Legacy marketing manager jobs

£62,250 - £67,300 per year

Permanent, full-time (37.5 hours per week)

Hybrid working with regular travel to our London Bridge Office

What the job involves

Are you a strategic leader with a passion for building lasting relationships with supporters? We're looking for a Head of Individual Giving to join our amazing Fundraising team.

It's an exciting time to join the fundraising team at Prostate Cancer UK as we deliver on a new strategy. We've seen an upward trend in our fundraising income over the last decade and we're anticipating further growth in the next five years. We're introducing new roles to transform how we work and intentionally integrate our individual giving with our work across fundraising, brand and health awareness. You'll play a vital role within our successful mass fundraising function, helping us strengthen our propositions to acquire new supporters and secure long-term support.

In this key role, you'll be at the forefront of developing and delivering our individual giving strategy. You'll lead on the acquisition of new supporters and work to diversify our channels based on supporter insights. A crucial part of your work will be to create and deliver engaging supporter journeys across all touchpoints, ensuring our donors are at the heart of everything we do.

You'll oversee our legacy marketing program and review our legacy stewardship, strengthening long-term relationships with people who intend to leave a gift in their will. Working with both internal teams and external agencies, you'll develop and deliver high-quality, compelling propositions.

As a leader, you'll provide guidance and support for the Individual Giving team, helping to deliver our ambitious fundraising strategy. You'll also be responsible for business planning, forecasting, and monitoring income and expenditure to ensure sustainable growth. This is a chance to make a significant impact by putting supporters first and driving long-term loyalty.

What we want from you

We’re looking for an experienced leader with a strong track record of growing income from individual supporters. With expertise across a range of individual giving techniques and channels, you’ll know how to use supporter insight to shape campaigns that deliver meaningful engagement and lasting results. Experience in legacy marketing and stewardship will be particularly valuable as we continue to grow this vital area.

As a people manager, you’ll inspire and motivate your team, creating a supportive environment where great ideas thrive and excellent results are achieved. You’ll also be confident working with senior stakeholders, using your clear and persuasive communication style to build strong, collaborative relationships across the organisation.

We’re seeking someone who is both strategic and hands-on, comfortable with business planning, budgeting and forecasting, while also using testing and analysis to refine approaches and improve performance. You’ll be skilled at managing budgets and suppliers effectively, with a sound understanding of data protection and fundraising regulation, ensuring all activity is delivered to the highest standards. You’ll have experience of managing risk and navigating challenging situations, like how to develop supporters beyond being a one-off donor. You’ll bring a reliable voice as the subject matter expert for individual giving.

Why work with us?
Every man needs to know about the most common cancer in men – prostate cancer. It’s a real and present danger that takes over 12,000 of our dads, grandads, brothers and friends each year.

Prostate Cancer UK is the largest men’s health charity in the UK. We have a simple ambition – to stop prostate cancer damaging lives. We invest millions in research to revolutionise testing, treatment and care. We’re blazing a trail to a screening programme that could save thousands of lives with regular, accurate tests for all men at risk. And we work tirelessly to spread the word about risk and offer specialist support to people living with the disease.

Work with us and you’ll see your efforts pay off as we give men and their families the power to navigate prostate cancer.

Our commitment to equity, diversity and inclusion

At Prostate Cancer UK we’re committed to righting health inequalities across the UK, starting with those faced by Black men. This includes ground-breaking research into Black men's risk and working with communities directly to overcome barriers to the diagnosis and treatment of prostate cancer. To make this happen, we're dedicated to being an inclusive, proactive organisation, as we strive to be Allies to Black communities. We’ll achieve this by advocating and working alongside those communities to promote change. We're also working to be Allies to each other, not only protected groups. In 2024, we launched our New Allyship Training Programme. All colleagues at Prostate Cancer UK will be trained to act and identify as an Ally.

We've also signed Business in the Communities Race at Work Charter, as a dedication to our Black health equity work and wider EDI priorities. As a signatory, we're responsible and accountable for driving positive change.

How and where we work

We are all expected to be in the office (SE1 2QN) four days a month (pro-rata for part time colleagues) to work with and alongside colleagues in our immediate team and beyond to build connections and strong working relationships. We value that face-to-face time for relationships, projects and decisions.

Next steps
More information on what we offer, as well as the role, can be found on our vacancies page. Please download our job profile document (job description) with our ‘How to apply’ section sharing the key points to refer to in your application and to apply, please visit the website via the apply button.

The closing date is Sunday 28th September 2025.  Applications must be submitted by 23:45 UK time.

Interviews: By arrangement. Currently first round interviews are scheduled for the week of Monday 6th October 2025 and second round interviews scheduled for the week of Monday 13th October 2025.

Prostate Cancer UK is a registered charity in England and Wales (1005541) and in Scotland (SC039332). Registered company number 02653887.

About Nordoff and Robbins

We stand for music and believe in the value of music for all people in our society. Every day we use the power of music to enrich the lives of people affected by life-limiting illness, trauma, isolation, social exclusion or disability.

Our goal is to bring more people together through the power of music. We can only do this if we pioneer creative new approaches to income generation that help us engage more people and grow our fundraising.

We need courageous, curious, agile, innovative change makers and music lovers like you to make this happen.  This role is your chance to help us achieve our ambitious goal of transforming more people’s lives through music.

