets and young people at the facility, so as to discharge their duty of care for them.
• Oversee the Chief Instructor and all other sessional Instructors using the Boat Station.
• Manage the Boat Station’s accounts in liaison with the Regional Finance Manager including day to day fees.
• Ensure that best practise in accordance with the NGB guidelines and requirements following our Inshore Boating Operating Standard.

Requirements

• RYA Senior Dinghy Instructor
• RYA Powerboat Instructor
• Leading outdoor activities with a wide range of groups, individuals and abilities
• Developing and implementing training programmes and strategies
• Budget/financial management
• Experience and knowledge of boat routine maintenance and repair
• Experience delivering afloat instruction/training

Desirable

• Experience/knowledge of uniformed and/or youth organisations
• RYA Advanced Dinghy Instructor

For further information about the role, please download our Recruitment Pack.

Benefits

• Cycle to work scheme and Season Ticket Loan
• 51 days annual leave plus bank holidays
• Life assurance (4x salary) for those that join the pension
• Private medical insurance
• Pension (employer contribution up to 10%)
• Wellbeing portal and EAP with 121 counselling
• Employee development: We are investing in our employees' development and have an annual calendar of learning and development opportunities, designed to support employees to develop into their roles and stretch them to achieve their full potential.
• National staff conference: All employees come together once a year to reflect on the past year and celebrate success at our offsite staff conference. This is a great opportunity to listen to employees' views, and for employees to network, share information and socialise.

If you are interested in this Boat Station Manager vacancy, please apply now!

Additional Information

MSSC positively encourages applications from suitably qualified and eligible candidates from all backgrounds. Equity, diversity, and inclusion really matters to us, so we can best serve our beneficiaries from every community. We work to ensure a fair and consistent recruitment process and aim to be a charity where diversity of experience, identity and skills are valued and welcomed. MSSC is an equal opportunities employer.

We recognise our responsibilities to safeguard and protect the young people and vulnerable adults with whom we work. We do all we can to promote their health, safety and wellbeing, and we expect our staff to share this commitment and work in line with safeguarding policy, the MSSC’s values and ethos of inclusivity. We adhere to safer recruitment practices and therefore employment is subject to detailed pre-employment checks for successful candidates, including references and criminal disclosure checks and the completion of a disclosure questionnaire. 

All successful applicants are required to attend safeguarding training and undergo a criminal record check.