Legacy direct marketing officer jobs
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This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
Role Overview:
The Talent Set is delighted to partner with a well-established health charity on an exciting Senior Legacy Marketing Manager role. This position offers the opportunity to lead impactful legacy and in-memory marketing strategies that drive long-term income and supporter engagement.
Key Responsibilities:
- Develop and deliver strategic plans for gifts in Wills and in-memory fundraising, aligning with organisational income targets.
- Lead and motivate a diverse team including two direct line reports, fostering a high-performance and collaborative environment.
- Oversee multichannel campaigns, including innovative initiatives like a new TV campaign, ensuring timely delivery within budget and brand guidelines.
- Manage relationships with external agencies and internal stakeholders to optimise campaign success and supporter experience.
- Drive stewardship initiatives to strengthen supporter relationships and maximise long-term value.
- Lead budget planning, forecasting, and resource allocation, enhancing team capabilities in financial management.
- Contribute to operational planning and implement the organisation’s new in-memory strategy, ensuring cross-team alignment.
Person Specification:
- Proven experience managing gifts in Wills or in-memory fundraising teams within a charity or similar environment.
- Strong knowledge of the fundraising landscape, with the ability to develop innovative and effective marketing strategies.
- Excellent communication, organisation, and stakeholder management skills.
- Skilled in project and budget management, with a track record of achieving financial targets.
- Experienced in CRM systems, preferably Salesforce, for supporter segmentation and data analysis.
- Effective people manager who motivates teams and develops talent.
- Ability to manage multiple priorities with attention to detail and tactful diplomacy.
What’s on Offer:
- Salary: £48,000 to £53,000
- Location: Hybrid – Cambridge
- Contract: Initial 9 months
How to Apply:
To apply, please submit your CV demonstrating your suitability for this role by clicking the 'apply now' button (please do not apply via email). We aim to get back to all successful candidates within 48 working hours.
Commitment to Diversity:
The Talent Set are committed to diverse and inclusive recruitment practices, ensuring equal opportunities for all applicants regardless of race, religion or belief, sex, sexual orientation, gender reassignment, marriage and civil partnership, pregnancy and maternity, disability, or age. We actively encourage applications from a wide range of backgrounds and are always happy to make reasonable adjustments to ensure a fair recruitment process.
In this role, you’ll be working on the In Memory programme within Individual Giving (IG) to inspire people to donate and engage them in a meaningful way, that reflects their unique motivation for supporting the charity. As part of the team, you’ll be innovative in a changing fundraising and cultural landscape, to achieve ambitious annual income targets.
You'll assist with and when required, project manage areas of the In Memory supporter journeys to drive acquisition and retention, ensuring supporters have the best possible experience.
What you’ll do
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Assist with and, when required, project manage direct marketing campaigns, both online and offline.
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Support the Senior IG Officer in creating and delivering successful supporter journeys.
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Manage relationships with creative, print and response handling agencies working on campaigns.
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Support the Senior Individual Giving Officers in achieving strategic objectives, monitoring income and expenditure and using database analysis to inform and improve the individual giving programme (with a focus on the In Mem programme).
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Integrate the direct marketing programme into Fundraising and Experience Directorate activities and support the overall Parkinson’s UK strategic plan.
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Manage the administrative tasks for the Individual Giving team, such as processing invoices, ordering stock and updating key documents and materials both online and offline.
What you’ll bring
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Proven experience of successfully scheduling and managing campaigns to deliver results against agreed objectives and targets.
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Excellent copy-writing, creative and proofreading skills for both online and offline materials.
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Experience of operating in a modern digital workplace, including using digital tools, platforms and techniques to work collaboratively and productively.
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Ability to review and evaluate data and campaign results and pull out key trends to inform future work.
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Logical thought processes and attention to detail.
This is an exciting time for Parkinson’s UK and we would love you to join us!
Please apply by sending us your CV, together with a detailed supporting statement which will fully demonstrate how you meet all the criteria of the role, as stated in the "What you'll bring" section of the job description.
Please be aware; This role is hybrid, and your in person working depends on your team agreement, requirements of the role and led by activity based principles.
The in person/office attendance expectation for this role will be a minimum on average 2 days per month.
Interviews will be held online via Google Meet on the 1 and 2 July 2026.
Anyone can get Parkinson’s. It’s vital that the people who work for Parkinson’s UK are representative of our diverse community. We actively encourage people from all sections of the community to apply, regardless of race, ethnicity, gender identity, age, disability, sexual orientation, or religion.
We exist to make every day better, for everybody living with Parkinson’s. Right now.