27 Senior digital campaigner jobs in Bristol

The Worker Support Centre (WSC) is a Scottish charity working in partnership with migrant workers at risk of exploitation across Scotland to secure their rights, challenge labour exploitation, build collective power, and drive lasting law and policy change. We are an evidence-led, worker-driven organisation with strong governance and a growing track record of policy impact. We're building a movement of people who welcome all workers, working towards a world where we are all safe, valued and respected at work, no matter our job or nationality.

Home based role with occasional attendance at our office at WASPS Creative Exchange, Stormont Street, Perth, and travel for team, funder, partnership and worker meetings.

About the role

This is a new senior role at WSC, with responsibility for developing and delivering our fundraising strategy and building the systems, relationships and income streams needed to support the organisation's next stage of growth.

The Fundraising Manager will take day-to-day ownership of WSC's fundraising function and pipeline, leading opportunities from prospect research and assessment through application, award, grant management and renewal. They will combine hands-on fundraising delivery with strategic leadership, developing income from trusts and foundations, statutory funders, corporate partners, major donors and other appropriate sources.

You will work closely with the Executive Director who retains strategic oversight and final approval of fundraising applications and commitments, while taking day-to-day ownership of fundraising activity and the pipeline.  

This is an opportunity for an experienced fundraiser to shape WSC’s fundraising at an exciting stage of organisational development, whilst contributing directly to our work to challenge labour exploitation and promote decent work.

The postholder will be responsible for delivering an agreed annual fundraising target and for building a balanced pipeline of prospective trusts, foundations, statutory funders, corporate partners and individual supporters. In the first 12–18 months, a key priority will be to strengthen WSC's fundraising infrastructure, increase the diversity and predictability of income, and develop a sustainable pipeline aligned with our strategic priorities.

Key Responsibilities

Fundraising strategy and leadership

● Develop, implement and review of a Fundraising Strategy and delivery plan for WSC to achieve required income targets across fundraising disciplines together with the Executive Director aligned with our overall Strategic Plan.

● Set and monitor fundraising objectives, income targets and KPIs reporting quarterly to the Executive Director and Board on progress, opportunities and risks.

● Develop and maintain WSC’s prospect map identifying priority funders and prospects and setting clear cultivation strategies and next steps for each.

● Develop WSC’s major donor pipeline including compelling cases for support, and cultivation plan for priority prospects.

● Advise the Executive Director and Board on fundraising opportunities, income diversification, funding risk and the implications of changes in the funding environment.

● Lead on management and renewal of WSC’s existing grants portfolio ensuring income is sustained and relationships are developed strategically.

● Assess prospective funding opportunities and make recommendations for the Executive Director on whether to pursue them, considering strategic fit, likelihood of success, resource requirements and financial viability.

● Develop, maintain and improve WSC's fundraising systems, processes and tools, ensuring that information is accurate, accessible and supports good decision-making.

● Maintain a strong understanding of WSC’s current programmes, impact and future strategic priorities and translate these into compelling fundraising opportunities and cases for support.

Pipeline and income generation

● Research, identify, cultivate and secure funding from trusts, foundations, statutory sources, corporate partners, major donors and individual donors and other appropriate income sources.

● Own and manage WSC's fundraising pipeline, ensuring opportunities are appropriately researched, assessed, prioritised, progressed and recorded from prospect through to renewal.

● Lead the end-to-end development of funding applications, coordinating input from programme, finance, communications and other colleagues and ensuring applications are compelling, accurate and submitted on time.

● Maintain accurate pipeline data and income forecasts, using these to identify funding gaps, opportunities and risks and to inform organisational planning.

● Monitor the wider fundraising environment and identify emerging opportunities, risks and trends relevant to WSC.

• · Ensure appropriate due diligence is undertaken and agreements are in place before accepting significant gifts or grants, in line with WSC's policies and procedures.
• · Ensure donations and grants are processed, recorded and acknowledged promptly and accurately, working with the Finance Officer and other colleagues as appropriate.

Grant Management and Renewal

· Maintain an overview of WSC's active grants, including reporting requirements, key commitments, deadlines and renewal opportunities.

· Ensure funder reporting deadlines and grant commitments are identified and managed proactively working with relevant colleagues across WSC.

· Lead the preparation and submission of narrative funder reports, working with the programme and finance colleagues to evidence progress, outcomes and impact.

· Work closely with the Finance Officer to ensure financial reports and expenditure information provided to funders are accurate, timely and consistent with grant agreements.

· Develop renewal plans 4-6 months ahead of grant end dates or earlier where required by the funder and lead the renewal process in collaboration with the Executive Director and Finance Officer.

· Maintain and develop funder relationships throughout the grant cycle using reporting, meetings and other opportunities to demonstrate impact and strengthen relationships.

Fundraising Systems, Finance and Reporting

● Maintain accurate and up-to-date fundraising records, identifying an appropriate CRM and ensuring key information, relationships, deadlines and actions are documented.

● Work closely with the Finance Officer to develop realistic application budgets, monitor grant income and expenditure and ensure financial information provided to funders is accurate and consistent.

● Ensure appropriate fundraising records and documentation are maintained including applications, grant agreements, reports, correspondence and due diligence.

Line management, collaboration and worker-led fundraising

· Recruit, line manage and support future fundraising staff as the charity grows, providing clear direction, regular supervision, constructive feedback and opportunities for professional development.

· Develop effective systems and processes that enable the fundraising team to work consistently, collaboratively and efficiently as the function grows.

· Manage freelancers, agencies or consultants as required.

· Participate in WSC's Senior Management Team, contributing to organisational planning, strategic decision-making and alignment across WSC's work

· Collaborate with policy, casework, operations, communications and other colleagues to align fundraising with organisational priorities.

· Champion WSC's worker-driven governance model and ensure that workers have meaningful influence over fundraising activity and how their experiences are represented.

· Co-produce fundraising outputs with workers, prioritising their voices, interests, dignity and agency.

· Actively contribute to a values-led, inclusive and collaborative working culture.

· Ensure fundraising knowledge, relationships, decisions and organisational learning are appropriately documented and shared, supporting organisational resilience and continuity.

Communications and narrative

● Work closely with the Communications and Narratives Lead to develop compelling, audience-specific cases for support, donor communications and fundraising materials.

● Support the development and use of evidence, impact data and worker-centred narratives in fundraising.

● Ensure that fundraising and communications involving workers are ethical, accessible and based on meaningful consent, agency and participation.

Governance, compliance & organisational reporting

● Ensure fundraising activity complies with relevant charity law and regulation, fundraising standards, data protection requirements and WSC policies.

● Ensure appropriate due diligence, gift acceptance and risk assessment processes are followed for significant gifts, grants and partnerships.

● Provide regular fundraising reports and analysis to the Executive Director and Board, highlighting progress against targets, pipeline value, income risks and opportunities.

● Support the Executive Director and Board with information required for organisational planning, financial forecasting and reporting to funders and other stakeholders.

PERSON SPECIFICATION

Please refer to the attached full Job Description and Person Specification for detailed requirements.

