Senior direct marketing executive appeal jobs

Are you a fundraising professional looking for your next challenge?
 

Great Ormond Street Hospital Charity is hiring for a permanent Senior Fundraising Executive to join our Donor Development team full time.

This is a varied role where you’ll use your skills across project management, marketing and individual giving. 

Salary

The salary for this position is £38,692 per annum and we operate a hybrid working policy of 2 days in the office per week. 
 

In line with our EDI strategy and Total Reward policy, we calculate our salaries based on benchmarking data across the charity sector. To ensure fairness for existing staff and new joiners, we do not offer salaries above the advertised rate.

This role is known internally as Senior Individual Giving Executive (Donor Development).

Key Responsibilities

• Project manage the day-to-day delivery of cash and raffle appeals aimed at recruiting and retaining supporters. 
• Planning campaigns and creating campaign briefs. 
• Managing agency relationships. 

This is the ideal opportunity for a fundraiser with strong project management skills to join a vibrant team.

Skills, Knowledge and Expertise

• Previous experience in a fundraising role, with focus on supporter retention and acquisition. 
• Experience managing and collaborating with agency partners. 
• Campaign management experience.
• Strong data analytic skills. 
• Experience working on multi-channel fundraising campaigns. 

If you have experience delivering campaigns across direct mail, raffle and digital fundraising, then we want to hear from you. 

We are looking for a Direct Marketing Officer to join our growing Individual Giving team at Samaritans. This role will assist in the creation, management and implementation of key campaigns and projects to recruit and retain supporters maximising loyalty and lifetime value. ​

A valued member of the team – you’ll also contribute to direct marketing projects while supporting larger, strategic initiatives led by the 3 x Senior Direct Marketing Officers in the team.​

This is a brilliant time to join the IG team at Samaritans as we continue to drive forwards our ambitious plans to enable us to be there for all those who need us.We’re progressing some exciting new projects and you’ll have the opportunity to develop a variety of skills and knowledge.​

We are a supportive, creative, and ambitious team. We empower each other to achieve great things and we’d love to have you join Samaritans and help us continue to succeed.

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​Contract Terms 

• Permanent role
• Full time (35 hours per week)
• £33,000 to £34,000 per annum
• Hybrid working – linked to Ewell (Surrey) office, with home and office working
• In-office working - at present, the team meet in the office 1-2 times per month
• We are passionate about flexible working, talk to us about your preferences

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​What you'll do:

• ​Project management of direct marketing integrated campaigns across online and offline channels from project initiation, through segmentation, data/media specification, creative approach, production, fulfilment to results analysis, ensuring income and expenditure targets are met.
• Ongoing management and review of external suppliers and marketing agencies to ensure activity takes place on schedule and within budget.
• Strategic planning and donor development. Close involvement in developing long term direct marketing strategies for priority audiences.
• Ensure all activity is run in line with best practice and compliance.
• Reports into the Senior Direct Marketing Manager and wider team to deliver the individual giving strategy for priority audiences.
• Undertake database analysis, to inform and improve the direct marketing programme.
   

What you’ll bring:

• ​Hands-on experience managing direct marketing campaigns across various channels.
• Strong project management skills and the ability to meet targets.
• Knowledge of customer relationship marketing, fundraising regulations, GDPR, and best practices.
• Excellent written and verbal communication skills.
• A collaborative team player with great organisational skills.​

See full Job Description and Person Specification.

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Why Samaritans?

At Samaritans, you’ll be part of a people-first organisation deeply committed to inclusion, compassion and learning. You’ll contribute to a team where your voice matters, your expertise makes a difference, and your work helps save lives.​

We welcome applications from individuals with lived experience and encourage those from underrepresented communities to apply. We are committed to creating an environment where all our people feel seen, heard and supported.​

You’ll join a values-led organisation with a powerful mission and a collaborative culture. We offer flexible hybrid working, excellent benefits, and the chance to make a tangible difference in suicide prevention across the UK and Ireland.​

For further information about Samaritans, including our charity structure, values, employee benefits, and application process, please read our recruitment brochure available here. You can also visit our careers website to access this.​

We recognise the enormous benefits and the social justice imperatives of ensuring diversity at every level of our organisation. Samaritans is wholly committed to inclusion and diversity and to building a culture and environment where everyone is appreciated for the unique person they are. To ensure Samaritans is representative of those we support and who support us, we particularly welcome applications from disabled, racialised minority and LGBTQ+ candidates, as these people are under-represented at Samaritans.​

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Apply now

If this sounds like the opportunity for you, please apply. You will be asked to some answer short application questions and to upload your CV.