The culture

If you want to work at a charity with people and music at its heart; that is committed to providing an equitable, diverse and inclusive workplace full of inspiring colleagues who work tirelessly to put those we exist to serve front and centre of everything we do; if you want to work collaboratively with integrity and kindness and are willing to come with us on a journey as we work together, we could be your next team.

Could this be the place for you?

If you are values driven, courageous, curious, agile, flexible, enthusiastic and future focused (without losing sight of the here and now), if you can bring positivity and accountability to your work, if you strive for brilliance, challenges excite you and if you would speak with passion and dedication about our cause we want to hear from you!

About the role

We’re looking for someone who has experience in marketing, communications and engagement for events, gala lunches, fundraising products and campaigns. We want you to bring creativity, insight and energy to help drive the income of the Charity from your marketing and engagement perspective. This could look like selling tickets for events, running campaigns or increasing sign ups to Legacy.

You’ll oversee and be responsible for executing the marketing plans to support events, partnerships, music services, education and our annual campaigns, where you will get support from, and line manage a Marketing and Communications Officer and an Events Marketing Officer.

This role sits within our Engagements and Communications (E&C) team, which is under our wider Income Generation directorate, (other teams include partnerships, events, trust and foundations and business development) which has ambitious fundraising targets as part of a new 5-year strategy.

You’ll be working closely with and leading on projects between teams within Income Generation, such as our award winning Events team and our hugely successful Partnerships team. So if you love the fast-paced nature of events, and the challenge of increasing income through engaging audiences – as well as lots of music – then this role is for you.

What we offer:

3 best things about the job (in our humble opinion)

1. Using your skills and experience to improve the health and wellbeing of communities and people through the power of music.
2. Working across award winning events like the O2 Silver Clefs and Northern Music Awards, as well as exciting partnerships including PizzaExpress and LW Theatres, using your skills to generate awareness and income.
3. Encouraged to bring your bright and bold ideas to the table, helping to drive income and shaping our campaigns and communications.

Oh and lots of musical opportunities - don’t worry, you don’t need to be musical, but you do need to be able to work cross-organisationally with colleagues in all areas of the charity to help bring awareness of our mission, vision and achievements to the world.

· A salary of £45,443 plus £1,500 London Weighting (if applicable) per annum.   Total salary £46,943 per annum

· Pension scheme

· 31 days annual leave (pro rata)

· Mix of office based in our North London office (min 2 days per week) and home working

· Salary sacrifice benefits including cycle to work

· A true People First charity with training and career development at our core

· An inclusive culture – and lots of music!

· This role is full time

We have a firm set of Equity, Diversity, Inclusion and Belonging (EDIB) principles and values that we all commit to:

1: ACCESSIBLE TO ALL

Understanding the / Removing any barriers (including barriers in communication methods) to becoming a client, colleague, trustee, student, volunteer, supporter doner or any user/contributor to the services of Nordoff Robbins.

2: PROVIDING EQUITY OF OPPORTUNITY

Giving everyone the right tools and access for salary, promotions, roles, responsibilities, learning, development, and access to a Music Therapist for those at most need.

3: DIVERSE ENGAGEMENT

Reaching our audiences in a multitude of ways including by having conversations with them, and meeting them where they are – be that through services, communications, events, research, resources etc.

4: BE FREE FROM DISCRIMINATION

To ensure we have fair practices, and allow people to speak out, question and challenge language, actions and behaviours of NR as an organisation and those who represent it and to provide channels for them to do so safely.

5: BE VIGILENT, PROACTIVE AND RESPONSIVE

To instil a culture of continual listening, evolving, and learning from people including our clients, their families and our colleagues and students

We’re Anthony Nolan. We’re here to uncover the answers inside us. Answers for people with blood cancer and blood disorders. Answers that will not only improve lives today but save them tomorrow.

By uniting people and science, we’re growing our world-leading stem cell register, so everyone who needs a transplant, can find their lifesaving match. We’re currently giving four people a day another chance to live.

Driven by patients, backed by stem cell donors, and powered by science, we won’t stop until we’ve unlocked the cures, treatments and transplants that will transform the future for more patients. And together, we can reach the remarkable day where every patient who needs us can not only survive, but thrive.

If you're inspired by this vision, and feel you have the skills and experience we need to help achieve it, we'd love you to join our lifesaving team.

We are looking for a Legacy Marketing Manager to join our Fundraising team.

Title: Legacy Marketing Manager

Salary: £43,260 - £46,350 per annum

Contract: Permanent

Hours: 35 per week (standard Anthony Nolan working hours)

Location: Hybrid, with head office in Hampstead, London (2 days per week on-site)

Job Summary

As a key role within the Fundraising Division, the Legacy Marketing Manager will work to achieve the essential long-term legacy income that helps Anthony Nolan to save the lives of people with blood cancer and blood disorders.

You will do this by shaping and implementing our legacy marketing plans to achieve our long-term income goals. You will develop an audience-centric and insight-driven legacy marketing programme to attract and steward potential legators. You will also have line management responsibility and oversee our legacy administration work.
 

Key responsibilities

These include but are not limited to:

• Develop and manage our legacy fundraising, setting and achieving agreed targets to help us to grow our long-term legacy income.

• Plan, develop and implement high impact, audience-centric legacy marketing campaigns to attract new legacy pledgers, considerers and enquirers. This includes activity across a range of channels from social media, digital, telemarketing, direct mail and events.

