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Marketing & Communications Manager

Bath Preservation Trust, Bath, 35 hours per week • £40,000 per annum

Bath Preservation Trust (BPT) is looking for an experienced Marketing & Communications Manager to lead marketing, digital engagement and communications across our four museums and wider charitable work in the World Heritage City of Bath.

This is a key role for a creative storyteller and strategic marketer who can grow audiences, strengthen brand recognition and deliver high‑quality, multi‑channel campaigns.

About the Role

You will shape and deliver BPT’s marketing and communications activity, including:

• Strategic leadership – creating a new MarComms Strategy and commissioning external specialists
• Campaign development – producing compelling multi‑channel campaigns to increase reach and visitor numbers
• Digital management – updating websites, delivering PPC advertising and leading organic social media
• Press & PR – preparing press releases and building media relationships
• Publications & collateral – overseeing leaflets, e‑newsletters and key annual publications
• Audience insight – using data, KPIs and segmentation to inform decisions
• Line management of the Digital Content Executive

About You

We’re looking for a confident communicator with:

• Minimum three years’ experience in marketing/communications within arts, heritage or tourism
• Proven success in growing audiences, driving KPIs and delivering commercial impact
• Strong digital skills across social media, PPC, SEO and content creation
• Excellent copywriting and storytelling ability
• Experience managing budgets, contracts and external suppliers
• Strong analytical skills and understanding of ROI
• Ability to work collaboratively with staff, trustees, partners and media

Our values: Authentic, Engaged, Inclusive, Informed, Responsible.

Benefits

• Positive, collaborative working culture
• Flexible working arrangements
• 34 days annual leave (including public holidays)
• Employee Assistance Programme
• Cycle to Work scheme
• 0% season ticket loans
• Death in Service benefit

How to apply

If you would like to apply for the above role, please complete the short application form and email it along with your CV and a covering letter outlining the skills, knowledge and experience you could bring to the role. See our website for further details..

We realise that text-based applications do not suit everyone, so if you would like to apply in a different way, require information in a different format, or need any other support with your application, please get in touch 

Bath Preservation Trust is committed to Equality, Diversity and Inclusion.

We will particularly welcome applications from people from those sections of the community who are under-represented in Bath Preservation Trust and in the wider heritage sector including Global Majority and / or disabled applicants.

For further information about the roles including the job description, person specification and application form, please see the links below.

We would also be grateful if you could complete the anonymous equal opportunities data monitoring form below (this is voluntary).

Closing date: Monday 7th September 2026

Interviews: Tuesday 22nd or Friday 25th September

Family Action is a national charity that supports people through change, challenge and crisis across England and Wales. In 2026, the Bromley by Bow Centre (BBBC) merged with Family Action, bringing with it an established website and a wide range of digital content.

Following a comprehensive digital audit, we are embarking on a project to retire the BBBC website and migrate content to the Family Action website. We are looking for an organised and experienced Project Manager to lead this work, ensuring content is reviewed, migrated and redirected effectively while maintaining a positive user experience. 

The Bromley by Bow Centre is a long-established community charity delivering more than 40 services and activities, including social prescribing, health and wellbeing programmes, housing, benefits and debt advice. This role offers a unique opportunity to support the digital integration of a highly respected organisation and help shape its digital presence within Family Action. 

Back Up is an organisation that has inspired and supported people affected by spinal cord injury to get the most out of life for almost 40 years.

Today, the organisation is leading the way in helping people adjust positively to life after a spinal cord injury. The organisation's services are delivered by people who've been there, who understand the journey, and know how to support others. Whether it's building practical skills through wheelchair skills training, boosting confidence via participation in life-changing courses, or supporting families through challenging times, Back Up is there for everyone affected by spinal cord injury.
Charity People is delighted to be supporting this incredible organisation to recruit for a Freelance Website Project Manager who will lead on the project management of a brand new website for the organisation.

Freelance Website Project Manager
Contract: Freelance, part time role working two to three days per week, for around one year
Day rate: £210 per day
Location: Homebased role with very occasional travel to the organisation's London office
Closing date for applications: 9am on Friday 28th August
Interviews: Interviews will be held week 7th September

Leading the full website redesign project, and working closely with the Director of Communications and Marketing at Back Up, this role will be responsible for identifying and secure a suitable agency partner, and then leading the management of the full lifecycle of the project through discovery, design, build, launch, post launch troubleshooting and evaluation.

