Recruiter Insights for April 2025

Here are our recruiter insights for April 2025, with current facts and figures from the labour market. This update is based on the jobs posted on CharityJob during January to March 2025.

Candidate demand for jobs

We’ve seen unparalleled demand from candidates throughout the first quarter of 2025. February saw the highest demand on record, with an average of 52 clicks on the ‘Apply’ button for a job.

The overall average number of clicks on the ‘Apply’ button was up by 44% year-on-year and 19% on the previous quarter.

Candidate numbers 

We’ve seen an increase in new candidate registrations of 38% compared to the same period last year, and 36% compared to the previous quarter, again outperforming prior years.  We expect numbers to continue to be higher than previous years, slightly decreasing from the highs of January, as per usual seasonality. 

The number of active candidates on our site increased by 18% from the previous quarter and 18% year-on-year. This is due to the recruiter-driven market, where there are more active candidates and fewer jobs being posted, resulting in an increase in candidate demand.

Number of jobs posted 

Again, this reflects ONS data that the UK market has shifted towards being more recruiter-led, with the number of job vacancies decreasing and candidate demand increasing.  Despite this wider market decline, CharityJob saw growth on the previous quarter of 9%.  

We can also see from the graph that the number of jobs posted in March is in line with the volume seen in March last year. 

Job categories 

The category with the biggest gap between number of roles available and clicks on ‘Apply’ for those roles, was fundraising. Demand for fundraising roles was 39% lower than the overall demand for jobs, with 30 clicks on ‘Apply’ for fundraising jobs, compared to 49 for all jobs.

The category with the most roles available this quarter was ‘Business Services’, with more than 2,700 jobs posted. 

Demand (measured in clicks on ‘Apply’) for marketing, PR and digital, and policy, advocacy, governance and campaigns went above 100 for both categories for the first time.

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