Direct marketing officer acquisition jobs

BookTrust – Fundraising Lead (Individual Giving)
Location: Hybrid with a minimum of eight office days per month in either London (Farringdon) or Leeds office.
Salary: £55,000 per annum.
Contract: Permanent, full-time.

BookTrust, the charity that champions the power of reading, is seeking an individual expert to strengthen and expand its individual giving fundraising to secure the financial support needed to get even more children reading and fulfilling their potential.

BookTrust is the UK’s largest children’s reading charity, reaching over 1.3 million children and families across England, Wales and Northern Ireland each year and delivering evidence-informed programmes that make a measurable difference to children’s reading behaviours. Their work is rooted in the belief that every child deserves the chance to enjoy reading and all the lifelong benefits it brings. In recent years, the charity’s work has focused on helping children from low-income and vulnerable family backgrounds to become regular readers.

This role will lead and manage the Individual Giving team to design and deliver an innovative, supporter-centric programme with a strong focus on loyalty, and plans to expand fundraising channels including digital, community fundraising and legacies, and to develop new fundraising products and increase engagement with new and existing supporters.

Working closely with the Head of Fundraising, High Value Giving Lead and colleagues throughout the organisation, the post-holder will maximise opportunities to increase income and lifetime value and deliver compelling fundraising campaigns with excellent stewardship activities across multiple channels.

The ideal candidate will be a creative and confident individual giving specialist with a track record across traditional and digital channels and covering all parts of the supporter journey from acquisition to long-term retention. Proven success growing individual giving income and a passion for public engagement will be a must, alongside the ability to work in a complex, multi-channel environment. An excellent communicator, you will be able to share the impact of BookTrust’s work in clear, compelling ways and use your collaborative and hands on leadership skills to motivate your team to achieve excellent outcomes for children and families.

This is an exciting time to join a friendly and supportive fundraising team, with individual giving identified as a key income stream for the charity’s ambitious plans to grow income significantly over the next five years.

Please download our Candidate Pack for further information [PDF], which includes details on how to apply.

Closing date: Monday 2nd March, 9.00 am. 

In this pivotal role as Prospect Research Manager at Diabetes UK, you will lead on managing prospect research, pipeline development, and adhere to best practice across income streams with a clear strategy that focuses on sourcing prospective high value donors to fund key strategic ambitions. One in 15 of us is now living with diabetes. Together, we have the opportunity to change this for the next generation. We are looking for someone who is a strategic thinker, analytical, organised in their approach and who can demonstrate accuracy and attention to detail in their work.   Join us and be part of something truly transformational as we change the narrative around diabetes and create a more inclusive world.

Are you passionate about bringing art to everyone? Do you believe in the power of digital to engage people with the arts? We’re looking for an enthusiastic Philanthropy Manager to join our friendly and dedicated team.

We welcome and encourage applications from candidates who are under-represented in the creative industries, particularly individuals who experience physical, mental or social barriers to accessing the arts.

About Art UK

Art UK is an art education charity and the online home for every public collection of art in the United Kingdom. It is making the UK’s national collection of art accessible to everyone online – for enjoyment, learning and research. Art UK brings together art from almost 3,500 British institutions in one of the UK's largest ever arts partnerships and showcases this art to a global audience of 5.5m users per annum. Approaching 60% of this audience is overseas.

Art UK provides significant support to museums and galleries in the UK, by providing them with a shared digital platform to showcase their art collections, reach new audiences, and generate income. Most of these collections would not be able to show their art online without Art UK. The Art UK platform is rich in story content, learning resources for teachers and students, and public engagement opportunities. A shared e-commerce infrastructure helps collections generate much needed commercial income. 

About You

As the Philanthropy Manager, you will be a confident and persuasive communicator, comfortable engaging with supporters and stakeholders at all levels. You will have a solid knowledge of philanthropic giving and a deep appreciation of the value of high-quality donor stewardship. Highly organised and detail-focused, you will enjoy working with data and be skilled at producing compelling content both on and offline. You will bring initiative, creativity and the ability to work independently, while also being a collaborative team player.