• Develop and implement compelling supporter journeys to effectively steward potential legators.

• Ensure that all legacy marketing campaigns are managed efficiently and effectively.
• Track, report and benchmark results to inform decision making for future activity.
• Overall management of our annual legacy income; management of our legacy administration, including overseeing the external legacy admin support.

• Build and maintain sustainable, constructive relationships with the team, colleagues and key external suppliers.

• Provide internal resources for learning about legacies, to aid awareness.
• Collaborate to ensure integrated planning for legacy marketing with the wider teams: Individual Giving, other fundraising teams, the register team, marketing and content along with other colleagues to identify sustainable ways to deliver our Fundraising strategic plan.

Essential attributes:

• Experience of creating and managing large scale, multi-channel, audience-centric and insight-led response-driving fundraising or marketing campaigns

• Demonstrable track record of achieving legacy fundraising success through integrated communications to individual supporters, with experience of effective supporter stewardship to drive loyalty

• A track record of developing and meeting targets within budget
• A working understanding of legacies and the legacy administration process and experience of working with solicitors and online will writing partners.

• Experience of producing financial analysis to improve lifetime value, including detailed income and expenditure budgets and reforecasts

• Experience of line management and coaching to achieve agreed goals
• Excellent written and verbal communication skills and project management skills
• Confident use of Microsoft Teams, Microsoft Office, Excel and First Class.
• Ability to understand, interpret and review plans based on complex information and situations

What’s in it for you?

• A competitive salary
• 27 days annual leave, pension scheme, childcare vouchers, access to counselling via a 24-hour Employee Assistance Programme
• A stimulating work environment full of opportunities to learn and develop
• Life Assurance of four times annual salary
• Travel season ticket loan, Cycle to work Scheme
• And more! (further details on our Life at Anthony Nolan page)

Please check out the full job description attached, and you can read more about what to expect on the Our recruitment process page found on our careers site.

Release your remarkable, join our team and give someone another chance to live.

Anthony Nolan is a Disability Confident Committed and Living Wage accredited employer. 

All applicants must be able to demonstrate the right to work in the UK.

Prospectus is excited to be supporting a UK children's charity with their search for a Senior Legacy Marketing Manager on a 12-month contract.

This organisation runs over 1,000 UK projects that transform the lives of almost 300,000 children and young people every year. They believe they can bring out the best in every child regardless of the issues they face. Their work supports children living in poverty, children that have been sexually exploited, children living with a disability, children living with domestic violence, and young carers who look after an ill parent or relative.

As the Senior Legacy Marketing Manager, you will be responsible for helping shape and deliver the legacy and in-memory giving fundraising programme that will maximise the lifetime value of supporters. This role will be responsible for managing a small team and overseeing budget of £600k and an income target of £240k. With a varied legacy marketing programme, this role will focus on both the acquisition and retention of legacy supporters and work across a range of channels including direct mail, telemarketing, DRTV, digital, events, and Free Will products.

The successful candidate will have proven experience within legacy marketing and have a strong understanding of direct marketing across a range of audiences. They will be confident in planning, delivering, and evaluating legacy marketing campaigns, and be able to make strategic decisions based on audience insights. Ideally, this person will have previous line management experience and have managed project budgets and expenditures.

At Prospectus we invest in your journey as a candidate and are committed to supporting you with your application. We welcome candidates from a diverse range of backgrounds. Please let us know if we can help you with the application process in any way. We are more than happy to make any reasonable adjustments to enable all interested candidates to apply. If you have any disability and would like assistance with completing an application, then please contact Rhiannon Mehta at Prospectus.

Location is flexible, but the team often meet in the London offices monthly. The salary for this role is £43,657 to £56,130.

If you are interested in applying to this Senior Legacy Marketing Manager position, please submit your CV in the first instance. Should your experience be suitable, we will send you the full job description and will arrange for a call and/or meeting to brief you on the role. You'll then have all the information you need to formally apply. We are looking forward to connecting with you soon. 

We’re looking for an experienced Senior Legacy Marketing Manager to lead a sector-leading legacy and in-memory giving programme at a major national charity on a 12 Month Contract.

Joining at an exciting time of expansion, you’ll play a pivotal role in shaping and delivering a brand-new legacy proposition, inspiring thousands of supporters to leave a gift in their will and embedding legacy giving across the organisation to secure the long-term future of vital services.

You’ll be part of a high-performing fundraising and marketing team, with strong investment and senior leadership support to deliver real growth. Alongside the opportunity to innovate and make your mark, you’ll benefit from excellent development opportunities, a flexible working environment and a highly collaborative culture.

What you’ll do:

• Lead the development and delivery of a legacy marketing strategy to significantly grow legacy pledgers and intenders.
• Create and embed an inspiring stewardship programme to engage legacy audiences.
• Drive long-term growth in in-memory giving, working with internal teams and external partners.
• Oversee all legacy communications, campaigns, and collateral, ensuring excellence across supporter journeys.
• Manage significant budgets and monitor campaign performance against ambitious KPIs.
• Lead a small team and work closely with agencies, Free Will partners, and suppliers.

What we’re looking for:

• Substantial experience in legacy marketing, ideally within a large charity.
• A strong track record of planning and delivering successful legacy campaigns across multiple channels.
• Excellent leadership and people management skills.
• Proven ability to use data and insight to shape strategy and improve performance.
• Strong stakeholder management skills, with the ability to influence and collaborate at all levels.
• Deep understanding of fundraising regulations, GDPR, and best practice in legacy marketing.

