Senior digital marketing officer jobs in Leicester

Operations Director:

 

A new post at the Longford Trust, created at an exciting time of growth and development for the charity.

- A 3 day-a-week role;

- Reporting to the Director and working as part of the Senior Management Team of the trust, within an overall cohort of eight, all part-time posts;

- Paid pro-rata of £50-55,000 depending on experience via PAYE with pensions contributions;

- The trust has no physical office, so team members work remotely, with flexible hours, but all team members work Tuesdays. There are regular face-to-face team meetings, as well as one-to-ones, so easy access to London an advantage.

Responsibilities

- Leadership role in following areas: strategy, developing and implementing the 10-Year-Plan; HR; our Frank Awards programme; Communications and Marketing, systems, digital and AI.

- Working with the Director on fund-raising and finance, growing and nurturing our core partnerships;

- Working with other SMT members when needed in delivering their specific programme areas.

Person specification

Essential qualities you need to be able to demonstrate:

- commitment to prison reform, with an understanding of the prison system and the barriers it creates for those leaving prison (lived experience of the prison or the criminal justice system is valued);

- senior management background either in a charitable organisation or in a relevant area;

- an entrepreneurial approach;

- proven leadership skills and ability to represent the trust in public settings;

- track record in expressing yourself clearly and persuasively in writing;

- strong interpersonal skills in regard of team-working, team-building and upholding the values of the trust;

- up-to-date financial and digital literacy.

 

Values

Taking our cue from Frank Longford, after whom the trust is named, our values shape every aspect of our work, including all relationships between team members, trustees, scholarship award-holders, our volunteer trained mentors and our employability partners. These values include:

- A firm belief in the power of education to change lives;

- A passion for second chances for those with lived experience of prison;

- A thorough-going can-do, practical approach that is driven by a desire to level the playing field for those who have been to prison and are committed to building new lives;

- A commitment to integration of all regardless of background and circumstances. We assume the best, start from the positive, are curious, are always ready to learn, and reject fixed mindsets.

Who we are and what we do

The Longford Trust was set up in 2002. Each November, it stages an annual Longford Lecture and awards an annual Longford Prize. Our Longford Scholarship programme supports young serving and ex-prisoners to continue their rehabilitation by going to university. It is the only programme of its type across the UK, supporting more than 600 individuals so far, with over 100 current award-holders, as well as many alumni who continue to be part of the trust. Between 80 and 85% of those we support go on to graduate, move into employment and build new lives. Our scholarship programme accounts for more than three quarters of our expenditure

Apply to with an up-to-date CV and accompanying letter explaining how you fit our job specification, why you want to work with the Longford Trust, and what you will bring to it. Closing date noon on Friday May 1. Interviews will be in person in the second week of May.

About The Role
We’re looking for a Marketing Officer to join our thriving Events Marketing team. If you enjoy creating meaningful marketing campaigns, working collaboratively, and using data to make a difference, we would love to hear from you.
In this role, you’ll help plan and deliver primarily digital, multi-channel marketing campaigns that inspire people to take part in our sports, challenge, and mass participation events. Your work will play a direct part in growing our community of supporters and increasing the impact we can have for people affected by dementia.
About the team
You’ll be part of a close-knit team made up of a Senior Marketing Manager, two Event Marketing Campaign Managers, and three Marketing Officers. You’ll report to one of the Marketing Managers and work alongside colleagues across the wider Events team and Income and Engagement directorate.
Your marketing campaigns will bring new participants to our events, and you’ll also be involved in retention strategies to cross-sell our supporters into other fundraising products to build lasting relationships and help them discover other ways to get involved.
What you’ll be doing
You’ll collaborate with teams across the organisation, as well as with our media agency and external partners, to plan, brief, optimise and evaluate marketing campaigns. You’ll keep a close eye on performance and organise evaluations to make sure that we learn as much as possible from every campaign and continuously improve what we do.
You’ll take ownership of your campaign budgets, including setting and tracking spend carefully and working with colleagues to make the most of every pound we spend. You’ll share updates on performance and flag any opportunities or challenges early, helping the team stay on track and maximising the return on investment wherever possible.
Creativity is a big part of the role too. You’ll write engaging marketing copy, research ideas for campaign creative, and work with designers to bring those ideas to life. After each campaign, you’ll pull together insights and recommendations to help shape future activity.
About you