Key Essentials:

• Significant experience in fundraising, income generation or business development with a demonstrable track record of securing income from trusts and foundations and statutory sources.  
• Experience of building and maintaining strong stakeholder relationships. 
• Experience developing and delivering fundraising strategies
• Understanding of charity governance, compliance, fundraising regulation and data protection (GDPR)
• Knowledge of, or strong demonstrated interest in, labour rights, migrant rights and/or human rights issues
• Advanced level degree or equivalent professional experience in Fundraising or a related field 

How to Apply

Please send your CV and a covering letter telling us what appeals to you about this role and what makes you a strong candidate (no longer than one side of A4)

Fixed Term 9-12 months 35 hours/week

£60,000 per annum

Location: Homeworking (with occasional travel to London office)

Benefits include but not limited to:

• 36 days' annual leave, inclusive of flexible bank holidays, increasing with length of service
• Enhanced maternity/paternity leave
• We match up to 8% pension
• Free counselling service
• Opportunities to develop and widen your skills
• 2 days of paid volunteering time per annum to support another part of the organisation

About us:

The Children's Society has been helping children and young people in this country for over 140 years. We deliver essential local services that provide safe, trusted support to children and young people during times of significant need.

Our Social Impact domain is built on shared values, diverse perspectives, and a flexible, people-first approach. We work as one team, building strong relationships across the organisation to drive meaningful change for children and young people. With trust, wellbeing, and collaboration at the heart of how we work, you'll join a culture that supports you to make a real and lasting difference, helping us move closer to our mission of improving the lives of children and young people.

About the role:

As this role sits within our Social Impact Domain, you'll play a key part in our National Mobilisation programme, ensuring the team delivers on our supporter recruitment and retention campaigns, with the recruitment of new regular givers, cash givers and legacy pledgers, as well as weekly lottery and other successful products alongside our retention activities and warm appeals programme.

This is a great opportunity for someone who is a strong team leader, with experience of applying audience insight to planning and strategy and knows how to empower and support their team to deliver on our growth plans. The successful candidate will bring good, solid individual giving experience, and substantial experience of digital and data-driven marketing to increase engagement and income.

Key Skills and Competencies:

The required skills and competencies for this Fundraising role are:

• Multi-channel direct response marketing skills
• Expertise in digital mobilisation and acquisition channels
• Supporter recruitment and engagement strategy development
• People and leadership
• Financial modelling & complex budgets

It would also be an advantage if you have any of the following skills and competencies:

• Designing and optimising supporter journeys
• Proposition & concept development
• Insight-led innovation

Closing date: Monday 7th September

Interviews: yet to be confirmed

The Children's Society is committed to safeguarding and protection of the children and young people we work with. As such, our safer recruitment process includes a Basic or Enhanced DBS check, 2 years of references, and additional vetting checks relevant to the role. We have a comprehensive range of policies and procedures in place to promote safeguarding and safer working practices across all areas of our organisation.In support of our commitment to diversity and inclusion, shortlisting is carried out on an anonymised basis. Personal details are hidden from the shortlisting panel, and candidates are referenced by a candidate number only. As part of this process, we ask that your CV is anonymised before submission - this means removing personal information such as your name, contact details, age, and any other identifying details.

AI tools can support your application but only when used appropriately. You're welcome to use them to improve clarity, structure, and research. However, overuse or misuse (e.g. inventing experience or using AI during assessments) may lead to rejection at any stage. We want to hear the real you - authenticity matters.

About the Role

A new and exciting opportunity has arisen for a Senior Digital Marketing Officer with excellent digital
marketing skills and a passion for creating outstanding social media content that builds awareness, engages
audiences and inspires action.
You’ll be joining the only independent charity in the UK dedicated to improving the nation’s numeracy. It’s a
fantastic opportunity within a small but ambitious and dynamic organisation making a real difference to
people’s lives and livelihoods.
Working closely with the External Relations team on our award-winning campaigns, communications,
content and marketing, you will deliver paid and organic social media campaigns - leading on creating
strategies, planning execution, optimisation, and reporting. You will also collaborate on SEO, web content
and email marketing.
We are looking for someone with superb marketing and copywriting skills, a passion for using data to find
out ‘what works’, bags of enthusiasm and the ability to work with initiative and attention to detail. Previous
experience in the charity sector is not necessary.
National Numeracy is based in Brighton, and while office-based work is available, we also offer remote,
hybrid and flexible working. This role will include occasional UK travel.

Overview of Main Duties:

Digital marketing

• Use your writing skills and creativity to lead on developing engaging content for our digital
• communications channels
• Collaborate with digital marketing, comms and design teams to create and deliver marketing and social
• strategies for a variety of campaigns and activities.
• Work with the wider team to create engaging content and ensure key activities and messages are
• aligned to our wider strategy and perform well
• Lead on ensuring brand consistency within our content
• Monitor and review performance and take the lead on evidence based improvements to our digital
• communications.
• Provide regular analysis and reports

Social Media

• Lead on developing new ideas and channel specific strategies to grow our social media channels
• audience and engagement.
• Work with digital marketing team on the management of social media channels including Facebook,
• TikTok, Instagram, Twitter and Linkedin, working to increase engagement and conversion.
• Website content delivery
• Work with the Head of Marketing and wider team to create and manage strong, audience-led web
• content with great user experience
• Ensure content supports SEO strategy, including AI SEO, and improves engagement and conversion
• Content optimisation via keyword tracking/research, metadata updates, Search Console analysis,
• SEMrush and Google Analytics analysis
• Use Google Analytics and other tools to provide insight to allow for evidence-based improvement
• Provide analysis and reports

Email marketing delivery

• Lead on developing compelling emails that drive action using Mailchimp, including the management of
• contacts’ data.
• Plan, create and execute engaging email journeys
• Use a data led approach to iteratively improve emails for specific audiences including educators and
• adult learners

Paid campaigns

• Delivery and ongoing development of paid social strategies and campaigns (Google, Bing, Meta) using
• Facebook Ads Manager and / or Google Ads.
• Optimise campaigns and test new approaches
• Understand, evaluate and apply campaign performance learnings.
• Work alongside the Data and External Relations teams and use our tools to identify and build an
• understanding of target audiences and trends.

Collaboration

• Work with External Relations and teams across the organisation on the digital marketing, content and
• communications aspects of our work
• Work closely with the Data Team on provision and analysis of digital

As our Digital Fundraising & Campaigns Lead, you’ll manage and oversee the delivery of our digital fundraising and donor acquisition activities, ensuring campaigns are innovative, data-driven and aligned with our mission.

Leading a small, talented team of marketing and campaign professionals, you’ll lead the campaign development function in cross-departmental planning, including events that drive donor acquisition and fundraising.

You’ll help us tell powerful stories, deepen engagement and help grow our community of supporters, shaping end-to-end integrated digital campaigns that build and strengthen relationships and help us bring hope and practical aid to remote communities.

Alongside campaign strategy and execution, you’ll be involved in paid media activity and digital performance, providing strategic oversight, guiding agency relationships and driving continuous improvement.

