BookTrust – Fundraising Lead (Individual Giving)
Location: Hybrid with a minimum of eight office days per month in either London (Farringdon) or Leeds office.
Salary: £55,000 per annum.
Contract: Permanent, full-time.
BookTrust, the charity that champions the power of reading, is seeking an individual expert to strengthen and expand its individual giving fundraising to secure the financial support needed to get even more children reading and fulfilling their potential.
BookTrust is the UK’s largest children’s reading charity, reaching over 1.3 million children and families across England, Wales and Northern Ireland each year and delivering evidence-informed programmes that make a measurable difference to children’s reading behaviours. Their work is rooted in the belief that every child deserves the chance to enjoy reading and all the lifelong benefits it brings. In recent years, the charity’s work has focused on helping children from low-income and vulnerable family backgrounds to become regular readers.
This role will lead and manage the Individual Giving team to design and deliver an innovative, supporter-centric programme with a strong focus on loyalty, and plans to expand fundraising channels including digital, community fundraising and legacies, and to develop new fundraising products and increase engagement with new and existing supporters.
Working closely with the Head of Fundraising, High Value Giving Lead and colleagues throughout the organisation, the post-holder will maximise opportunities to increase income and lifetime value and deliver compelling fundraising campaigns with excellent stewardship activities across multiple channels.
The ideal candidate will be a creative and confident individual giving specialist with a track record across traditional and digital channels and covering all parts of the supporter journey from acquisition to long-term retention. Proven success growing individual giving income and a passion for public engagement will be a must, alongside the ability to work in a complex, multi-channel environment. An excellent communicator, you will be able to share the impact of BookTrust’s work in clear, compelling ways and use your collaborative and hands on leadership skills to motivate your team to achieve excellent outcomes for children and families.
This is an exciting time to join a friendly and supportive fundraising team, with individual giving identified as a key income stream for the charity’s ambitious plans to grow income significantly over the next five years.
Please download our Candidate Pack for further information [PDF], which includes details on how to apply.
Closing date: Monday 2nd March, 9.00 am.
Individual Giving and Acquisition Officer (Digital Marketing)
Hours: Full-Time (34.5 hours per week over 5 days)
Location: Hybrid working (40% working from the office in Leeds)
Salary: £30,800 – £32,300
Contract: Permanent
DBS: Required
About Us
At Epilepsy Action, we are inclusive, ambitious, supportive, and committed to creating a world without limits for people with epilepsy.
As we achieve the goals in our 2024 – 2030 strategy, we are excited to welcome you to our passionate, supportive and committed team.
We understand the importance of a work life balance, and that's why we have a number of ways to support our people to achieve this. By operating a flexible and supportive approach, we empower people to work in a way that suits them that also meets the need of the charity.
If you are interested in building a career you can be proud of in an inclusive and ambitious organisation, we might have the role for you!
About the Role
We’re seeking an Individual Giving and Acquisition Officer to lead on our individual giving strategy to join our high-performing fundraising team.
2025 was our best year yet for income and this role is pivotal in helping us to take the next step in growing our supporter base and future income.
This new role will be responsible for planning and delivering multi-channel campaigns to recruit regular donors, using data-led insights, audience segmentation, and performance tracking to optimise activity across digital, direct mail, telemarketing, and face-to-face channels.
The role will also focus on growing our lottery programme, converting new players into regular supporters, and developing retention strategies that maximise long-term commitment and lifetime value.
What You Will Do:
- Deliver effective multi-channel acquisition campaigns across digital and offline channels.
- Lead and grow our lottery programme, managing promotional campaigns, partner relationships, and retention strategies.
- Develop and implement supporter retention strategies to engage both new and existing supporters.
- Work with the Digital Engagement and Communications team to create engaging content and calls to action.
- Analyse campaign performance and supporter data to optimise acquisition strategies.
- Ensure compliance with fundraising regulations, GDPR, and marketing standards.