- You have experience delivering multi-channel marketing campaigns, ideally with a digital focus
- You are confident managing budgets and tracking performance
- You are organised and able to manage your time across different projects
- You enjoy working with others and building positive relationships
- You like testing new ideas and learning from results
- You care about making a difference and feel motivated by our cause

Interviews for this position are scheduled to take place on the 20th & 21st April via MS Teams

Our commitment to Equity, Diversity, Inclusion & Belonging

We need to ensure the voices around our table better reflect and understand the communities we exist to serve. We strongly encourage individuals to apply who have a disability, impairment or health condition or individuals who identify as Black, Asian or from another minority ethnic background, as these groups are currently under-represented at Alzheimer's Society.  

We want everyone we work with, as a colleague, volunteer, supporter, or someone we support, to feel included and that they belong at Alzheimer's Society. 

Our Equity, Diversity and Inclusion Strategy here along with our internal employee forum and Employee Lived Experience network groups help us promote inclusion and belonging, becoming an engaged and inclusive organisation for all our people. 

Our hiring process

During your recruitment process we want to make sure that you bring your whole self and can be at your best. We are working hard to ensure our recruitment process is as inclusive as possible, so please do inform us of your experience and anything you think we could do better by completing our candidate survey when you apply.  Please also contact Alzheimer's Society Talent Acquisition Team via [email protected] for application support or any adjustments you might need.

To ensure fairness and consistency to select the best candidate for this role, all our applications are anonymised up until an interview has been confirmed. We recognise the benefits of AI, but if you're considering using it to submit your application, we encourage you to reflect on the value it truly adds. AI tools often lack the personal touch and authenticity that set candidates apart. We want to hear your unique perspective, experiences, and skills, so we encourage you to showcase them in your own voice.

We try to avoid closing roles early where possible, however if we receive a high volume of applications, we may close earlier than the advertised closing date. Should this occur, we will aim to provide you with at least 48 hours' notice.

We are committed to safer recruitment and ensuring the welfare of those we work with, due to the nature of some of our roles, we might need to carry out a Criminal Record Check at the relevant level. You can read more information via our Website.

Giving back to you

Our employees work hard every day to make a true difference in people's lives. We are proud to support them with a range of benefits, recognition and many options for working agilely, all contributing to a strong work life balance. We also have various learning programmes to support you in your development and help you grow to realise your potential and shape a career with Alzheimer's Society. 

You can also visit our Working for Us pages, which give you more information about what it's like to be an employee at the Society.

As Director of External Affairs across the Bild Group of four small charities (with collective turnover of approx. £3m/yr), you will have a deep commitment to human rights and improving people’s lives.

You will provide strategic direction and leadership to the External Relations function across all four charities in the group, taking overall responsibility for and providing thought-leadership on our strategic approach to policy, influencing, public affairs, stakeholder engagement. 

You will play a lead role in planning, developing, and implementing the communication and external relations and wider engagement strategic plan to grow awareness and profile of Bild, Respond, Restraint Reduction Network (RRN) and ACT.

By sharing the impact of our work and programmes in improving the lives of people with learning disabilities, autism and /or mental health conditions, you will support Bild in becoming the sector leading provider of organisational and workforce development (and RRN in becoming the leading charity in reducing restrictive practices globally – and Respond as leaders in trauma informed therapy).

You will champion Bild and RRN’s brand, vision, mission and values acting as an ambassador for the organisation both internally and externally to partners, stakeholders and media.

