Website and optimisation manager jobs in cardiff, wales

Are you a talented communicator who shares our passion for using scientific evidence to benefit the lives of animals? Can you help us to disseminate knowledge about animal welfare to a wide range of audiences?

We, the Universities Federation for Animal Welfare (UFAW) and the Humane Slaughter Association (HSA), are two sister charities focused on the promotion of scientific, evidence-based approaches to animal welfare. We fund research, support the animal welfare science community, and advocate for evidence-based improvements to animal welfare worldwide. Communicating animal welfare science to both specialist audiences and the wider public is key to turning knowledge into real-world improvements in animal welfare. We are seeking a Scientific Communications and Content Assistant to join our talented Scientific Communications Team during an exciting period of growth and change for both charities.

The Scientific Communications and Content Assistant will support us to deliver our scientific communications strategy by helping to draft, design and publish engaging content for our print and digital platforms. This includes assisting with the creation of visual and written content that effectively convey complex scientific information to our diverse audiences.

The role will report to our Scientific Communications and Outreach Manager and work closely with the Public Affairs Lead and other internal teams to create engaging content for our audiences. We are seeking candidates with strong written, editing and visual skills, attention to detail, and the ability to collaborate with subject matter experts to ensure accuracy and clarity.

The ideal candidate will enjoy working as part of our small multi-disciplinary team and be confident to work unsupervised when necessary. You will be happy working across multiple projects, adapting to different communication styles and priorities, and keeping messaging clear and consistent across varied audiences.   

This role will be home-based. Because we’re based in the UK, the appointee will need to be UK-based and legally entitled to work in the UK. You will be expected to occasionally attend our offices in Hertfordshire to carry out duties as required and attend meetings. Travel costs and subsidence will be covered for you in these situations. The role may also require occasional travel within the UK and possibly overseas for events and other relevant activities - some of which may occur at weekends or in the evening. 

What you’ll be doing

• Drafting copy, designing graphics/visual materials (eg using Canva) and producing content for print, web, email, and social media 
• Overseeing the Charities’ day-to-day social media activity, including scheduling posts, monitoring channels, and responding to engagement.
• Assisting with the creation and dissemination of the Charities’ content including but not limited to press releases, newsletters, and digital campaign materials.
• Liaising regularly with internal teams to stay up to date on the Charities’ activities and to plan and schedule content across channels.
• Monitoring social media analytics and Mailchimp performance metrics to support reporting and strategy development.
• Collaborating with internal teams, for example Fundraising, to ensure consistent messaging and branding.
• Occasionally creating, editing and publishing video content.
• Liaising with external agencies, partners and stakeholders.
• Ensuring all materials and communications are accessible and inclusive.   
• Occasionally travelling within the UK and overseas for conferences, meetings and other events - some of which may take place during evenings or weekends.

What we’re looking for

• Proven experience in digital communications, content creation and social media.
• Demonstrable writing and editing skills with a high level of accuracy and attention to detail.
• Proficiency in using social media platforms (eg LinkedIn, Facebook, BlueSky and YouTube) and scheduling tools such as Hootsuite.
• Experience using graphic and content design tools such as Canva.
• Ability to monitor, analyse and interpret performance analytics from platforms including Mailchimp, social media, Hootsuite etc.
• Proven organisational and time management skills.
• Experience of working collaboratively with diverse teams, with well-developed interpersonal skills.
• Knowledge of and commitment to inclusion and accessibility.
• Experience working within brand and tone of voice guidelines.
• Experience creating content tailored to a diverse range of audiences and stakeholders.
• An understanding of and comfort with the Charities’ approach to animal welfare which includes co-operation with the livestock and slaughter industry, as well as laboratory animal researchers. Whilst both charities promote the highest standards of animal welfare, they do not oppose the use of animals by humans for research or food.

It would be great if you have

• Experience working in a charity or non-profit environment.
• A background in science such as a BSc or relevant experience in a scientific charity or setting.
• Knowledge of animal welfare science and practices.
• Familiarity with website content management systems such as WordPress.
• Experience creating and editing video content. 
• Understanding of policy communications or advocacy work.
• Understanding of SEO, engagement metrics, and digital advertising.

How to apply 

Please submit your CV and a covering letter (of no more than two pages of A4) that describes how your knowledge, skills and experience meet the requirements of our role. Applications close at 23:30 BST on Sunday 19 October. 

First round interviews will be held online on 3 November 2025, and second round interviews held in London on 10 November 2025. 

We use anonymous recruitment at the screening stage to enable an inclusive recruitment process.   

What we can offer you

• 25 days annual leave increasing to 30 days after ten years of service*.   
• Flexible working, including opportunities to work from home.
• Day one employer pension contributions of 8% of salary, into our pension scheme.
• Access to AonProtect Assistance which includes access to counselling services, legal, tax, medical and bereavement advice   
• Access to Mental Health First Aiders with two wellbeing days* per year to rest, recharge, and focus on mental, emotional, or physical health - without using annual leave.
• Optional childcare salary sacrifice scheme.
• Pet bereavement leave.   
• Generous sick pay policy.
• Training and development opportunities.

*Pro-rata for part-time employees. 