Additionally, you will:

- Deliver campaigns, events, and digital initiatives
- Act as a trusted adviser to senior leadership on digital strategy
- Lead the planning and delivery of events and volunteer engagement at festivals
- Ensure budgets are well managed, and campaigns are delivered efficiently
- Develop and evaluate digital performance metrics and reporting

About You

To join us as our Digital Fundraising & Campaigns Lead, you will need:

- At least five years’ experience in digital fundraising and marketing in a charity or mission-driven organisation
- A minimum of two years’ management experience leading digital fundraising or marketing teams
- Experience writing, reviewing, and editing copy for a variety of audiences and users
- Experience in project management
- The ability to communicate clearly, assertively, and diplomatically at all levels
- Demonstrable success in developing and delivering multi-channel digital campaigns with measurable impact
- Demonstrable expertise in paid media strategy and optimisation (Google Ads, Meta, programmatic, etc.)
- Strong creative ideation and direction skills
- A data-driven approach with experience using analytics tools (e.g., Google Analytics, CRM platforms)
- Excellent and proven stakeholder management and influencing skills
- A deep understanding of digital trends, donor behaviour, and fundraising compliance

This is a remote role with a once a month visit to our Folkestone office. 

Job Description

Job Title: Senior Marketing Officer – Mass

Participation Fundraising

Directorate: Engagement & Fundraising

Team/Department: Supporter Led Fundraising

Date: August 20206

Context and Background

The NSPCC’s mission is to end cruelty to children by fighting for every childhood.

To carry out its charitable work the NSPCC relies on the fundraising support of

people across the UK for 90% of its income. Within Engagement and Fundraising

our aim is to provide maximum resources for the NSPCC, providing the best

possible supporter experience.

Mass Participation Fundraising is an important acquisition and income stream in

the NSPCC’s Engagement and Fundraising strategy, managing the delivery of a

portfolio of Third Party Events and Schools Fundraising products, as well as

stewarding supporters looking to do their own fundraising activity for the charity

(‘DIY’ fundraisers).

We are looking for a skilled Senior Marketing Officer, who will work across these

audience streams to coordinate marketing activity. This role will focus specifically

on marketing to mass audiences to reflect the breadth of audiences who take part

in Mass Participation Events. This includes parents, grandparents, professionals

who work with children, those with a personal connection to our charity, or simply

those who care deeply about children.

We are looking for a collaborative, enthusiastic marketing professional who has

experience delivering insights-driven marketing strategies that make an impact.

You’ll be a great communicator, able to build effective working relationships and

influence a range of stakeholders. You’ll be able to work independently and will

have a track record of successfully juggling multiple projects and competing

priorities to meet strict deadlines. You will also have experience working across

paid, owned and earned marketing channels.NSPCC

Job purpose

The role of the Senior Marketing Officer is to work with the Mass Participation

Team to coordinate and deliver the planning, execution and evaluation of events

fundraising marketing campaigns across all channels.

• Adopting a holistic view of all Mass Participation Team’s marketing to

ensure consistency, and will have a good understanding of how this fits with

the organisation’s strategic goals.

• Working with colleagues in the Mass Participation Team to strategically

manage the planning and coordination of events marketing across owned,

earned and paid channels, ensuring that all campaigns and activities are

integrated, informed, planned and evaluated, and that participation and

income targets are reached.

• Supporting stakeholder teams with strategic thinking during marketing

planning and delivery. This includes championing an audience-led

approach to ensure all communications targeted at mass audiences are

relevant and useful.

Key relationships - Internal

• Reports to the Associate Head of Mass Participation Fundraising

• Works closely with all members of the Mass Participation Team,

including sub-team managers and event fundraisers

• Works closely with other teams within the Engagement & Fundraising and

Brand and Marketing directorates to deliver integrated marketing plans.

Key relationships - External

• External media agency partner

• Freelance creatives – graphic designers, photographers, videographers.

EVERY CHILDHOOD IS WORTH FIGHTING FORNSPCC

Main duties and responsibilities

• Manage an integrated marketing approach across owned, earned and paid

channels to achieve participation targets and agreed KPIs, working closely with

event and product managers.

• To ensure maximum effectiveness and efficiency of mass participation marketing

activity through application of best practice campaign management.

• To take ownership of paid media campaigns for mass audiences in partnership

with our media agency partner. Tasks include the planning and optimisation of

activity across channels like pay-per-click and paid social media advertising.

• Be thorough and agile about monitoring campaign results and evaluating

campaigns, using insight to make informed decisions and determine future

marketing plans.

• To support with content creation where appropriate – this could include

copywriting, creative briefing, webpage updates, email marketing and photoshoot

coordination.

• Regularly benchmark against external fundraising marketing activity, keeping

abreast of current and emerging brand and marketing knowledge and practice and

equipping the team with knowledge and skills as appropriate.

• To work closely with staff across other departments to ensure marketing plans are

integrated and audience-led, in line with the organisation’s Supporter Centricity

Programme.

• To develop and maintain internal and external stakeholder and supplier relationships,

identifying and incorporating best industry standards and establishing best practice.

• To provide financial administrative support to budget holders, planning, forecasting

and tracking spend, and processing invoices and placing orders, in line with NSPCC

policies and procedures.

Responsibilities for all Staff within the Income Generation Directorate

• A commitment to safeguard and promote the welfare of children, young people and

adults at risk.

• To be responsible for updating databases and supporter information systems on a

regular basis in line with Data Protection legislation and NSPCC policy and

procedures to ensure all records are up-to-date and accurate.

• To actively participate in regular department and team meetings, contributing to

strategy, discussions and decisions which will be beneficial to the NSPCC's

development of fundraising activities.

• To maintain an awareness of own and others' Health and Safety and comply with the

NSPCC's Health and Safety policy and procedures.

• To take personal responsibility for keeping up to date with NSPCC work to end cruelty

to children, including securing updates on project and service developments and

general NSPCC news and also ensuring that the fundraising teams do likewise.

EVERY CHILDHOOD IS WORTH FIGHTING FORNSPCC

Person specification

1. 2. 3. 4. 5. 6. 7. 8. 9. 10. Proven experience delivering complex, multi-channel marketing

campaigns from planning through to delivery and evaluation, ideally in the

charity, not-for-profit or public sector

Highly developed written and verbal communication skills to deliver ideas

and activity updates to a range of stakeholders, and audiences, in a clear,

inspiring and confident way.

Well-developed ability to build, manage and develop relationships with

internal and external stakeholders in order to achieve and influence

project outcomes

Knowledge of digital and offline engagement and marketing techniques,

including digital media, social media, content marketing, email marketing

and paid advertising.

Excellent understanding of and empathy with the motivations of

supporters, and experience of working with clearly defined audience

segments.

Excellent understanding of recruitment and retention marketing

techniques, in order to achieve ambitious participation targets.

Well-developed numeracy skills to facilitate recording, interpreting,

analysing and presenting performance data to a range of stakeholders,

including those without a strong foundation of marketing knowledge.