Key Responsibilities and Duties: 

Strategic Leadership:  

• Develop and implement an integrated communications and external relations strategy across the four charities in the group to raise our profile and to influence change which positively impacts on our beneficiaries, aligning media, campaigning, and public affairs with the charity’s mission and strategic priorities 

• Lead and inspire a high-performing team including Membership and Events Officer, Resources Coordinator and comms team as required 

Comms & Marketing:

• Plan, develop and implement strategic communications and marketing plans to maximise awareness of the Bild Group of charities across the broad spectrum of communications disciplines including media relations, stakeholder management, influencer engagement, ethical (impact focused) marketing, social and new media and the production of new materials and resources 

• Write, develop and produce materials such as infographics, press releases, briefing documents, media statements and online information suitable for stakeholders, including people with lived experience

• Ensure effective marketing across all four charities focusing on impact and including ensuring we attend a range of external events and that all four websites are best practice. 

Influencing & Public Affairs:  

• Working with the CEO, you will drive policy change by developing strategies to influence key decision makers through building relationships with parliamentarians, government departments, and sector stakeholders to ensure the charity's policy agenda is impactful 

• Lead proactive and reactive media engagement, calls and requests for information in order to capitalise on suitable opportunities for maximising the reach and impact of all four charities

• Build our credibility as a thought leader in the sector 

Stakeholder Engagement & Partnerships:  

• Build and sustain strategic alliances with senior civil servants, civil society groups, and community partners to increase the organization's influence and impact 

• Develop effective stakeholder relationship management processes that ensure partnerships of all levels are provided with a rich, immersive engagement experience with the organisation and the work that we do 

• Identify, liaise with and ensure positive relationships with key stakeholders – internal and external including media, government departments, partners, charities, providers, customers, other relevant parties to secure maximum impact for all four charities and their beneficiaries

Reputation, Brand Management & Marketing:  

• Champion the Bild group brands, promoting the mission, values and impact of the organisation and ensuring consistent, engaging narratives and high-quality storytelling across all external channels

• Shaping the charity's profile and protecting its reputation through media relations, digital engagement, and consistent key messaging and building our credibility as thought leaders in sector. 

Membership, Events & Communities:  

• By ensuring appropriate, effective and engaging communications to all relevant audiences and stakeholders, your role will support the growth and development of our membership, Communities of Practice and the event programme (including webinars and conferences).

• Effectively plan, manage and lead a range of events for the Bild group of charities and associated marketing and communications

• Develop framework for Communities of Practice and strategy for engagement and growth 

• Supporting Bild and RRN spokespeople with PR and media outreach

• Keep abreast of communications and engagement activity within the sector and demonstrate an awareness of the impact these may have on existing and future communications activity

General Responsibilities 

• Contribute to evaluation and assessment of results against KPIs and tracking activity

• Allocate, manage and evaluate budget spend

• Identify resource requirements for activity across Bild group

• Develop and maintain systems, databases and procedures to support Bild group communication activities

• Plan, monitor, appraise and report progress of activity regularly with an innate understanding of how this supports activity across the Bild group

• Plan, manage and oversee budgetary spend related to outsourcing specialist activities such as video editing and design

• Ensure communications and marketing work complies with data protection and other legal, professional and agency requirements, standards and policies

• Support the senior leadership team on any activity as required. 

Personal Development  

• Be part of a culture of quality in all areas of communications, PR and marketing

• Participate and contribute to individual performance appraisal and supervision sessions

• Keep abreast of relevant initiatives and developments within the adult health and social care, education & disability sector and the wider communications / engagement profession

• Undertake relevant training, as necessary including accessing new systems and software as required to support the role.

Organisational Responsibilities: 

• Access and work within Bild’s policies and procedures.  

• Attend internal cycle of team meetings relevant to this role.  

• Engage with line management, supervision (where appropriate) and appraisal process.  

• Comply with data protection regulations, ensuring that information on clients, employees, volunteers and other stakeholders remains confidential.  