Marketing Lead (maternity cover)

About Voice 21

Voice 21 is the national oracy education charity. We exist to empower every child to use their voice for success in school and life. Our work transforms learning and life chances through talk by increasing access to a high-quality oracy education for those that need it most. Follow the links to find out more about why oracy is so vital and the impact Voice 21 has.

Your opportunity

Tackle a vital challenge, with great people.  Voice 21 exists to transform children' s learning and life chances through talk and we are aiming to be working with 2,000 schools a year by 2025. To reach this goal we recruit great people and give them real responsibility, training and support.

Output focused culture, with flexible working opportunities. We have an agile and flexible approach – our team can work when and wherever works best to deliver the requirements of their role. For staff working at home, we support them to create a workspace and provide technology that enables them to work effectively.

Real development opportunities. We believe in supporting people to develop the skills they need to be excellent – whether this means funding external training, finding a mentor to support them or giving them the time to learn from others in the organisations through our regular CPD sessions. We also offer paid study leave for team members taking part in formal studies outside of work.

Great benefits. 33 days holiday (inclusive of bank holidays) and additional Christmas closure period. Holiday entitlement increases linked to length of service, 5% employer contribution to pension, interest-free season ticket, cycle and technology loans, employee assistance scheme.

Remuneration. Our pay is a band and spine point approach where there is up to 7 years progression available (depending on starting point). 

Your purpose

To manage and optimise Voice 21’s marketing activity across campaigns, data, and digital channels, ensuring a seamless experience from first engagement through to conversion. The Marketing Lead will be the technical lead on our HubSpot CRM, drive inbound activity, strengthen the buyer’s journey, and ensure our brand and messaging support long-term impact.

Your responsibilities

• Manage and optimise marketing campaigns, data, and workflows in HubSpot

• Build and maintain landing pages and web content aligned with campaign goals

• Partner with Sales to develop and execute data-informed marketing plans targeting schools across England

• Design and refine the buyer’s journey to maximise engagement and conversion from Lead to Opportunity

• Deliver marketing automation workflows and lead nurturing activity to improve pipeline conversion

• Produce and oversee high-quality, evidence-led digital content (emails, blogs, webinars, e-books)

• Collaborate with Communications, Events, and Engagement teams to strengthen reach and alignment

• Track and analyse funnel performance using HubSpot analytics and integrated data sources

• Maintain and improve HubSpot data integrity, segmentation, and reporting accuracy

• Lead UX-driven website design and optimisation using Figma and HubSpot CMS

Your progression (link these to measurables that can be considered during the probation period and used as a measure of ‘passing’ probation)

 
Within 1 month, you’ll have:

• Familiarised yourself with Voice 21’s existing HubSpot setup, data structures, and automations

• Ensured continuity of current CRM processes and reporting routines

• Met key colleagues from across the organisation

• Be supporting the Growth team to start recruitment

Within 3 months, you’ll have:

• Reviewed and optimised existing workflows to improve efficiency and data integrity

• Implemented new automations or campaigns to strengthen engagement and lead nurturing

• Identified opportunities to align HubSpot activity with the organisation’s new long-term growth strategy

 Within 6 months, you’ll have:

• Delivered a series of targeted marketing campaigns supporting our growth objectives

• Embedded improved CRM and reporting practices to enable better decision-making

• Worked collaboratively with teams across Voice 21 to ensure marketing systems and data support wider strategic activity

From 6 months onwards, we expect you to be:

• Leading continuous improvement of our marketing systems and automations

• Acting as the organisation’s HubSpot lead, ensuring our CRM, campaigns, and reporting fully align with Voice 21’s long-term strategy 

This job is for you if...

• You enjoy combining creativity with data to make marketing decisions

• You’re are a HubSpot technician, confident delivering campaigns, automation, and analytics

• You can manage multiple projects with accuracy and attention to detail

• You’re proactive, collaborative, and motivated by Voice 21’s mission to transform education through oracy

• You enjoy both the trust of autonomous working and the dynamism of working in a small and collaborative mission-driven team

Who you’ll work with: 

• As part of our Operations Directorate, you’ll work in the Growth team with our Head of Growth and Senior Business Development Lead

• You’ll work closely with our Events, Comms, and Programmes teams as well as the wider Ops Directorate

Where you’ll work: Remote, with regular regional and national travel to visit schools and attend Development Days/meetings, including some overnight stays. 

Contract: 12 months FTC.

Terms: Full Time

Application details 

To apply: 

Please send your CV and a short cover letter

Your cover letter should briefly:

1. Tell us why you want to work at Voice 21 and what it is about our mission that excites you (max. 400 words).
    

2. Making direct reference to the job description, outline the three main reasons why you would make an excellent Marketing Lead (max. 600 words).

We welcome applications from candidates based anywhere in the UK.

Closing date: Midnight, 27th October but we will be actively interviewing and may close the advert early if we find the right candidate.

Interview date: TBC but beginning as soon as suitable candidates are found. 

Start date: ASAP from November.

Valuing every voice

Voice 21 believes that every voice should be heard and valued. We are committed to the equal treatment of all current and prospective employees and do not condone discrimination on the basis of age, disability, sex, sexual orientation, pregnancy and maternity, race or ethnicity, religion or belief, gender identity, or marriage and civil partnership.

We aspire to have a diverse and inclusive workplace and strongly encourage suitably qualified applicants from a wide range of backgrounds to apply and join Voice 21.