Applications close: ​09:00am on 24th April 2026

Interviews: w/c 4th May, with second round interviews w/c 11th May​

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At Samaritans, human connection is at the heart of everything we do.

We do not use AI at any stage during the selection process. Your application will always be carefully reviewed by the recruiting manager or a member of the Talent Attraction Team.

We kindly ask that you avoid using AI tools to generate your application or interview answers. We want to hear your own ideas, insights, and writing style so your unique strengths can shine through.

Salary:                                 £41,900 per annum

Contract Type: Permanent

Closing date:  26 April 2026 at 11pm

Interview date:   w/c 4 May 2026

About CARE

CARE International is a global humanitarian organisation leading the fight to end poverty in the world’s most challenging situations. Women and girls are at the centre of our work, because we cannot overcome poverty and inequality until all people have equal rights and opportunities. We know that when a crisis erupts, women are often the first to pick up the pieces, so we work alongside women, so they have the power to make change where it’s needed most. Founded in 1945, CARE currently works in over 100 countries and last year alone reached 53.4 million people through nearly 1,500 projects.

Why work for CARE International UK?

It is an exciting time to join CARE, as we roll out our new Voluntary Income Fundraising Strategy. With extra investment over the coming years due to our recent successes, the Individual Giving team will be diversifying our fundraising activity to recruit and retain new supporters, especially regular givers, to help achieve CARE’s mission. Working within a passionate team of fundraisers, the Senior Individual Giving Executive will be vital to retaining, converting and upgrading regular givers, as well as generating income through vital cash appeals.

About you

We are looking for a passionate fundraiser with keen interest in the charity sector, particularly in humanitarian work. The ideal candidate will have a range of cross-channel experience, ideally in the charity sector and in an Individual Giving team, with a particular focus on retention and engagement activity. We are looking for someone with the passion to drive and improve our retention and engagement campaigns, to critically review campaigns and implement improvements, and to put their own stamp on the role.

About the role

The Senior Individual Giving Executive will play a key part in the delivery of the Individual Giving programme, producing sector-leading comms and campaigns to recruit and retain supporters. You will work closely with the rest of the IG team and the Fundraising and Communications Department to deliver high-quality, data-led campaigns across a range of marketing channels. The role will include campaign delivery, budgeting, strategy and planning, managing relationships with key suppliers and driving continuous campaign improvement.

This role will focus predominantly on retention and engagement activity, with a particular focus on mailings, emails and telemarketing, amongst other channels, though there is flexibility for this to change in the future.

Right to Work in the UK

All applicants must have the legal right to work in the United Kingdom at the time of appointment. Proof of right to work will be required as part of the recruitment process. For more information, please visit the UK Government's guidance on right to work.

Where you do not have current right to work in the UK, then this will be discussed with you as part of the recruitment process. Please note that not all roles are eligible for sponsorship and further information (should you require sponsorship to work in the UK) on eligibility can be found here.

Safeguarding 

CARE International UK has a zero-tolerance approach to any abuse to, sexual harassment of or exploitation of, a vulnerable adult or child by any of our staff, representatives or partners. CARE International UK expects all staff to share this commitment through our Safeguarding Policy (link here) and our Code of Conduct (link here). They are responsible for ensuring they understand and work within the remit of these policies throughout their time at CARE International UK.

Safeguarding our beneficiaries is our top priority in everything we do, including recruitment. All offers of employment at CARE International UK are subject to: 

·  Satisfactory references. CARE International UK participates in the Inter Agency Misconduct Disclosure Scheme (link here).  In line with this Scheme, we will request information from successful applicants’ previous employers about any findings of sexual exploitation, sexual abuse and/or sexual harassment during employment, or incidents under investigation when the applicant left employment. 

·  Appropriate criminal record checks (including a Bridger check, link here).

By submitting an application, the applicant confirms his/her understanding of these recruitment procedures. 

Equality and Diversity

We are committed to Equality and value Diversity. We are a Disability Confident Employer and particularly welcome applications from disabled people. We guarantee interviews to disabled applicants who meet the essential criteria for the role (see person specification). If you require the candidate brief or need to submit your application in an alternative format, because of a disability, please do get in touch by sending an email to the HR Team.

We are committed to building a diverse and inclusive workplace where everyone feels valued and respected. We particularly welcome applications from people of underrepresented backgrounds, including those from Black, Asian and other ethnic minority communities, and individuals who identify as LGBTQ+.