How to Apply

To apply, please submit your CV demonstrating your suitability for this role by clicking the 'apply now' button (please do not apply via email). We aim to get back to all successful candidates within 48 working hours for an initial discussion on the role, prior to submitting a full application.

Commitment to Diversity

The Talent Set are committed to diverse and inclusive recruitment practices, ensuring equal opportunities for all applicants regardless of race, sexual orientation, disability, age, or gender. We actively encourage applications from a wide range of backgrounds and are always happy to make reasonable adjustments to ensure a fair recruitment process.

Salary: £43,600-£56,000 per annum
Contract: 12-month fixed term
Location: Remote - home based.
Closing date: 19th September 2025
Benefits: 26 days annual leave, increasing with service, Family-friendly leave options, Group Personal Pension with matched contributions

We have a great opportunity for a Senior Legacy Marketing Manager to join the incredible team of a well-known national children’s charity. 

As part of this exciting role, you will lead the development and delivery of the charity’s Legacy Marketing Strategy, manage a team and budget, and collaborate across departments to embed legacy giving throughout the organisation. You’ll also shape a long-term growth strategy for In Memory Giving, working with internal and external partners to deliver inspiring supporter experiences.

To be successful as the Senior Legacy Marketing Manager, you will need:

• Proven experience in legacy marketing or a related fundraising discipline
• Strong strategic thinking and planning skills with a track record of delivering growth 
• Excellent communication and stakeholder engagement skills

If you would like to have an informal discussion, please call and speak with Jake, quoting reference 2700JP

Ashby Jenkins Recruitment are a specialist charity recruitment agency. We use our extensive sector knowledge and experience to match candidates to the most suitable charity jobs. We are passionate about improving equality across the sector — you can read more about our commitment on our website.

We take a relationship-led approach to recruitment in the charity sector and partner with you as the leading charity recruitment agency.

If enough applications are received, the charity reserves the right to end the application period sooner.

Job Type: Full time; Permanent
Location: Godalming, UK (hybrid working pattern 2x days in the office: Team days Tuesdays & Thursdays)
Salary: £45,000 to £48,000 per annum (depending upon skills and experience)

Join our passionate and successful Global Fundraising team and use your strategic and creative expertise to help grow legacy giving across the UK and internationally.

About Us

Compassion in World Farming International is a leading global organisation dedicated to ending factory farming worldwide. We were founded in 1967 by Peter Roberts, a British farmer alarmed by the rise of factory farming. Over the past 50 years, we have made major strides in abolishing inhumane practices such as barren battery cages, veal crates, and sow gestation crates in the UK and Europe.

Our approach involves campaigning, advocacy, and engagement with policymakers at national, intergovernmental, and corporate levels, building a movement of individuals concerned about animal welfare and the health and sustainability of our food. We are driven by a passion for animal welfare and food system change, believing in a future where animals are treated with compassion and respect, and where sustainable farming practices prevail for a healthy planet.

Our international headquarters are in Godalming (UK), with team members in 14 countries on four continents including the US, Italy, France, Poland, the Netherlands, Spain, Czechia, China, and a specialist policy office in Brussels. This role is part of the Global Fundraising Directorate of over 50 staff, consisting of Philanthropy, Individual Giving, Legacies, Digital, CRM and Brand teams, based internationally, primarily in the UK (HQ) and our six other fundraising markets in the USA and Europe.

About the Role

As our Senior Legacy Marketing Manager, you’ll lead the strategic development and delivery of Compassion in World Farming’s legacy marketing programme across the UK and internationally. This is a vital role within our Global Fundraising team, offering the opportunity to help shape a sector leading legacy strategy, that inspires supporters to leave a lasting gift for farm animals and the planet.

As part of this exciting role, you’ll be responsible for all UK legacy marketing communications, from direct mail and digital campaigns to events and supporter engagement, ensuring our messaging is compelling, compassionate, and aligned with our values. Internationally, you’ll help to support the fundraising teams in six key markets (France, Italy, Netherlands, Spain, USA, and Poland) to deliver locally relevant legacy campaigns, providing strategic guidance, content, and training.

About You

To succeed in this role, you’ll need to be a confident and strategic legacy marketing professional, with a proven track record of delivering impactful campaigns that inspire supporters to leave a very special gift. You’ll need to have a deep understanding of legacy fundraising, ideally gained within the charity or NGO sector, and be comfortable working across both UK and international markets.

You’ll need be highly organised, proactive, and detail-oriented, with outstanding copywriting and creative skills. You will know how to craft compelling messages for direct response and be confident managing multi-channel campaigns. You will need to be able to work in a collaborative manner and skilled at engaging supporters with sensitivity and care. You’ll be comfortable managing budgets, suppliers, and data, and have a strong grasp of CRM systems (ideally Salesforce).

Why Should You Apply

This is a rare opportunity to lead a global legacy marketing programme that directly supports a mission to end factory farming. At Compassion in World Farming, you'll be part of a passionate, purpose-driven team that values your voice, supports your growth, and empowers you to make a real difference.

