Assistant Media Officer Jobs in Charing Cross, Greater London
Health and healthcare policy are complex matters which are constantly evolving. With so many cross-specialty issues affecting the whole of the medical profession, it is the Academy’s role to ensure a united voice is heard by policy makers and key decision makers. We are seeking a project manager to join our friendly, diverse and talented team working at the heart of national healthcare policy. The National Clinical Assurance Group provides independent advice and assurance to NHSE on developments around the clinical content used for NHS pathways, ensuring that patients receive the best care for their condition. As project manager, you will lead the project to ensure that NHS pathways are independently assured by clinicians who are leaders in their field.
The client requests no contact from agencies or media sales.
Purpose of the Role
The Digital Marketing Manager will implement and help develop a new digital marketing strategy, crucial to the ongoing development of ArtsEd’s profile and reputation and the successful delivery of all our programmes.
Understanding the needs of current and prospective students and pupils and their parents, and being able to identify digital plans and initiatives which will enable ArtsEd to meet both the long and short-term needs is a central aspect of the role.
The Digital Marketing Manager will lead in the planning and implementation of digitally creative and customer focused campaigns and will be responsible for the achievement of student and pupil recruitment targets. They will work closely with senior staff and the rest of the Marketing team to deliver highly effective experiences to all stakeholders and potential stakeholders.
The Digital Marketing Manager will be responsible for the continuing development of ArtsEd’s online profile amongst all of our target audiences, including high-level industry connections, potential supporters and the local community, alongside potential students, pupils and parents.
In addition, the Digital Marketing Manager will be responsible for ensuring that ArtsEd’s messaging is consistent, innovative and compelling across all platforms.
Digital Marketing
- Plan and execute digital marketing, including SEO/SEM, email, social media and display advertising campaigns in collaboration with the wider marketing team.
- Use digital marketing expertise to create effective user funnels to optimise conversion rates, tracking user behaviour in order to refine processes.
- Collaborate closely with staff across the organisation to identify storytelling opportunities to ensure a full understanding of ArtsEd’s broad range of target audiences.
- Set up digital advertising campaigns through Meta, Google Ads and other platforms
- Utilise excellent graphic design skills to collaborate with the team on the design and delivery of different digital campaigns for all stakeholder groups. This will include mass e-mails, social media posts and digital collateral as required.
- Instrument conversion points and optimize user funnels.
- Monitor social media communications (both comments on posts and direct messages) and respond in a timely and appropriate manner.
Design & Brand
- Be a guardian of the ArtsEd brand, ensuring correct and effective use of our branding and house style both internally and externally.
- Ensure all digital information is accurate, up to date and relevant.
- Ensure ArtsEd embraces and celebrates diversity and inclusion through all digital marketing touchpoints.
- Develop and manage image library including liaising with relevant staff to select images, co-ordinating in-house photography and film requirements, up-dating plasma screen and fulfilling external requests for images.
- Ensure all touchpoints communicate ArtsEd visual identity. Working with the wider Marketing team to review and implement ArtsEd brand architecture structure on digital platforms
Graphic Design
- Create print and digital advertising material using Canva or similar software.
- Design and create in-house digital signage and support the Marketing Officer where needed.
- Support the print production process, liaising with printers and publications, proof reading and adapting print collateral as required.
Recruitment
- Lead on the implementation and delivery of a robust digital marketing strategy to optimise student and pupil recruitment across the whole organisation. This will include:
- Building on existing digital activity to maximise its reach and impact against all of our target audiences, including digital and associated print advertising.
- Managing an associated programme of recruitment focused events and activities, both virtual and face-to-face, to raise our profile and to maximise our enquires, registrations, applications and acceptances across all of our activities.
- Supporting the relevant teams in the delivery of this programme, which will include existing activity e.g. Day School and Sixth Form Open Days, degree audition days and our outreach programme.
- To programme our email marketing conversion communication using software Mailer Lite/MailChimp
- Overseeing the production of all marketing collateral.
Social Media
- Overseeing the planning and delivery of a social media plan that aligns with and enhances all strands of the marketing and communications strategy
- Create engaging and content drive social media assets.
- Oversee and a schedule the delivery of day-to-day social media content
- Work with the marketing officer to Launch as short form video content strategy for all platforms with aligns with the Marketing and organisations strategy.
- Be the expert in understanding movements regarding social networks ensuring ArtsEd has a presence and brand building content on the right platforms.
- To have responsibility for all digital advertising, including social paid adverts.
Website
- Manage through line managed staff all aspects of the ArtsEd website, ensuring that it remains relevant to all users at all times. This will include:-
- Ensuring factual content is kept up-to-date, imagery and video is regularly refreshed and that the overall site reflects ArtsEd’s unique offer.
- Identifying opportunities to create and update brand focused content
- SEO
- Analytics
Market Analysis/Planning
- Review and analysis of data to identify competitor tactics, market trends, new opportunities and challenges.
