Brand marketing executive jobs in Home based

Why Join Us 

At The Care Workers’ Charity, everything we do is focused on supporting care workers across the UK. From providing crisis grants and mental health support to campaigning for a fairer future for care workers, our work makes a real difference to the lives of people who care for others every day. 

This is an exciting time to join the charity as we continue to grow our reach and impact. As Marketing and Events Manager, you will play a central role in helping us tell our story, engage new supporters and deliver events and campaigns that bring people together around our mission. You will have the opportunity to shape new ideas, develop creative campaigns and see the direct impact of your work. 

You will be joining a small, friendly and supportive team where your ideas will be valued and where you will have the opportunity to take real ownership of your work. 

The Role 

We are looking for a creative, organised and motivated Marketing and Events Manager who is passionate about making a difference. This is an exciting opportunity to play a key role in raising awareness of The Care Workers’ Charity and supporting our work to improve the lives of care workers across the UK. 

Reporting to the Chief Executive Officer, you will lead the delivery of the charity’s marketing and events programme, helping to grow engagement, strengthen our profile and support our fundraising activities. You will be responsible for planning and delivering marketing campaigns across a range of channels, including social media, email newsletters and the website, ensuring our communications are clear, engaging and consistent. You will play an important role in telling the story of the charity’s impact and helping more care workers, supporters and partners connect with our work. 

Events will be a central part of the role. You will coordinate and deliver a varied programme of activities including fundraising events, sector conferences, networking opportunities and national campaigns such as Professional Care Workers’ Week. You will be confident managing event logistics, working with venues and suppliers, coordinating speakers and partners, and ensuring events are well organised and professionally delivered. You will enjoy creating engaging and memorable experiences that help supporters feel connected to the charity’s work. 

You will work closely with the fundraising team to support campaigns and partnerships, helping to create engaging opportunities that encourage supporters and organisations to get involved. The role will involve building positive relationships with partners and sponsors and representing the charity at meetings and events across the sector. 

About You 

You will be a confident communicator who enjoys working with people and finding new ways to engage supporters, partners and care workers in the work of the charity. 

You will have experience delivering marketing campaigns and organising events, and you will enjoy bringing ideas to life from concept through to delivery. Whether coordinating a fundraising event, supporting a conference presence or helping to deliver a national campaign, you will be comfortable managing multiple projects and ensuring everything runs smoothly. 

You should be confident using a range of marketing channels including social media, email marketing and websites, and be willing to try new approaches to help raise awareness and grow engagement. You will be organised and detail-focused, able to manage event logistics, coordinate suppliers and venues, and ensure a positive experience for everyone involved. 

You will be a proactive self-starter who can work independently while also being a strong team player. Experience in marketing, events or fundraising is essential, and knowledge of the health and social care sector would be an advantage. 

Above all, you will be enthusiastic about the charity’s mission and motivated to help us increase our reach and impact for care workers across the UK. 

Start Date: ASAP

Social Media & Communications Manager

We are seeking a creative and driven communications professional to elevate The Flying Seagull Project’s brand and grow engagement across global audiences.

Position: Social Media & Creative Communications Manager
Salary: £32,000 pro rata
Location: Remote with occasional travel
Hours: Part-time, 21 hours per week
Contract: Permanent
Closing Date: We will be reviewing applications on an ongoing basis, early applications encouraged
Interviews: From 8 to 10 April (virtual)

About the Role

This is an exciting role with real scope to shape how The Flying Seagull Project connects with supporters, communities and stakeholders worldwide.

You will play a key role in developing engaging social media content and campaigns, bringing powerful stories to life and supporting audience growth, engagement and fundraising outcomes.

Key responsibilities include:

· Supporting the development and delivery of the social media and creative communications plan

· Creating compelling, high quality content across digital platforms

· Managing campaigns from concept through to delivery

· Monitoring performance, supporting KPIs and reporting on results

· Delivering email marketing campaigns to stakeholders and supporters

· Supporting digital fundraising campaigns alongside senior leadership

· Planning and scheduling content using tools such as Asana

· Collaborating with international teams across multiple locations

About You

You will be a creative storyteller with strong digital skills and the ability to turn ideas into engaging content.

You will have:

· At least 3 years’ experience in social media and communications

· Strong content creation skills including copy, video and imagery

· Experience using tools such as Adobe Suite and social media platforms

· Confidence working with analytics and performance tracking

· A proactive, self sufficient approach with strong attention to detail

· A genuine passion for storytelling and audience engagement

· Alignment with the values and mission of The Flying Seagull Project

About The Flying Seagull Project

The Flying Seagull Project is a unique team of artists, performers, play specialists and fun-devotees dedicated to ensuring no childhood passes without proper play, big belly laughs and a sense of belonging.