Passionate about audience-led marketing that improves supporter

experience, with a personal commitment to the NSPCC’s values and

safeguarding principles.

Ability to plan and manage your own work, identifying conflicting demands

and establishing clear priorities to meet agreed objectives with a

willingness to work flexibly.

Proven ability of demonstrating initiative and creativity to achieve desired

outcomes.

EVERY CHILDHOOD IS WORTH FIGHTING FORNSPCC

Safer Recruitment

As an organisation, we are committed to creating and fostering a culture that promotes

safeguarding and the welfare of all children and adults at risk.

Our safer recruitment practices support this by ensuring that there is a consistent and thorough

process of obtaining, collating, analysing and evaluating information from and about candidates

to ensure that all persons appointed are suitable to work with our children and adults.

The recruitment and selection of our people will be conducted in a professional, timely and

responsive manner and in compliance with current employment legislation, and relevant

safeguarding legislation and statutory guidance.

Our principles:

• Always seek to recruit the best candidate for the role based on merit including their

skills, experience, motivation and competencies. Our robust recruitment and

• selection process should ensure the identification of the person best suited to the role

and the organisation.

• Committed to diversity and equality of opportunity and will interview all applicants

(internal and external) who self-declare at application as having a disability and who

• meet the minimum requirements in the person specification of the vacancy they are

applying for.

• We will make reasonable adjustments at all stages of the recruitment process in order

to enable successful candidates who declare disabilities to start working or

• volunteering their time with us.

• Any current member of staff or volunteer who wishes to apply for vacancies and is

suitably qualified will be considered and addressed fairly and objectively based on

their merit.

• As an organisation committed to safeguarding, we will ensure all under 18's joining the

organisation will have ongoing risk assessments to ensure their role and

• activities are safe and appropriate.

• All documentation relating to candidates will be treated confidentially in accordance

with the GDPR legislation.

About Action for Pulmonary Fibrosis

Action for Pulmonary Fibrosis (APF) is the UK’s leading patient charity dedicated to improving the lives of individuals and families affected by pulmonary fibrosis. Our mission is underpinned by values of compassionate, bold, expert and collaborative. We believe in creating a supportive environment in which both our employees and beneficiaries can thrive.

Founded in 2013 by people affected by PF and clinicians, APF has grown into a respected national charity rooted in community and evidence. We provide trusted information and support, help a growing network of support groups, campaign to improve access to care and invest in research to bring hope of new treatments. APF strives to be an organisation of equity and inclusion, welcoming people from all backgrounds – our team and volunteers aim to reflect the diverse communities we serve.

We have just launched an ambitious five-year strategy (2025–2030), co-created with the PF community, which focuses on expanding support, transforming care, and accelerating research. This strategy marks a step change with a clearer focus, stronger delivery model and greater ambition to ensure no one faces pulmonary fibrosis alone.

Role Purpose

We are looking for a Senior Information and Education Manager to lead our patient information and education work, ensuring people affected by pulmonary fibrosis can access clear, accurate, trusted and accessible information when they need it most.

This is a strategic and hands-on role. You will shape APF’s information and education offer across digital, print and live formats, develop and improve patient information, lead a review of our website content, and ensure our resources remain evidence-based, accessible and shaped by lived experience.

You will also oversee our education programme and line manage our Education and Events Co-ordinator, helping us deliver high-quality events and education that respond to the needs of people affected by pulmonary fibrosis.

We are looking for someone with strong experience in health information, patient education or health content. You will be an excellent writer and editor, able to make complex information clear and accessible, with the strategic thinking and project management skills to turn insight and evidence into practical improvements.

This is an opportunity to play a leading role in ensuring people affected by pulmonary fibrosis have the information, education and support they need throughout their journey.

To apply, please submit a CV and a covering letter of no more than two pages outlining your suitability for the role and how your skills and experience meet the requirements of the job description.

Interviews will be held on a rolling basis, so we encourage interested candidates to apply as soon as possible.

Working closely with our Communications Lead, you'll focus on building our digital presence to grow the political and public support we need to put people at the heart of decision making.

Involve is leading the way in shaping a 21st-century democracy through innovative, high-quality public participation. We're now looking for a Digital Communications Officer to join our Advocacy and Communications Function, bringing digital communications skills that help us tell the story of our work in creative and engaging ways.

You'll create and deliver a steady stream of compelling content, work directly with project teams, partners and commissioners, and help build the political and public support we need to put people at the heart of decision-making.

Key responsibilities include:

• Creating and delivering engaging digital content across our social, web and email channels

• Supporting our major programmes of work and wider project teams with digital communications

• Helping us to grow and diversify our audiences to build political and public support for participatory democracy

• Bringing creative, platform-savvy thinking to how we tell Involve's story
   

If you enjoy using content and creativity to engage people, and like the idea of putting that to work for a stronger democracy, follow the link to find out more and we'd love to hear from you.

Join our team as Head of Communications! 

• Location: Remote within the countries where WeMove Europe is registered to work (UK, France, Spain, Belgium, Germany, Netherlands, Italy, Poland)

• Preferred Start Date: January 2027

• Application Deadline: September 24 2026

• Employment type: Permanent contract

WeMove Europe is a community of people united by a vision of a better Europe. We run campaigns that empower citizens to take action and influence decision-makers at the European level.

We’re looking for a Head of Communications who will combine communications expertise and an innovative approach to storytelling to engage hundreds of thousands of Europeans in meaningful action. This role reports to the Campaigns Director and has line management responsibilities. 

You’ll work closely with our campaigns team and a social media manager to adapt and enhance campaigns through media, partnerships and content. This role works across multiple channels. You don’t need to be a tactical expert in all of them, but you need to be a strong strategic thinker who can carefully consider the role of each channel and asset. You will be as comfortable setting the strategic direction as you are delivering: pitching a story, briefing a journalist, running influencer outreach.

What you’ll do:

• Advise on and support the development of our campaigns by creating and inputting into campaign narratives and communications plans

• Work alongside campaigners and social media manager to oversee and/or produce complementary content that builds pressure on the target: reactive posts, video, and assets timed to campaign moments

• Liaise with media contacts and external agencies to find appropriate opportunities to amplify our campaigns across European and national media

• Build partnerships with influencers, creators, and independent activists to enhance the power and impact of our campaigns 

• Support the campaigns team to strengthen their storytelling skills and identify compelling storytelling opportunities in their partnerships, such as media hooks

• Build and sustain contact with journalists, produce press releases and briefings, keep our media database accurate and current across our priority countries

• Oversee and refresh our social media presence, line managing and coaching a social media manager. 

• Stay close to the news cycle and to what is working on social in order to identify moments that put our campaign in front of the people we need to move

• Contribute to defining the success measures for communications, including social media KPIs, and oversee activity to meet them 

• Advise senior leadership on communications and reputational considerations, including crisis communications approach

• Ensure consistency of messaging and tone across all public communications.

• The WeMove Europe team works in a culture of togetherness and passion for our issues and determination to win, so from time to time, you will be expected to perform activities outside of your normal role.