Join our team and make a lasting impact, while being part of a workplace that values and supports you every step of the way:

• Enjoy an enhanced annual leave of 25 days per year, along with bank holidays
• Our comprehensive benefits package includes core offerings like Health Cash Back Plan
• MHFA support – 24/7 GP access and Employee Assistance Programme
• Free onsite parking and office next to mainline station
• Optional savings schemes like the Cycle Benefit scheme
• Embrace a fulfilling career that prioritises your well-being, while also enjoying excellent development opportunities
• Hybrid working model (dependant on role and location)
• A defined contribution pension scheme
• Enhanced discretionary company sick pay
• Premium Subscription to Calm App

How to Apply & Key Dates

If you have the skills and experience to excel in this role, we are keen to hear from you and welcome your support in contributing to our globally impactful cause. Please submit your CV and a cover letter, outlining how you meet the Person Specification detailed in the job. We kindly ask that you do not include a photo in your CV. This supports a fair and unbiased recruitment process, in line with equality legislation and international best practice. Please note that we reserve the right to commence interviews on a rolling programme.

Application Information:

Closing Date: By 5pm 9th October 2025
1st Stage (Teams) Interview: 22nd October 2025
2nd Stage (Face to Face at HQ) Interview, with task: 3rd November 2025

No agencies please.

Looking for some support with your application or want to find out more about working at Compassion? Why not take a look at our Candidate Pack and Careers Page.

In order to comply with legal requirements, as part of our selection procedure we ask all potential employees to prove their eligibility to work in the UK.

Compassion in World Farming is absolutely committed to providing equal opportunities for everyone regardless of their background.  We value diversity and live experience and acknowledge the underrepresentation of people from certain backgrounds, both within our organisation and across the sector.  We welcome applications from underrepresented groups, whether these be of ethnicity, gender, identity, religion, physical ability, sexual orientation or other.

REF-223878

Harris Hill is proud to be working with a leading national charity dedicated to advancing research into neurological conditions. We're supporting them in the search for a talented Individual Giving and Legacy Marketing Manager to join their passionate team.

In this vital role, you will lead the development and delivery of the charity's cash giving programme, including two key postal campaigns and segmented e-newsletters designed to enhance supporter engagement and retention. You will focus on building meaningful, long-term relationships with donors-boosting lifetime value through reactivation, cross-sell opportunities, and uplift strategies. You will also play a central role in a major new acquisition programme, working alongside the Director of Fundraising to recruit around 4,000 new regular givers through private site face-to-face fundraising. Additionally, you'll take the lead on the marketing and stewardship of the in-memory giving programme, ensuring a sensitive and impactful supporter journey.

To be considered for this role, you will need:

• Experience of working in individual giving in a charity including some experience of acquisition campaigns.
• Some experience of having worked on legacy marketing or collaborated with legacy marketing colleagues
• Familiarity with developing stewardship approaches and supporter journeys that maximise supporter loyalty
• Excellent interpersonal and verbal communication skills and excellent written skills including strong copy writing

If this role sounds of interest to you and you want to have a chat and review the full job description, please do contact Dominic at Harris Hill on [email protected] or call him on 020 7820 7332.

• Salary: £45,000 - £50,000
• Permanent, Full-time
• Location: Central London with hybrid working (2 days per week in office).

Deadline – Monday 22nd September at 9am

Application process – CV and Cover Letter

As leading charity recruitment specialists and a certified B Corp™, Harris Hill is committed to high and ever-improving standards of equitable and inclusive recruitment. We actively welcome applications from all sections of the community regardless of age, disability, gender, race, religion, sexuality and other protected characteristics.

Are you a strategic and passionate legacy marketing professional ready to lead transformational change? Barnardo's is looking for a Senior Legacy Marketing Manager for a 12 month fixed term contract to shape and deliver a sector-leading legacy and in-memory giving programme. This is a unique opportunity to help secure the long-term future of our vital work with children and young people across the UK. 

Reporting to the Head of Individual Giving and Legacy Marketing, you will lead the development and implementation of Barnardo's Legacy Marketing Strategy, with a focus on growing the number of legacy pledgers and intenders, delivering exceptional stewardship, and embedding legacy giving across the organisation. 

You'll also play a key role in developing a long-term growth strategy for In Memory Giving, working closely with internal teams and external partners to deliver inspiring and engaging supporter experiences. 

 Key Responsibilities 

• Lead the development and delivery of a long-term Legacy Marketing Strategy to grow income from gifts in wills and in-memory giving. 

• Manage a team of legacy marketing professionals and oversee a budget of approximately £600k, with an income target of £240k. 

• Design and implement sector-leading stewardship journeys for legacy audiences. 

• Collaborate across fundraising, marketing, and supporter care teams to integrate legacy messaging and supporter journeys. 

• Work with internal teams and external agencies to deliver high-quality campaigns and supporter experiences. 

• Monitor trends in the legacy giving landscape and use insights to inform strategy and innovation. 

• Champion legacy giving across the organisation, building awareness and engagement internally. 

What We're Looking For 

• Proven experience in legacy marketing or a related fundraising discipline. 

• Strong strategic thinking and planning skills, with a track record of delivering growth. 

• Excellent communication and stakeholder engagement skills. 

• Experience managing budgets and working with external agencies. 

• A collaborative and proactive approach to leadership and team development. 

• Passion for Barnardo's mission and a commitment to delivering exceptional supporter experiences. 

When completing your application please refer to your skills knowledge and experience in relation to the Person Specification and Job Description. This should be done with an understanding of the context of the service described.