Working across the UK and internationally, the organisation delivers circus, music, art, dance and play experiences to children and communities facing extreme challenges including poverty, conflict, isolation and illness.

From refugee camps and institutions to community centres and hospices, The Flying Seagull Project creates safe, joyful spaces where children feel seen, valued and inspired, making magical memories that last a lifetime.

Other roles you may have experience of could include; Social Media Manager, Communications Officer, Digital Marketing Lead, Content Officer, Campaigns Officer, Digital Communications Executive, Marketing and Communications Officer, Brand Executive

If you are ready to use your creativity to make a genuine difference, we would love to hear from you!

Key information 

Salary: £50,000 – £55,000 depending on experience (plus benefits) 

Contract: Full time, 12-month fixed term contract, with potential for extension (part-time considered for the right candidate). 

Location: UK based (remote); occasional UK travel for team meetings and events 

Reports to: CEO

Closing date: Friday 10 April, 5pm 

Right to work in the UK required 

About FutureDotNow 

FutureDotNow is a charity uniting business to close the UK workforce’s essential digital skills gap. We are the leading authority on workforce essential digital skills, with hundreds of organisations signed up to the Workforce Digital Skills Charter and direct reach to more than 2 million people. Yet over 22 million working-age adults still lack at least some digital basics. Closing that gap requires coordinated, high-quality delivery at scale. 

FutureDotNow is bringing focus to the digital upskilling needs of working age adults, raising awareness and bringing specificity to the action required whatever sector or role people might work in. We work with business and government to surface and solve systemic issues and provide scalable solutions every organisation can use. 

This new senior role sits at the intersection of marketing, communications and commercial development, owning the propositions, pipelines and channels through which we engage and support businesses. You’ll work closely with our CEO and COO and play a significant role shaping and delivering the organisation’s business model and financial sustainability.

Why this role matters 

This is an exciting time for FutureDotNow as we enter a new phase of growth and delivery. We’re a small but mighty organisation with a reputation for making a difference. Our 5-year strategy is called Routes to 20 million for good reason. That’s the number of people of working age in the UK that don’t currently have all the essential digital skills and we are working to reach them at scale through their employers and other routes.

This new role will own and deliver FutureDotNow’s growth programme, increasing membership numbers, expanding Charter signatories and building a stronger, more diverse funding base. Ultimately, it’s all about action designed to increase the number of business helping people build their essential digital skills. 

You’ll design and deliver strategies to raise awareness of what we call ‘the hidden middle’ among businesses and organisations in the UK. You’ll help businesses see the relevance, inspire them to want to help people of working age build the digital essentials, sell the benefits of being part of the FutureDotNow coalition and provide them with solutions that make doing that as easy as possible. 

Key responsibilities 

This role’s primary focus is developing our member value proposition and driving growth in both membership and Workforce Digital Skills Charter signatories.  

• Charter & Membership Growth. You will design and execute strategies to significantly grow the number of companies who are signatories to the Workforce Digital Skills Charter and / or FutureDotNow members, alongside strategies that retain and engage the existing community.

• Membership management. You’ll own and manage the membership pipeline end-to-end, from inbound interest through to conversion, onboarding and retention. You will drive self-service into our processes so it’s easy for organisations to see the value and sign up as members and charter signatories, minimising the need for calls and meetings. For some organisations that extra bit of hand holding to get them over the line will be necessary and, in these circumstances, you’ll act as the front face of FutureDotNow.

• Member Value Proposition. You will shape and refine our value proposition to members, bringing the features and benefits to life in new and compelling ways that talk to the needs of business in their language. Effectively, you’ll be responsible for ‘productising’ our bank of reports and other resources into tools and solutions and identifying value that may have been overlooked. As part of this, you’ll maintain and develop the FutureDotNow’s training directory so it’s easy for employers to find high-quality training content that already exists.

• Organisational Maturity Framework Mapping. You’ll lead our work to position the Organisational Maturity Framework as a new way for businesses to understand the journey they may be on and position against peers (ideally creating FOMO along the way). You’ll own the first mapping of existing FutureDotNow tools and solutions to the Organisational Maturity Framework, prioritising quick wins that unlock member action, and developing this into a BAU process.