Who we’re looking for:

Essential skills:

• Storytelling: You can translate complex policy or campaign issues into compelling stories for different audiences, and generate creative news angles from unlikely material or challenging subject matter. You can write inspiring, clear, and impactful copy in English.

• Delivery: You have experience in at least one of the following areas:

  • Media relations: Securing proactive and impactful media coverage which influenced policy or moved the needle - in other words, which has had an impact beyond raising profile or raising awareness. 

  • Influencer partnerships: Building relationships and impactful collaborations with influencers, content creators or other content partners. 

  • Content creation: Producing social media content which mobilised people to take action. 

• Audiences: You have experience of engaging new audiences through communications channels, and you are able to use audience insights to influence your approach.

• Analysis: You are data-driven and results-oriented, eager to test, learn, and continuously improve your content and communications. 

• Collaboration: You thrive in collaborative, international teams, eager to learn from colleagues and share your own expertise.

• Coaching and training: You can design and deliver practical training that changes how colleagues work, not just how much they know, and you enjoy building capability in others rather than holding it yourself.

Important criteria: 

• Values: You are deeply committed to systemic change in Europe, aligned with values of solidarity, sustainability, justice, and democracy. You are passionate about empowering people to realize their own power and become agents of change.

• Languages: You are fluent in English 

• Travel: You are willing to travel within Europe when needed (at least 3 times a year)

• Experience level: You should have five years of relevant experience for this post. 

Nice to have 

• You are familiar with a digital-first campaigns model, though you don’t necessarily need to have worked in this context before. 

• Have recent experience of using video to tell complex stories and reach new audiences.

• You don’t have to have line management experience, but it could be beneficial. 

• Knowledge of the Brussels press landscape alongside national media

• Other European languages are an added benefit.

Why us?

WeMove Europe is an independent and values-based organisation that seeks to build people power to transform Europe in the name of our community, future generations and the planet. We are people from all walks of life, who call Europe our home – whether we were born in Europe or elsewhere.

Our job is to move a community of almost a million people across Europe on issues that matter - including the climate emergency, migrant rights, workers rights, better governance, and more. We know this number of people also needs to grow and diversify further so we can represent a strong critical mass that can bring about change in Europe.

We are...

• A remote-first team working across borders and time zones

• Driven by an urgent, ambitious mission with people at its heart

• Innovating the next generation of tools for people-powered campaigning

• Committed to a culture of trust, collaboration, and impact over ego

• A place where your voice counts and your work drives real change

What we offer:

• Working hours: Full time (5 days a week) or part time optional, (4 days a week, with a pro-rata salary adjustment.)

• Contract type: Permanent 

• Location: Remote within countries where WeMove Europe is registered to work 

• Salary ranges: Gross year salary per country, depending on experience level and location. The ranges below are indicative, and based on at least 5+ years of relevant experience. These salary ranges are estimates indexed to local living costs. Final calculations are based on city cost of living indexes and can differ slightly depending on your location

  • Netherlands, UK: 62,000 - 65,000 EUR (Amsterdam, London range 12% higher)

  • Belgium, Germany, France: 53,000 - 56,000 EUR (Brussels, Berlin range 7% higher; Paris ranges 12% higher )

  • Italy: 47,000 - 50,000 EUR (Rome ranges 87% higher)

  • Spain: 44,000 - 47,000 EUR (Madrid ranges 10% higher) 

  • Poland: 39,000 - 42,000 EUR (Warsaw ranges 10% higher)

• Benefits: home office set up and co-working space of your choice, 30 vacation days, training, professional development, regular team calls, full week retreat in person with the whole team, and much more…!

We are committed to being a diverse and inclusive workplace which is why people from communities that experience discrimination on the basis of race, ethnicity; women; people with disabilities; and LGBTQ+ people are especially encouraged to apply.

Next steps

If you are interested in this position, please send an application in English and include:

• Motivation letter.

• CV

• Work sample: share an example of a communications tactic you have used to achieve impact such as political change or response from a target (1 A4 page)

Our recruitment process involves the following stages:

• Evaluation of written applications

• 2 rounds of interviews 

• Final decision

**Applications in languages other than English will not be processed. Applications from people who are based outside of the countries where WeMove Europe operates will not be considered**

Job Purpose

We are looking for a fundraising specialist with the abilities and ambition to grow our charitable income generation and take ANT to our next level of impact.

Our current fundraising strategy is focused around corporate partnerships, individual giving campaigns (in particular crowdfunders where we have a strong track record), philanthropists and trusts and foundations.

We are particularly interested in individuals with experience and skillsets in areas that would complement and build on existing strengths and experience in the team; generating new leads in relationship fundraising context, developing and diversifying our individual giving offering and building excellent stewardship journeys.

You will help grow out impact by inspiring and influencing others to follow us in our ambitious plans for change.

Main responsibilities

• Lead from the front to grow our fundraising operations and strategy
  • Work with the Director of Income and fundraising team to review and refresh our fundraising strategy, as we enter its third year
  • Carry out a stocktake of recent performance and identify areas for growth 
  • Develop workstream plans for the year across different fundraising areas including generating new corporate partners and mid to high level philanthropist supporter leads, testing new individual giving channels and developing excellent donor stewardship
  • Look at continuing sustainable growth of unrestricted income, with an eye to further diversifying our fundraising streams longer term
  • Develop and foster relationships with new and existing strategic partners, funders and supporters
• Leadership of the fundraising team at ANT, providing clear strategic vision, guidance and support
• Line management of two fundraising leads, supporting them to develop and grow their skills
• As part of the senior leadership team, work with the Chief Executive and other Heads on organisational strategy, fundraising and communications planning
• Develop strong working relationships across the organisation and bring together relevant people in matrix working style groups, to avoid siloed ways of working

Working relationships and expectations

• As a member of the senior leadership team, you will work closely with the Chief Executive and other Heads, helping to lead the organisation in an exciting period of change and growth
• As a member of the Income team, you will work closely with the Director of Income. You will  manage two direct reports at Lead level. You will collaborate more widely across the organisation coordinating comms needs from different teams. 
• Hybrid working between home and our office at Lower Chew Forest, Compton Dando with the expectation of being present in our office or on site at least one day in a typical week
• Occasional evening and weekend working will be required but this is not a substantial feature of your role
• Our staff maintain an appropriate level of confidentiality, professionalism and discretion at all times
• Our staff comply with organisational policies, procedures, and guidance, and external regulations and laws

Person specification

Essential

• Passion and commitment to addressing the climate and nature emergencies in general and woodland creation in particular 
• Ambitious and positive about new opportunities and challenges, especially driving new projects
• Strong track record of charity fundraising management and growing income streams, including strategic planning, forecasting, management of fundraising workstreams and reporting on performance against targets
• Demonstrable experience developing in managing and growing relationship based charity fundraising, especially corporate partnerships, philanthropy and individual giving
• Excellent interpersonal skills and a proven ability to build and maintain strong, productive relationships with supporters, funders and strategic partners. 
• Excellent knowledge of data protection and GDPR considerations
• Strong people management and leadership skills, backed up by your own experience of line managing others
• Experience managing complex projects 
• Ability to work proactively on own initiative, continually learning and evaluating projects to improve delivery of our projects

Desirable

• Technical knowledge and understanding of the climate and biodiversity crises
• An understanding of the charity sector, the challenges specific to it and fundraising channels
• Experience of managing communications across paid, owned and earned channels including digital, press & PR at a local and national level
• Experience maintaining and developing CRM systems to support excellent supporter journeys
• Experience with analytics platforms to track all stages of the lead acquisition journey and inform optimisations
• Experience managing paid search accounts and the Google Grant
• A valid UK driver’s licence and access to a vehicle would facilitate travel to our sites where required

Our commitment to equality and equity

Your application will have all personal details redacted before being assessed by our short-listing panel. 