- Build strong relationships with supporters, agencies, and partners.
- This is a role where you’ll make a positive difference every single day often at moments when someone needs it most.
At Epilepsy Action, we recognise the power of collaboration and teamwork, so our team members with hybrid contracts can expect to work a minimum of 40% at our office in Leeds. On average this is two days a week, normally on Mondays and Thursdays, for full-time employees. The expectation to collaborate face-to-face is driven in part by your role and the activities you need to do which may vary from time to time, so you will need to work in a flexible way to help us create a world without limits for people with epilepsy.
About You?
We’re looking for an ambitious and energetic Fundraiser who is:
- Experienced in supporter acquisition, marketing, or fundraising, with proven success in direct marketing campaigns.
- Skilled in direct marketing, campaign planning, and copywriting.
- Confident in interpreting data and translating insights into action.
- Familiar with CRM systems and digital tools (e.g. email platforms, social media ads).
- Organised, detail-oriented, and able to work to tight deadlines.
- A strong communicator with excellent interpersonal skills.
- Experience with Click Dimensions, Dataro, Microsoft Dynamics, and knowledge of fundraising regulations would be a bonus!
Why Join Us?
If you want to:
- Be part of a charity that makes a real difference to people’s lives.
- Work in a supportive, ambitious, and inclusive environment and team
- Take on opportunities for professional development and growth.
Interested?
If you are interested, click apply and you will be redirected our careers site to complete your application.
Closing Date: 16th of March 2026 @ 9am
Informal Chat: These will be arranged on an ongoing basis as applications are reviewed
Interviews: Week commencing 23rd of March 2026
Recruitment Process: We believe that having an informal chat before the formal interview process allows us and you to have an open and honest conversation about the role, our organisation culture and what attracted you to apply. This is why as part of this process we will be inviting people to a 30-minute online chat with a member of our team before inviting shortlisted candidates to a formal interview.
We reserve the right to close this vacancy early if we receive a high volume of applications therefore early applications are advised.
About Us
Philanthropy & Alumni Engagement (P&A) provides a fundraising and alumni engagement function in support of King’s College London. We are proud to work with colleagues across the university and its health partners to help them serve society through world-leading education, research and healthcare. Our work also includes a partnership with the Maudsley Charity in support of children’s mental health initiatives between the university’s Institute of Psychiatry, Psychology and Neuroscience and the South London & Maudsley NHS Trust.
We are a committed team that brings together fundraisers working across different channels, alongside colleagues who promote King’s College London’s engagement with its worldwide alumni community. Our work is underpinned and enhanced by a range of dedicated professionals in supporting areas covering proposition development, supporter engagement, supporter operations and business operations.
We have an impressive, well-established track record of success in securing support that allows the university and partners to deliver on their missions. This includes our global, award-winning World Questions: King’s Answers campaign, which set the standard in the sector and enabled us to raise substantial funds to help tackle some of the world’s biggest challenges. Ambitious and innovative, the team has won awards such as a CASE Platinum Award for Fundraising and a CASE Gold Award for Donor Relations and Stewardship. We are strongly values-driven with a focus on sustaining an excellent and supportive culture, which we see as key to creating a successful team that can support the university and its partners in making a real and positive difference to the world we live in.
More on King’s College London
King’s College London is an internationally renowned university delivering exceptional education and world-leading research. The university is dedicated to driving positive and sustainable change in society and realising our vision of making the world a better place. Through its commitment to exceptional education, impactful research and genuine service to society, King’s College London is creating positive change in its communities, both in London and on the world stage. The Strategic Vision 2029 looks forward to King’s College London’s 200th anniversary in 2029 and sets out ambitious plans in five key areas:
· Educating the next generation of change-makers;
· Challenging ideas and driving change through research;
· Giving back to society through meaningful service;
· Working with our local communities in London;
· Fostering global citizens with an international perspective.