• Take responsibility for personal learning and development with support from line manager.  

• Work in a manner that facilitates equal opportunities and inclusion for all.  

• Remain professional and respectful at all times, promoting positive relations with all those we encounter in our work.  

• Maintain health and safety and risk awareness for self and others across the organisation.  

• Undertake any other duties that Bild may require within the remit of this role.  

This job description does not form part of the contract of employment. It is intended as a guide to the general scope of duties and is not definitive or restrictive. It is expected that some duties will change over time and this description will be subject to review with the postholder at their annual appraisal.  

Person Specification  

Job Title 

Director of External Relations 

• Exceptional copy writing and verbal communication skills

• Good presenting, negotiating and influencing skills

• Excellent interpersonal skills and ability to build mutually beneficial relationships

• The ability to work effectively within a small team

• Ability to work under pressure, and plan, manage, and adapt own workload

• A flexible, proactive and problem-solving approach to work

• A motivated attitude and ability to work on own initiative 

• A commitment to human rights and modelling accessibility and inclusion throughout activity

• Willingness to travel and work flexible hours as demanded by the post

• Fit to undertake the duties of the post. 

Experience/Skills/Competencies 

Essential 

• Significant experience working in communications, policy and PR with demonstrable success

• PR and media management experience, including both online and traditional PR

• Experience of managing and implementing social media plans, including post development, scheduling, evaluation and monitoring feedback

• Experience of overseeing the design and production of print and electronic publications, including website management and development

• Experience of managing CRM systems and ensuring effective data capture and utilising data to inform decision making

• Ability to analyse data and shape results into reports that inform decision making

• Ability to build effective relationships and networks and establish credibility for Bild, RRN, Respond and Bild ACT 

• Ability to work collaboratively and develop positive relationships with colleagues, members and wider stakeholders

• Demonstrated digital comms / social media skills and understanding of emerging digital marketing tools and platforms

• Ability to use a variety of IT packages/databases including CRM systems.

• Experience managing budgets and associated reporting

• Ability to work remotely and regularly travel to in person events

• Time management skills and ability to prioritise workload under pressure as part of a small but vibrant team

• Strong awareness and interest in news/current affairs/politics and the broader third sector, social care and education sector. 

Desirable 

• Experience working in the not-for-profit sector, preferably in another disability and/or membership charity

• Strong understanding of education, health, social care, disability and not for profit environment

• Strong media contacts within relevant trade sector publications

• Ability to use externally managed media databases (such as Agility etc.)

• Experience with conferences, webinars and hybrid events. 

• Experience supporting and manging a remote team

Education and Qualifications: 

Other Requirements: 

• Commitment to anti-discriminatory practice and equal opportunities and able to apply awareness of diversity issues to all areas of work.  

• Regular travel to attend meetings and events. 

• Occasional evening meetings.  

Legal requirements: 

• Enhanced DBS check. 

Clinks 

Clinks supports, promotes and represents the voluntary sector working with people in the criminal justice system and their families. Our vision is of a vibrant, independent and resilient voluntary sector that enables people to transform their lives. 

Job purpose 

This is a fantastic opportunity for an experienced and organised candidate to join Clinks and play a key role in delivering our annual programme of events and training. 

The Events and Training Officer will lead on the planning, coordination and delivery of Clinks’ busy calendar of member engagement activity, including online and in-person events, training sessions, and our flagship annual conference. 

Events and training at Clinks are delivered collaboratively across teams, and the post-holder will help coordinate this programme while also taking an active role in delivery. They will ensure that Clinks’ events and training offer is high quality, accessible, well-promoted, and responsive to the needs of the voluntary sector working in criminal justice. 

This role requires someone who is confident managing multiple priorities, working collaboratively across the organisation, and building strong relationships with external stakeholders. 

Reports to:  Senior Member and Digital Development Officer

Responsible for: None 
 

1. Duties and key responsibilities 

Events and Training Programme Coordination 

• Coordinate the delivery of Clinks’ annual programme of events and training, working with colleagues across the organisation to ensure a consistent, high-quality offer. 