Please note due to the high volume of applications for some posts, this advert might close before the displayed closing date. We recommend that you apply for this role as soon as possible.

Pay & Reward Framework

We know that our colleagues go above and beyond in delivering our vital work, driven by their passion and commitment to Barnardo's values.  We also know that we can only realise our ambitions and achieve better outcomes for more children, thanks to the talent, hard work and creativity of our people. 

For all these reasons, we are committed to a new approach to pay and reward, to ensure it is fair, attractive and progressive, which was rolled out in April 2023. This is a positive change for the charity, and a part of our People & Culture Strategy. It will assist us in supporting colleagues to belong, thrive and grow in their colleague journey at Barnardo's and in time will offer clear routes of progression for colleagues in both their career and their pay. 

Whilst the full pay band and salary range is advertised, our approach to starting salaries is to appoint between the minimum to mid-point of the pay band – this ensures that pay steps are available to reward our colleagues annually based on their contribution to excellence and alignment to our values and behaviours.  More details on Barnardo's pay framework can be found upon application. 

This role will manage the delivery of our legacy marketing strategy across our priority markets reporting into the Global Legacy Director, and working closely with the Legacy Officers, the Direct Marketing and Digital Teams. Reporting and analyzing results to inform future learnings and strategies to drive awareness and consideration of legacy giving to IFAW.

Role and Responsibilities

The Legacy Marketing Specialist will have a global role, managing the marketing in each of our priority countries, Canada, US, UK, France, Germany, Netherlands and Australia.

• Lead the planning, execution, and evaluation of all legacy campaigns across stewardship and acquisition including multi channel activity including digital, print, and events. Ensuring high-quality delivery and maximum impact.
• Work closely with and collaborate with internal teams including Direct Marketing, Design, Production and Digital as well as external agencies to develop compelling content and messaging aligned with the organisation’s brand and communication strategies.
• Monitor and report on campaign performance, analysing results and recommending new channels or strategies to grow legacy donor acquisition and retention.
• Manage the expenditure and across all legacy marketing activity and working closely with the Production team ensure cost-effective campaign delivery and adherence to financial processes.
• Deputise for the Global Legacy Director as needed and contribute to cross-team initiatives to support integrated fundraising goals.

Qualifications and Education Requirements

• Proven experience in UK charity of legacy marketing or fundraising across acquisition and stewardship.
• Strong project management skills, including planning, execution, and evaluation of multi-channel marketing activities across traditional and digital platforms.
• Demonstrable ability to collaborate with internal teams and external agencies, providing clear briefs and constructive feedback to deliver impactful campaigns.
• Exceptional communication skills, both written and verbal, with the ability to create compelling content and build strong relationships with stakeholders.
• Analytical mindset with the ability to interpret data, measure campaign performance, and identify opportunities for innovation and improvement.

At IFAW, we aim to create and foster a workforce that reflects and contributes to the diverse, global community in which we work to improve the lives of both animals and people.  We are dedicated to fostering justice, equity, diversity, and inclusion so we actively encourage candidates from diverse backgrounds.

Hiring range is 39,000-47,000 GBP per year

Closing date for receipt of applications:  30 September 2025

To apply, please submit CV and letter of interest at Legacy Marketing Specialist | Opportunities

We are looking for a successful Individual Giving Manager to join our dynamic Fundraising Team. You will be developing and delivering innovative fundraising strategies to grow our individual donor base, maximise supporter retention, and expand legacy giving.

This is a fantastic opportunity for a motivated fundraiser to play a pivotal role in increasing SANE’s income and building lasting relationships with donors.  This role would also suit a person who is looking to take a step up to a manager’s role to showcase your talents.

This is a new role.

About You
We are looking for a passionate and creative individual giving fundraiser or marketeer to develop and drive forward the programme. You will have a track record of delivering against income targets and KPIs and be experienced in delivering campaigns and activities on time and within budget.

With excellent writing and communication skills, you will be able to build strong relationships with key stakeholders both internally and externally. 

Key Responsibilities:

Develop and Manage Individual Giving Campaigns:

Help design and implement engaging individual giving campaigns across multiple channels (direct mail, digital, email, telemarketing, etc.).
Plan, manage, and execute regular giving programs, aiming to grow a sustainable donor base.
Monitor and report on campaign performance, using data to optimise and drive continuous improvement.

Recruitment of New Donors:

In conjunction with your line manager drive the recruitment of new individual donors through online and offline channels, focusing on building long-term relationships.
In conjunction with your line manager develop strategies for donor acquisition via social media, digital marketing, and fundraising events.
Create and manage lead generation initiatives to convert prospects into committed supporters.

Develop and Run Legacy Campaigns:

Design and deliver targeted legacy giving campaigns to raise awareness and increase donations through bequests and regular giving.
Ensure legacy messages are communicated effectively across different touchpoints, including online, print, and events.
Cultivate and steward legacy supporters, ensuring they feel valued and part of SANE’s vision.

Direct Marketing and Social Media:

Work closely with the Digital Marketing Team to create content for direct marketing and social media to encourage donations and engage with potential donors.
Collaborate with the Media and Communications Team to ensure that fundraising messages are compelling, on-brand, and reach the right audience.
Measure and analyse the impact of digital fundraising and social media efforts, making data-driven decisions to improve engagement.