• Members Area. You will lead the strategy and delivery of our Members’ Area on the FutureDotNow website, defining the information architecture and content governance. You’ll use WordPress to add new content and keep existing content up-to-date and relevant. You’ll work closely with our Communications and Campaigns Manager to improve both the UX and value offer of the Member’s Area on our website, working with a third-party web development agency when required. 

• Digital Strategies & Campaigns. You will be responsible for setting digital strategies to engage existing members and grow the pipeline of new members and Charter signatories. You’ll create and deliver digital content and campaigns (website, social, email etc.) that drive membership engagement and growth, working with our Communications and Campaigns Manager. 

• Partner Engagement & Storytelling. You will establish efficient ways to engage with partner businesses and key stakeholders. You will work closely with our Communications and Campaigns Manager to create and deliver content that showcases what works and raises the profile of members, including case studies and other compelling content. 

• Data, Insight & CRM. You’ll own our CRM (HubSpot). You’ll use our CRM data, website analytics and member feedback to manage and enhance our value proposition, track engagement, segment the audience, and drive continuous improvement. This will include setting KPIs and monitoring campaign performance and reporting. 

• Empowering others. We have a significant community of influential organisations and individuals, and you’ll be responsible for developing and delivering content that enables us to work through them, making it easy for them to be advocates and encourage their peers to be part of the FutureDotNow coalition.

Skills, experience & attributes 

We don’t have big budgets to play with, but we do have creative licence, huge energy for our mission and a powerful community of leading businesses on which to draw. So, we’re looking for an experienced growth-minded marketer, a self-starter with bundles of energy, who thinks strategically and can make things happen.

In return, we’ll offer you a brilliant platform to make a huge impact on a mission of national importance, with your work directly shaping national progress on digital skills.

Essential 

• Strong marketing and sales skills, gained in an environment where success was measured by growth, uptake or revenue, not just outputs, (ideally in a coalition, charity, or industry body). 

• Proven ability building acquisition and retention programmes. You’ll love getting to grips with all the content we have available, translating it into user journeys for our members, slicing and dicing it in new ways that speak to business challenges, and using it to create compelling messaging and campaigns. 

• Strong stakeholder management skills including experience owning commercial conversations, influencing decisionmakers and converting interest into commitment. 

• Strong CRM skills - ideally Hubspot as that’s the platform we use - and you’ll be comfortable using web and other analytics to drive improvement. 

• Confident using a content management system (CMS), ideally WordPress to add and maintain website content. 

• Strong end-to-end project delivery skills, including planning and reporting. You’ll be very organised and methodical, able to balance competing priorities and multiple streams of activity.

• You’ll be a clear communicator, adept at turning complex ideas into clear, motivating messages in line with brand voice.

• Experience working with senior leaders from a variety of industries and sectors. 

• And of course you’ll have strong digital capabilities! 

Desirable 

• Experience of HubSpot and WordPress. 

• Experience curating or product managing a content directory or learning catalogue.

• Knowledge of UK digital skills policy and employer led upskilling. 

Mindset & values 

• A self-starter; someone that drives for impact and results at pace. 

• Enjoy working in a small, fast-paced organisation, with evolving priorities. Ambiguity won’t phase you. And because we don’t have big budgets (unless you really knock it out of the park and grow our member numbers even faster than we hope!) you’ll like getting stuck in and making a little go a very long way. 

• Collaborative and purpose driven, relentlessly focused on practical action that drives FutureDotNow’s mission forward and helps employers make progress now.

Equality, diversity & inclusion 

We’re committed to building a team that reflects the diversity of the UK workforce and to creating an inclusive culture where everyone can thrive. If you’re excited by this role but don’t meet 100% of the criteria, we’d still love to hear from you. 

Application Process 

Our application process is designed to be straightforward and proportionate, while giving candidates a clear opportunity to demonstrate their skills. 

• Stage 1: Submit a CV and short cover note outlining your interest in the role and relevant experience. 

• Stage 2: Shortlisted candidates will be invited to a short initial interview. 

• Stage 3: Candidates progressing from the first interview will be asked to complete a short practical task, reflecting the type of work involved in the role. 

• Stage 4: A final shortlist will be invited to a final interview. 

We aim to keep the process clear, fair and respectful of candidates’ time. 

Head of Face to Face Fundraising
Reference: MAR20265489
Location: Home-based, Flexible in UK + Regular UK Travel
Contract: Permanent
Hours: Full-Time, 37.5 hours per week
Salary: £70,490.00 - £75,275.00 Per Annum
Benefits: Pension Scheme, Life Assurance Scheme, 26 days' Annual Leave

The Head of Face-to-Face Fundraising provides strategic leadership and operational oversight of the RSPB’s face-to-face fundraising programme across the UK.