Crisis is the national charity for people experiencing homelessness. We have embarked on our 10-year strategy for ending homelessness. We know it is not inevitable. We know together we can end it.

Location: Based in our London office, E1, with the requirement to travel as needed. Approx. one day a week in London but we are open to a range of flexible working options in line with Crisis’ Hybrid-Working Policy.

Salary: £56,123 per annum

Here at Crisis, we’ve launched a new brand, marketing and fundraising strategy which centres around four growth areas we’ve named the ‘Fab Four’: regular giving, mid-value, high-value and legacy. Three of these areas sit within the Individual Giving team so it’s an exciting time to join the organisation, to be bold, make a real impact and embed this new approach and strategy.

We’re looking someone with a strategic mindset someone who can really shape and grow our current acquisition programme and lead the team to create a high-performing plan to grow our community of supporters and build a sustainable income pipeline. We are looking for someone who is energised by growth, has creative ambition, an analytical brain and is passionate about being part of an organisation who will end homelessness.

About the role

As a Senior Lead in Individual Giving, you will shape and deliver multi-channel acquisition activity, managing significant multi-million-pound media budgets and agency partnerships to recruit new supporters at scale. Our flagship Crisis at Christmas appeal is a key moment in the year, and you will use it as a springboard to attract new donors and bring them into the wider movement. With a clear focus on lifetime value, you’ll attract the right audiences and ensure our acquisition activity is both cost-effective and supporter centred. Currently our acquisition programme consists of DRTV, Digital, Door Drop, Inserts and Face to Face fundraising.

You will lead a newly formed high-performing acquisition team of five and have the opportunity to shape the team’s strategy, ways of working and approach to acquisition at Crisis. You’ll work collaboratively across departments to ensure we deliver ambitious income targets while also strengthening sustainable income streams such as regular giving, legacy, and repeat giving. This role is crucial in building a balanced, future-focused fundraising portfolio that supports our ten-year strategy and helps end homelessness for good.

As a senior leader you will work flexibly across the Individual Giving portfolio — supporting both your own campaigns and the wider team’s objectives. You’ll help allocate resource across acquisition and development as priorities shift, ensuring our collective efforts drive sustainable income growth and long-term supporter value.

You have collective responsibility with your lead peers in the expansion of year-round campaigns, Regular Giving and Legacy expressions of interest. These are our team goals, in which we all play our part.

About you

• A commitment to ending homelessness and to Crisis’ values of being bold, impactful, collaborative and equitable.
• Extensive experience leading high-performing acquisition or direct-marketing programmes across multiple channels.
• Experience leading, supporting and coaching a team through a busy period while maintaining performance, wellbeing and supporting development.
• Extensive experience leading high-performing acquisition or direct-marketing programmes across multiple channels.
• Experience in the strategic planning and delivery of large-scale, multi-channel donor acquisition programmes.
• Strong analytical and data-interpretation skills.
• A track record of delivery growth, strong ROI and optimising and improving acquisition campaigns and programmes.
• Experience managing significant budgets across income and expenditure.

Please see the full Job Pack linked below, for a full list of requirements for this role. We realise that long lists of criteria can be daunting, and you may not want to apply for a role unless you feel 100% qualified. However, if you feel you have relevant examples to answer the screening questions, we encourage you to apply.

We believe diversity is a strength, and our aim is to make sure that Crisis truly reflects the communities we serve. We are actively working towards our organisation being a place where everyone can thrive and make their best contribution to our mission of ending homelessness for good. We know that the more perspectives, voices, and experiences we can bring to this work, the better. We particularly welcome applications from people who have lived experience of homelessness, and people from all marginalised groups, communities, and backgrounds.

Working at Crisis

Our values, Bold, Impactful, Collaborative and Equitable, are at the heart of everything we do as we continue in our mission to end homelessness.

Our staff, members and volunteers are vital to getting the right government policies in place, providing breakthrough services, and building a supportive community. We’ll lead by example to nurture a positive and ambitious workplace guided by ending homelessness.

As a member of the team, you will have access to a wide range of employee benefits including:

• A competitive salary. Please note our salaries are fixed to counter inequity and we do not negotiate at offer stage.
• Interest free loans for travel season ticket, cycle to work, and deposit to secure a tenancy.
• Pension scheme with an employer contribution of 8.5%
• 28 days’ annual leave (pro rata) which increases with service to 31 days and the option to purchase up to 10 additional days leave.
• Enhanced maternity, paternity, shared parental, and adoption pay.
• Flexible working around the core hours 10am-4pm
• Wellbeing Leave to be used flexibly
• And more! (Full list of benefits available on website)

Alongside our excellent staff benefits, we will support your ongoing development to build your skills, experience, and career.