Website and Digital Fundraising:

Work with the Digital Marketing Team to ensure the charity’s online donation platforms are optimised to drive conversions and facilitate a smooth giving experience.
Work with the Digital Marketing Team, Deputy Head of Fundraising and COO to develop strategies to integrate online donation opportunities within the website, social media, and email communications.

Donor Stewardship:

Develop and implement strategies for donor stewardship, ensuring individuals are thanked, informed, and engaged post-donation.
Maintain a regular and consistent program of communications with donors, keeping them updated on the impact of their gifts.
Identify opportunities to upgrade donors to higher giving levels and inspire loyalty.

Collaboration and Reporting:

Work closely with the Services and Media and Communications Teams to gain SANE Services statistics, case studies and up to date on general mental health information, to align individual giving efforts with broader fundraising strategies.
Provide regular reports on campaign progress, income generation, and donor acquisition metrics to the line manager.
Assist with donor relations and events as needed to nurture relationships and engagement.

Macular disease is the biggest cause of sight loss in the UK, with around 300 people diagnosed every day. The Macular Society is the only charity determined to beat the fear and isolation of macular disease with world class research, and the best advice and support.

To support people affected by macular disease now, the Macular Society provides a range of support, information and services. Our research programme is focused on finding new treatments and a cure to beat macular disease forever.

We are undergoing significant changes, with a transformational new strategy to multiply our income, ultimately funding research that will find a cure.

What we’re looking for

An experienced fundraising or marketing professional or consultant with a proven track record of developing and implementing Legacy and In Memory campaigns aimed at creating awareness, inspiring action and ultimately helping to secure future Legacy and In Memory gifts for the Macular Society.

You’ll be familiar with and comfortable analysing data and insights that inform decision making and approaches towards legacy and in memory marketing, ensuring these activities are well targeted and effective, using a range of channels.

Once secured, you’ll also be passionate about providing the best possible supporter experience, understanding motivations and reflecting them in a way that brings people closer to the cause and encouraging future support.

Leading a team of two experienced Legacy and In Memory Fundraising Officers, you’ll support this talent by providing opportunities for learning and development.

What we provide in return

We have a great working culture at Macular Society (take a look here at what our staff say) and offer flexible working options, 26 days annual leave pro rata, supportive family policies, and 6% pension contribution.

We are an equal opportunities employer and we welcome applications from all suitably qualified persons.

We offer a flexible approach to working in this role which can either be part-time (minimum of 30 hours per week) or full-time, and can either be office or home-based, or a mix of the two. The only thing we do ask is that you visit the Andover office in Hampshire on a monthly or two-monthly basis, as we feel it’s important that the team all come together regularly in person.

Job title: Head of Marketing and Fundraising
Responsible to: Chief Executive Officer
Hours of work: 37.5 per week

Salary: £45,0000 (subject to skills and experience)

Location: Stowmarket, Suffolk

Contract term: Permanent (with a probationary review at 3 months)

Job purpose:

To provide experienced and effective strategic leadership, and operational delivery, of the fundraising and marketing initiatives of The Mix and its trading subsidiary, 127 Trading Ltd, to generate a diverse and sustainable stream of income to enable The Mix to deliver its charitable activities in the years ahead.

We are seeking an experienced and dynamic fundraising and marketing professional to develop and execute an ambitious commercial strategy to enable us to provide even greater support to young people in Suffolk.

 Background

The Mix Stowmarket Ltd. is an established youth charity working with young people aged 9–25 across Mid Suffolk. With a committed team, a flagship youth centre, and a trading arm, 127 Trading Ltd, operating two cafés, we’re rooted in community impact and innovation.

We exist to inspire, empower, and support young people to build resilience, thrive, and unlock their full potential. Working from our centre in Stowmarket and a second base in Needham Market, we deliver a diverse range of programmes including youth mentoring, alternative education, school-based support, and open-access youth sessions. Our work is shaped by strong values, a solution-focused’ approach, and a deep belief in the potential of every young person.

Alongside our charitable work, we operate a social enterprise trading arm, 127 Trading Ltd, which runs two cafés that provide training and employment opportunities for young people, whilst generating vital income for our work. With a committed team of staff and volunteers and a passion for partnership, The Mix is a trusted and innovative force for positive youth development in Suffolk.

We have recently appointed our new Chief Executive Officer who takes up post in October 2025. We now seek a strategic and operationally savvy Head of Fundraising and Marketing to support the senior team as they lead The Mix into its next chapter, with prime responsibility to generate a diverse and sustainable stream of income to enable The Mix to deliver its charitable activities in the years ahead.

Overview of the role

As the organisation’s Head of Fundraising and Marketing, you will be an experienced, ambitious, enthusiastic, and dynamic professional, who is passionate about fundraising and maximising income generation.

Working closely with our new CEO and committed trustees and staff, you will develop and implement fundraising and marketing strategies that align to our vision and drive the expansion of our crucial support to young people in Suffolk.

You will have a thorough understanding of planning, organising, and delivering successful fundraising campaigns, initiatives, and events with a strong attention-to-detail. You will be comfortable working at a leadership and strategic level but also unafraid to roll up your sleeves and create bids, funding proposals, and marketing materials.

You will be a natural ambassador, working with the CEO to build partnerships at the local and regional level, and your ambassadorial skills will help raise our profile and leverage our networks and connections.

The Head of Fundraising and Marketing is responsible for the day-to-day marketing and management oversight of The Mix and 127 Trading Ltd and the management of its marketing staff and budgets.