The Philanthropy Manager is a new donor-facing role, which will focus on expanding and strengthening a major donor portfolio to increase five and six figure income from individual donors and family trusts for Art UK. You will lead on managing and growing Art UK’s philanthropic giving programme, which includes the Patrons and supporter events programme and our major donor activity. Working within an ambitious team, you will have the support of a freelance Prospect Researcher to identify new prospects, and the Development Manager and CRM Officer to develop donor journeys and relationship management systems. You will report to the Head of Development, work closely with the CEO and Chair of the Philanthropy Board, and collaborate with colleagues across the organisation.

You will actively promote equity, diversity, inclusion, and belonging in all aspects of your work, reflecting your commitment to our organisational values and contributing to a positive workplace culture.

Key Responsibilities

- Build and maintain a robust prospect pipeline through identification, research, cultivation and relationship-building to secure five-figure gifts and long-term support

- Manage a portfolio of mid-level individual donors, converting one-off supporters into deeper donor relationships

- Manage and grow Art UK’s mid-level regular giving programme, strengthening donor relationships through face-to face meetings, events and personalised communication

- Develop donor development strategies, using CRM to analysis and identify higher gift prospects from existing donor pool and maximise giving potential

- Lead on major gifts for annual Big Give campaigns, identifying and securing keystone pledge donors, and leveraging networks to reach giving targets

- Create and implement, effectively and in a timely manner, development plans for each donor to retain and upgrade donors and document all activities in CRM Beacon

- Prepare and personalise correspondence and fundraising materials, including donor stewardship and reports, funding proposals and acknowledgement letters as appropriate

- Work closely with the Marketing team and other colleagues to showcase Art UK’s work and enhance donor engagement

- Organise and deliver events for major donors and prospects (with support from the Development team), including attending events where appropriate

- Support management of the American Friends of Art UK (launching 2026), including donor stewarding and events programming

- Support senior leadership and board members in the preparation and delivery of high-quality donor pitches to secure new philanthropic gifts

- Monitor progress against targets and maintain accurate reporting, including updates to Art UK’s Board of Trustees and the Philanthropy Board

- Ensure pledges and donations are processed efficiently and that donors are thanked promptly and personally

- Work closely with all members of the Development team to ensure prospecting and cultivation activity is aligned and complementary

- Ensure all philanthropic fundraising activity is conducted in line with legal, regulatory and ethical best practice e.g. GDPR and the Chartered Institute of Fundraising Code of Practice

Necessary Skills

- Essential: Experience managing a pipeline of philanthropic supporter prospects, including researching and devising bespoke cultivation plans

- Essential: Proven experience as a major donor fundraiser with a track record of securing five-figure gifts.

- Essential: Proven experience creating, implementing and evaluating philanthropic fundraising strategies

- Essential: Strong strategic thinking skills, with the ability to identify and shape innovative partnership opportunities

- Essential: Outstanding relationship-building and networking skills, including digital engagement

- Essential: In-depth understanding of the philanthropic fundraising environment

- Essential: First-class written and verbal communication skills, with the confidence to engage with a wide range of stakeholders

- Essential: Experience analysing and using supporter data to inform campaigns

- Essential: Strong copywriting, proofing and editing skills

- Essential: Experience using CRM databases with a high level of accuracy

- Essential: Thorough knowledge of fundraising best practice and legislation

- Essential: Self-motivated, reliable and exceptionally organized

- Desirable: Experience planning and managing fundraising events

- Desirable: Experience in donor acquisition through online giving platforms, direct marketing by email and social media campaigns

- Desirable: Active interest in the visual arts and awareness of UK art collections

- Desirable: Experience working with a diverse range of audiences

- Desirable: Experience working on projects with a broad range of partners

- Desirable: Experience of US fundraising and philanthropic giving

Contract terms

- Full-time

- Permanent contract

- Salary £38,000 per annum

- Three-month probationary period

- One-month termination clause

- Work from home, within 2-hour travel time to central London (once monthly travel to London for evening events and meetings required)

Benefits

- 25 days annual leave plus regional Bank Holidays

- Paid Christmas closure period (Christmas Day to New Year’s Day)

- Flexible working hours

- Workplace pension scheme

- Training and development opportunities

- Mental health and wellbeing support

- Above statutory paid sick leave

- Enhanced paid parental leave

- Employee Assistance Programme

- Monthly wellbeing hour

- Trained Mental Health First Aider’s

- Regular staff socials, both virtual and in-person

- Eye tests paid for up to £35, glasses subsidised up to £30

About Young Roots

At Young Roots, we want to see a compassionate and welcoming society for young refugees and asylum seekers in the UK. We work alongside young people seeking safety in the UK, building trusted relationships, providing practical and emotional support and promoting young people’s rights and power.