As a Disability Confident employer, we will offer an interview to disabled candidates who meet the  essential criteria for the role. 

To address any diversity gaps in our team we will also offer an interview to candidates who meet  the essential criteria and are from under-represented groups. At this time this applies to those from  Black, Asian and minority ethnic groups. 

Avon Needs Trees is a Living Wage and Disability Confident accredited employer, and a supporter  of the West of England Good Employment Charter. We especially welcome applications from under-represented group

Change how the UK understands and supports bereaved children and families.

This is an exciting time to join Child Bereavement UK.

We are establishing a brand-new Research & Policy function and are looking for an ambitious Public Affairs Lead to help ensure the voices of bereaved children, young people and parents shape policy, practice and public understanding across the UK.

Working closely with the Head of Policy & Research, you will develop and deliver Child Bereavement UK's public affairs, advocacy and stakeholder engagement activity, building relationships with policymakers, parliamentarians and sector leaders to drive meaningful change.

You will act as the bridge between research, lived experience and influence, translating evidence into compelling advocacy campaigns, stakeholder engagement opportunities and policy recommendations that make a difference.

This is a rare opportunity to help build a new function, shape our national influence, and ensure the experiences of bereaved children, young people and families are heard where it matters most.

While based remotely, this role has a strong external focus and requires regular travel to London to represent Child Bereavement UK, build key relationships and engage with policymakers, partners and sector networks.

Role Purpose

As Public Affairs Lead you will play a central role in ensuring the voices and experiences of bereaved children, young people, parents and families influence policy, practice and public understanding across the UK.

Working closely with the Head of Policy & Research, you will develop and deliver Child Bereavement UK's public affairs, advocacy and stakeholder engagement activity, building relationships with policymakers, parliamentarians, sector partners and influencers to drive meaningful change.

You will act as the bridge between research, policy and communications, helping to translate evidence and lived experience into compelling advocacy campaigns, stakeholder engagement opportunities and influencing activity.

Main Responsibilities

 Public Affairs & Policy Influence

· Develop and deliver public affairs plans that support Child Bereavement UK's strategic priorities and policy objectives.

· Use research, evaluation findings and lived experience evidence to identify policy gaps, develop influencing priorities and shape recommendations for decision-makers.

· Translate organisational evidence into clear policy asks and reform proposals for government, parliamentarians, public bodies and sector leaders.

· Identify opportunities to embed evidence and learning within national, regional and local policy frameworks, guidance and professional practice.

· Support the development of long-term influencing strategies that drive systemic change for bereaved children, young people and families.

· Build and maintain relationships with MPs, Peers, government officials, policymakers and key sector stakeholders.

· Coordinate engagement with relevant All-Party Parliamentary Groups, consultations, inquiries and policy forums.

· Support the development of policy briefings, consultation responses and evidence submissions.

· Organise parliamentary events, stakeholder roundtables and engagement opportunities that raise awareness of bereavement issues.

· Work with the Head of Voice & Participation to ensure the voices of bereaved children, young people and parents bereaved of a baby or child are represented at all stages of policy development.

Advocacy & Campaigns

· Lead the delivery of advocacy and influencing campaigns aligned to organisational priorities.

· Ensure advocacy campaigns are grounded in robust evidence, insight and lived experience, with clear objectives for policy and practice change.

· Work with the Head of Policy & Research to translate research findings into actionable policy recommendations.

· Develop stakeholder engagement plans that support campaign objectives.

· Build relationships with partner organisations, coalitions and networks to strengthen collective influence.

· Develop compelling narratives that connect research findings with real-world outcomes and policy solutions.

· Work with colleagues to identify tangible actions that policymakers, practitioners, employers, schools and communities can take in response to emerging evidence.

Stakeholder Engagement

· Develop and maintain stakeholder mapping and engagement plans.

· Build productive relationships with sector leaders, professional bodies, charities, academics and decision-makers.

· Coordinate engagement with strategic partners and external networks.

· Support senior leaders in stakeholder engagement activity through briefings, meeting preparation and follow-up actions.

Research Translation & Communications

· Develop evidence-informed policy asks, implementation recommendations and calls to action that support measurable change.

· Identify opportunities to move research and insight beyond publication and into policy development, service improvement and public discourse.

· Translate research, evidence and lived experience into compelling stakeholder communications.

· Produce parliamentary briefings, policy summaries, position statements and advocacy materials.

· Work closely with the Marketing & Communications team to ensure policy and research activity is effectively communicated to external audiences.

· Collaborate with the PR & Press Lead to identify opportunities to amplify policy and research messages through media and public engagement activity.

Monitoring, Evaluation & Insight

· Monitor and evaluate public affairs, advocacy and stakeholder engagement activity.

· Track policy developments, stakeholder engagement outcomes and influencing opportunities.

· Produce reports demonstrating impact, engagement and progress against objectives.

· Maintain stakeholder databases and records to support organisational relationship management.

Person Specification

Essential

Experience & Knowledge

· Significant experience in public affairs, policy, advocacy, campaigns or stakeholder engagement.

· Experience building relationships with policymakers, parliamentarians, public sector organisations or influential stakeholders.

· Understanding of UK political systems, parliamentary processes and policy development.

· Experience developing and delivering influencing or advocacy campaigns.

· Experience producing briefings, consultation responses or policy-focused communications.

· Understanding of how evidence and lived experience can be used to influence decision-making.

Skills

· Excellent written and verbal communication skills.

· Strong relationship-building and influencing abilities.

· Ability to communicate complex information clearly and persuasively.

· Excellent organisational and project management skills.

· Ability to manage multiple priorities and deadlines.

· Strong analytical and strategic thinking skills.

Personal Attributes

· Passionate about improving outcomes for bereaved children, young people and parents bereaved of a baby or child.

· Collaborative and relationship-focused.

· Compassionate and emotionally intelligent.

· Proactive, resilient and self-motivated.

· Commitment to diversity, equity, inclusion and trauma-informed practice.

Desirable

· Passionate about improving outcomes for bereaved children, young people and parents

· Experience within the charity, health, social care or education sectors.

· Knowledge of bereavement, grief, loss or trauma-informed services.

· Experience working with All-Party Parliamentary Groups or parliamentary engagement activity.

· Experience working with research and evidence-based policy development.

· Experience working with lived-experience contributors and ambassadors.