When you join us, you will have the opportunity to join our staff diversity networks, which aim to champion issues across the organisation, enable staff to be their authentic and best selves and contribute to making Crisis a truly diverse organisation.

How do I apply?

Please click on the 'Apply for Job' button below. Our shortlisting process is anonymised as part of our commitment to equality, diversity, and inclusion. We do not ask for CVs, instead we ask you complete the work history section and answer the screening questions for us to be able to assess you fairly and objectively. At least two members of staff score all applications.

Closing date: Wednesday 29th April 2026 at 23:59

Interviews will take place on the 13th, 14th and 15th May 2026 via Microsoft Teams (online)

AI in Job Applications

We understand some candidates use AI tools when applying. Whilst we welcome the use of technology to support clear communication and structure, we want to learn more about you, so please ensure that your application reflects your own skills, knowledge and experiences

Accessibility

We want our recruitment process to be as accessible as possible. If you need us to make an adjustment or provide additional support as you apply for a role, please email our Talent Acquisition team to discuss how we can help.

Registered Charity Numbers: E&W1082947, SC040094

Development Manager (Individual Giving & Major Donor Fundraising)

David Shepherd Wildlife Foundation | Shalford, Surrey (Hybrid)
Salary: £40,000–£45,000, dependant on experience

David Shepherd Wildlife Foundation (DSWF) is seeking an experienced and relationship‑driven Development Manager to lead our individual giving and major donor fundraising. This is a pivotal fundraising role within a conservation charity dedicated to protecting endangered species across Africa and Asia.

As our Development Manager, you will:

• Shape and deliver strategies for major donors, mid‑level giving, regular giving, adoption programmes and campaign‑led appeals
• Cultivate and steward high‑value donors through personalised engagement
• Oversee donor journeys and ensure an exceptional supporter experience
• Provide strategic leadership for key fundraising events
• Work closely with colleagues across Conservation, Education, Art, Marketing and Finance
• Line manage a Development Executive and play a key role in developing a coordinated, high‑performing fundraising team

We’re looking for someone with:
✔ Proven success in major donor / high‑value individual fundraising
✔ Strong relationship‑building and communication skills
✔ Experience developing donor journeys and direct marketing appeals
✔ Confidence working with senior stakeholders
✔ Passion for wildlife conservation and DSWF’s mission

Why join us?
You’ll be part of a small, committed team making a tangible impact on global wildlife protection. We have invested over £14 million into frontline conservation since 1984 and continue to drive meaningful change through anti-wildlife crime initiatives, education and the power of art.

Role details:

• Hybrid (home + 2 days/week in Shalford, Surrey)
• Full time, 35 hrs/week
• 25 days holiday + bank holidays + extra days at Christmas
• Pension + Employee Assistance Programme
• Start date: As soon as possible

How to apply:
Send your CV and a cover letter (no longer than two pages) by email by midday, Monday 20th April.

We welcome applications from all backgrounds, particularly those underrepresented in conservation and the arts.

Together for Short Lives is looking for a driven and creative Business Development Manager to develop and secure high‑value corporate partnerships that will help transform the lives of seriously ill children and their families. You’ll lead our business development strategy, build a strong pipeline of opportunities, and develop lasting relationships with prospective and existing supporters.

If you’re collaborative, tenacious and passionate about making a real impact in children’s palliative care, we’d love to hear from you.

Full‑time 1 year FTC | Hybrid (UK‑wide with travel to our Bristol Office) | £42,000

Purpose of role

The Business Development Manager will lead our efforts to secure high-profile, high-value partnerships with corporate organisations  that will generate vital income for children's palliative care. Securing new partnerships and growing our income requires exceptional collaboration skills; a driven, tenacious and resourceful nature; innovation and creativity; and a passionate determination to make a difference to the lives of children and families across the UK.

The main objectives are as follows:

1. Secure new corporate partnerships raising funds to support Together for Short Lives’ direct work, and our National Fundraising Scheme (raising funds on behalf of the UK’s children’s hospices).
2. Develop and deliver a business development strategy, including  prospect research, managing  a robust pipeline of opportunities, and developing a diverse range of business development products. 
3. Manage and develop relationships with a portfolio of individual contacts and organisations, including prospective and existing supporters.