Can you tell a great story?
Hope into Action is an inspiring story. It starts with a couple, Ed and Rach Walker, who decide to use £30,000 of their own money to buy a house for people who were homeless in Peterborough in 2010. And from this seed, an organisation has grown which 16 years later has 134 houses and has seen over £34 million invested in homes for people who were homeless.
Hope into Action is a story of how faith in God has been put into action and led to resources being shared, new relationships being formed and people’s lives being transformed.
Last year we housed over 500 people who had been homeless. Each of those individuals has a story to share of how Hope into Action has helped them. This is the story we want to share.
The Communications & Engagement Lead is responsible for implementing Hope into Action’s communications and engagement strategy. Working closely with the CEO, they will be responsible for telling the Hope into Action story and driving increased engagement with our vision for every church in the UK to be engaged in ending homelessness.
At least 50% of the role is harvesting stories from around our Network to create engaging content which expresses our vision and mission. We want someone who can be both responsive and strategic. To hear a story from our frontline workers and be able to share it on our website and social media later that day – whilst also working towards the longer term goal of more people in the UK being aware of our work and its impact.
We are focused on combining both professional excellence and spiritual passion. The first quality we look for in our staff, therefore, is a passion for the work we do. This needs to be matched by integrity and commitment to leading by our values. You will work closely with all other departments in the organisation, so an ability to build and maintain strong relationships in a rapidly growing and constantly changing organisation is essential.
A deep commitment to the Christian faith is essential as is the ability to communicate the nuance of our faith-driven work sensitively, maturely and passionately. Whilst our office hours are 9am-5pm we support staff in their flexible working. For this role you will be expected to be in our Peterborough Support Centre Office at least 2 days per week with occasional travel to other locations. Our office is located 5 minutes’ walk from Peterborough railway station and with good parking facilities available.
We are committed to staff care and realise the importance of a good work-life balance. To help our staff perform to their best, we offer a range of benefits including generous leave allowance and occupational sick pay provision, retreat days and sabbatical leave, an employee assistance programme and a generous workplace pension, to name a few.
Hope into Action has a great story to share – could you come and help us tell it better?
The client requests no contact from agencies or media sales.
Context and Background
The NSPCC's mission is to end cruelty to children in the UK. In order to carry out its
charitable work and achieve its strategic objectives, the NSPCC must communicate
efficiently and effectively with the maximum possible impact, relevance and emotional
resonance to engage all key audiences including supporters, professionals, service users,
volunteers and the public across a variety of offline and online channels (paid, owned and
earned).
The prime purpose of the NSPCC’s Strategic Marketing te am is to deliver timely and
effective best practice marketing and compelling strategic marketing priority campaigns
and propositions, working in partnership with Brand an d Marketing colleagues , and team s
across the organisation.
Strong leadership, project management and influencing skills are essential due to the need
to engage a diverse range of key stakeholders, to work collaboratively across the
organisation and to manage external agencies. Resilience and determination are key to
ensure campaigns are delivered on time and to budget. Analytical and problem-solving
skills are also critical to measure and assess results, define insights and refine activities to
continually improve performance.
Job purpose
1. Own the development and implementation of our integrated marketing strategy.
2. To contribute to the development and execution of the organisation’s overall brand
strategy and audience specific strategies .
3. To maximise the impact of our audience facing divisions’ most visible marketing efforts
and ensure an integrated and coordinated approach to high level marketing.
4. Offer strategic council to all NSPCC senior managers on marketing.
5. To take ownership of high level marketing strategies and media/implementation
schedules for the relevant major business area/audience segment.
6. To share market specific knowledge, customer insight and new communications
techniques with the Communications and Marketing management team and other SMTs.
7. To develop and maintain internal and external stakeholder and supplier relationships,
identifying and incorporating the best industry -wide standards and establishing best
practice.
Key relationships - Internal
• Reports to Head of Brand and Marketing
• Works closely with Director of Communications and Ma rketing
• Line manager to 3 x communication managers ( professionals , children and
volunteers)
• Senior management in Brand and Marketing
• Senior m anagement in Public Engagement
• Works closely with all senior managers, including Executive Board to ensure clarity
of key messages, integration and adherence to the NSPCC’s brand guidelines
Key relationships - External
• Creative, media and research agencies.
• Peers within the UK charity sector.
• Industry opinion formers, media and other stakeholders.
• Professionals/trade bodies/organisations in charitable sector.
Main duties and responsibilities
1. Building and maintaining the NSPCC brand and sub -brand(s):
a. Contributing and developing to the overarching and audience specific NSPCC
brand strategies by working with internal stakeholders and external suppliers
b. Setting and ownership of brand KPIs
c. Guardianship, internal brand engagement and activation, and stakeholder
management through all levels.2. Overseeing paid for advertising campaigns: managing creative teams/agencies and
media agencies to develop effective creative strategies and advertising assets,
underpinned by strong audience insight.
3. Working with Brand and M arketing Planning to develop an overarching annual
marketing plan to achieve our objectives.
4. Agency relationship management including our creative, media and research partners.
Holder of the main agency roster and responsible for developing and implementing an
interagency process.
5. Be financially numerate and be able to evaluate campaigns – ensure deep
understanding of budgets, marketing spend and financial report
6. Strategic planning support as required to develop marketing strategies to maximise
awareness and/or income.
7. Consultancy support for internal teams in best marketing practice and process
including briefing, campaign management and evaluation.