· Understanding of campaigning, coalition building and systems change approach

Recruitment Timetable

Application deadline: 17th September 2026 at midnight

Interview dates: 29th and 30th September on MS Teams

We reserve the right to close the vacancy early if we receive a high number of applications for the role before the closing date.

Hours: 30–35 hours per week
Location: Home-based*
Reporting to: CEO

*This is a home-based role. However, the successful candidate will need to be based within reasonable travelling distance of London and our programme activity, with the ability to travel to meetings and visits within a day where required. We therefore anticipate that applicants based in Scotland, Ireland, West Wales or the far South West may find the role impractical.

This position is being re-advertised; previous candidates need not apply.

Be part of a mission that's transforming children's futures through food, farming and the countryside

For more than 45 years, The Country Trust has been connecting children from the UK's most disadvantaged communities with the land that sustains us all. Through inspiring farm visits, food education and countryside experiences, we've already reached more than 600,000 children, and we're just getting started.

We're entering an exciting new chapter as we develop our next organisational strategy, and we're looking for an experienced fundraising leader to help shape our future.

This is an outstanding opportunity for an ambitious and strategic fundraiser to join our Senior Leadership Team and lead the next phase of our income growth, enabling even more children to benefit from our life-changing programmes.

About the role

As Head of Fundraising, you'll provide strategic leadership across all fundraising activity while remaining hands-on in securing major income and developing key relationships.

You'll lead a dedicated fundraising team, drive innovation, strengthen fundraising systems and processes, and develop a sustainable fundraising strategy that diversifies income across:

• Trusts and foundations
• Corporate partnerships
• Major donors
• Individual giving
• Legacies
• Gaming and Streaming for Good
• Emerging fundraising opportunities

Working closely with the CEO, Senior Leadership Team, Digital and IT colleagues, you'll help embed new fundraising systems, champion data-driven decision making and ensure fundraising excellence across the organisation.

About you

We're looking for an inspiring fundraising leader who combines strategic thinking with practical delivery.

You'll bring:

• Significant senior-level fundraising leadership experience
• A proven track record of securing substantial income across multiple fundraising streams
• Experience developing and delivering fundraising strategies that drive sustainable growth
• Strong leadership skills with experience developing high-performing teams
• Excellent relationship-building, communication and influencing skills
• Financial and commercial awareness, including budgeting and forecasting
• Knowledge of fundraising regulation, GDPR and fundraising best practice
• A passion for improving opportunities for disadvantaged children

Experience developing new income streams, digital fundraising and CRM systems would be particularly valuable.

Why join us?

At The Country Trust, you'll be joining an ambitious charity where collaboration, learning and innovation are at the heart of everything we do.

We offer:

• Flexible working
• 25 days annual leave plus Bank Holidays (FTE)
• Workplace pension
• Homeworking allowance
• Mileage and agreed travel expenses
• A supportive, values-led culture
• The opportunity to shape our future strategy and make a lasting difference to children's lives

We're committed to building a diverse and inclusive team that reflects the communities we serve and welcome applications from candidates of all backgrounds.

Key dates
Closing date: 11:59pm, Sunday 13th September
Interviews from: Monday 21st September
 

The Country Trust is committed to safeguarding and promoting the welfare of children and young people. The successful candidate will be subject to an Enhanced DBS check.

Role Overview

The Talent Set are delighted to partner with our client on a fantastic Senior Marketing Manager role. This position involves leading strategic, multi-channel marketing initiatives to maximise supporter engagement and long-term value, supporting the organisation’s Legacy and Mid-Value programmes through innovative and audience-focused approaches.

Key Responsibilities

• Provide strategic and operational leadership to a team responsible for delivering legacy and mid-value supporter programmes.
• Develop, implement, and optimise integrated marketing plans across channels, including digital, direct mail, email, and media, to meet ambitious targets for supporter acquisition, retention, and income.
• Oversee supporter journeys and stewardship strategies to deepen long-term relationships and increase lifetime supporter value.
• Analyse audience insights and campaign data to inform strategic decisions, optimise activity, and improve programme performance.
• Collaborate with internal teams and external partners to maximise opportunities for supporter engagement and fundraising success.
• Lead the development of compelling content and creative that resonates with diverse supporter audiences.
• Manage programme budgets and resources efficiently, ensuring activities deliver strong return on investment.
• Coach and motivate a high-performing team, fostering a culture of collaboration, innovation, and continuous improvement.
• Monitor programme performance, using insights and testing to refine strategies and ensure objectives are met.
• Maintain compliance with industry best practice, legal standards, and regulatory guidelines in all marketing activities.
• Manage high-profile campaigns, proactively addressing risks, challenges, and deadlines.

Person Specification

• Proven experience leading large-scale acquisition and supporter engagement programmes within the charity or international development sectors.
• Demonstrable success in managing and developing high-performing teams, with a focus on collaboration and continuous improvement.
• Extensive understanding of multi-channel marketing, including digital, mail, and telemarketing, with the ability to develop integrated, audience-led supporter journeys.
• Strong analytical skills with experience interpreting complex data to inform strategic decisions.
• Ability to prioritise effectively, balancing multiple projects and deadlines to deliver impactful results.
• Skilled in developing engaging content and creative across varied channels to inspire action.
• Experience managing significant marketing budgets with clear focus on measurable outcomes and return on investment.
• Excellent communication, stakeholder engagement, and relationship-building skills, capable of working across teams and with external partners.
• Innovative, adaptable, and committed to upholding best practices in supporter stewardship and ethical fundraising.

What’s on Offer

Salary: £50,100-£55,400
Contract until December 2026
Hybrid working - 1 day a week in Central London

How to Apply

To apply, please submit your CV demonstrating your suitability for this role by clicking the 'apply now' button (please do not apply via email). We aim to get back to all successful candidates within 48 working hours.

Commitment to Diversity

The Talent Set are committed to diverse and inclusive recruitment practices, ensuring equal opportunities for all applicants regardless of race, religion or belief, sex, sexual orientation, gender reassignment, marriage and civil partnership, pregnancy and maternity, disability, or age. We actively encourage applications from a wide range of backgrounds and are always happy to make reasonable adjustments to ensure a fair recruitment process.

Shape the future of Fréa – a unique partnership of three Irish charities working together to create greater impact.

We’re looking for an ambitious, creative fundraiser to build on a strong foundation and develop Fréa’s next generation of income and partnerships.

Fréa brings together three established Irish charities with a shared commitment to supporting Irish communities across the North of England. We believe that, by working together, we can achieve more than any of us can alone.

We are now looking for an exceptional Head of Fundraising and Development to help us realise that ambition.

This is an exciting opportunity for an experienced fundraiser who enjoys building relationships, spotting opportunities and turning ideas into sustainable income. You will have the freedom to shape Fréa’s fundraising approach, develop new partnerships and funding streams, and help establish the partnership as an increasingly influential and sustainable organisation.

You will build on a strong platform already created by Fréa’s existing fundraising work, while bringing fresh thinking and new energy to its next stage of development. You will work closely with senior colleagues and Boards across the three partner charities, developing compelling propositions and identifying opportunities where Fréa can achieve more by working collectively.