- Ability to understand different audiences and relevant content to ensure successful conversion rates and enhance the student and stakeholders experience.
- Explore new methods for collection of data and how this can be used to improve recruitment processes
- Complete quarterly digital impact reports
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
- Implement regular surveys of students and staff, collecting quantitative and qualitative material to support marketing and communication campaigns.
- Stay up to date with the latest trends and best practices in online marketing and measurement.
- Shape outcome based on data.
Events
- Work with team on the planning and delivery on a programme of events, including Auditions, Open Evenings and Open Events.
Other
- Carry out any other duties as reasonably requested.
- Commitment to equity, inclusion and diversity
- Line management of direct report
The role
Leading on the planning and delivery of our healthcare professional education offer, you will work closely with our nursing, healthcare professional engagement, health information team, services team and policy, evidence and influencing team. You will lead on the development of our online healthcare professional hub content, focussing on sharing best practice, clinical updates and transferable skill development.
You will also proactively identify gaps in education, information and support for different healthcare professionals with the aim of improving the skills, knowledge and capabilities of healthcare professionals who care for people diagnosed with breast cancer.
About you
We are looking for an experienced project manager who has experience in the planning and delivery of educational activities targeted at professionals. As an excellent communicator, you will be confident in developing and managing effective working relationships with a wide variety of stakeholders.
About us
We’re Breast Cancer Now, the research and support charity. We’re the place to turn to for anything and everything to do with breast cancer. However you’re experiencing breast cancer, we’re here.
The brightest minds in breast cancer research are here. Making life-saving research happen in labs across the UK and Ireland.
Support services, trustworthy breast cancer information and specialist nurses are here. Ready to support you, whenever you need it.
Dedicated campaigners are here. Fighting for the best possible treatment, services and care, for anyone affected by breast cancer.
Why? Because we believe that by 2050, everyone diagnosed with breast cancer will live – and be supported to live well. But to create that future, we need to act now.
Job description and benefits
The job description and our attractive benefits package are available for you to download.
Primary location of role and hybrid working
This role can be based in any of our offices located in Cardiff, Glasgow, London or Sheffield. However, our hybrid working model allows full-time staff members to work up to 3 days per week at home.
When applying
We hope you choose to apply for this role. In support of your application, you’ll be asked to submit your anonymised CV and a supporting statement. When applying please ensure you refer to the essential criteria on the person specification and clearly provide as much information as possible with examples to demonstrate how and where you meet the criteria. If you’ve any questions regarding this role please contact Breast Cancer Now Recruitment Team in the first instance.
Breast Cancer Now is an inclusive employer committed to developing a diverse workforce.
Closing date Tuesday 7 May 2024 at 09:00am
Interview date Wednesday 15 and Thursday 16 May 2024
For a job description and details of how to apply please visit our website.
This post will work closely with the Director of Participation, producing all shows which originate from the Participation team, setting up and managing participation projects and working closely with young people and community groups.
There is also an opportunity to instigate and creatively lead on participation projects.
The Participation Producer will manage the Participation Coordinator and the Participation Assistant, as well as any work placements and freelancers. They will manage show and project budgets and contribute to the writing of funding applications and evaluation reports.
Application deadline: 9AM, Wednesday 29 May 2024
Interviews will take place: Thursday 13th June & Thursday 20th June 2024.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Bonny Downs Community Association has been working together to change lives and transform our community since 1998. Over the past 25 years our team has grown to provide a wide array of services that benefit Newham residents from all walks of life.
This role is specifically funded through the Youth Endowment fund as a pilot project ‘Thriving Communities’. You will be required to work alongside Thriving Communities commissioners, as well as the project’s Youth Justice Worker’s, Educational Psychologist, and/or professionals assigned to individual young people’s cases- such as teachers, social workers and mentors. The Thriving Communities project is a small part of a wider collaborative project, EMPOWER YOUTH, delivered by two partner charities so, although this position is based at BDCA, you will be working closely with a second East Ham Youth Partnership Project lead and team of Sessional Assistants based at nearby charity The Renewal Programme (TRP). Staff from each organisation will work together to deliver the programme and cross-refer young people to activities led by both teams. You will also be required to work with BDCA’s own Children & Families team during the summer scheme and liaise with our marketing team all year round. External partner agencies that you will work directly with include Thriving Communities panel, Newham Youth Empowerment Service, Newham Community Engagement Team, local sports clubs and schools.
Please apply by sending an up-to-date CV and covering letter (maximum 1 page). Ensure that your letter includes:
-demonstration of how your skills align with the Job Description
-how you are able to fulfil all the Person Specification criteria
-why you are interested in applying for the role.
Application deadline: There is no application deadline, we will be interviewing as and when suitable candidates apply
The client requests no contact from agencies or media sales.