About the role
The Data Analyst works within the Data Team, using and transforming data from multiple sources to produce high quality, digestible reports, dashboards, and bespoke pieces of analysis for our fundraising and alumni colleagues. You will also lead on any benchmarking projects, both the submission of data and the interpretation and presentation of their findings. Being a clear communicator of often complex information, you will deliver insight into the performance of our various fundraising and engagement programmes, giving colleagues the information they need to continually innovate and improve.
In addition, you will have a raft of technical skills and approaches that will enable you to efficiently transform source data from multiple data sources ready for import into our Dynamics CRM system.
You will be keen to learn and develop, embracing new technologies and ways of working, and will work with the Data Team and others across the department to improve the quality of the underlying data we all rely on. You will also work closely with others in the team, IT colleagues and other users across the organisation to shape future CRM features.
You will be required to liaise and work collaboratively with other teams on new fundraising projects and initiatives, thereby ensuring a joined-up approach, that future reporting requirements can be met, with learning shared and insight retained. You will often need to manage multiple requests and prioritise your workload, albeit we have adopted an Agile approach to development.
This is a full time post (35 hours per week), and you will be offered an indefinite contract.
P&A has a hybrid working approach, with a minimum of 40% of time in the office. Typically, this equates to two days per week, but we’re very happy for colleagues to be in more frequently if they so wish.
About You
To be successful in this role, we are looking for candidates to have the following skills and experience:
Essential criteria
1. Knowledge of data insight, analysis and reporting techniques.
2. Significant experience of working with a fundraising or marketing CRM in a technical, database management or report writing capacity.
3. Strong SQL skills.
4. Experience of building reports and dashboards using Power BI or other data visualisation tools.
5. Ability to create data transformations using tools such as Power Query, Power Automate and/ or VBA macros.
6. Experience of manipulating large or complex datasets.
7. Ability to communicate often complex and technical information in a clear and digestible way to a wide range of stakeholders, both internal and external.
8. Experience of managing conflicting deadlines and multiple priorities.
Desirable criteria
1. Knowledge of data modelling/ analysis techniques.
2. Experience of using Microsoft Dynamics and its associated applications such as Customer Insights.
3. Experience of building dashboards within Microsoft Dynamics.
4. Knowledge of other programming languages, such as DAX and M.
5. Restless enthusiasm for learning new technologies and improving processes.
Downloading a copy of our Job Description
Full details of the role and the skills, knowledge and experience required can be found in the Job Description document, provided at the bottom of the next page after you click “Apply Now”. This document will provide information of what criteria will be assessed at each stage of the recruitment process.
Further Information
At King’s, we believe that the diversity of our community and a culture that is welcoming, open, inclusive and collaborative, are great strengths of the university.
The Equality Act of 2010 protects the rights of our students and staff and provides a framework to fulfil our duties to eliminate unlawful discrimination, harassment and victimisation and in addition, to advance equality of opportunity and foster good relations between those who share a protected characteristic and those who do not. At times, this will include balancing rights and beliefs that can feel in tension.
We are committed to free speech and to academic freedom, believing that our foundational purpose as a university, is to create spaces where a wide range of ideas, including ideas that are controversial, can be discussed and debated, and where members of our community can express lawful views without fear of intimidation, harassment or discrimination.
When engaging in the robust exchange of ideas, we ask that our community is mindful of our Dignity at King’s guidance.
We ask all candidates to submit a copy of their CV, and a supporting statement, detailing how they meet the essential criteria listed in the person specification section of the job description. If we receive a strong field of candidates, we may use the desirable criteria to choose our final shortlist, so please include your evidence against these where possible.
To find out how our managers will review your application, please take a look at our ‘How we Recruit’ pages.
Close Date: 08-Mar-2026
This roles with have two interview stages, a standard skills-based interview followed (for up to two appointable candidates) by a Core Values interview.
First stage interviews are week commencing 16th or 23rd March.
Core Values interviews are due to be held week commencing 23rd or 30th March.