Our youth clubs and casework are transformative for young refugees, allowing young people who have fled danger, had traumatic journeys and who are often here alone, to find community and connection, have a space to be a young person and access support in addressing a whole range of practical challenges they face. We also draw on our evidence from working every day with young refugees and asylum seekers to call for change to the laws and policies which are harming young people. 

About the role

This is a rare opportunity to shape the future of an influential charity at a pivotal point in its development.

Young Roots has a strong track record of impact, trusted relationships with funders, and is a respected voice in work with young refugees. We are now ready to significantly increase our visibility and influence — and this role is central to making that happen.

As Head of Fundraising and Communications, you will bring together fundraising, communications and impact to tell a powerful, credible story about Young Roots’ work and to unlock new, high-value funding. You will work closely with the CEO and trustees to position the organisation strategically, grow our profile, and build relationships with major donors and other senior partners.

This is a role for someone who enjoys both setting direction and making things happen. You will personally lead high-value fundraising and strategic communications, while enabling and supporting a skilled team to deliver across trusts, individual giving, engagement and impact reporting. As a member of the Leadership Group, you will help shape organisational strategy, culture and long-term sustainability.

If you’re excited by building influence, diversifying income, and using communications and evidence to drive change for young refugees, this role offers scope, autonomy and purpose in equal measure.

About you

You will bring senior experience in fundraising and/or communications within a charity or mission-driven organisation, with a strong track record of raising profile, engagement or income. You’ll be a strategic thinker who is comfortable being hands-on, credible with senior stakeholders, and motivated by working for social justice.

We’re particularly interested in people who bring:

• Experience leading fundraising and/or communications teams
• A strong understanding of high-value fundraising (e.g. major donors)
• Excellent communication skills and the ability to tailor messages for different audiences
• Experience managing people, budgets and complex priorities
• A commitment to equity, empowering young people and safeguarding

Why join Young Roots

• A senior role with real influence in a respected, impactful organisation
• The opportunity to shape income, profile and strategy at a key stage of growth
• A collaborative leadership team and values-led culture
• Flexible, hybrid working

To Apply:

To apply, please submit your CV alongside a personal statement by the closing date outlining how you would be a great fit for the role.

Your personal statement should be no more than 800 words, answering the following questions:

1. What is your motivation for working with Young Roots? (100 words)
2. What is your motivation for applying for this role specifically? (200 words)
3. What skills and experience would you bring that will enable you to be successful in this role?  Please ensure you refer to the essential criteria on the person specification and provide examples to demonstrate how and where you meet the criteria. (500 words)

Please submit your application via Charity Jobs.

No agencies, please.

Closing date: 10th March

Interview date: 17th March

Young Roots recognises the positive value of diversity, promotes equity and challenges discrimination. We welcome and encourage applications from people of all backgrounds, particularly those who can face disadvantage in employment, such as people from Black, Asian and minority ethnic backgrounds, LGBTQ+ individuals and people with disabilities. As an organisation that supports refugees, asylum seekers and migrants, we particularly welcome applications from people within these communities. We offer a guaranteed interview for those with lived experience of the asylum system and those with disabilities, where they meet the essential elements of the person specification. If aspects of the application process create barriers to you applying and you’d like any adjustment to the process or you’d like an informal discussion or advice on your application, please get in touch. We would also like to alert you to the existence of organisations which support people from under-represented groups to access employment, who can advise you on applying for this role. For example, Scope, Young Women’s Trust and Experts by Experience.

Young Roots is committed to safeguarding and promoting the welfare of children and young people and expects all staff to share this commitment. We take this duty very seriously.

Our work is underpinned by policies and procedures which promote safe working practices. We have a framework of training and supervision which everyone is expected to comply with and systems for monitoring, quality assurance and gaining service user feedback. On joining you will be expected to be part of this approach to safeguard our service users.