Appeals and mid value development manager jobs

The Gurkha Welfare Trust provides vital support to Gurkha veterans, their families and communities in Nepal. We have been working in Nepal for over 50 years, delivering essential financial and medical aid to Gurkha veterans and widows, and working with local communities to provide access to clean water and education. We also build earthquake-resilient homes for our most vulnerable pensioners.

This role’s primary responsibilities will be as follows:

 1. Develop and implement the Trust’s Individual Giving acquisition strategy across regular giving, one‑off donors, mid‑value supporters, and legacy pledgers, in collaboration with the Head of Fundraising & Communications.

2. Lead the planning and management of the annual acquisition budget, ensuring income and expenditure forecasts are accurate and regularly monitored.

3. Deliver integrated, supporter‑focused campaigns across direct mail, TV, door‑drop, inserts, press, telephone fundraising, and digital channels, ensuring activity meets agreed targets, deadlines, and quality standards.

4. Work with the Database Manager and external partners to ensure accurate data selection, segmentation, and fulfilment for all campaigns.

5. Monitor donor behaviour and key performance indicators, including attrition, response rates, and ROI, and develop strategies to enhance retention and reactivate lapsed supporters.

6. Collaborate with creative and fundraising agencies to test, refine, and optimise campaign content, propositions, and targeting.

7. Ensure the highest standard of donor care, working closely with the Individual Giving (Stewardship & Retention) Manager, Database Manager, and fulfilment providers to deliver a consistent and positive supporter experience.

8. Strengthen the regular‑giving acquisition proposition, identifying growth opportunities and mitigating donor attrition.

9. Maximise Gift Aid income by ensuring all acquisition activity includes appropriate prompts and compliance measures.

Support legacy marketing activity in partnership with the Legacy Administration team.

KEY SKILLS, QUALIFICATIONS AND KNOWLEDGE, AND PERSONAL ATTRIBUTES

Applicants for this position should be able to satisfy the following criteria:

Essential:

• Proven success in delivering Individual Giving or marketing campaigns that meet or exceed income targets.
• Strong project management skills and experience coordinating multi‑channel fundraising campaigns.
• Experience managing significant income and expenditure budgets.
• Ability to analyse campaign performance, interpret data, and produce clear, actionable reports.
• Strong creative judgement and ability to guide external agencies.
• Excellent communication skills, with a collaborative approach to working with colleagues, partners, and suppliers.
• Good understanding of fundraising regulation, Gift Aid, and data‑protection requirements.
• Strong numeracy skills and confidence working with financial and supporter datasets.
• Excellent attention to detail, written and verbal communication, and competent IT skills.
• A positive, proactive attitude and commitment to working as part of a supportive fundraising team.
• A genuine commitment to the values and mission of The Gurkha Welfare Trust.

Desirable:

• A relevant degree or recognised fundraising qualification (or equivalent practical experience).
• Extensive experience in an Individual Giving or similar fundraising role.
• Experience managing external agencies and overseeing creative, print, and production processes.
• Experience of mail or telephone acquisition campaigns and testing new fundraising channels.

Experience using CRM systems, particularly Access or similar platforms.

Mid Value Donor Manager

Hours: 37.5 Hours per week, flexible working options considered

Salary: £42,000 - £45,000 (depending on experience)

Location: Remote or Hybrid role with some travel to our Andover, Hampshire office

Macular disease is the biggest cause of sight loss in the UK, with around 300 people diagnosed every day. The Macular Society is the only charity determined to beat the fear and isolation of macular disease with world class research, and the best advice and support.

The Mid-Value Donor role is a vital part of this vision and your extensive experience in cultivating and stewarding mid-value donors will help us achieve our ambitions and make a meaningful impact.

Working closely within our passionate and results driven Trusts and Philanthropy team, you will identify, recruit and develop mid-value donors from cold sources and from amongst our existing supporters and members. You will be helping us beat macular disease by creating tailored appeal programmes and stewardship journeys that inspire significant and sustained giving.

We are looking for someone who:

· Knows their Stuff when it comes to developing donor programmes that drive significant income.

· Can Make It Happen by delivering inspiring appeals and donor communications.

· Shows They Care in the way they speak with our funders and the way they work and support colleagues across our teams.

Does this sound like you?  If so, we would love to hear from you and chat about this role in more detail.

In return, we provide a great working culture – we do something worthwhile and are proud to work together to Beat Macular Disease.

We offer flexible working options, 27 days annual leave, the ability to buy or sell annual leave, supportive family policies, and 6% pension contribution. To find out more please visit our website.

We are passionate about treating people fairly and as equals, doing so is instinctive to us. We know that to beat macular disease we have work to do. That’s why we are keen to hear from people of all backgrounds who have the skills and experience we are looking for. We particularly encourage applications from people from under-represented groups, to help ensure what we do and how we do it is inclusive – for everyone.

Please review the attached Job Specificaiton 

Please reivew the attached Job Advert on the application process

Closing date: Wednesday 1 April 2026 at 09:00

Online interviews will be held on: Thursday 16 April and Friday 17 April.

As part of the process, you will be required to complete a written task ahead of the interview.

We have an exciting opportunity for a home-based IG Manager to join Add International, a passionate international grant making disability charity. The role offers a rare opportunity to use your individual giving skills to really shift the power, and ensure positive narratives and ethical fundraising communications.

The Charity

Add International are a grant making disability charity (c£2m income) that is a very flexible employer, offer home working, four day week, Monday to Thursday 30 hours per week.