Importantly, this is collaborative fundraising, not competitive fundraising. Fréa’s role is to complement and add value to the excellent fundraising already undertaken by its three partners. You will need the judgement to recognise when an opportunity is best pursued by Fréa, by an individual partner, or jointly – always respecting existing relationships with funders, donors and corporate partners.

We are looking for someone who combines fundraising expertise with relationship-building, creativity and excellent partnership skills. You will be comfortable working strategically while also getting stuck into the practical business of developing networks and events, cultivating relationships and securing income.

This is a rare opportunity to help shape the fundraising direction of an emerging partnership with an established history, a strong network and significant potential for growth.

If you are excited by the idea of building something collaboratively, creating new opportunities and helping three organisations achieve greater impact together, we would love to hear from you.

If you would like an informal chat about the role please contact any of the Fréa Trustees: Ant Hanlon Chief Executive at Leeds Irish Health and Homes, Breege McDaid, Director at Irish Community Care or Patrick Morrison, Chief Executive at Irish Community Care Manchester.

MEMBERSHIP MARKETING & INSIGHT MANAGER

18 hours per week (flexible working considered)  Fixed-term contract - 6 months (with potential to extend)

£36,000-£40,000 FTE (£17,600-£19,600 pro rata)

Hybrid working - based at Westonbirt Arboretum, Gloucestershire

Use insight to shape the future of one of Gloucestershires most loved membership organisations.

Friends of Westonbirt Arboretum is an independent charity that inspires people to value and protect trees. With more than 39,000 members, we support the conservation, education and public enjoyment of Westonbirt, The National Arboretum.

We're looking for an experienced marketing professional who enjoys understanding people as much as promoting products. This is a new strategic role that will help us better understand our members, improve their experience and ensure our marketing activity is driven by evidence rather than assumption.

This isn't a traditional marketing communications role. You won't be expected to design leaflets, manage social media or build websites. Instead, you'll use customer insight, membership data and marketing expertise to identify opportunities, coordinate projects and help shape the future of our membership offer.

About the Role

This is a new strategic role designed to transform how Friends of Westonbirt Arboretum understands, engages and retains its members. We have an established membership of over 39,000 supporters with insight data surrounding this. We're looking for someone who can turn that insight into action— using evidence to improve the member experience, strengthen retention and shape marketing activity that delivers measurable impact.

This is not a traditional marketing communications role. You won't be expected to create artwork, build websites or write every communication. Instead, you'll lead the planning, insight and coordination that ensures the right activity happens at the right time through internal colleagues, Forestry England and external suppliers.

Summary of the role

Working closely with the Head of Income Generation & Engagement, you'll:

• Analyse membership and visitor data to identify trends, opportunities and areas for improvement.

• Develop audience segmentation and retention strategies.

• Improve the end-to-end member journey, from joining through to renewal and long-term engagement.

• Coordinate key marketing projects, including digital developments, membership renewals and customer experience improvements.

• Oversee marketing planning, member communications and website content in partnership with colleagues and external suppliers.

• Produce clear insight and reporting to support strategic decision-making.

About you

You'll bring experience of using customer insight to improve marketing performance and customer experience.

You'll be confident:

• analysing CRM or membership data

• translating insight into practical action

• managing multiple projects and stakeholders

• coordinating agencies and external suppliers

• improving customer journeys and digital experiences

• communicating recommendations clearly and influencing others.

Experience within a membership organisation, charity or visitor attraction would be advantageous, but is not essential.

Why join us?

This is an opportunity to shape a newly created role with genuine strategic influence. You'll help improve the experience of thousands of members while supporting the conservation and enjoyment of one of the world's finest tree collections.

We offer flexible and hybrid working, a supportive team environment and the opportunity to make a lasting impact within a respected conservation charity.

Key Responsibilities Membership Insight & Strategy

• Analyse membership and visitor data to identify trends, opportunities and risks.

• Develop audience segmentation with appropriate retention strategies based on evidence.

• Produce regular insight reports and dashboards to inform decision-making.

• Recommend marketing interventions based on behavioural and demographic analysis.

• Help determine what additional customer insight should be collected and why. Membership Journey & Customer Experience

• Take ownership of the end-to-end member journey.

• Identify opportunities to improve acquisition, onboarding, renewal and long term engagement.

• Lead projects to improve customer experience across digital and physical touchpoints.

• Ensure customer journeys are intuitive, efficient and evidence-led. Marketing Project Management Coordinate and oversee delivery of key marketing projects including:

• membership renewal improvements

• website user journey optimisation

• family membership implementation

• digital membership developments

• member communications Content, Publications & Digital

• Oversee website content, user experience and digital content planning.

• Coordinate e-newsletters, blog programme, member magazine, editorial planning, campaigns, marketing collateral and external design commissions.

• Coordinate technical improvements with external suppliers and internal teams.

• Ensure all communications support organisational priorities and member engagement. Supplier & Stakeholder Management

• Manage external agencies and suppliers.

• Coordinate delivery with Forestry England colleagues. Supplier & Stakeholder Management

• Brief and manage external agencies.

• Coordinate work with Forestry England colleagues.

• Manage project timelines.

• Monitor delivery and quality.

• Ensure resources are used efficiently. General Responsibilities

• Champion evidence-based decision making.

• Embed continuous improvement.

• Support wider organisational objectives.

• Comply with organisational policies and procedures. Person Specification Essential Experience

• Experience developing marketing strategies informed by customer insight.

• Experience analysing CRM or membership data.

• Experience improving customer journeys or user experience.

• Experience managing multiple projects simultaneously.

• Experience briefing and managing agencies or suppliers.

• Experience working across multidisciplinary teams. Essential Knowledge

• CRM and customer segmentation.

• Customer retention principles.

• Website usability and digital customer journeys.

• Email marketing.

• Marketing performance measurement.

• Data interpretation and reporting.

Essential Skills

Strategic thinking - Able to translate insight into practical marketing interventions.

Analytical - Confident interrogating data and identifying meaningful trends.

Project management  - Able to coordinate multiple stakeholders and deliver improvements.

Communication - Excellent written and verbal communication. Able to influence senior colleagues and present recommendations clearly.

Organisation - Excellent planning and prioritisation skills.

Desirable

• Membership organisation experience.

• Charity sector experience.

• Visitor attraction or heritage experience.

• Experience with CRM systems such as Raiser's Edge.

• Google Analytics or similar reporting tools.

• Understanding of accessibility and user-centred design.

Personal Attributes - We're looking for someone who is:

• Curious and inquisitive.

• Commercially aware.

• Collaborative.

• Pragmatic.

• Confident making recommendations.

• Comfortable working independently.

• Motivated by improving customer experience.

• Interested in using evidence rather than assumption.

Success Measures

• Produced a membership insight dashboard.

• Developed a data-led retention strategy.

• Reviewed and improved the membership renewal journey.

• Coordinated implementation of agreed digital improvements.

• Established an annual editorial and communications plan.

• Improved reporting and marketing decision making across the organisation.