• Manage the full event lifecycle, including planning, logistics, speaker and facilitator liaison, registration, delivery support and follow-up. 

• Act as the main point of contact for all events and training enquiries, providing excellent support to members, delegates and partners. 

• Ensure events are delivered in the most cost-effective way, to budget, and in line with Clinks’ internal processes. 

• Support staff across Clinks to deliver events and training sessions, including providing guidance, templates, systems support and coordination. 

• Promote all events and training opportunities through appropriate channels, working closely with communications colleagues. 

• Manage relationships with external facilitators and event partners to ensure smooth delivery and strong collaboration. 

• Monitor pricing and access to ensure smaller organisations are supported, while also contributing to Clinks’ income generation targets. 

• Collect, analyse and report on feedback and evaluation data to inform continuous improvement. 

Annual Conference Planning and Delivery 

• Lead on the planning and delivery of Clinks’ annual conference, working closely with colleagues across the organisation. 

• Coordinate venue liaison, suppliers, programme planning, speaker management, delegate communications and event-day delivery. 

• Develop and manage the conference project timeline, ensuring milestones are met and risks are proactively addressed. 

• Support opportunities for sponsorship, partnerships and income generation linked to the conference. 

• Ensure the conference reflects Clinks’ strategic priorities and provides an engaging, inclusive experience for members and stakeholders. 

Membership Engagement Support 

• Support the wider Membership team to ensure events and training align with Clinks’ membership offer and benefits. 

• Encourage member engagement through forums, learning opportunities and networking events. 

• Work with colleagues to identify unmet need across the sector and shape future event and training activity accordingly. 

• Contribute to the development and implementation of Clinks’ membership and engagement strategy, particularly where it connects to events delivery. 

Systems, Administration and Digital Support 

• Oversee event booking and registration systems, ensuring accurate records and smooth user journeys. 

• Maintain and update relevant website content linked to events, training and learning resources. 

• Ensure event data is recorded accurately to support evaluation and reporting. 

• Support ongoing improvements to systems and processes for managing events and training efficiently. 

General responsibilities 

• Represent and be an ambassador for Clinks 

• Work to support the mission, ethos and values of Clinks 

• Be flexible and carry out other associated duties as may arise, develop or be assigned in line with the broad remit of the position 

• Support and promote diversity and equality of opportunity in the workplace 

• Work collaboratively with others in all aspects of our work 

This job description does not form part of your contract of employment and can be amended from time to time as the needs of the organisation require. 

The Interim Director of Fundraising & Engagement will provide strategic and operational leadership to support the development of sustainable income growth during a pivotal transitional period as the charity begins delivery of its organisational strategy to 2030.

Job Title: Interim Director of Fundraising & Engagement (9–12 months)
Organisation: Ben – Motor & Allied Trades Benevolent Fund (The Automotive Industry Charity)
Location: Remote, with UK travel as required
Contract: Fixed-term contract, 9–12 months
Salary: c£90,000
Reports to: Chief Executive Officer
Direct Reports: Fundraising, Supporter Engagement and Awareness & Experience function

This role is primarily focused on strengthening and scaling voluntary income, leading a fundraising function, and building a robust, future-proofed income engine across the UK automotive community.

Marketing & Communications will play a critical supporting responsibility, ensuring strong brand positioning, audience engagement, and compelling storytelling that underpins fundraising success.

The postholder will also shape the future fundraising operating model and support a smooth transition to a permanent Director.