Core responsibilities within the role will include:

• Procurement and agency selection including developing a shortlisting framework; evaluation of proposals and leading contract negotiation and onboarding
• Project planning and governance including refining project plans and key milestones, ensuring alignment with senior stakeholders
• Lead the discovery phase of the website redevelopment including working with Back Up Services team to identify and contact service users that could be involved in user discovery workshops and testing; work with agency to define user needs, personas, and journeys, and to organise and deliver stakeholder workshops to inform design and content structure
• Support content audit, information architecture development, migration and content development
• Oversee design process to ensure user-centred approach, providing critical review and challenge of agency outputs
• Ensure accessibility (WCAG), inclusivity, and best practice UX
• Monitor build progress against agreed scope and timelines
• Ensure technical quality, performance, SEO, and CMS usability, and oversee integrations (e.g. CRM, donations, third-party tools)
• Coordinate content migration planning
• Define and manage testing plan, ensuring issues are resolved prior to launch and supporting internal readiness
• Oversee launch planning, including risk mitigation and rollback plans
• Work with communications and marketing team to plan communications to stakeholders about new website
• Post launch, support initial optimisation and troubleshooting; review performance against objectives and provide recommendations for ongoing development and improvement

Other responsibilities

• Work with communications and marketing team to support other aspects of digital work such as reviewing and managing GoogleAds programme and exploring options for a digital asset management tool

We would love to see applications from individuals with the following skills and experience:

• Proven experience delivering similar website redevelopment projects (ideally in charity or public sector)
• Strong experience running digital agency procurement processes
• Expertise in UX, accessibility, and content-led websites
• Understanding of CMS platforms and integrations
• Excellent stakeholder management and communication skills
• Ability to challenge constructively and drive quality outcomes
• Strong content writing and presentation skills
• Experience of managing developing and managing GoogleAds to support communications and marketing team is desirable but not essential

If you're interested in hearing more about this opportunity, please send your CV to Alice at Charity People in the first instance. 

We want you to have every opportunity to demonstrate your skills, ability, and potential; please contact us if you require any assistance or adjustment so we can help make the application process work for you.

Charity People is a forward thinking, inclusive organisation that actively and deliberately promotes equity, diversity and inclusion. We know organisations thrive when inclusion is at the forefront. We evidence our commitment by matching charity needs with the skills and experience of candidates irrespective of background e.g. age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation. We do this because we believe that greater diversity leads to greater results for the charities we work with.

As our Digital Fundraising & Campaigns Lead, you’ll manage and oversee the delivery of our digital fundraising and donor acquisition activities, ensuring campaigns are innovative, data-driven and aligned with our mission.

Leading a small, talented team of marketing and campaign professionals, you’ll lead the campaign development function in cross-departmental planning, including events that drive donor acquisition and fundraising.

You’ll help us tell powerful stories, deepen engagement and help grow our community of supporters, shaping end-to-end integrated digital campaigns that build and strengthen relationships and help us bring hope and practical aid to remote communities.

Alongside campaign strategy and execution, you’ll be involved in paid media activity and digital performance, providing strategic oversight, guiding agency relationships and driving continuous improvement.

Additionally, you will:

- Deliver campaigns, events, and digital initiatives
- Act as a trusted adviser to senior leadership on digital strategy
- Lead the planning and delivery of events and volunteer engagement at festivals
- Ensure budgets are well managed, and campaigns are delivered efficiently
- Develop and evaluate digital performance metrics and reporting

About You

To join us as our Digital Fundraising & Campaigns Lead, you will need:

- At least five years’ experience in digital fundraising and marketing in a charity or mission-driven organisation
- A minimum of two years’ management experience leading digital fundraising or marketing teams
- Experience writing, reviewing, and editing copy for a variety of audiences and users
- Experience in project management
- The ability to communicate clearly, assertively, and diplomatically at all levels
- Demonstrable success in developing and delivering multi-channel digital campaigns with measurable impact
- Demonstrable expertise in paid media strategy and optimisation (Google Ads, Meta, programmatic, etc.)
- Strong creative ideation and direction skills
- A data-driven approach with experience using analytics tools (e.g., Google Analytics, CRM platforms)
- Excellent and proven stakeholder management and influencing skills
- A deep understanding of digital trends, donor behaviour, and fundraising compliance

This is a remote role with a once a month visit to our Folkestone office.