8. Development and management of the brand tracking research for both NSPCC and
ChildLine brands. This includes questionnaire design and insight dissemination and
influence.
9. To maintain the highest standards of knowledge on best practise and developments
within the marketing industry and the charity sector generally with attention to innovation,
legislation and codes of practice.
Responsibilities for all Staff within Communications
There is a set of responsibilities for all staff within each directorate.
• A commitment to safeguard and promote the welfare of babies, children , young
people and adults at risk .
• To actively participate in regular department and team meetings, contributing to
strategy, discussions and decisions which will be beneficial to NSPCC’s
communications activities.
• To maintain an awareness of own and others’ Health and Safety and comply with
the NSPCC’s Health and Safety policy and procedures.
• To take personal responsibility for keeping up to date with NSPCC work to end
cruelty to children, including securing updates on project and service developments
and general NSPCC news.
• A commitment to safeguard and promote the welfare of children and young people.
Person specification
1. Evidence of a substantial track record of success in working in strategic
marketin g, dealing with a wide range of marketing disciplines including through
the line campaigns, digital and social influence.
2. Highly developed interpersonal skills and the ability to communicate and deal
with people at the highest level in a range of disciplines, and to successfully
achieve objectives through these contacts, involving problem solving, decision
making, negotiation, motivation, influencing, tact, diplomacy, persuasion and
consultancy skills.
3. Excellent copywriting and presentation skills with the proven ability to
communicate confidently and clearly to senior management level and external
audiences.
4. Substantial experience of marketing/media budget management and financial
planning.
5. Understanding of the media and regulatory environment and ability to deliver
marketing strategies and campaigns at a high level of execution.
6. Excellent ability to plan, monitor, and implement major projects to agreed
deadlines often with conflicting priorities.
7. Corporate and strategic thinker with excellent proven ability to contribute to the
delivery of a communication strategy, ensuring cooperative working and
maintaining vision.
8. Clear understanding of the strategic role of communications to impact on
positive business results.
Safer Recruitment
As an organisation, we are committed to creating and fostering a culture that promotes
safeguarding and the welfare of all children and adults at risk.
Our safer recruitment practices support this by ensuring that there is a consistent and
thorough process of obtaining, collating, analysing and evaluating information from and
about candidates to ensure that all persons appointed are suitable to work with our
children and adults.
The recruitment and selection of our people will be conducted in a professional, timely
and responsive manner and in compliance with current employment legislation, and
relevant safeguarding legislation and statutory guidance.
Our principles:
• Always seek to recruit the best candidate for the role based on merit including their
skills, experience, motivation and competencies. Our robust recruitment and
selection process should ensure the identification of the person best suited to the
role and the organisation .
• Committed to diversity and equality of opportunity and will interview all applicants
(internal and external) who self -declare at application as having a disability and who
meet the minimum requirements in the person specification of the vacancy they are
applying for.
• We will make reasonable adjustments at all stages of the recruitment process in
order to enable successful candidates who declare disabilities to start working or
volunteering their time with us.
• Any current member of staff or volunteer who wishes to apply for vacancies and is
suitably qualified will be considered and addressed fairly and objectively based on
their merit.
• As an organisation committed to safeguarding, we will ensure all under 18’s joining
the organisation will have ongoing risk assessments to ensure their role and
activities are safe and appropriate.
• All documentation relating to candidates will be treated confidentially in accordance
with the GDPR legislation.
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
Community Fundraising Assistant - North
Are you ready to take on a new challenge with a leading charity making a real difference in brain tumour research?
Brain Tumour Research is an exciting, innovative, and ambitious charity. We are passionate about finding a cure for brain tumours through the establishment of dedicated Brain Tumour Research Centres of Excellence around the UK.
After a successful 2025, we’re building on our momentum and looking ahead with ambition. As our work continues to expand, so does our impact. We are now looking for passionate people to join us on the next stage of our journey!
It is a fantastic time to be joining us and we are keen to share this with likeminded and talented individuals. We currently have an opening for a Community Fundraising Assistant - North, to join our Community and Digital Fundraising team.
- Do you want to make a difference in one of the most innovative and exciting medical research fundraising charities in the UK?
- Are you able to provide friendly and professional support to fundraisers and supporters?
- Do you have experience in supporting events or community activities?
- Do you live in either Scotland, North East England, North West England or the East Midlands?
Have you answered Yes to these questions?
Does this sound like the opportunity to really take the next step in your career?
Excited to learn more about this position? Then please take a read through our recruitment pack which is included within this advert.
If you have the skills and ambition that we are looking for we are excited to receive your application. We are really looking forward to welcoming a new member to our team!
We are asking for a CV as the first step but applicants may be asked to provide a targeted covering letter as part of the selection process. Interviews will be conducted during the application window as appropriate, and will consist of a first interview via MS Teams, progressing, if successful to a face to face second interview, held at our offices in Milton Keynes.
We reserve the right to close the application window early and advise candidates to apply in good time to avoid disappointment.
We are looking for people who share our passion for finding a cure for brain tumours and who have the skills and experience to make a difference. We welcome applications from candidates of all backgrounds, cultures, genders, sexual orientations, abilities, and ages. We believe that diversity enriches our organisation and helps us achieve our mission. We are committed to providing an inclusive and supportive environment where everyone can be themselves and contribute to our vision.
To find a cure for all types of brain tumours To increase the UK investment in brain tumour research
The client requests no contact from agencies or media sales.