The Role

Supported by the Director of External Engagement who has established a foundation of fundraising success, and communicating a power-shifting approach which donors are engaged with, for you to build upon.
You will line manage the Supporter Care Coordinator who is the first point of contact for donors, and manages the database and insights.
You will work closely alongside colleagues from the team based in the UK, Africa and Asia.
The charity are looking to grow the donor acquisition within this audience by trialling different approaches.
You will be responsible for optimising the stewardship of existing donors and working with the Supporter Care Coordinator.
Part of this role will also involve relationship management of some mid- high-value givers, promoting legacy giving and community fundraising, and provide accurate and insightful reports on income and the donor base.
In this exciting role you will have the opportunity to innovate, test and learn and influence the sector in doing things differently with individual giving!

The Candidate

This is a rare opportunity for someone who wants to combine their skills and experience in IG and public fundraising with a decolonial approach to fundraising. If you believe in ethical storytelling, challenging traditional narratives and innovating to cultivate and build a donor base who share our values, this could be the role for you.

You will ideally:

Have substantial experience in donor acquisition, donor communications and stewardship through public fundraising in the UK and delivering multi-channel fundraising appeals.
Thrive in building relationships with donors, activists, and colleagues.
Have experience running successful multi-channel public fundraising campaigns with a UK audience.
Are an expert in digital - marketing, communications and fundraising techniques.
Think strategically and know how to translate your ideas into action!

IMPORTANT NOTE

Please note this charity is interviewing on a rolling basis so please get in touch ASAP to find out more. Our aim is to respond to all successful applications within 5 days. If you havent been contacted within 5 days your application has been unsuccessful and your details will not be held further but we positively encourage you to apply for any other positions that you may see in the future.

We apologise that we cannot contact everybody in person but thank you in advance for your interest. Third Solutions encourages applications from individuals of all ages & backgrounds. Appointment will be made on merit alone but candidates must be able to demonstrate their ability to work in the UK. Third Solutions acts as an employment agency for permanent recruitment & an employment business for temporary recruitment as defined by the Conduct of Employment Agencies & Employment Business Regulations 2003.

Advert

Senior Direct Marketing OfficerPermanent 35 hours per week £35, 100 per annum Home based (with regular team days at our office in London, approximately once per month) Benefits include but not limited to:

-Flexible working hours: 8-4, 9-5, 10-6 or in between (to be agreed with your manager)

-28 days holiday, excluding bank holidays and going up with length of service

-Enhanced maternity/paternity leave

-Employee pension - stakeholder pension scheme with company-matched employee contributions of up to 8%

-Free counselling service

-Opportunities to develop and widen your skills

-2 days of paid volunteering time per annum to support another part of the organisation

About us:

The Children's Society has been helping children and young people in this country for over 140 years. We deliver essential local services that provide safe, trusted support to children and young people during times of significant need. Young people in the UK are experiencing the most significant decline in well-being in over a generation. But we don't believe it's inevitable that children's lives are getting harder every year and have a plan to turn this around. Our Major Appeal is the most ambitious investment in early help and mental health support we've ever made. This role is your chance to help lead that change. Our Social Impact domain is built on shared values, diverse perspectives, and a flexible, people-first approach. We work as one team, building strong relationships across the organisation to drive meaningful change for children and young people. With trust, wellbeing, and collaboration at the heart of how we work, you'll join a culture that supports you to make a real and lasting difference, helping us move closer to our mission of improving the lives of children and young people. About the role: This role sits within our Social Impact Domain, and you'll be a key member of our National Mobilisation (Individual Giving) Team, as we head towards the public launch of our Major Appeal. You'll lead the development of communications across a range of channels, both online and offline, to help audiences better understand the challenges young people face. You'll take ownership of projects from start to finish and commission insight work that supports the creation of compelling, youth-centred campaigns. Through your efforts, you'll inspire people to contribute their time, money, and voice to fund more impact for children and young people. Key Skills and Competencies

The required skills and competencies for this role are:

-Direct response marketing - experience delivering campaigns designed to drive measurable action.

-Multi-channel communication - able to create and deliver content across digital and offline channels.

-Project management - confidently leads campaigns from planning through to delivery.

-Written & digital communication - produces clear, engaging copy and audience focused messaging.

-Collaboration & people skills - works effectively with colleagues and builds positive relationships.

-Data & digital marketing literacy - uses insight and digital tools to guide decisions and improve performance.

It would also be an advantage if you have any of the following skills and competencies:

-External stakeholder management - able to coordinate and maintain productive agency or partner relationships.

-Supporter journey / campaign experience - familiarity with engagement campaigns such as mid value, doordrop or legacy.

Closing date: Midnight on Monday 30th March

Interviews: Week commencing 6th April and will be taking place via Teams. The Children's Society is committed to safeguarding and protection of the children and young people we work with. As such, our safer recruitment process includes a Basic or Enhanced DBS check, 2 years of references, and additional vetting checks relevant to the role. We have a comprehensive range of policies and procedures in place to promote safeguarding and safer working practices across all areas of our organisation. In support of our commitment to diversity and inclusion, shortlisting is carried out on an anonymised basis. Personal details are hidden from the shortlisting panel, and candidates are referenced by a candidate number only. As part of this process, we ask that your CV is anonymised before submission - this means removing personal information such as your name, contact details, age, and any other identifying details. AI tools can support your application but only when used appropriately. You're welcome to use them to improve clarity, structure, and research. However, overuse or misuse (e.g. inventing experience or using AI during assessments) may lead to rejection at any stage. We want to hear the real you - authenticity matters.