Key Responsibilities

Fundraising Strategy & Income Growth

• Lead the development of an ambitious, income-led Fundraising Strategy aligned to the 2030 organisational strategy
• Drive growth across a diversified voluntary income portfolio, including:
  • Individual & Regular Giving
  • Legacy fundraising
  • Corporate partnerships across the UK automotive sector
  • Community fundraising and events
  • Digital fundraising and supporter journeys
• Build and scale compelling fundraising propositions tailored to the automotive community
• Strengthen income pipelines, forecasting, and KPI frameworks, ensuring clarity on short, medium, and long-term revenue generation
• Embed a culture of performance, accountability, and income optimisation, using data and insight to drive decision-making
• Identify and unlock new income opportunities, partnerships, and funding streams.

Supporter Engagement & Income Enablement

• Lead the development of end-to-end supporter journeys that drive acquisition, retention, and lifetime value
• Ensure audience insight and segmentation are embedded across all fundraising activity
• Strengthen supporter stewardship, ensuring high-quality engagement that translates into long-term income growth
• Foster innovation, testing, and continuous improvement across fundraising channels

Marketing & Communications

• Work with senior leaders and managers to refine and document insight-led marketing and communications delivery plans to increase awareness and engagement
• Strengthen digital reach across the UK automotive workforce and retired community
• Enhance brand positioning, messaging, and storytelling to grow both service uptake and supporter engagement
• Oversee audience segmentation and insight to inform engagement and behaviour change
• Ensure high-quality campaigns and content across digital, PR, social, and partnership channels.

Cross-Organisational Leadership

• Model collaborative, high-performance leadership aligned to organisational values
• Work closely with Impact and Service teams to ensure engagement activity reflects real community needs and insight
• Contribute to organisation-wide planning, budgeting, and transformation.

Team Leadership & Capacity Building

• Lead and support Fundraising, Supporter Engagement and Awareness & Experience teams through a period of transition and change
• Identify capability gaps and implement solutions (training, reshaping, recruitment)
• Strengthen systems, processes, and performance reporting to support long-term sustainability and growth.

 Key Deliverables (9–12 Months)

• A costed, income-led Fundraising Strategy aligned to the 2030 organisational strategy
• Scalable supporter and beneficiary engagement journeys reaching tens of thousands annually
• Clear recommendations for future team structure, roles, and investment
• Strengthened income pipelines and improved forecasting accuracy
• Enhanced brand visibility and digital engagement within the automotive community
• Smooth transition to a permanent Director with strong foundations, documentation, and operational frameworks in place

Person Specification

Experience

• Significant senior leadership experience in Fundraising and MarComms within the charity sector
• Proven track record delivering fundraising strategies and measurable income and engagement outcomes
• Demonstrable success across individual giving, corporate partnerships, and digital fundraising
• Strong experience in brand, marketing, and digital engagement
• Experience leading teams through organisational change or transition
• Experience building and leading high-performing, multidisciplinary teams
• Ideally, experience engaging large communities, workforce-based audiences, or membership groups.

Knowledge & Understanding

• Strong understanding of supporter engagement, audience insight, and behaviour change
• Knowledge of multi-channel fundraising and modern marketing approaches
• Understanding of charity sector strategy, governance, and income models (desirable)
• Appreciation of the health and wellbeing challenges affecting working people and communities.

Skills & Capabilities

• Strategic thinker able to translate long-term ambition into practical delivery
• Strong leadership and team development capability, particularly during change
• Commercially and analytically minded with strong planning and forecasting skills
• Excellent communication, stakeholder engagement, and influencing skills
• Able to build clarity, confidence, and momentum within teams
• Collaborative and cross-organisational in approach.

Personal Attributes

• Calm, supportive, and steady leadership style suited to transitional environments.
• High emotional intelligence and strong interpersonal skills.
• Resilient, adaptable, and delivery focused.
• Purpose-driven with commitment to improving the wellbeing of the UK automotive community.

Success Measures

• Delivery of a clear, Board-approved Fundraising & MarComms Strategy aligned to 2030 goals
• Stronger, more sustainable voluntary income pipelines
• Increased brand reach, engagement, and supporter growth
• Improved supporter and beneficiary journeys and experience
• Clear future organisational design and capability roadmap
• Effective and smooth transition to permanent leadership.