Head of Mass Fundraising.
Salary: £57,000 - £66,500 per annum depending on experience.
Location: Remote. (Must be based in the UK.)
Contract: Permanent, 35 hours per week.
Benefits:
· 29 days annual leave PLUS bank holidays, with up to 5 additional days for continuous service, and the option to buy or sell leave.
· Gain professional qualifications and excellent training/development opportunities.
· Flexible maternity, adoption, and paternity packages.
· Pension with up to 7% employer contribution with included life assurance cover.
· Staff discounts and Blue Light Card eligibility with discounts across 15,000 national retailers.
Why Action for Children?
Working here is more than a job. We are passionate about protecting and supporting children, young people, and families. All our departments work together to achieve the high standards that ensure more children are safe and happy.
A bit about the role
In this role of Head of Mass Fundraising, you will be strategically responsible for setting and managing Action for Children’s mass-fundraising portfolio through the leadership of an ambitious, insight-led Mass Fundraising Team. You will drive significant and sustainable income growth from the public, including across Individual Giving, Legacy Giving, Consumer PR, Celebrity Partnerships, and Integrated Campaigns and Products.
How you'll help to create brighter futures
· Lead and manage a high-performing team working across multiple disciplines.
· Develop and spearhead a multi-faceted mass-fundraising strategy, containing outstanding products and campaign moments that deliver significant sustainable income growth.
· Drive the delivery of significant income growth from individuals via Cash Appeals, Regular Giving, Campaigns and Legacy fundraising.
· Lead eye-catching, fundraising-focused Consumer PR and Celebrity activity as a key income-growth lever.
· Provide clear prioritisation, strategic direction and performance-focused leadership across the mass fundraising portfolio by setting stretch income targets, performance metrics, priorities and KPIs.
· Champion charity-wide collaboration, and influencing at senior level, to ensure mass fundraising is embedded across the organisation.
· Contribute to wider commercial planning and governance, preparing high-quality business cases, strategic plans, and performance reports for senior stakeholders.
Let's talk about you
· Must have proven experience of leading large-scale mass fundraising programmes in a complex organisation, with accountability for strategy, performance, and delivery, and with the credibility to influence at senior leadership level.
· Must have an established history of delivering significant income from the public through large-scale, integrated fundraising campaigns.
· Must have demonstrable experience of setting strategic direction and leading teams through audience-led delivery.
· Must have considerable experience leading and developing high-performing, multi-disciplinary teams.
· Must have strong commercial and financial acumen.
· Must have excellent creative nous and vision.
· Must have experience of working cross-organisationally, using persuasive communication, judgement and influencing skills.
Please see the Job Description for the full list of accountabilities and requirements.
Diversity, equality, and inclusion
At Action for Children, we're dedicated to building a diverse, inclusive, and authentic workplace.
We actively encourage applications from Black, Asian & Minority Ethnic, and disabled candidates, as they are under-represented within Action for Children. We want to take deliberate and purposeful action to ensure equal opportunity to all groups in society and for Action for Children.
Want to know more about Action for Children?
Find us on Linkedin, Facebook, Instagram or YouTube to get to know us better.
Closing Date: Thursday 11th June 2026 at 23.59pm
Please note we are unable to offer visa sponsorship for this role.
Our vision is that every child and young person has a safe and happy childhood, and the foundations they need to thrive.
The client requests no contact from agencies or media sales.
Lloyds Bank Foundation
Strategic Lead for Systems Change
Starting Salary: £59,098 (if London-based); £55,587 (if not London-based)
Contract: Full-time, 2-year Fixed-Term Contract (we are open to conversations about flexibility - so please ask)
Location: Remote role - can be based anywhere in England or Wales with an expectation of regular travel across England and Wales including overnight trips to London
About Lloyds Bank Foundation
Lloyds Bank Foundation for England and Wales is an independent charitable foundation, backed by Lloyds Banking Group and the people within it. We want everyone to be in a good place - personally, in a home that’s a good place to live, and in a community that’s a good place to belong.
We play our role by connecting and catalysing community-led change, providing the money, time, tools and connections that build organisations’ capacity and capability, to make people’s lives better and their communities stronger.
We back people and communities across England and Wales, to make that happen, because when you back brilliant people, brilliant things happen. Our communities are full of ambitious, energetic and determined people stepping up to make their neighbours’ lives better and their communities grow stronger. Day in, day out.
About the Role
This is a key role strengthening the Foundation’s ability to work confidently within complex local systems and to support systems change across England and Wales. You will play a central role in shaping and developing our systems change approach, ensuring it is practical, consistent and embedded across our work in places.
You will work closely with regional teams and partners to support effective collaboration within local systems, ensuring our work is well-informed by context and lived experience. A key part of the role is enabling others - building confidence, capability and practical understanding of systems change across the organisation.
This is not a delivery-heavy role. Instead, you will focus on enabling, coaching and strengthening practice so that colleagues and partners are better equipped to work within complexity and drive meaningful change.
About You
We are looking for someone with strong, practical experience of working within systems change, place-based work or complex multi-stakeholder environments. You will bring confidence in working across boundaries and supporting others to navigate complexity.
You will be skilled in coaching, facilitation and capability building, with the ability to translate systems thinking into practical approaches others can use. Strong relationship-building skills and the ability to work credibly with a wide range of stakeholders will be essential.
A commitment to equity, diversity, inclusion and belonging is essential.
How to Apply
Please click ‘Apply’ to be redirected to our website, where you can download the Candidate Information Pack and find details of how to apply.
For an informal conversation about the role and application process, please contact our recruitment partner, Atkinson HR via the information available in the Candidate pack.
Our Commitment to Diversity, Equity and Inclusion
We hold Disability Confident Employer status (Level 2) and are working towards full status by 2027. If you are a disabled applicant and your CV and application answers clearly demonstrate that you meet the essential criteria, we will invite you to interview.
We are committed to building a diverse team that reflects the communities we work with. We actively welcome applications from people under-represented in the charity sector, including Black, Asian and minoritised ethnic communities, disabled people, and those with lived experience of the issues our funded charities address.
Key Dates
Closing Date: Midday, Monday 8th June 2026
Optional Q&A Session: Wednesday 6th May 2026 at 09:00-10:00
First Interview: Wednesday 17th June 2026
Second Interview: Friday 26th June 2026
We support small, local and specialist charities across England and Wales.