Critical to your success will be a genuine passion and enthusiasm for transforming the lives of young people.

You may come from the youth, charity, health, education, or social enterprise sectors. We welcome candidates who can bring the vision, leadership, and heart to shape the future of fundraising and marketing at The Mix.

Main Responsibilities

1. Strategic leadership

· Develop and lead the multi-channel fundraising and marketing strategy to meet agreed income targets and support 

         long-term sustainability for both The Mix and 127 Trading Ltd.

· Work closely with the CEO and Trustees, to align fundraising efforts with the strategic goals of the charity and bring               insight into income generation and stakeholder engagement.

· Actively contribute to the senior leadership team, shaping organisational policies and strategic direction, ensuring the           integration of fundraising, marketing and operational activities.

2. Fundraising and income generation

· Drive the development of diverse income streams, including major donor fundraising, corporate partnerships,                         individual giving, legacies, lotteries, community fundraising and events.

· Proactively seek new opportunities to secure long-term, multi-year funding through well-targeted funding applications           and corporate proposals.

· Build strong partner relationships with a focus on stewardship, retention, and growth.

· Monitor performance, analyse data, and drive continuous improvement.

· Chair the Fundraising sub-committee and contribute to the Data, Impact and Evidence Action Group

· Responsible for completion of all bids, grants and funding applications and ensuring that funders receive appropriate             ongoing feedback.
 

3. Marketing and communications

· Develop marketing materials and campaigns that effectively communicate the charity’s mission, vision and                             achievements to various audiences for both The Mix and 127 Trading Ltd.

· Lead the management of digital platforms, ensuring consistent and inspiring content across all channels, including the           website, social media, email and printed materials.

· Ensure that brand messaging is consistent, clear and aligned across The Mix and 127 Trading Ltd to enhance public             recognition and reputation.

· Grow awareness of the charity at a local and regional level, monitoring success through market research.

· Develop compelling narratives and stories of the charity’s impact to engage partners and encourage continued                     support.

4. Team leadership and development

· Lead and develop the Fundraising & Marketing team, fostering a collaborative and positive culture.

· Mentor and support team members in achieving their professional development goals, ensuring they attain business             objectives.

· Regularly monitor and review team performance to meet income generation and communication objectives.

5. Operational excellence

· Ensure compliance with data protection laws, fundraising regulations and ethical guidelines across all fundraising and           marketing activities.

· Review and improve the use of the website and develop systems to track donor engagement, monitor income and                 ensure data integrity and transparency.

· Work closely with finance and operations teams to oversee the management and monitoring of fundraising targets.

·Work closely with the Youth Work team to provide insight to funding opportunities available and marketing and                       fundraising activities occurring.

Please also refer to the job description for further details.

The Mix Stowmarket Ltd. is committed to safeguarding and promoting the welfare of children and young people and expects all staff and volunteers to share this commitment. Any job offers are subject to the completion of satisfactory pre-employment checks and role-specific DBS (criminal records) checks

We are committed to promoting equality of opportunity for all staff and job applicants. We aim to create a working environment in which all individuals can make best use of their skills, free from discrimination or harassment, and in which all recruitment decisions are based on merit. We do not discriminate against individuals based on age, disability, gender reassignment, marital or civil partner status, pregnancy or maternity, race (ethnicity) including colour, nationality, ethnic or national origin, religion or belief, sex, or sexual orientation.

About the role
As our Legacy and In Memory Fundraising Officer, you will play a key role in delivering inspiring campaigns and stewarding supporters who give in memory or through legacies.

Key Responsibilities
Plan, manage, and deliver engaging legacy and in memory fundraising campaigns across multiple channels.
Oversee campaign delivery, from data management and scheduling to stakeholder coordination and performance analysis.
Develop tailored supporter communications, personalised journeys, and inspiring stewardship activities.
Write compelling copy and gather supporter stories to bring campaigns to life.
Monitor, evaluate, and report on campaign performance, using data and insights to drive continuous improvement.
Collaborate with colleagues across fundraising, communications, and programmes to align messaging and share impact.
Support budget tracking, invoice processing, and income forecasting.

About you
You will bring proven experience in planning and delivering fundraising or marketing campaigns across multiple channels, with a strong understanding of legacy fundraising, individual giving, in memory giving, or a closely related area. Confident in copywriting and editing, you’ll be able to tailor messaging to different audiences and inspire supporters through engaging communications.

Organised and proactive, you will thrive when managing multiple projects and deadlines, balancing attention to detail with the bigger picture. You’ll also be confident in analysing data to extract insights, identify trends, and make informed recommendations to improve campaign performance.

You will be proficient in Microsoft Office, particularly Excel and Word, and able to adapt your approach to ensure both excellent supporter experiences and the achievement of campaign KPIs. Experience with CRM systems (especially Microsoft Dynamics), international charities or humanitarian aid, managing print campaigns, or delivering stewardship events would be an advantage.

Personally, you will bring excellent communication and interpersonal skills, with the ability to collaborate effectively across teams and build strong relationships. You will demonstrate commitment to MAP’s values of Solidarity, Integrity, Impact, and Dignity, and apply an awareness of diversity, equality, and inclusion to all areas of your work.

You will also be proactive in managing your workload, accountable for your tasks, and flexible to occasionally support out-of-hours commitments when required.

RECRUITMENT PROCESS

Interviews will take place on Microsoft Teams.