This role is responsible for delivering significant annual supporter acquisition volumes, ensuring an exceptional supporter experience, maintaining sector-leading compliance and safeguarding standards, and building high-performing in-house fundraising teams.

As a senior leader within Fundraising, you will shape the future of the RSPB’s acquisition strategy, drive innovation within the face-to-face channel, and ensure sustainable long-term growth in regular giving and lead generation to support our mission of creating a world richer in nature.

Key Duties:

• Develop and implement an ambitious multi-year Face-to-Face strategy that drives sustainable acquisition growth and contributes to long-term supporter value.
• Lead budgeting, investment planning and forecasting for all F2F channels, ensuring accountability for ROI, cost-effectiveness, and delivery against income and acquisition targets.
• Lead the evolution of F2F propositions, messaging and materials to ensure they are insight-led, compliant, and aligned with the RSPB’s brand and fundraising strategies.
• Champion innovation across the programme, introducing new approaches to optimise ROI and reach new audiences.
• Monitor market trends, regulatory changes and competitor activity to ensure the programme remains compliant, competitive and forward-thinking.
• Act as the organisational lead for face-to-face fundraising compliance, ensuring all activity adheres to the Fundraising Regulator Code, Charity Commission guidelines and data protection legislation.
• Lead, develop and inspire a multi-disciplinary F2F team by fostering a culture of excellence, accountability, continuous improvement and supporter-centred behaviour.
• Work closely with insight teams to analyse performance data, supporter quality, attrition levels and long-term value across channels.
• Develop KPIs and reporting frameworks to provide senior leadership with clear visibility of performance, risks and opportunities.
• Build strong relationships with internal stakeholders including fundraising, digital, data and technology, communications, brand, marketing and marketing operations, finance and UK country teams to deliver integrated acquisition strategies.
• Champion the role of Face-to-Face fundraising within the RSPB, working with senior leaders and cross-functional teams to increase its prominence and ensure strategic alignment.
• Work closely with the Head of Membership Marketing & Retention to ensure seamless integration between acquisition, onboarding and stewardship journeys.
• Oversee procurement, contract management and ongoing performance of external delivery partners to ensure alignment with organisational goals.
• Lead relationships with external partners, suppliers and agencies, ensuring high-quality delivery, strong return on investment and value for money.

Essential Criteria:

• Able to design and deliver a UK-wide face-to-face or high-volume acquisition programme that achieves agreed supporter and income targets.
• Able to lead and develop regionally dispersed, field-based teams, including setting objectives, monitoring performance and holding managers accountable for results.
• Able to analyse performance data (e.g. conversion, attrition, ROI and quality metrics) and use insight to optimise programme performance.
• Able to manage and monitor programme budgets, including forecasting expenditure and assessing return on investment.
• Able to communicate strategic plans, performance outcomes and risk clearly in written reports and verbal presentations to senior stakeholders.
• Able to work collaboratively with internal teams and external partners to align acquisition activity with organisational strategy.
• Able to travel regularly across the UK to support field operations (by public transport or other means)
• Knowledge of Fundraising Regulator guidance, safeguarding requirements and quality assurance processes relevant to face-to-face fundraising.
• Experience of leading large-scale, multi-site face-to-face fundraising or high-volume acquisition activity in a charity or commercial environment.
• Experience of managing external agencies or suppliers and implementing operational processes that improve performance, compliance and supporter experience.

Additional Information

• This is a home-based role with regular travel across the UK to support teams, partners and operational activity.
• This is a Permanent role for 37.5 hours per week.
• A full, valid UK driving licence is required as the role involves frequent travel to remote locations across all four countries.

Closing date: 23:59, Sunday 29th March 2026
We reserve the right to close this advert once sufficient applications have been received.
We are looking to conduct interviews for this position from 6th April.

Interested?

If you would like to find out more, please click the apply button. You will be directed to our recruitment partner's website to complete your application for this position.

The RSPB is an equal opportunities employer. This role is covered by the Rehabilitation of Offenders Act 1974.

The RSPB is a licenced sponsor. This role is not eligible for UK Visa Sponsorship - the successful applicant will need to have a pre-existing Right to Work in the UK in order to be offered an employment contract.

As part of this application process you will be asked to provide a copy of your CV and complete an application form including evidence on how you meet the skills, knowledge, and experience listed above.

No agencies please.